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Mobile Strategy - How Your Company Can Win By Embracing Mobile Technologies

by Dirk Nicol
Save up to 42%
Mobile Strategy - How Your Company Can Win By Embracing Mobile Technologies - Thryft
Mobile Strategy - How Your Company Can Win By Embracing Mobile Technologies - Thryft

Unique Master the Mobile Landscape for Business Success

If you're an IT leader looking to navigate the complex world of mobile technologies and create a winning mobile strategy, this book is for you. With real-world case studies and insights from an experienced author, you'll learn how to leverage the power of mobile to drive value in your business. From understanding the challenges of consumerized IT to managing security threats and building high-quality mobile apps, this book covers it all. Get ready to transform your business and thrive in the mobile marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Mobile Strategy - How Your Company Can Win By Embracing Mobile Technologies

by Dirk Nicol
Save up to 42%
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

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This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

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We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780133094916
Authors: Dirk Nicol
Publisher: IBM Press
Date of Publication: 2013-04-23
Format: Paperback
Related Collections: Business, Technology, Economics
Related Topics: Technology, Business, Management, Finance, Society, Social Science
Goodreads rating: 3.65
(rated by 20 readers)

Description

Navigate the Mobile Landscape with Confidence and Create a Mobile Strategy That Wins in the Market PlaceMobile Strategy gives IT leaders the ability to transform their business by offering all the guidance they need to navigate this complex landscape, leverage its opportunities, and protect their investments along the way. IBM’s Dirk Nicol clearly explains key trends and issues across the entire mobile project lifecycle. He offers insights critical to evaluating mobile technologies, supporting BYOD, and integrating mobile, cloud, social, and big data. Throughout, you’ll find proven best practices based on real-world case studies from his extensive experience with IBM’s enterprise customers.Coverage includes• Understanding the profound implications and challenges of consumerized IT in the mobile space• Uncovering powerful new opportunities to drive value from mobile technology• Transforming “systems of record” to “systems of engagement” that fully reflect context and intelligence• Identifying proven patterns for delivering common mobile capabilities in operations, commerce, collaboration, and marketing• Managing security threats related to lost/stolen devices, insecure Wi-Fi, and built-in cameras• Choosing mobile data protection, security, and management wrappers, containers, virtualization, mobile Software Development Kits (SDKs), virtual private networks (VPNs), Mobile Device Management (MDM), Mobile Application Management (MAM), and anti-malware• Handling the “app store” distribution model and managing updates• Using mobile middleware to support multiple platforms and back-end connectivity with less complexity• Building and integrating high-quality mobile apps―and getting useful customer feedback to improve them• Addressing international considerations and emerging markets• Mastering methodologies for successfully and rapidly executing mobile projects• Converging mobile, cloud, social, and big data into a single high-value IT delivery platform
 

Unique Master the Mobile Landscape for Business Success

If you're an IT leader looking to navigate the complex world of mobile technologies and create a winning mobile strategy, this book is for you. With real-world case studies and insights from an experienced author, you'll learn how to leverage the power of mobile to drive value in your business. From understanding the challenges of consumerized IT to managing security threats and building high-quality mobile apps, this book covers it all. Get ready to transform your business and thrive in the mobile marketplace.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.