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Let My People Go Surfing: The Education of a Reluctant Businessman, Including 10 More Years of Business Unusual

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Radical business vision merges with environmental activism.

Imagine reading the story of a man who flipped conventional business wisdom on its head to make environmental responsibility and adventure the cornerstones of a global brand. That's exactly what you'll find in Yvon Chouinard's book. It's not just about business; it's about a life lived with integrity and the belief that doing good should be part of our daily work. If you're fascinated by the intersection of entrepreneurship, the great outdoors, and sustainable practices, this memoir will resonate with you.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Let My People Go Surfing: The Education of a Reluctant Businessman, Including 10 More Years of Business Unusual

Regular price Save up to 21%
Unit price
per
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ISBN: 9780143109679
Publisher: Penguin Books
Date of Publication: 2016-09-06
Format: Paperback
Related Collections: Business, Nature, Biographies & Memoirs
Goodreads rating: 4.19
(rated by 23454 readers)

Description

In his long-awaited memoir, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life - a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.
 

Radical business vision merges with environmental activism.

Imagine reading the story of a man who flipped conventional business wisdom on its head to make environmental responsibility and adventure the cornerstones of a global brand. That's exactly what you'll find in Yvon Chouinard's book. It's not just about business; it's about a life lived with integrity and the belief that doing good should be part of our daily work. If you're fascinated by the intersection of entrepreneurship, the great outdoors, and sustainable practices, this memoir will resonate with you.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.