Lateral Thinking : A Textbook of Creativity

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Unique Unlock Your Creative Potential

Recommendation: This book is a must-read for anyone looking to boost their creativity and problem-solving skills. Edward de Bono presents valuable techniques and exercises that will help you think outside the box and tackle problems from different perspectives. Whether you're a student, professional, or simply someone who wants to enhance their imaginative thinking, Lateral Thinking provides practical tools to unleash your creative potential and become a more resourceful thinker.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Lateral Thinking : A Textbook of Creativity

Regular price
Unit price
per
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ISBN: 9780241257548
Authors: Edward de Bono
Publisher: Penguin UK
Date of Publication: 2016-10-25
Format: Paperback
Goodreads rating: 3.77
(rated by 4316 readers)

Description

THE classic work about improving creativity from world-renowned writer and philosopher Edward de BonoIn schools we are taught to meet problems head-on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. What then?Lateral thinking is all about freeing up your imagination. Through a series of special techniques, in groups or working alone, Edward de Bono shows how to stimulate the mind in new and exciting ways.Soon you will be looking at problems from a variety of angles and offering up solutions that are as ingenious as they are effective. You will become much more productive and a formidable thinker in your own right.'If more bankers and traders had read Lateral Thinking and applied the ideas of Edward de Bono to their own narrow definitions of risk, reward and human expectations, I suspect we would be in much better shape than we are' - Sir Richard Branson
 

Unique Unlock Your Creative Potential

Recommendation: This book is a must-read for anyone looking to boost their creativity and problem-solving skills. Edward de Bono presents valuable techniques and exercises that will help you think outside the box and tackle problems from different perspectives. Whether you're a student, professional, or simply someone who wants to enhance their imaginative thinking, Lateral Thinking provides practical tools to unleash your creative potential and become a more resourceful thinker.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.