Landor Brand Strategy: "Landor Associates" Case Study

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Pioneer insights into strategic branding and identity.

If you're fascinated by how iconic brands like FedEx and Microsoft forged their visual identities and became industry leaders, "Landor" offers you a treasure trove of insights. This case study delves deep into the pioneer work of Walter Landor and his profound impact on branding strategy. For anyone interested in the art and science of brand building, this is a compelling read that lays bare the philosophies and methods that transformed ordinary companies into standout Breakaway Brands.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Landor Brand Strategy: "Landor Associates" Case Study

Regular price Save up to 16%
Unit price
per
Compare to estimated retail price: RM305.00 MYR  
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ISBN: 9784894443518
Authors: unknown author
Publisher: P I E Books
Format: Paperback
Goodreads rating: 0.0
(rated by 0 readers)
 

Pioneer insights into strategic branding and identity.

If you're fascinated by how iconic brands like FedEx and Microsoft forged their visual identities and became industry leaders, "Landor" offers you a treasure trove of insights. This case study delves deep into the pioneer work of Walter Landor and his profound impact on branding strategy. For anyone interested in the art and science of brand building, this is a compelling read that lays bare the philosophies and methods that transformed ordinary companies into standout Breakaway Brands.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.