In the Plex: How Google Thinks, Works, and Shapes Our Lives

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Unveiling Google's expansive vision and distinct culture.

"In the Plex" offers a window into the juggernaut that is Google, diving deep into the fibers of its unique corporate ethos. It's perfect for anyone intrigued by innovation or corporate culture. As Google continues to shape our digital experience, Steven Levy's insights give context to its decisions, strategies, and the implications of its dominance. The glimpse into the 20% time and Google's approach to product development could spark inspiration for aspiring tech enthusiasts and entrepreneurs.

  • San Francisco Book Festival for Business (2012)
  • Goodreads Choice Award Nominee for Nonfiction (2011)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

In the Plex: How Google Thinks, Works, and Shapes Our Lives

Regular price
Unit price
per
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ISBN: 9781416596585
Authors: Steven Levy
Publisher: Simon & Schuster
Date of Publication: 2011-04-12
Format: Hardcover
Related Collections: Business, Biographies & Memoirs, History, Science
Goodreads rating: 3.83
(rated by 29895 readers)

Description

Written with full cooperation from top management, including cofounders Sergey Brin and Larry Page, this is the inside story behind Google, the most successful and most admired technology company of our time, told by one of our best technology writers. Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers inside Google headquarters—the Googleplex—to show how Google works. While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google’s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow, Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more. The key to Google’s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After its unapologetically elitist approach to hiring, Google pampers its engineers—free food and dry
 

Unveiling Google's expansive vision and distinct culture.

"In the Plex" offers a window into the juggernaut that is Google, diving deep into the fibers of its unique corporate ethos. It's perfect for anyone intrigued by innovation or corporate culture. As Google continues to shape our digital experience, Steven Levy's insights give context to its decisions, strategies, and the implications of its dominance. The glimpse into the 20% time and Google's approach to product development could spark inspiration for aspiring tech enthusiasts and entrepreneurs.

  • San Francisco Book Festival for Business (2012)
  • Goodreads Choice Award Nominee for Nonfiction (2011)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.