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Igniting Innovation - Inspiring Organisations By Managing Creativity

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Unleash creative potential to drive organizational success.

This book will resonate with individuals who are looking to foster a culture of innovation within their organizations. Through real-life examples and anecdotes, the authors highlight how different managerial traits and characteristics can either contribute to success or become pitfalls. By understanding the situational aspects of innovation, readers will gain insights on how to effectively manage and ignite creativity within their own organizations, ultimately leading to improved business performance.

Sale

Igniting Innovation - Inspiring Organisations By Managing Creativity

Regular price RM21.57 MYR RM14.26 MYR 34% off
Unit price
per
ISBN: 9780471963677
Publisher: Wiley
Date of Publication: 1996-07-01
Format: Paperback
Related Collections: Business, Leadership, Personal Development
Goodreads rating: 4.0
(rated by 1 readers)

Description

Far from setting down hard and fast rules for organizational innovativeness, the authors introduce the concept of situational innovativeness recognizing that depending on the strategic objectives, conditions, and business environment companies face, managers have to be able to react accordingly, i.e. to choose a relevant combination of innovative management role-composition. Using the anecdotal form, the authors demonstrate how examined managerial traits and characteristics contribute to success, but also how certain traits carried out to excess or in an inflexible manner can signal the beginning of potential failure.
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Unleash creative potential to drive organizational success.

This book will resonate with individuals who are looking to foster a culture of innovation within their organizations. Through real-life examples and anecdotes, the authors highlight how different managerial traits and characteristics can either contribute to success or become pitfalls. By understanding the situational aspects of innovation, readers will gain insights on how to effectively manage and ignite creativity within their own organizations, ultimately leading to improved business performance.