Goliath's Revenge: How Established Companies Turn the Tables on Digital Disruptors

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Incumbents' tactical playbook for digital victory.

If you're looking to not just survive but actually thrive amidst the relentless waves of digital disruption, Goliath's Revenge is your manual. It's brimming with real-world stories of heavyweight companies that have successfully danced with innovation and come out on top. The book is your insider guide, weighing how to leverage your existing strengths to craft a future where your company leads the charge. It's key for anyone at the helm of a legacy company who's eager to outpace the nimbleness of disruptive startups.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Goliath's Revenge: How Established Companies Turn the Tables on Digital Disruptors

Regular price
Unit price
per
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ISBN: 9781119541875
Publisher: Wiley
Date of Publication: 2019-02-12
Format: Hardcover
Related Collections: Business
Related Topics: Entrepreneurship, Finance
Goodreads rating: 3.79
(rated by 92 readers)

Description

Harness your company’s incumbent advantages to win the digital disruption game Goliath’s Revenge is the practical guide for how executives and aspiring leaders of established companies can run the Silicon Valley playbook for themselves and capitalize on digital disruption. Technologies like artificial intelligence, robotics, internet of things, blockchain, and immersive experiences are changing the basis of competition in every industry. New competitors are emerging while traditional ones are falling behind. Periods of intense change provide remarkable opportunities. Goliath’s Revenge delivers an insider’s view of how industry leaders like General Motors, NASA, The Weather Channel, Hitachi, Mastercard, Proctor & Gamble, Penn Medicine, Discovery, and Cisco are accelerating innovation, building new skills, and disrupting themselves to come out stronger in this post-digital age. Learn how to leverage your company’s scale, reach, data, and expertise to launch breakthrough offerings that fend off attackers and secure your position as a future industry leader. Using real success cases and recommendations, this invaluable resource shows how to realign your business model, reset your talent development priorities, and retake market share lost to digital-ready competitors. Drawing from extensive experience in digital transformation, leadership development, and strategic planning, the authors show how established companies can switch from defense to offense to thrive in this new digital environment. Goliath’s Revenge is a must-read for business leaders and innovators in small, mid-sized, and large organizations trying to win the digital disruption game. This book helps you reset both your company strategy and professional development priorities for long-term success.
 

Incumbents' tactical playbook for digital victory.

If you're looking to not just survive but actually thrive amidst the relentless waves of digital disruption, Goliath's Revenge is your manual. It's brimming with real-world stories of heavyweight companies that have successfully danced with innovation and come out on top. The book is your insider guide, weighing how to leverage your existing strengths to craft a future where your company leads the charge. It's key for anyone at the helm of a legacy company who's eager to outpace the nimbleness of disruptive startups.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.