Free delivery on all orders above RM80 to Malaysia
Get 10% off all year round! Join Thryft Club

Your cart

Your cart is empty

Check out these collections!

Bestselling Fiction
Bestselling Nonfiction
Bestselling Books for Children
Vintage and Rare Books
Vinyl Records
Women's Clothing
Men's Clothing

Stay in touch and win free books

Keep up with our latest sales and events, and receive
recommendations direct to your inbox. We'll only send the good stuff, promise!

By completing this form, you are signing up to receive our emails and can unsubscribe at any time

Sale

Flying High In A Competitive Industry - Cost-Effective Service Excellence At Singapore Airlines

by Loizos Heracleous, Jochen Wirtz
Save up to 30%
Flying High In A Competitive Industry - Cost-Effective Service Excellence At Singapore Airlines - Thryft
Flying High In A Competitive Industry - Cost-Effective Service Excellence At Singapore Airlines - Thryft

Efficient Success: Flying High with Singapore Airlines

This book provides a comprehensive analysis of the airline industry and how Singapore Airlines has managed to emerge as the industry leader. The book presents insights into SIA's strategic drivers of success, which can be applied to any organization competing in competitive industries. The book's unique empirical research on SIA's innovation processes, human resource practices, and core competencies offer novel insights that can help readers gain a competitive advantage. This book is ideal for individuals interested in understanding how to succeed in hyper-competitive markets.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Flying High In A Competitive Industry - Cost-Effective Service Excellence At Singapore Airlines

by Loizos Heracleous, Jochen Wirtz
Save up to 30%
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

Find out more about our process here.

Save 10% On This Item as a Thryft Club Member

Join Thryft Club for S$30/year and enjoy 10% off everything, plus S$10 off your first order. Join now →

ISBN: 9780071249645
Authors: Loizos Heracleous, Jochen Wirtz
Publisher: McGraw-Hill Education (Asia)
Date of Publication: 2005-12-17
Format: Hardcover
Related Collections: Business, Travel
Related Topics: Management, Leadership, Business, Reference, Memoir
Goodreads rating: 3.55
(rated by 20 readers)

Description

Singapore Airlines (SIA) is widely acknowledged as one of the leading airlines, if not the best airline, globally. This book provides insights into a simple but intriguing How has SIA managed to outperform other flag-carriers for decades, in an industry where it is notoriously difficult to succeed consistently? Flying High in a Competitive Industry begins with an analysis of the airline industry and its key trends, moving on to a broad outline of SIA's strategic drivers of success. Empirical research was conducted at SIA to gain a deeper understanding of its strategy, core competencies and internal organization, innovation processes, and human resource practices, in order to distill strategy lessons that can inform the strategies of any organization competing in intensely competitive industries. The book ends with some strategic lessons that we believe apply to any organization that aims to achieve sustainable success in hyper-competitive markets.
 

Efficient Success: Flying High with Singapore Airlines

This book provides a comprehensive analysis of the airline industry and how Singapore Airlines has managed to emerge as the industry leader. The book presents insights into SIA's strategic drivers of success, which can be applied to any organization competing in competitive industries. The book's unique empirical research on SIA's innovation processes, human resource practices, and core competencies offer novel insights that can help readers gain a competitive advantage. This book is ideal for individuals interested in understanding how to succeed in hyper-competitive markets.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.