Sale

Exploring Innovation

Regular price RM72.74 MYR RM39.84 MYR 45% off
Unit price
per

Innovation demystified in a seminar-friendly style.

'Exploring Innovation' would be a great read for students who want to understand the complex concept of innovation in a simplified manner. David Smith has presented the information in a seminar-friendly style, with case studies and examples to aid better understanding. The book's research-based approach promotes critical thinking and would be useful for those who encounter innovation in their media and work-life.

Sale

Exploring Innovation

Regular price RM72.74 MYR RM39.84 MYR 45% off
Unit price
per
ISBN: 9780077108618
Estimated First-hand Retail Price: RM233.93 MYR
Authors: David Smith
Publisher: McGraw Hill
Date of Publication: 2005-01-01
Format: Paperback
Related Collections: Business, Personal Development
Goodreads rating: 3.4
(rated by 5 readers)

Description

This book aims to define innovation, identify its main characteristics, outline the processes that organisations go through to carry out innovation, etc. It also provides tools of analysis so that students can take a critical perspective of innovations they encounter, both in the media and in their working lives. The book takes a seminar friendly approach, with chapters based around mini case studies and examples. It is also research based which aids the student and promotes understanding.
Condition guide
Availability
 
(0 in cart)

You may also like

Innovation demystified in a seminar-friendly style.

'Exploring Innovation' would be a great read for students who want to understand the complex concept of innovation in a simplified manner. David Smith has presented the information in a seminar-friendly style, with case studies and examples to aid better understanding. The book's research-based approach promotes critical thinking and would be useful for those who encounter innovation in their media and work-life.