Drive : The Surprising Truth About What Motivates Us

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Drive : The Surprising Truth About What Motivates Us

Regular price
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per
Compare to estimated retail price: RM81.00 MYR  
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ISBN: 9781594484803
Authors: Daniel H. Pink
Publisher: Riverhead Books
Date of Publication: 2011-04-05
Format: Paperback
Related Collections: Personal Development, Business
Goodreads rating: 3.95
(rated by 117698 readers)

Description

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
 

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.