Deluxe : How Luxury Lost Its Luster

Regular price RM38.59 MYR
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Deluxe : How Luxury Lost Its Luster

Regular price RM38.59 MYR
Unit price
per
ISBN: 9780143113706
Authors: Dana Thomas
Publisher: Penguin Books
Date of Publication: 2008-07-29
Format: Paperback
Related Collections: Sociology, History, Business, Economics
Goodreads rating: 3.89
(rated by 3527 readers)

Description

“With  How Luxury Lost Its Luster , [Dana] Thomas—who has been the cultural and fashion writer for Newsweek in Paris for 12 years—has written a crisp, witty social history that’s as entertaining as it is informative.”   — New York TimesFrom the author of The Price of Fast Fashion and the Future of Clothes  Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don't want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.
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