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Sale

Deconstructing Logo Design: 300+ International Logos Analysed and Explained

by Matthew Healey
RM62.89 MYR Now RM44.28 MYR Save 30%
Deconstructing Logo Design: 300+ International Logos Analysed and Explained - Thryft
Deconstructing Logo Design: 300+ International Logos Analysed and Explained - Thryft

Insight into effective logos' form and function.

This book is a treasure trove for aspiring and professional designers alike, offering a behind-the-scenes look at what makes a logo not just good, but great. It’s like sitting down with a seasoned expert who walks you through the nuances of brand storytelling through logos. If you've ever wondered why a logo sticks in your mind or how it can so succinctly encapsulate a brand's essence, you'll find this book both enlightening and practical.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Deconstructing Logo Design: 300+ International Logos Analysed and Explained

by Matthew Healey
RM62.89 MYR Now RM44.28 MYR Save 30%
ISBN: 9782888930815
Authors: Matthew Healey
Publisher: ROTOVISION
Date of Publication: 2010-12-20
Format: Paperback
Related Collections: Business, Creative Nonfiction, Art
Related Topics: Communication, Art Books Monographs, Design, Art Design, Art and Photography, Technology
Goodreads rating: 3.79
(rated by 33 readers)

Description

"Design DNA: Logos" is a practical and inspirational guide to logo design. A showcase of over 500 great logos from around the world, this book analyzes how and why logos are constructed to successfully communicate and convey brand value. The logos included are organized by industry sector, including Food and Drink, Fashion, Corporate, Travel and Tourism, Manufacturing, and Media and Entertainment. Each chapter deconstructs a range of recent logo solutions by examining and discussing their choice of font, color, characteristics, and imagery. A short design brief and company history is also included in order to illustrate how and why the logo design successfully portrays its message. A selection of case studies provides further in-depth analysis, and walk readers through the reasoning behind the design decisions that made the logo work. "Focus On" sections also provide useful information on specific elements such as typography, icons, and colors, and how to apply them to the logo design. Design DNA: Logos allows readers to learn from successful international logo solutions, which they can then take away and apply to their own designs. It is a must-have book for any logo designer.
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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Similar Reads

Insight into effective logos' form and function.

This book is a treasure trove for aspiring and professional designers alike, offering a behind-the-scenes look at what makes a logo not just good, but great. It’s like sitting down with a seasoned expert who walks you through the nuances of brand storytelling through logos. If you've ever wondered why a logo sticks in your mind or how it can so succinctly encapsulate a brand's essence, you'll find this book both enlightening and practical.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.