Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

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Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

Regular price
Unit price
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ISBN: 9789814670890

Description

Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students' understanding of the material in the process.


Author: Arthur Thompson Jr
Format: Soft cover
Publisher: McGraw-Hill Education (Asia)
Publication Date: 16 Jul 2015
 

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.