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Competition Demystified: A Radically Simplified Approach to Business Strategy

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Simplifying strategic business competition.

If you're looking to cut through the complexity of business strategy, "Competition Demystified" is a refreshing take. Bruce Greenwald and Judd Kahn break down competition to its core, challenging established theories with a straightforward approach. Think of it as spring cleaning for your strategic mindset – it might just sweep away the cobwebs and leave you with a clearer view of how to achieve a competitive advantage.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Competition Demystified: A Radically Simplified Approach to Business Strategy

Regular price Save up to 9%
Unit price
per
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ISBN: 9781591840572
Publisher: Portfolio Hardcover
Date of Publication: 2005-08-18
Format: Hardcover
Related Collections: Economics, History, Business
Goodreads rating: 4.33
(rated by 1765 readers)

Description

Since 1980, Michael Porter’s classic Competitive Strategy has provided the methodology that most big companies use for strategic analysis. But now, distinguished Columbia Business School professor Bruce Greenwald offers a bold new theory of competition—a theory that is far simpler than Porter’s and much easier for strategic planners to apply in the real world. Greenwald argues that there is only one essential factor in determining competitive advantages: how easy it is for competitors to enter or expand in a given market. If a company can erect strong barriers to entry—through customer captivity, lower production costs, or economies of scale—it can manage these advantages, anticipate competitors’ moves, or achieve stability through bargaining and cooperation. Greenwald draws on game theory to explain what you should do if barriers to entry are strong, weak, or nonexistent. He covers a wide range of examples, from retail to telecommunications to auction houses. And his lessons can be applied whether your business is dominated by a single huge player, a handful of roughly equal players, or no one at all. Competition Demystified will give executives and strategic planners an indispensable new way to exploit competitive advantage and achieve exceptional profits. It is destined to become a management classic.
 

Simplifying strategic business competition.

If you're looking to cut through the complexity of business strategy, "Competition Demystified" is a refreshing take. Bruce Greenwald and Judd Kahn break down competition to its core, challenging established theories with a straightforward approach. Think of it as spring cleaning for your strategic mindset – it might just sweep away the cobwebs and leave you with a clearer view of how to achieve a competitive advantage.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.