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Business Strategy in Asia: A Casebook

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Unprecedented Strategies: Lessons from Leading Asian Firms.

"Business Strategy in Asia: A Casebook" is perfect for anyone interested in learning about the strategies employed by successful Asian firms. The comprehensive collection of 28 case studies provides insights into the diverse range of issues, contexts, industries, and decision situations faced by such firms, making it a valuable read for educators, students, and business professionals alike. The rigor and depth of information in each case study is unparalleled, and the versatility of its usage at various levels make it an ideal addition to any business strategy course.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Business Strategy in Asia: A Casebook

Regular price RM111.14 MYR Now RM55.38 MYR Save 50% more
Unit price
per
ISBN: 9789814272315
Estimated First-hand Retail Price: RM335.45 MYR
Date of Publication: 2009-08-14
Format: Paperback
Related Collections: Sociology, Economics, Business
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Description

As a teaching tool, the usage of case studies is widespread in business strategy courses. Written by experts on Asian business, it is a unique and comprehensive collection of 28 cases about the strategies of Asian firms. The cases are wide-ranging, covering a diverse range of issues, geographic contexts, industries and decision situations. The rigor and depth of information included in each of the cases provides considerable versatility to educators in terms of usage at various levels. The cases have been carefully chosen to represent the geographic and economic diversity of the different countries, industries, and firms within Asia.
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Unprecedented Strategies: Lessons from Leading Asian Firms.

"Business Strategy in Asia: A Casebook" is perfect for anyone interested in learning about the strategies employed by successful Asian firms. The comprehensive collection of 28 case studies provides insights into the diverse range of issues, contexts, industries, and decision situations faced by such firms, making it a valuable read for educators, students, and business professionals alike. The rigor and depth of information in each case study is unparalleled, and the versatility of its usage at various levels make it an ideal addition to any business strategy course.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.