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Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories

by John Golden, Golden Books
RM16.05 MYR
Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories - Thryft
Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories - Thryft
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories

by John Golden, Golden Books
RM16.05 MYR
ISBN: 9780071791991
Authors: John Golden, Golden Books
Publisher: McGraw Hill
Date of Publication: 2012-09-11
Format: Hardcover
Related Collections: Business, History
Related Topics: Leadership, Management, American History, War
Goodreads rating: 2.67
(rated by 6 readers)

Description

FROM THE CREATORS OF SPIN SELLING--TRIED-AND-TRUE STRATEGIES TO ARM YOU IN THE WAR FOR SALES SUPREMACY ""I distinctly remember my first VP talking about 'campaigns' and 'targets.' Indeed, successful salespeople have made learning from military tactics an important aspect of their careers. In this engaging read chock-full of practical and richly illustrated examples, John Golden provides strategies that are sure to increase even the most seasoned sales pros' success rates. It's a completely new take on sales education with powerful lessons you'll use to win your own sales battles."" -- David Meerman Scott, bestselling author of The New Rules of Marketing and PR""There's no doubt salespeople will profit from the book's focus on besting one's opponent in a battleground much changed by the information explosion of the Internet."" -- William Dermody, World/Military Affairs Editor, USA Today""An innovative and very insightful perspective on what it really takes to win."" -- Dave Stein, CEO and founder, ES Research Group, Inc.""Great sales lessons presented in a really unique and interesting format . . . I recommend it for sales people starting out in the field as well as seasoned pros." -- Chuck Lennon, President, TeamLogic""A good military strategist is, after all, a salesman, which leads me to believe that a good salesman would make a good military strategist. The author has done an excellent job of showing how those two different communities are in fact very similar."" -- Brigadier General Julie A. Bentz, PhDTM
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.