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Sale

Clear and to the Point : 8 psychological principles for compelling PowerPoint presentations

by Stephen M. Kosslyn
RM59.19 MYR Now RM25.68 MYR Save 57%
Clear and to the Point : 8 psychological principles for compelling PowerPoint presentations - Thryft
Clear and to the Point : 8 psychological principles for compelling PowerPoint presentations - Thryft

Compelling PowerPoint presentations made easy.

This book is a must-read for anyone who wants to create attention-grabbing presentations. Kosslyn's eight principles are backed by modern science, and he provides numerous examples and tips to help readers create presentations that are clear, memorable, and enjoyable. One of the book's most distinctive features is its emphasis on the importance of understanding how the brain processes information, and how this can be leveraged to make presentations more effective. Readers who follow Kosslyn's guidelines are sure to receive rave reviews for their next presentation.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Clear and to the Point : 8 psychological principles for compelling PowerPoint presentations

by Stephen M. Kosslyn
RM59.19 MYR Now RM25.68 MYR Save 57%
ISBN: 9780195320695
Estimated First-hand Retail Price: RM144.67 MYR
Authors: Stephen M. Kosslyn
Publisher: Oxford University Press
Date of Publication: 2007-08-13
Format: Paperback
Related Collections: Personal Development, Business
Related Topics: Psychology, How To, Business, Communication
Goodreads rating: 3.61
(rated by 82 readers)

Description

True or False?Most PowerPoint presentations ·compelling·illuminating·informative·clear and to the point FalseMake a change following the principles of Stephen ·a world authority on the visual brain·a clear and engaging writerMaking PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people make and the simple ways to fix them. For example, never use underlining to emphasize a word--the line will cut off the bottom of letters that have descending lines (such as p and g), which interferes with the brain's ability to recognize text. Other tips include why you should state your conclusion at the beginning of a presentation, when to use a line graph versus a bar graph, and how to use color correctly. By following Kosslyn's principles, anyone will be able to produce a presentation that works!
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

Find out more about our process here.

 

Similar Reads

Compelling PowerPoint presentations made easy.

This book is a must-read for anyone who wants to create attention-grabbing presentations. Kosslyn's eight principles are backed by modern science, and he provides numerous examples and tips to help readers create presentations that are clear, memorable, and enjoyable. One of the book's most distinctive features is its emphasis on the importance of understanding how the brain processes information, and how this can be leveraged to make presentations more effective. Readers who follow Kosslyn's guidelines are sure to receive rave reviews for their next presentation.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.