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Approaches to Social Research

Regular price RM108.05 MYR Now RM55.71 MYR Save 48% more
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For the research enthusiast.

"Approaches to Social Research" is an all-encompassing guide to social research methods, making it an ideal read for students or researchers with no prior background in this area. The book provides a balanced treatment of four major research approaches, namely experimentation, survey research, field research, and the use of available data, and also includes plenty of substantive examples to make complex concepts easy to understand. Whether you're starting out in social research or looking to enhance your knowledge, this book is an excellent resource to have in your collection.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Approaches to Social Research

Regular price RM108.05 MYR Now RM55.71 MYR Save 48% more
Unit price
per
ISBN: 9780195105254
Estimated First-hand Retail Price: RM269.77 MYR
Date of Publication: 1999-01-01
Format: Hardcover
Related Collections: Sociology
Related Topics:
Goodreads rating: 3.59
(rated by 116 readers)

Description

Thoroughly revised and updated, the third edition of this successful text offers a wealth of new research examples and references, accessible diagrams of essential concepts and processes, and extended coverage of core methods and recent developments. Ideal for introductory methods courses, aswell as for advanced undergraduate and graduate courses, Approaches to Social Research strikes an important balance between specific techniques and the underlying logic of social inquiry -- the how-to and wherefore of research.Opening chapters draw students into the subject by illustrating the practicality of the study of research methods, outlining the scientific and logical foundations of social research. The text then follows a typical research project beginning with research design, measurement, and sampling,proceeding with data collection, and ending with data processing and analysis. The authors provide a balanced treatment of the four major approaches to research -- experimentation, survey research, field research, and the use of available data -- bringing the material to life with numerous examplesdrawn from both classic and current research. While advocating a multiple-methods strategy that treats the approaches as complementary rather than as mutually exclusive, it furnishes a detailed account of the process as well as the advantages and disadvantages of carrying out research with eachapproach. Extensive substantive examples and a clear exposition make complex issues accessible to students with no background in social research.
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For the research enthusiast.

"Approaches to Social Research" is an all-encompassing guide to social research methods, making it an ideal read for students or researchers with no prior background in this area. The book provides a balanced treatment of four major research approaches, namely experimentation, survey research, field research, and the use of available data, and also includes plenty of substantive examples to make complex concepts easy to understand. Whether you're starting out in social research or looking to enhance your knowledge, this book is an excellent resource to have in your collection.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.