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Strategies For Asia Pacific Meeting New Challenges
New
Philippe Lasserre, Hellmut Schütte  | Palgrave Macmillan

Strategies For Asia Pacific Meeting New Challenges

from RM118.73 MYR

Goodreads rating: 3.56

from RM118.73 MYR

In stock: Very Good

If you're navigating the complex business landscapes of the Asia Pacific region, this book is like a compass. Philippe Lasserre dissects the unique challenges and provides smart, context-aware strategies that can really help in understanding the nuances of this dynamic market. It’s a perfect companion for entrepreneurs and executives looking to expand their horizon in the East.
Think ASEAN - Thryft
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan  | Mcgraw-hill Education (asia)

Think ASEAN

RM21.96 MYR from RM14.52 MYR Save up to 50%

Goodreads rating: 3.44

RM21.96 MYR from RM14.52 MYR Save up to 50%

In stock: Well Read

"Think ASEAN! offers a fresh perspective on the upcoming trends of regionalization in marketing, arguing that companies that want to succeed in the borderless market of ASEAN must implement tailored marketing strategies. With its case studies of companies like AirAsia and Yamaha, this book provides a great opportunity for marketers to learn from successful brands and understand the core marketing strategies necessary to capture this growing market."
China Wakes: The Struggle for the Soul of a Rising Power - Thryft
Nicholas D. Kristof, Sheryl WuDunn  | Times Books/random House

China Wakes: The Struggle for the Soul of a Rising Power

RM40.57 MYR from RM18.24 MYR Save up to 58%

Goodreads rating: 3.98

RM40.57 MYR from RM18.24 MYR Save up to 58%

In stock: Well Read

If you’re intrigued by the evolution of global powers, “China Wakes” offers a deep dive into the complexities of China's ascension. The reporters take you through the multifaceted societal changes with a level of detail that's personal yet panoramic. It's as eye-opening as it is enlightening, providing a snapshot of a pivotal time in China’s history. This book may change the way you see China and its place in the world.
International Business: a Managerial Perspective - Thryft
Ricky W. Griffin, Michael W. Pustay  | Db Addison Wesley (lpe)

International Business: a Managerial Perspective

RM33.13 MYR from RM14.52 MYR Save up to 61%

Goodreads rating: 4.09

RM33.13 MYR from RM14.52 MYR Save up to 61%

In stock: Very Good

This book is a comprehensive guide for executives seeking to expand their business internationally. Griffin offers practical insights and strategies on the challenges of managing multinational corporations. The book presents a well-rounded perspective on international business, addressing cultural, political, and economic factors affecting global competition. The author has adopted an integrated approach, combining theoretical concepts, case studies, and real-world examples to give readers a hands-on experience. It is highly recommended for managers who want to gain a competitive edge in the global arena.
The Rise of the Chinese Consumer : Theory and Evidence - Thryft
Jonathan Garner | Wiley

The Rise of the Chinese Consumer : Theory and Evidence

RM55.46 MYR from RM25.68 MYR Save up to 59%

Goodreads rating: 3.5

RM55.46 MYR from RM25.68 MYR Save up to 59%

In stock: Very Good

The Rise of the Chinese Consumer is a must-read for those interested in investment opportunities surrounding the rapidly growing Chinese consumer market. This book offers a comprehensive survey of consumer attitudes and preferences, covering various sectors of the mass consumer market, providing valuable data for business executives or academics seeking local information. Jonathan Garner and his colleagues provide unique insights into the motivations and drivers behind the Chinese consumer, making this book a helpful guide for global investors looking to enter the Chinese market.
The Chinese - Thryft
Jasper Becker | John Murray Publishers Ltd

The Chinese

RM21.96 MYR from RM14.52 MYR Save up to 59%

Goodreads rating: 3.69

RM21.96 MYR from RM14.52 MYR Save up to 59%

In stock: Well Read

This book is a must-read for anyone seeking to understand the intricacies of modern China. With a captivating storytelling style, Jasper Becker takes us on a journey through the diverse landscapes and people of China. Through vivid descriptions, he reveals the stark contrasts between rural and urban China, and the challenges that come with its transition from a planned to a market economy. By exploring the social, economic, and political aspects of China, Becker offers valuable insights into the world's oldest continuous civilization and its future trajectory.
Don't They Know It's Friday? Cross Cultural Considerations for Business and Life in the Arabian Gulf
Jeremy Williams | Motivate Publishing

Don't They Know It's Friday? Cross Cultural Considerations for Business and Life in the Arabian Gulf

from RM14.52 MYR Save 20%

Goodreads rating: 3.72

from RM14.52 MYR Save 20%

In stock: Very Good

If you're looking to understand the intricate dance of business and social interactions in the Arabian Gulf, "Don't They Know It's Friday?" is your go-to guide. Jeremy Williams distills essential insights, making it an invaluable tool for Westerners working with Gulf nationals. The book’s practical take on managing cultural differences could make your Gulf experience far less daunting and more successful.
The Way We Live: In the City - Thryft
Stafford Cliff, Gilles de Chabaneix  | Thames And Hudson Ltd

The Way We Live: In the City

RM81.51 MYR from RM33.13 MYR Save up to 61%

Goodreads rating: 3.57

RM81.51 MYR from RM33.13 MYR Save up to 61%

In stock: Very Good

Imagine flying around the world without leaving your seat. "The Way We Live: In the City" is like a teleportation device that gives you a sneak peek into bustling metropolises and tranquil city corners alike. If you're someone who finds the diverse ways urban dwellers create homes and communities fascinating, this book will be your atlas to urban life's rich pageantry.
Invisible Trade
New
Gerrie Lim | Monsoon Books Pte. Ltd.

Invisible Trade

from RM21.96 MYR

Goodreads rating: 3.16

from RM21.96 MYR

In stock: Very Good

Recommendation: This book caters to mature audiences who want to have an authentic understanding of Singapore's secretive sex trade, including five-star prostitutes and American escorts indulging in this high-end business. The stories shared in the book could be shocking, unexpected, and unusual in an enlightening manner.
European Business Customs & Manners : A Country-By-Country Guide to European Customs and Manners - Thryft
Mary Murray Bosrock | Meadowbrook

European Business Customs & Manners : A Country-By-Country Guide to European Customs and Manners

RM33.13 MYR from RM18.24 MYR Save up to 51%

Goodreads rating: 4.11

RM33.13 MYR from RM18.24 MYR Save up to 51%

In stock: Well Read

If you're looking to engage with European businesses, this guide is indispensable. Mary Bosrock has put together a comprehensive resource that will save you from making faux pas and help you make a good impression, whether you're dining in Italy or negotiating in Norway. Understanding the subtle cultural nuances can make all the difference in successful business dealings, and this book acts as your personal cultural advisor.
Think ASEAN - Thryft
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan  | Mcgraw-hill Education (asia)

Think ASEAN

RM23.45 MYR from RM14.52 MYR Save up to 51%

Goodreads rating: 3.44

RM23.45 MYR from RM14.52 MYR Save up to 51%

In stock: Very Good

This book is recommended for entrepreneurs who are looking to expand their businesses in the ASEAN region. It provides unique insights into the challenges and opportunities in marketing to the diverse ASEAN population, and presents successful case studies of companies that have navigated these markets successfully. The book features innovative marketing models such as the 4C Diamond sub-model and the Sustainable Model, which challenge conventional marketing strategies. With a foreword by the Secretary-General of ASEAN, this book is a comprehensive guide for anyone looking to break into the ASEAN market.
Africa : Altered States Ordinary Miracles - Thryft
Sold out
Richard Dowden | Portobello Books Ltd

Africa : Altered States Ordinary Miracles

from RM30.82 MYR

Goodreads rating: 4.13

from RM30.82 MYR

Out of stock

For anyone interested in understanding the true Africa, Richard Dowden's 'Africa: Altered States, Ordinary Miracles' is a must-read. Dowden's extensive experience as an African journalist has enabled him to view the continent as its own entity in its own right with its own problems, hopes and dreams. The book expertly blends historical analysis with first-hand experiences of African life, giving readers a rich and nuanced view of the continent. Dowden's writing style paints vivid pictures of scenes in Africa, making this book a remarkable account of the continent's challenges, yet also an awe-inspiring one, with the positive stories of resilience and hope shown as well.

Discover the World Through Books

Travel books offer an enriching experience as they traverse landscapes, cultures and histories. At Thryft, we celebrate wanderlust with a curated selection that beckons adventurers and dreamers alike. From insightful travelogues to immersive cultural essays, our collection invites you to explore the far corners of the earth. Browse our offerings and journey through the words of renowned travellers and local guides.