Sociology Books

Explore the depths of human society and social behaviour in our extensive Sociology section. From theories and structures, to issues of globalisation and inequality, our selection offers insightful reads for both casual learners and seasoned sociologists. Delve into pivotal works that examine the narratives shaping our societies today.

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The World Is Flat: The Globalized World in the Twenty-First Century
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If you're intrigued by how technology bridges distances and creates a competitive global marketplace, "The World is Flat" is for you. Thomas L. Friedman takes you on a journey, explaining the complexities of globalization in a relatable way. It's like having a savvy guide walk you through the economic and social shifts that are shaping our interconnected world. With insights that can help you understand current events and what they mean for the future, this book feels like a necessary manual for anyone living in the 21st century.
Free: The Future of a Radical Price - Thryft
ANDERSON CHRIS | Random House

Free: The Future of a Radical Price

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Goodreads rating: 3.85

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This book is a must-read for anyone curious about the future of technology and its impact on our economy. Chris Anderson explores the fascinating concept of "free" and how it is redefining traditional economic models. Through engaging examples and insightful analysis, he reveals how new technologies, like the internet, have revolutionized the production and distribution of goods. With thought-provoking ideas, Anderson forces us to question our perception of value, as he uncovers the surprising winners and losers in this new era of abundance. Whether you're an entrepreneur, economist, or simply interested in the forces shaping our world, "Free" will leave you rethinking the way you understand the economy and the power of reputation and time in our society.
The Rise of the Robots: Technology and the Threat of Mass Unemployment
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Considering a future where jobs are scarce might feel uneasy, but "The Rise of the Robots" gets you pondering exactly that. Ford isn’t just foretelling doom; he's starting a crucial conversation about our collective future in the face of advancing technology. It's a stimulating read that pushes you to consider the societal and personal implications of an automated world, making it essential for those reflective about their careers and the economy.
The World Is Flat: The Globalized World in the Twenty-First Century - Thryft
Thomas L. Friedman | Penguin Uk

The World Is Flat: The Globalized World in the Twenty-First Century

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Goodreads rating: 3.69

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Picture the world as a level playing field where technology connects you to opportunities but also pits you against a global workforce. "The World is Flat" offers that perspective. It's perfect for you if you're curious about how rapid technological advances are shaping our society and economy, and what it means for you as an individual to navigate this interconnected world. Thomas Friedman weaves a compelling narrative that not only explores these dramatic shifts but also serves as a guide to understanding and adapting to them.
Rise of the Robots: Technology and the Threat of a Jobless Future
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If you're fascinated by the evolving role of technology and concerned about economic inequality, Rise of the Robots is a crucial read. Martin R. Ford combines deep insights with a clear, approachable writing style to illuminate how AI and robotics could reshape our work and society. It's a thought-provoking look at the implications of automation, perfect for anyone interested in the intersection between tech and social issues.
More From Less - How We Finally Stopped Using Up The World - And What Happens Next - Thryft

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Recommendation: - More From Less is a game-changing book that challenges the pessimistic view of our environmental future. Andrew McAfee presents a compelling case for optimism as he explores how advancements in technology and capitalism have led to a shift towards using fewer resources while maintaining a comfortable life. This book will empower you with knowledge and inspire you to take action towards a more sustainable and prosperous future.
Connectography: Mapping the Future of Global Civilization
Parag Khanna | Random House

Connectography: Mapping the Future of Global Civilization

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Goodreads rating: 3.82

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If you're intrigued by the way globalization and connectivity are reshaping the geopolitical landscape, "Connectography" might well be your kind of read. Parag Khanna unpacks a complex subject with authority and engaging storytelling, painting a convincing picture of a world where infrastructure bonds are mightier than territorial claims. It's an optimistic, forward-thinking take that chimes especially with those interested in how economics, technology, and policy converge to define our global society.
Free: The Future of a Radical Price
ANDERSON CHRIS | Random House

Free: The Future of a Radical Price

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Goodreads rating: 3.85

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Imagine a market where price tags start to disappear, and the word 'free' pops up more often than a summer sale sign. Chris Anderson deftly weaves through the implications of such an economy, not just to tease your curiosity but to prepare you for a shift in how we view value and trade. It's a book that feels like a doorway to the future, but only if you're ready to step through it.
Dataclysm: Who We Are (When We Think No One's Looking)
Christian Rudder | Crown

Dataclysm: Who We Are (When We Think No One's Looking)

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Goodreads rating: 3.74

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If the depths of human behavior intrigue you, 'Dataclysm' offers a treasure trove of insights disguised in numbers. Christian Rudder uses the vastness of online data to reveal hidden truths about who we are, sprinkling the facts with a humorous touch. It's like having the keys to humanity's secret diary—where every like, search, and click tells a story about our collective soul. Whether you're a data geek or just curious about the digital reflection of our lives, this book is an eye-opening read on the patterns that define us.
Facebook Effect: The Inside Story of the Company That Is Connecting the World

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If you have an interest in how a dorm room project turned into a global phenomenon, "Facebook Effect" is the guide you're looking for. David Kirkpatrick's access to key figures provides an authoritative inside scoop. For anyone drawn to tech, business, or the societal impacts of social media, this book is bound to be an engaging and thought-provoking read.
Big Data
Kenneth Cukier, Viktor Mayer-Schönberger  | John Murray

Big Data

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Goodreads rating: 3.69

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If you're looking to demystify the buzz around big data, this book digs into its practical applications and potential perils with real-world examples. You'll appreciate the book's balance, not only celebrating big data's achievements but also addressing its "dark side" with a critical eye. For anyone curious about how big data reshapes economies, societies, and personal lives, this insightful read might just spark your next big idea.
Too Big to Know
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David Weinberger | Basic Books

Too Big to Know

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Goodreads rating: 3.79

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If you're grappling with the sheer scale of information in the digital age, "Too Big to Know" is a thought-provoking dive into knowledge itself. Weinberger discusses how the Internet has transformed expertise and what 'knowing' means today, making it an essential read for anyone interested in the intersection of technology, philosophy, and the information explosion we're all navigating.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

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Goodreads rating: 3.74

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If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
Powershift
Alvin Toffler | Bantam

Powershift

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Goodreads rating: 4.01

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Alvin Toffler's "Powershift" offers a compelling lens through which to view the changing face of power at the onset of the 21st century. It's a deep dive into the evolving structures of power, wealth, and force. If you're keen on understanding how societies transform and the forces that shape our world, Toffler's analysis is insightful and may change the way you understand the currents of change in our time.
Wikinomics - Thryft
Don Tapscott | Penguin Group Usa

Wikinomics

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Goodreads rating: 3.73

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Wikinomics is a great read for entrepreneurs looking to leverage on the power of collaboration and open-source production to create competitive advantages. Tapscott provides valuable insights on how these new business models restructure corporations, improve customer experiences, and increase innovation. A must-read for anyone interested in understanding how the evolving digital landscape is changing the fundamentals of business.
Communication Theories : Origins, Methods, Uses in the Mass Media - Thryft
James W. Tankard, Werner J. Severin  | Longman Pub Group

Communication Theories : Origins, Methods, Uses in the Mass Media

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Goodreads rating: 3.67

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This book is a comprehensive guide to understanding mass communication theories. It explains how these concepts are used in journalism, broadcasting, advertising, and public relations. The book offers current examples and includes a new chapter on cyber communications, making it a great resource for anyone interested in exploring mass communication theory.
Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore - Thryft

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Feeling intrigued by how a government stays efficacious in today's mercurial world? "Dynamic Governance" could give you a comprehensive understanding of Singapore's approach to embedding adaptability and continuous learning within its public institutions. This book is not just a testament to the city-state's success but also offers valuable insights that could be applied to various organizational contexts seeking transformation and resilience.
No Logo: Taking Aim at the Brand Bullies - Thryft
Naomi Klein | Picador

No Logo: Taking Aim at the Brand Bullies

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Goodreads rating: 3.88

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"No Logo" by Naomi Klein might just change the way you view the brands around you. If you're feeling uneasy about the omnipresence of corporate logos and their grip on our lives, this book delves deep into that realm. Naomi Klein isn't just informing; she's arming you with knowledge, revealing the impacts of consumer culture and the burgeoning movement that's fighting back with creativity and vigor. You might find it a rallying cry for a more ethical, less brand-centric world.
My Eco-World, Made in China
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Michael Loong | Partridgesingapore

My Eco-World, Made in China

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Imagine a future where innovation meets sustainability—that’s the journey Michael Loong takes you on in "My Eco-World, Made in China." It's a thought-provoking exploration of China's ambitious plan to tackle its environmental and social challenges. Taking cues from history and projecting into a future of eco-cities, this book is sure to fascinate not only those interested in environmentalism and urban planning but also those curious about China's global role and its strategies for a greener tomorrow.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft
John Weich | Laurence King Publishing

Storytelling on Steroids : 10 stories that hijacked the pop culture conversation

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Goodreads rating: 3.7

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"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

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Goodreads rating: 3.36

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Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
Resilience
Ann Marie Healy, Andrew Zolli  | Business Plus

Resilience

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Goodreads rating: 3.63

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"Resilience" seems right up your alley if you've ever wondered about the invisible fabrics holding society together. Zolli takes you on an enlightening journey through various interconnected systems—business, economic, social, and more. The unique concept of 'flipping' will change how you see the world's reaction to stress. It's not just informative; it's a captivating read that applies big-picture thinking to everyday phenomena.
Retail Marketing Management - Thryft
Дэвид Гилберт, David Gilbert  | Financal Times Management

Retail Marketing Management

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Goodreads rating: 3.83

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This book would be a great read for undergraduate and postgraduate students studying retail marketing and marketing management. The author takes an integrated approach that combines retail marketing theory with newer retail concepts and international examples. It covers important issues such as location strategies, branding, application of IT, and ethics. What makes this book stand out is its unique perspective on the process of internationalization, demonstrated through its use of international examples. Overall, students would find this book both informative and relevant to preparing them for the global market.
Industrial Organization: Theory and Applications
Oz Shy | The Mit Press

Industrial Organization: Theory and Applications

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Goodreads rating: 4.27

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If you're delving into the relationship between market structures and legal frameworks, "Industrial Organization: Theory and Applications" could be the mental gym you need. It simplifies complex concepts, making them accessible without losing their vital rigor. Perfect for those who want a substantial, yet approachable entry into the intricacies of how industries operate under various market conditions. Whether you’re an undergraduate looking to grasp foundational theories or a master's student in need of a concise guide, this text will meet you where you are in your academic journey.
Telecommunications - Thryft
Senior Lecturer Department of Geography John Allen | Thomas Nelson Publishers

Telecommunications

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Diving into this book feels like you're enrolling in a mini-telecommunications course at the University of Bath. Its clarity in objectives and summaries make it a staple for anyone serious about mastering the subject. The inclusion of independent learning activities not only strengthens understanding but also ensures you consider the wider economic, social, and environmental implications of telecoms—an integral skillset for professionals in the field.
Reporting Disaster on Deadline : A Handbook for Students and Professionals - Thryft
Wilkins Lee, Martha Steffens, Esther Thorson  | Routledge

Reporting Disaster on Deadline : A Handbook for Students and Professionals

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Goodreads rating: 4.5

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"Reporting Disaster on Deadline" is a valuable resource for journalists and journalism students who want to learn how to prepare and respond to disasters. The book offers practical advice and guidance on how to cover crises, and includes a crash book template to help journalists collect all the information they need on deadline. Its unique and distinctive feature is the focus on preparing for a crisis prior to its occurrence, making it an essential read for any journalist who wants to excel in covering disasters.
The Observational Research Handbook - Thryft
American Marketing Association, Bill Abrams  | Mcgraw-hill

The Observational Research Handbook

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Goodreads rating: 3.5

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The Observational Research Handbook would be a valuable read for marketing and advertising professionals, market researchers, and manufacturers of consumer products who want to gain insights into consumer behavior. The book provides a comprehensive guide on how to conduct an observational research study, including tips on setting study objectives, selecting the appropriate research method, defining the parameters of a study, creating interview scripts, and analyzing the results. The most unique and distinctive feature of the book is the in-depth case study included in the appendix, which provides readers with a real proposal and analysis of the results. Overall, The Observational Research Handbook is a must-read for anyone interested in conducting observational research.
Dynamic Governance: Embedding Culture, Capabilities and Change in Singapore

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If you're intrigued by the principles and practices that underpin successful governments, "Dynamic Governance" offers thoughtful insights into Singapore's ability to adapt and thrive amidst global challenges. It's not just a political textbook; it's an inspiration for organizations and leaders aiming to infuse their structures with agility and responsiveness. This book might just change your perspective on governance and organizational transformation.
The Age of Speed - Learning to Thrive in a More-Faster-Now World
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If you feel like life is a constant race, this book by Vince Poscente, an Olympic speed skier, offers unique perspective on thriving amid the chaos. His sports-driven insights are a refreshing take on personal and professional productivity, designed for anyone who wants to master the art of efficiency in today's relentless, fast-paced world. You'll come away with strategies to beat the clock without breaking a sweat.
Managing in a Strategic Business Context - Thryft
David Farnham | Chartered Institute Of Personnel And Development

Managing in a Strategic Business Context

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Goodreads rating: 4.71

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If you're diving into the UK business environment or looking to sharpen your strategic management skills, this book is a valuable resource. It immerses you in the economic, social, and technological contexts that shape British businesses, offering you a clear and comprehensive understanding that could give you an edge in the workplace or academia. Plus, its exploration of ethics ensures a well-rounded, contemporary approach to navigating today's corporate challenges.
New Media : An Introduction - Thryft
Terry Flew | Oxford University Press

New Media : An Introduction

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Goodreads rating: 2.87

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This book is ideal for students or professionals interested in the social, cultural, and economic impacts of new media technologies. It delves into various factors such as digitization, convergence, interactivity, networking, and globalization that have brought about significant changes. The book offers insight into the role of creative industries in the new economy and cyberpolitics and provides a comprehensive understanding of how new media affects various aspects of society.
The Dynamics Of Mass Communication - Media In The Digital Age With Media World And PowerWeb - Thryft

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The Dynamics of Mass Communication offers a comprehensive and engaging look into the world of media and communication. With a focus on ethics and critical cultural perspectives, this book provides an in-depth understanding of the history, organization, ownership, and economics of the media. The addition of a section on the impact of the digital age in each media chapter makes this text an essential read for anyone interested in staying up-to-date with modern communication.
Growing Up Digital - The Rise Of The Net Generation - Thryft
Don Tapscott | Mcgraw-hill

Growing Up Digital - The Rise Of The Net Generation

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Goodreads rating: 3.65

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This book is a must-read for anyone who wants to gain insight into the Net Generation, born and raised in an environment deeply intertwined with the internet. The author brings to light how this generation will shape the political, economic, and cultural agenda for the future, making it a crucial read for educators, business leaders, and anyone who wants to stay ahead of the curve.
The Future of Global Retail - Learning from China's Retail Revolution

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If you're fascinated by the rapid evolution of retail and hungry to peer into the future of commerce, this book will be your guide. It doesn't just outline China's trailblazing retail innovations; it hands you a roadmap for navigating the changing landscape of global retail. With consumer experience case studies and a strategic framework, it's indispensable for industry leaders and curious minds alike.
Human Resource Excellence - An Assessment Of Strategies And Trends - Thryft
Edward E. Lawler | Stanford University Press

Human Resource Excellence - An Assessment Of Strategies And Trends

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Goodreads rating: 5.0

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This book could be a good read for someone interested in understanding how human resources can enhance organizational success. With comprehensive research and analysis, it presents the most current trends and strategies in HR, including the role of technology, data analytics, and HR's influence on strategy. It offers insights into the changing landscape of HR, making it an essential resource for professionals navigating the gig economy and harnessing the power of networks in the modern workplace.
Apparel Manufacturing Sewn Product Analysis - Thryft
Ruth E. Glock, Grace I. Kunz  | Prentice Hall

Apparel Manufacturing Sewn Product Analysis

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Goodreads rating: 4.22

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Whether you're a fashion student or an emerging designer, "Apparel Manufacturing: Sewn Product Analysis" is a valuable resource that can deepen your understanding of the industry. Ruth E. Glock and Grace I. Kunz offer insights into the complex decision-making process involved in marketing, merchandising, and creating clothing, making it especially relevant if you're keen on mastering the ins and outs of apparel production.
Contemporary Issues in Marketing and Consumer Behaviour - Thryft
Pauline Maclaran, Elizabeth Parsons  | Routledge

Contemporary Issues in Marketing and Consumer Behaviour

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Goodreads rating: 4.29

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If you’re curious about the true pulse of today’s marketing world, this could be your treasure map. 'Contemporary Issues in Marketing and Consumer Behaviour' offers deep dives into current hot topics like sustainability and global consumerism while bridging critical theories with real-world practices. It’s for thinkers like you, who are ready to connect academic insights with the dynamism of the marketing sector.
Being Digital - Thryft
Nicholas Negroponte | Vintage

Being Digital

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Goodreads rating: 3.81

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Being Digital by Nicholas Negroponte is a great read for anyone interested in understanding how digital technology has shaped and will shape our lives. Negroponte's history of media technology is informative and his predictions of the future are visionary. One of the book's key insights is that being digital means more than just using technology - it's a way of living that will impact every aspect of our lives. This book is recommended for anyone who wants to stay informed about the latest technological developments and their potential impact on society.
Globalization or Regionalization of the American and Asian Car Industry? - Thryft
K. Shimizu, Michel Freyssenet, G. Volpato  | Palgrave Macmillan

Globalization or Regionalization of the American and Asian Car Industry?

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If you're fascinated by the intricate dance between globalization and regional trends, especially in big sectors like the auto industry, this book is a thought-provoking dive. It challenges the accepted narrative of a homogenized global market, presenting the idiosyncrasies of American and Asian car industries and the complex strategies behind their international reach. It's perfect for anyone looking to understand the nuanced interplay of global versus local dynamics in business.
International Marketing - Thryft
Mark D. Griffiths, Andreas Riege, Masaaki Kotabe  | Wiley

International Marketing

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Goodreads rating: 4.0

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Recommended for students studying international business. Provides real-world examples and highlights the importance of understanding competition from local SMEs and MNCs.
Wikinomics: How Mass Collaboration Changes Everything

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If you're intrigued by how the digital era has revolutionized the way we work, "Wikinomics" could be a compelling read for you. It offers a deep dive into the transformational power of collaboration in the business world. As someone curious about the intersection of technology, innovation, and economy, you'll find the detailed case studies and forward-thinking analysis particularly enlightening. This book is not just a glimpse into modern economics; it’s a roadmap to participating in the future of business.
No Ordinary Disruption: The Four Global Forces Breaking All the Trends

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In stock: Well Read

Imagine feeling equipped to navigate tomorrow's economic landscape. "No Ordinary Disruption" breaks down four transformative global forces that are reshaping our world, from rapid technological advancements to demographic shifts. It's not just a book; it's a compass for anyone poised to lead or make decisions in the fast-evolving global marketplace. The authors' authoritative analysis coupled with their clear and engaging narrative translates complex economic trends into actionable insights. This read is a deep dive into understanding the forces sculpting our economic future.
Business Models and People Management in the Indian IT Industry: From People to Profits - Thryft
Ashish Malik, Chris Rowley  | Routledge

Business Models and People Management in the Indian IT Industry: From People to Profits

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This book is a vital resource for those intrigued by the intersection of technology and human capital, especially in the rapidly evolving Indian IT sector. By blending thorough academic research with practitioner insights, it offers a comprehensive dive into the innovative HR practices that have spurred growth despite global economic challenges. It's a compelling read for anyone studying or working in human resources or strategic management, providing practical perspectives on how the industry adapts and thrives through its people.
The Shift : The Future of Work is Already Here - Thryft
Lynda Gratton | Harpercollins Pub Ltd

The Shift : The Future of Work is Already Here

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Goodreads rating: 3.98

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"The Shift" offers a compelling analysis of the changing nature of work and how it will affect individuals, businesses, and the global economy in the coming decades. Lynda Gratton provides practical and insightful guidelines on how to navigate these changes and succeed in a transformed world of work. This book is a must-read for anyone interested in understanding the future of employment and how to stay ahead in a rapidly changing landscape.
The Nature of Marketing : Marketing to the Swarm as well as the Herd - Thryft

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The Nature of Marketing would be a great read for anyone interested in learning how to better engage with consumers in the digital age. Brymer's book offers insights into how brands can tap into the power of social networks to build sustainable desire and create demand. Its most distinctive feature is its focus on the importance of community-building in modern marketing. Readers may appreciate Brymer's clear writing style and practical advice.
The Rise of the Chinese Consumer : Theory and Evidence - Thryft
Jonathan Garner | Wiley

The Rise of the Chinese Consumer : Theory and Evidence

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Regular price RM55.37 MYR from RM25.64 MYR Save up to 59%

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The Rise of the Chinese Consumer is a must-read for those interested in investment opportunities surrounding the rapidly growing Chinese consumer market. This book offers a comprehensive survey of consumer attitudes and preferences, covering various sectors of the mass consumer market, providing valuable data for business executives or academics seeking local information. Jonathan Garner and his colleagues provide unique insights into the motivations and drivers behind the Chinese consumer, making this book a helpful guide for global investors looking to enter the Chinese market.
Futurewise - Thryft
Patrick Dixon | Ips - Profile Books

Futurewise

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Futurewise by Patrick Dixon is a recommended read for entrepreneurs and business leaders who want to stay ahead of the curve and navigate the rapid changes of the business world with foresight. The author presents insights and analysis on emerging trends and their potential impact on global business practices. The book's unique feature is its emphasis on the interconnectivity of different fields and how they will converge in the future. Recommended for those who want to be Futurewise.
The Singapore Economy: An Econometric Perspective - Thryft
Keen Meng Choy, Tilak Abeysinghe  | Routledge

The Singapore Economy: An Econometric Perspective

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If you're fascinated by phenomenal national success stories, "The Singapore Economy: An Econometric Perspective" could offer you some in-depth understanding. The book isn't just a narrative; it's a detailed, data-driven analysis of how Singapore leaped from a struggling state to a global powerhouse. Engaging with this text will give you the economic insights, backed by solid research, to appreciate the complexities of such a transformation.
Authenticity: Brands, Fakes, Spin and the Lust for Real Life - Thryft

Authenticity: Brands, Fakes, Spin and the Lust for Real Life

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If you're feeling overwhelmed by the constant barrage of tailored ads, filtered selfies, and sensational news, "Authenticity" might just resonate with you. David Boyle takes you on a journey through our culture's obsession with realness, unraveling the threads that lead us to yearn for authenticity. It's an eye-opening read that could change the way you consume and value the world around you.
Meatball Sundae: Is Your Marketing Out of Sync?
Seth Godin | Portfolio

Meatball Sundae: Is Your Marketing Out of Sync?

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Goodreads rating: 3.72

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"Meatball Sundae" is a must-read for those who are looking to market a traditional and perhaps boring brand in the digital age. Seth Godin provides a guide to navigating the new marketing trends, such as the importance of storytelling and shorter attention spans. He also provides examples of companies, both old and new, who have adapted brilliantly to these changes. The book's most unique feature is its analogy of a meatball sundae, which perfectly captures the pitfalls of implementing shiny new marketing tactics for brands that are not inherently interesting. Overall, "Meatball Sundae" is a valuable resource for anyone looking to revolutionize their marketing strategies.

Understanding Social Dynamics

At Thryft, our Sociology section serves as a gateway to understanding complex social structures and behaviours. We offer a wide range of titles covering key sociological theories, modern societal challenges, by influential thinkers. Sociology engages with real world issues, functioning as a lens to view personal and collective social identities. Whether you’re pursuing personal growth or specific academic interests, our collection has something for everyone. Connect with these enlightening works today.