Science

This book would be a good read for those who enjoy an unconventional approach to problem-solving. Tim Harford uses the tools of economics to provide rational explanations and practical advice for various everyday situations. From family conflicts to stock market decisions, Harford's wit and insights will help you understand the underlying principles behind these dilemmas and make more informed choices in your own life. Get ready for a unique and thought-provoking read that will challenge your perspectives and leave you with a fresh outlook on the world.

Microtrends uncovers popular, under-the-radar forces using scientific study, providing practical implications for politics, business, and society.

This book provides a thorough examination of the complex technical and economic issues associated with redeveloping contaminated land. With detailed case studies and a risk assessment approach to valuation, it is recommended for anyone interested in the intersection of construction, environment, and finance.

Microtrends is a great read for those interested in understanding the small shifts occurring in America's culture. Author Mark Penn expertly analyzes the nation's emerging groups, highlighting trends such as people retiring but still working, and dads spending more time with their kids. Through the use of data and statistics, Penn shows readers how to identify these microtrends and harness their power to transform businesses, influence politics, and change lives. This book is most suited for individuals who want to stay informed and ahead of the curve.