Simplexity: The Simple Rules of a Complex World

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Complexity simplified through engaging, relatable anecdotes.

If you've ever wondered about the invisible threads that connect simplicity and complexity, "Simplexity" is a read tailored for your curiosity. Jeffrey Kluger weaves together seemingly unrelated concepts with a narrative flair that makes the exploration of simplexity not just intellectually stimulating but also incredibly engaging. It's like a lightbulb moment on every page as you uncover the simple rules governing our complex world.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Simplexity: The Simple Rules of a Complex World

Regular price RM30.00 MYR
Unit price
per
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ISBN: 9780719568121
Authors: jeffrey-kluger
Publisher: John Murray
Date of Publication: 2007-01-01
Format: Paperback
Related Collections: Business, Science, Sociology, Philosophy, Economics
Goodreads rating: 3.27
(rated by 660 readers)

Description

Why does kicking the TV work? What can the US military learn from the lowly bacterium? Why are the instruction manuals for cell phones incomprehensible? How does a spark of a single virus trigger an epidemic that claims millions? In recent years, cutting-edge studies in fields such as economics, genetics, stock-market analysis, and child development have hit on a startling new theory - 'simplexity'. To put it simply, simple things can be more complicated than they seem, and complex things more simple. The evidence is before our eyes: in your elaborate network of household plumbing actually run on a very basic mechanism, or the crystal paperweight on your desk, spectacular in its complexity. As simplexity moves from the research lab into popular consciousness it will challenge our models for modern living. You'll never unknowingly whack the TV again and you'll understand just how much it means to smile at your child. Popular science journalist Jeffrey Kluger adeptly translates cutting-edge theory into a high-octane history of everything, which will have you rethinking the rules of business and pleasure. From the micro to the macro, "Simplexity" is a startling reassessment of the building blocks of life and how they affect us all.
 

Complexity simplified through engaging, relatable anecdotes.

If you've ever wondered about the invisible threads that connect simplicity and complexity, "Simplexity" is a read tailored for your curiosity. Jeffrey Kluger weaves together seemingly unrelated concepts with a narrative flair that makes the exploration of simplexity not just intellectually stimulating but also incredibly engaging. It's like a lightbulb moment on every page as you uncover the simple rules governing our complex world.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.