The Undoing Project: A Friendship That Changed the World

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Exploring pivotal bond shaping behavioral economics.

If you're enthralled by the human mind and how our decisions can be influenced by unconscious biases, "The Undoing Project" offers an intellectual adventure. Lewis delves into the lives and work of two psychologists, Amos Tversky and Daniel Kahneman, whose ground-breaking theories forever changed our understanding of human judgment. It's a story about friendship, collaboration, and the transformative power of ideas that's as emotional as it is thought-provoking.

  • Goodreads Choice Award Nominee for History & Biography (2017)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The Undoing Project: A Friendship That Changed the World

Regular price RM34.00 MYR
Unit price
per
Compare to estimated retail price: RM68.00 MYR  
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ISBN: 9780141983042
Authors: Michael Lewis
Publisher: Penguin Books Ltd
Date of Publication: 2017-10-31
Format: Paperback
Goodreads rating: 3.99
(rated by 63241 readers)

Description

Bestselling author Michael Lewis examines how a Nobel Prize–winning theory of the mind altered our perception of reality. Forty years ago, Israeli psychologists Daniel Kahneman and Amos Tversky wrote a series of breathtakingly original studies undoing our assumptions about the decision-making process. Their papers showed the ways in which the human mind erred, systematically, when forced to make judgments about uncertain situations. Their work created the field of behavioral economics, revolutionized Big Data studies, advanced evidence-based medicine, led to a new approach to government regulation, and made much of Michael Lewis’s own work possible. Kahneman and Tversky are more responsible than anybody for the powerful trend to mistrust human intuition and defer to algorithms. The Undoing Project is about the fascinating collaboration between two men who have the dimensions of great literary figures. They became heroes in the university and on the battlefield―both had important careers in the Israeli military―and their research was deeply linked to their extraordinary life experiences. In the process they may well have changed, for good, mankind’s view of its own mind.
 

Exploring pivotal bond shaping behavioral economics.

If you're enthralled by the human mind and how our decisions can be influenced by unconscious biases, "The Undoing Project" offers an intellectual adventure. Lewis delves into the lives and work of two psychologists, Amos Tversky and Daniel Kahneman, whose ground-breaking theories forever changed our understanding of human judgment. It's a story about friendship, collaboration, and the transformative power of ideas that's as emotional as it is thought-provoking.

  • Goodreads Choice Award Nominee for History & Biography (2017)
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.