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Difficult Conversations: How to Discuss What Matters Most
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from RM33.25 MYR

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In stock: Like New

If you've ever walked away from a conversation wishing you had expressed yourself better or dealt more effectively with someone's negative reaction, "Difficult Conversations" is a game-changer. The book is rooted in years of negotiation and conflict resolution research, providing practical, step-by-step guidance to address sensitive issues without triggering defensiveness. It could be particularly enlightening for you if you're seeking ways to improve your communication in both personal and professional relationships.
Perfect Phrases for Setting Performance Goals
New
Robert Bacal, Douglas Max  | Mcgraw-hill

Perfect Phrases for Setting Performance Goals

from RM33.25 MYR

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per

Goodreads rating: 3.49

from RM33.25 MYR

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per

In stock: Very Good

If you're struggling to articulate clear objectives during performance reviews or want to ensure your team's goals align with organizational ambitions, "Perfect Phrases for Setting Performance Goals" could be your go-to resource. Its strength lies in the practicality – a diverse array of plug-and-play phrases that are ready to slot into any performance plan. The book's clear categorization and ease of use make it a must-have for managers looking to foster high performance without the dread of starting from scratch.
Bricks to Bridges: Make Your Strategy Come Alive
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from RM33.25 MYR

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In stock: Very Good

If you've ever felt the frustration of seeing a brilliant business strategy crumble in the execution phase, 'Bricks to Bridges' could be your guide to change. Robin Speculand presents an insightful, structured approach to ensuring that the strategic goals you're excited about on paper translate into tangible results. It’s especially compelling if you crave not only the what but the how of strategy implementation.
Perfect Solutions for Difficult Employee Situations
New
Sid Kemp | Mcgraw Hill

Perfect Solutions for Difficult Employee Situations

from RM33.25 MYR

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Goodreads rating: 3.4

from RM33.25 MYR

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In stock: Like New

We've all been there, trying to handle a colleague's poor performance or navigating an office romance gracefully. This book offers a tactical approach to dealing with these uncomfortable moments. The scripts provided can save you from many awkward situations by giving you the right words, while the strategies ensure you're prepared for anything the office throws at you. It's like having a professional crisis manager whispering in your ear.
Anointed for Business
New
Ed Silvoso | Baker Pub Group

Anointed for Business

from RM33.25 MYR

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Goodreads rating: 3.93

from RM33.25 MYR

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In stock: Well Read

If you've ever felt a tug of war between your professional ambitions and spiritual convictions, "Anointed for Business" could reassure and guide you. Ed Silvoso bridges the divide, showing how your entrepreneurial spirit can be a powerful force for faith. This book might change not just how you do business, but why you do it.
What Were They Thinking? Unconventional Wisdom About Management
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from RM33.25 MYR

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In stock: Well Read

"What Were They Thinking?" is more than just a critique—it's a dive into the common missteps in corporate strategy led by anecdotal evidence and research that can transform your company's approach. If you're ready to question the status quo and eager for wisdom to guide you past the pitfalls that snag so many, this book by Jeffrey Pfeffer is your page-turning companion for smarter management decisions. Its concise chapters make it an easy yet potent read for anyone in a leadership role or aiming for one.
212 Service: The 10 Rules for Creating a Service Culture
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from RM33.25 MYR

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In stock: Like New

If you're in search of a quick guide that can help transform your team's approach to customer service, "212 Service" is it. Mac Anderson has a knack for distilling complex concepts into bite-sized, easy-to-implement ideas. By spending just half an hour with this book, you and your team can learn fundamental rules that could make a genuine difference in creating a service culture that stands out.
Purple Cow: Transform Your Business by Being Remarkable
New
Seth Godin | Portfolio

Purple Cow: Transform Your Business by Being Remarkable

from RM44.45 MYR

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Goodreads rating: 3.78

from RM44.45 MYR

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In stock: Well Read

If the idea of standing out in a crowded marketplace excites you, 'Purple Cow' is a must-read. Seth Godin's refreshing take on marketing strategies will guide you through the necessity of innovation and distinctiveness. It's for anyone eager to leave behind the safety of the ordinary and embrace the potential of being noteworthy in their field.
The First Move: A Negotiator's Companion
New
Aurelien Colson, Alain Lempereur, Michele Pekar  | Wiley

The First Move: A Negotiator's Companion

Regular price RM48.19 MYR from RM34.23 MYR Save up to 32%

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Goodreads rating: 4.13

Regular price RM48.19 MYR from RM34.23 MYR Save up to 32%

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In stock: Like New, Very Good

If you're someone who negotiates regularly and feels there's room for improvement, "The First Move: A Negotiator's Companion" could be a game-changer for you. The book offers a fresh perspective combining the best of different global approaches to negotiation. By adopting even a fraction of the strategies outlined, you're bound to become more responsive to your clients' needs, helping you to close deals more effectively and with a greater sense of responsibility. This isn't just about business success; it's about transforming your interactions in a way that yields positive, professional relationships.
Leadership 2.0
New
Travis Bradberry, Jean Greaves  | Talentsmart

Leadership 2.0

from RM33.25 MYR

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Goodreads rating: 3.83

from RM33.25 MYR

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In stock: Very Good

0." 2. Leadership 2.0 is a great read for individuals who want to develop their leadership skills. The book introduces a new paradigm of leadership and provides a step-by-step program for increasing core and adaptive leadership skills. It offers a self-assessment edition of the bestselling 360 Refined(TM) leadership test that reveals your scores for all 22 core and adaptive leadership skills. The book's 100+ leadership strategies are pinpointed to help you increase your leadership skills the most. Readers can expect to learn effective tools that can help them adapt and become successful leaders in competitive workplaces and turbulent economic conditions.
Developing the Leader Within You
New
John C. Maxwell | Thomas Nelson Inc

Developing the Leader Within You

from RM18.30 MYR

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Goodreads rating: 4.21

from RM18.30 MYR

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In stock: Very Good

If you're aiming to improve your leadership skills and potentially inspire others in your organization, John C. Maxwell's "Developing the Leader Within You" is ideal. Maxwell delivers key insights with relatability and depth, focusing on integrity and positive change. The take-homes from this book are not only instrumental for aspiring leaders but also enlightening for anyone interested in personal development. This isn't just about managing; it's about transformative leadership.
Why Information Grows: The Evolution of Order, from Atoms to Economies
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from RM59.39 MYR

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In stock: Well Read

If you're the type who likes peering under the hood of complex systems, "Why Information Grows" might just electrify your curiosity. Hidalgo takes you deep into the thought-provoking interplay between physics and economics, exploring how order, in the form of information, arises and fuels growth. It's an unconventional perspective that could change how you perceive economic development and the role of networks in crafting the world’s economic tapestry.
Sun Tzu: The Art of War for Managers: 50 Strategic Rules
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from RM33.25 MYR

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In stock: Well Read

If you're looking to get an edge in business, this is the book for you. It adapts ancient military strategies from Sun Tzu's "The Art of War" into practical advice for today's business battles. Each of the 50 strategic rules is translated into terms that will resonate with modern managers, and the additional commentary from various translators provides depth. With examples and real-world experiences, the book doesn't just theorize but also demonstrates how these strategies can be employed effectively in modern management scenarios. It's a blend of time-honored tactics and modern business sense.
The Bootstrapper's Bible: How to Start and Build a Business With a Great Idea and (Almost) No Money
New

from RM63.13 MYR

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In stock: Well Read

If you've got a brilliant business idea simmering in your mind but your wallet is echoing empty halls, Seth Godin's "The Bootstrapper's Bible" might just be your guide to turning that idea into reality. Godin is a master at distilling complex business concepts into actionable advice, especially for those with more creativity than capital. You'll find his 'magic rules' and 'commandments' aren't just inspiring—they're practical stepping stones to bootstrap your way to success without a financial safety net.
Strategies For Asia Pacific Meeting New Challenges
New

from RM115.43 MYR

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In stock: Very Good

If you're navigating the complex business landscapes of the Asia Pacific region, this book is like a compass. Philippe Lasserre dissects the unique challenges and provides smart, context-aware strategies that can really help in understanding the nuances of this dynamic market. It’s a perfect companion for entrepreneurs and executives looking to expand their horizon in the East.
The Forgotten Half of Change: Achieving Greater Creativity Through Changes in Perception
New

from RM33.25 MYR

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In stock: Very Good

If innovation is your game but you feel stuck, "The Forgotten Half of Change" might just be the playbook you need. Luc de Brabandere guides you through a paradigm shift that fosters creativity in a world where adaptation is key. This book can reframe your mindset, giving you the tools to inspire and innovate in an ever-changing corporate landscape. It's not just about what you do, but how you see.
Lateral Thinking: Creativity Step by Step
New
Edward de Bono | Harper Colophon

Lateral Thinking: Creativity Step by Step

from RM33.25 MYR

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Goodreads rating: 3.77

from RM33.25 MYR

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In stock: Well Read

Recommendation: This practical guide offers techniques to develop lateral thinking to generate innovative ideas. It teaches readers to move beyond vertical thinking, which focuses on one logical step after another, to seeing the potential in lateral thinking. Edward de Bono argues that vertical thinking is useful but not the only way to solve problems and generate creative solutions. Recommended for those looking to cultivate creativity in both personal and professional settings.
The Singapore Blue Chips: The Rewards & Risks of Investing in Singapore's Largest Corporates
New

from RM78.07 MYR

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per

In stock: Like New

If you've been curious about dipping your toes into Asian markets, specifically Singapore, this book can be your solid ground. It maps out the landscape of the country's corporate giants, offering a balanced perspective on potential gains and pitfalls. Think of it as your investment compass for navigating Singapore's bustling economic environment.
Ethics and Hidden Greed: Your Defense Against Unethical Strategies and Violations of Trust
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from RM51.92 MYR

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In stock: Like New

In a world where trust is at a premium, "Ethics and Hidden Greed" might feel like a compass through murky waters. If you're frequently facing tough choices at work or you're questioning the integrity behind corporate decisions, this book provides insights on maintaining your moral compass amidst pressure. It's for anyone aspiring to navigate their career and personal paths with honesty and integrity.
Hit Refresh: The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone
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from RM134.10 MYR

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In stock: Very Good

"Hit Refresh" isn’t just an autobiography or a business guide; it's a thought-provoking look at how technology is shaping our future. Nadella's unique perspective as both a tech leader and a humanist offers a glimpse into the ethical and innovative considerations driving one of the world's largest tech companies. Perfect for those intrigued by leadership, change, and the societal impact of technology.
No Rules Rules: Netflix and the Culture of Reinvention
New

from RM44.45 MYR

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In stock: Well Read

If you're intrigued by the inner workings of one of today's most dynamic companies, "No Rules Rules" will be a compelling read. Reed Hastings' unorthodox management principles provide rare insights into fostering creativity and innovation, making it fascinating for anyone interested in leadership, company culture, and the media industry's future. This isn't just about a company; it's about a mindset shift that challenges conventional business norms.
The Spatial Economy - Cities, Regions, and International Trade
New

from RM33.25 MYR

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In stock: Very Good

If diving into the complexities of urban economics and international trade feels like opening a treasure chest to you, then 'The Spatial Economy' is the map you need. The book tackles meaty concepts with vigor, guided by authors Fujita, Krugman, and Venables, who are like the triumvirate of economic geographers. Whether you're a student or a seasoned economist, the book's innovative take on the subject is like a compass pointing to the future of economic thought.
The Global Fourth Way: The Quest for Educational Excellence
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from RM55.66 MYR

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In stock: Very Good

If you’re passionate about evolving the educational landscape, "The Global Fourth Way" beckons you. Andrew Hargreaves provides a pragmatic blueprint for transformative leadership in education, marrying inspirational ideals with the concrete skillset needed to enact significant reform. Through relatable success stories and solid strategies, this book offers a pragmatic approach to making sustainable, positive changes in the educational system, making it an invaluable tool for educators and leaders committed to excellence.
Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth
New
Rachel Maddow | Crown

Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth

Regular price RM51.92 MYR from RM42.99 MYR Save up to 20%

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per

Goodreads rating: 4.35

Regular price RM51.92 MYR from RM42.99 MYR Save up to 20%

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In stock: Very Good

Maddow's "Blowout" offers a daring and insightful tour of the murky intersections between global politics and the oil industry. Her sharp wit pierces through the complex narrative, unearthing the impact of fossil fuels on corruption, democracy, and global unrest. If you're eager to understand how these forces shape our world, Maddow serves as an incisive guide, ready to challenge your perceptions about the oil that fuels our lives literally and figuratively.
Switch: How to Change Things When Change Is Hard
New

from RM33.31 MYR

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In stock: Like New, Very Good

This book is a great read for anyone struggling with change. The authors illustrate how our minds can be tricked into resisting change, and provide practical strategies to overcome this resistance. The book is filled with real-life examples, making it relatable and engaging. The most unique feature of this book is its emphasis on a simple mindset shift that can be used to conquer any obstacle. If you're looking to make lasting changes in your life, this book is a must-read.
The Leader, the Teacher & You: Leadership Through the Third Generation
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from RM14.57 MYR

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Out of stock

This book is a must-read for anyone who aspires to be a true leader. Through his diverse experiences and deep insights, Lim Siong Guan presents a fresh take on leadership, emphasizing the importance of enabling others to be their best selves. His personal stories, particularly those involving Mr Lee Kuan Yew and Dr Goh Keng Swee, offer invaluable lessons on personal and position leadership. Whether you're a CEO, a teacher, or just someone looking to make a difference, this book will guide you towards excellence and empower you to lead with compassion and purpose.
What They Don't Teach You at Harvard Business School
New
Mark H. McCormack | Profile Books

What They Don't Teach You at Harvard Business School

from RM29.51 MYR

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Goodreads rating: 3.61

from RM29.51 MYR

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In stock: Like New

If you've ever felt that your business degree didn’t quite prepare you for the realities of the working world, Mark McCormack's "What They Don't Teach You at Harvard Business School" might be the missing piece of your puzzle. McCormack's hands-on experience translates into savvy advice, covering the nuances of networking, negotiation, and career advancement. It's a must-read for understanding the unspoken rules of business from someone who's conquered the field.
God Is My CEO: Following God's Principles in a Bottom-Line World
New

from RM36.98 MYR

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In stock: Like New

If you're navigating the tricky waters of aligning your personal faith with professional responsibilities, "God Is My CEO" could be a lighthouse for you. Larry Julian doesn't just preach from a pedestal; he dives into real stories of leaders who've been in your shoes. You'll find comfort and actionable advice in these pages, encouraging a harmony between the corner office and your core values.
Inspirational Manager: How to Build Relationships That Deliver Results
New

from RM33.25 MYR

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In stock: Very Good

If you're aiming to transition from just managing to truly inspiring your team, "Inspirational Manager" could be just the game-changer you've been seeking. It provides pragmatic approaches not just for improving results, but also for building meaningful relationships in the workplace. With anecdotes from real-life managers and actionable strategies, this book could be the catalyst for making every day, not just Fridays, something to look forward to for you and your team.
Strategic Management and Business Policy
New

from RM33.25 MYR

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In stock: Like New

If you're eyeing that corner office or simply want to better understand the moves your company makes, "Strategic Management and Business Policy" could serve as your playbook. This book breaks down complex strategic concepts into digestible parts, perfect for anyone looking to sharpen their business acumen and strategic planning skills.
Essentials of Organizational Behavior
New

from RM149.04 MYR

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In stock: Very Good

Looking to understand the human element at work? "Essentials of Organizational Behavior" gives you a digestible introduction to organizational behavior, which is the lifeblood of workplace dynamics. As a brief yet comprehensive review, it's perfect if you want to grasp the core concepts without drowning in complexity. Plus, it's tailored to help shape your approach to future roles and interactions in any organizational setting.
Production/Operations Management
New
William J. Stevenson | Richard D Irwin

Production/Operations Management

from RM33.25 MYR

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per

Goodreads rating: 4.11

from RM33.25 MYR

Unit price
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In stock: Well Read

If you're looking to grasp the intricacies of production and operations in business, this book is for you. Stevenson breaks down complex concepts with a clarity that can bridge the gap between academia and real-world application. It’s a go-to manual for anyone studying business or already in the field who wants to improve their understanding and practical skills in managing operations.
Human Resource Management
New
Stephen P. Robbins, David A. DeCenzo  | John Wiley & Sons Inc

Human Resource Management

from RM33.25 MYR

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per

Goodreads rating: 4.07

from RM33.25 MYR

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In stock: Well Read

If you're looking to stay ahead in the dynamic field of HR, this book is a treasure trove. DeCenzo and Robbins have done a stellar job of capturing the ongoing transformations in human resource management, making complex concepts digestible. With an emphasis on real-world application, you'll find yourself equipped with both understanding and practicality for today's diverse and change-driven workplace.
The Truth About Negotiations
New
Leigh L. Thompson | Ft Pr

The Truth About Negotiations

from RM33.25 MYR

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Goodreads rating: 3.76

from RM33.25 MYR

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In stock: Well Read

Leigh L. Thompson's book could be just the resource you're looking for if you're keen to sharpen your negotiation skills. Whether you're in sales, management, or simply looking to improve your day-to-day interactions, the 53 truths laid out here are bite-sized enough to grasp quickly yet powerful enough to make a real impact on your technique. Plus, the promise of better business relationships and win-win outcomes makes it a smart investment of your reading time.
The Truth About Thriving in Change
New
William S. Kane | Ft Press

The Truth About Thriving in Change

from RM33.25 MYR

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Goodreads rating: 3.14

from RM33.25 MYR

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In stock: Well Read

If you're feeling the pressures of change at work or you're tasked with leading your team through transitions, this book by William S. Kane could be an invaluable resource. It's like having a mentor guide you through change management with tried-and-tested advice broken down into actionable steps. It's particularly helpful for those who appreciate a practical approach to overcoming the inevitable challenges of change in business.
The Grand Strategist - The Revolutionary New Management System
New

from RM33.25 MYR

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In stock: Well Read

If you're feeling bogged down by complex management theories that seem out of touch with the real-world hustle, "The Grand Strategist" could be a breath of fresh air. Mike Davidson distills the chaos into four straightforward questions that can guide anyone toward clearer, more effective leadership. Think of it as a compass that might help you navigate the rapidly changing landscapes of modern business with confidence. Plus, who wouldn't want to get more done and actually enjoy the process?
Brand Management 101 - 101 Lessons from Real-World Marketing
New
Mainak Dhar | Wiley

Brand Management 101 - 101 Lessons from Real-World Marketing

from RM33.25 MYR

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Goodreads rating: 3.21

from RM33.25 MYR

Unit price
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In stock: Well Read

If you're venturing into the realm of marketing or brand management, "Brand Management 101" could be an enlightening companion. Mainak Dhar delivers compact, digestible nuggets of wisdom that are grounded in real-world experiences, making this a practical read rather than a theoretical textbook. It's a book that speaks to marketers looking for actionable insights.
The Power of Simplicity - A Management Guide to Cutting Through the Nonsense and Doing Things Right
New

from RM33.25 MYR

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In stock: Well Read

If you're feeling overwhelmed by the constant influx of business theories and want a straightforward approach to management, this book might be just what you need. Jack Trout, with his grounded expertise, offers insights that could cut through the noise, promising a more efficient work environment and improved morale. It's like having a wise mentor guide you back to business basics, without any costly frills.
The Leadership Challenge: How to Get Extraordinary Things Done in Organizations
New

from RM33.25 MYR

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In stock: Well Read

If you've ever felt that leadership is a nebulous concept, "The Leadership Challenge" might just change your perspective. Kouzes and Posner pack this book with actionable insights based on extensive research. It's tailored not just for corporate honchos but also for leaders in education and nonprofits. Dive in to discover how you can make extraordinary things happen wherever you are.
What's In A Name? - Advertising And The Concept Of Brands
New

from RM33.25 MYR

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In stock: Well Read

If the power of a name has ever intrigued you, this book is your gateway to understanding the psychology and effectiveness of branding in advertising. John Philip Jones presents compelling arguments, backed by research, that will challenge your perceptions of marketing success and consumer habits. It could change the way you think about every ad you see.
For God, Country and Coca-Cola: The Unauthorized History of the Great American Soft Drink and the Company That Makes It
New

from RM22.04 MYR

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In stock: Well Read

If you're intrigued by the fusion of cultural history and business sagas, this book's for you. Imagine immersing yourself in the fizzy tale of Coca-Cola, a drink that's more than just a beverage—it's a symbol of the American dream. Pendergrast offers a candid, detailed narrative filled with a kaleidoscope of characters who shaped not just a brand, but an international phenomenon. It's a story of ambition, secrecy, and the sweet taste of success, much like the drink it chronicles. Perfect for history buffs and marketing enthusiasts alike.
Product Innovation Strategy, Pure and Simple: How Winning Companies Outpace Their Competitors
New

from RM33.25 MYR

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In stock: Very Good

If you're looking to understand how top companies stay ahead with their products, this book provides more than just tips—it's a deep dive into a process that's been refined through a decade of research. Stories from real businesses bring the concepts to life, making it a practical guide for anyone aiming to revitalize their organization's product development.
Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them
New

from RM33.25 MYR

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In stock: Very Good

If you've ever wondered how products capture the zeitgeist before it's even defined, "Selling Blue Elephants" provides a captivating insight. It explores a groundbreaking method for product development that will intrigue anyone with a keen interest in marketing or anyone who's fascinated by how consumer needs are anticipated and met, sometimes even before consumers themselves are aware of them.
Corporate Religion - Building a Strong Company Through Personality and Corporate Soul
New

from RM33.25 MYR

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In stock: Very Good

"Corporate Religion" is insightful for anyone intrigued by the intersection of corporate culture and brand identity. Kunde guides you through the art of nurturing a company with a strong personality and soul, much like cultivating belief within. Think of it as learning how to make brands resonate on a deeper level, beyond mere products, which could be vital for current or aspiring leaders in the business world.
Taking Care of Ebusiness - How Today's Market Leaders Are Increasing Revenue, Productivity, and Customer Satisfaction
New

from RM33.25 MYR

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In stock: Like New

If you're looking to understand the tactics behind driving revenue and customer satisfaction in the digital age, "Taking Care of Ebusiness" could be a vital read. It's like getting a behind-the-scenes tour of Siebel Systems' success straight from the CEO's desk, offering insights that remain relevant for today's market leaders aiming for digital excellence.
The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything
New

from RM40.72 MYR

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In stock: Like New

If you've ever questioned the prevailing wisdom that a company must excel in all areas to succeed, "The Myth of Excellence" provides a potent counterargument. This intriguing study, based on impressive research and real-world examples, challenges the notion of universal excellence. It's an insightful read that offers a blueprint for focusing on what truly matters to consumers, potentially changing how you approach business strategy and customer engagement.
The Essence of Information Systems
New
John Ward, Chris Edwards  | Prentice Hall

The Essence of Information Systems

from RM33.25 MYR

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per

Goodreads rating: 3.5

from RM33.25 MYR

Unit price
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In stock: Very Good

If you're an MBA student or an aspiring manager looking to deepen your understanding of information systems, this book makes for an indispensable asset. It condenses the subject into its most critical elements, offering a concise yet comprehensive overview suitable both as a course companion and a handy reference for your professional bookshelf. Its streamlined content is also perfect for undergraduates and postgraduates seeking clarity and mastery in the field.
Organisational Behaviour: Concepts, Controversies and Applications
New

from RM33.25 MYR

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In stock: Well Read

Delving into this book is like having a front-row seat to the inner workings of various workplace cultures—it's a classic primer for understanding employee motivation and organizational practices. Whether you're a manager looking to inspire or an employee aiming to climb the corporate ladder, Robbins and Waters-Marsh provide both the theories and real-world applications to navigate the complexities of organizational behavior effectively.
Basic Marketing Australian Edition: A Managerial Approach
New

from RM122.90 MYR

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In stock: Well Read

If you're diving into the marketing world down under, this book will be your trusted guide. Its blend of foundational theories with a unique Australian outlook ensures you understand not only the global principles but also how to apply them in the local context. Perfect for grasping marketing from a managerial standpoint.
Branding in Asia: The Creation, Development, and Management of Asian Brands for the Global Market
New
Paul Temporal | Wiley

Branding in Asia: The Creation, Development, and Management of Asian Brands for the Global Market

Regular price RM119.16 MYR from RM104.73 MYR Save up to 15%

Unit price
per

Goodreads rating: 2.88

Regular price RM119.16 MYR from RM104.73 MYR Save up to 15%

Unit price
per

In stock: Very Good

"Branding in Asia" might be your compass in the intriguing world of Asian brand development for the global arena. Temporal’s expertise shines as he applies global branding principles within the unique fabric of Asian culture. His collection of case studies lends credence to the idea that Asia could be the next breeding ground for worldwide megabrands. It might just change the way you view brand potential on a global scale, particularly through an Asian lens.