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WeWork's tumultuous journey: excess, illusion, and downfall.
If you're intrigued by the high-stakes drama of startup culture, "Billion Dollar Loser" offers a front-row seat to the spectacle. You'll get an intimate look at the intoxicating mix of ambition and hubris within WeWork, making it essential reading for anyone fascinated by the intersection of tech, business, and the mythology of the visionary founder. It's a cautionary tale wrapped in the allure of a modern-day Icarus story that might just make you question the very nature of 'unicorns' in the business world.
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale
Billion Dollar Loser: The Epic Rise and Fall of WeWork
Regular price
RM41.00 MYR
Now RM30.00 MYR
Save 27%
Compare to estimated retail price: RM93.00 MYR
- Unit price
- / per
The item you've got your eye on is secondhand. You probably already know that, but just in case!
The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.
Save 27%
Save 27%
Save 31%
Save 27%
ISBN: 9781529385076
Authors:
Reeves Wiedeman
Publisher: Hodder & Stoughton
Date of Publication: 2020-01-01
Format: Paperback
Goodreads rating: 4.09
(rated by 12694 readers)
Description
The inside story of WeWork and its CEO, Adam Neumann, which tells the remarkable saga of one of the most audacious, and improbable, rises and falls in American business history. In its earliest days, WeWork promised the impossible: to make the American workplace cool. Adam Neumann, an immigrant determined to make his fortune in the United States, landed on the idea of repurposing surplus New York office space for the burgeoning freelance class. Over the course of ten years, WeWork attracted billions of dollars from some of the most sought-after investors in the world, while spending it to build a global real estate empire that he insisted was much more than that: an organization that aspired to nothing less than "elevating the world's consciousness." Moving between New York real estate, Silicon Valley venture capital, and the very specific force field of spirituality and ambition erected by Adam Neumann himself, Billion Dollar Loser lays bare the internal drama inside WeWork. Based on more than two hundred interviews, this book chronicles the breakneck speed at which WeWork’s CEO built and grew his company along with Neumann’s relationship to a world of investors, including Masayoshi Son of Softbank, who fueled its chaotic expansion into everything from apartment buildings to elementary schools. Culminating in a day-by-day account of the five weeks leading up to WeWork’s botched IPO and Neumann’s dramatic
Condition guide
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WeWork's tumultuous journey: excess, illusion, and downfall.
If you're intrigued by the high-stakes drama of startup culture, "Billion Dollar Loser" offers a front-row seat to the spectacle. You'll get an intimate look at the intoxicating mix of ambition and hubris within WeWork, making it essential reading for anyone fascinated by the intersection of tech, business, and the mythology of the visionary founder. It's a cautionary tale wrapped in the allure of a modern-day Icarus story that might just make you question the very nature of 'unicorns' in the business world.
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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