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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Hegemony or Survival : America's Quest for Global Dominance - Thryft
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Noam Chomsky | Penguin Books

Hegemony or Survival : America's Quest for Global Dominance

RM13.00 MYR RM8.00 MYR 38% off

Goodreads rating: 3.97

RM13.00 MYR RM8.00 MYR 38% off

Out of stock

Hegemony or Survival is Noam Chomsky's essential polemic on American foreign policy.Noam Chomsky, the world's foremost intellectual activist, presents an irrefutable analysis of America's pursuit of total domination and the catastrophic consequences that are sure to follow.From the funding of repressive regimes to the current 'war on terror', from the toppling of governments opposing its beliefs to the invasion of Iraq, America pursues its global strategy no matter what the cost. With the rigour and insight that have made him our most important unraveller of accredited lies, Noam Chomsky reveals the truth and the true motives behind America's quest for dominance - and seeks also to show how the world may yet step back from the brink.'A devastating history of American foreign policy since 1945 as well as a dissection of the current "war on terror"' Tim Adams, Observer'Anybody who thinks about American foreign policy has to read and contemplate Hegemony or Survival' Independent'One of the radical heroes of our age. A towering intellect' GuardianNoam Chomsky is the author of numerous bestselling political books, including Hegemony or Survival, Failed States, Interventions, What We Say Goes, Hopes and Prospects, How the World Works and Occupy, all of which are published by Hamish Hamilton/Penguin.
Rule #1 : The Simple Strategy for Successful Investing in Only 15 Minutes a Week - Thryft
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Phil Town | Random House Business

Rule #1 : The Simple Strategy for Successful Investing in Only 15 Minutes a Week

RM15.00 MYR

Goodreads rating: 4.14

RM15.00 MYR

Out of stock

Who's going to provide for your future? There's a crisis looming in pensions. Investing in property is time-consuming and risky. Savings accounts yield very little return. If you're not careful, you could be looking at a very uncomfortable retirement. But surely the alternative - investing in the stock market - is risky, complicated and best left to the professionals?Phil Town doesn't think so. He made a fortune, and in Rule #1 he'll show you how he did it.Rule #1 :- Sets out the five key numbers that really count when you're buying stocks and shares- Explains how to use new Internet tools to simplify research- Shows how to exploit the advantages of being an individual investor- Demonstrates how to pay fifty pence for every pound's worth of businessThis simple and straightforward method will guide you to 15% or better annual returns - in only 15 minutes a week. It's money in the bank!
Chaotics : The Business of Managing and Marketing in the Age of Turbulence - Thryft
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Philip Kotler, John A. Caslione  | Amacom Books

Chaotics : The Business of Managing and Marketing in the Age of Turbulence

RM35.00 MYR

Goodreads rating: 3.77

RM35.00 MYR

Out of stock

"Chaotics" offers a fresh perspective on managing unpredictable situations that businesses can face in today's economy. With detailed metrics and measurements, the book provides practical strategies for organizations to deal with the constant threat of chaos. This book is a must-read for business leaders who want to understand how to thrive in unpredictable times and gain a competitive edge in their industry.
Knowledge Management : An Integrated Approach - Thryft
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Ashok Jashapara | Ft Press

Knowledge Management : An Integrated Approach

RM57.00 MYR

Goodreads rating: 4.07

RM57.00 MYR

85% off est. retail

Out of stock

As the economy increasingly moves towards a knowledge based economy, the ability to manage knowledge becomes a matter of competitive survival. Many other books only address the subject only partially, from a human resource, information systems or practitioner perspective. This is the first textbook to bring together and integrate all these dimensions. This engaging text offers a readable blend of theory and practice, making this the ideal resource for students studying knowledge management courses within business management, information science and computer science degrees at both undergraduate and postgraduate levels.
Valuation : Measuring and Managing the Value of Companies - Thryft
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Jack Murrin, Tim Koller, Thomas E. Copeland  | Wiley

Valuation : Measuring and Managing the Value of Companies

RM59.00 MYR

Goodreads rating: 4.25

RM59.00 MYR

Out of stock

Valuation provides practical insights for creating value, including strategies for multibusiness valuation, corporate restructuring, and mergers/acquisitions. The book also features international comparisons of the cost of capital and accounting procedures, as well as a detailed case study to demonstrate how valuation principles are applied. It is great for business graduates interested in maximizing shareholder value and improving strategic thinking. Financial Times reviewed the book as "one of the best practitioners' guides to valuation".
Currency Trading For Dummies - Thryft
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Brian Dolan, Mark Galant  | For Dummies

Currency Trading For Dummies

RM15.00 MYR

Goodreads rating: 3.74

RM15.00 MYR

Out of stock

Currency Trading For Dummies could be a good read for someone who wants to learn the basics of currency trading in a simple and user-friendly manner. The book provides practical guidance on how to identify trading opportunities, choose a trading broker, execute a successful trade, minimize risk and maximize profit. One of the most unique and distinctive features of the book is its step-by-step action plan for understanding and trading the forex market.
Southeast Asia: The Long Road Ahead (2nd Edition) - Thryft
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Chong Yah Lim | World Scientific Pub Co Inc, Hackensack, New Jersey, U.s.a.

Southeast Asia: The Long Road Ahead (2nd Edition)

RM30.00 MYR

Goodreads rating: 2.0

RM30.00 MYR

Out of stock

Southeast Asia is going through tremendous changes economically. The market-oriented economies of Brunei, Indonesia, Malaysia, the Philippines, Singapore and Thailand have been showing robust growth since the 1960s. The transitional economies of Cambodia, Laos, Myanmar and Vietnam are exhibiting signs of economic awakening and revival after years of internal political and social turmoil. Despite these encouraging signs, the region still has a long road ahead in its efforts to achieve developed nation status. This book is a serious and concise study of various important economic aspects of Southeast Asia. The existing economic studies of the region are mainly topical in nature. Most books attempt to offer only a partial treatment of the issues and fail to examine these issues in a holistic manner. The objective of this book is to provide a more complete cross-country discussion on the economic issues and problems facing Southeast Asia. Besides critically examining the multiple facets of changes and problems that have been and will be encountered by Southeast Asia, the book presents a lucid exposition of the prospects of the region. However, it does not stop there but moves on to provide pointers and suggestions on how Southeast Asian countries should proceed with their development options and processes. The book should be of interest to economists and graduate students researching on Southeast Asia. It will also be extremely useful to those who want to have a better understanding of the Southeast Asian region.
The Second Curve - Managing The Velocity Of Change - Thryft
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ian-morrison | Nicholas Brealey

The Second Curve - Managing The Velocity Of Change

RM31.00 MYR RM19.00 MYR 39% off

Goodreads rating: 0.0

RM31.00 MYR RM19.00 MYR 39% off

Out of stock

Change is the buzzword for today's business leaders. But unless prepared, massive changes in the marketplace can erode a company. This volume introduces a way to ride the first curve - a company's traditional business carried out in a familiar corporate climate - to the all-important second curve of the new consumers, new markets and new technologies, combined to bring about sweeping, irrevocable alterations in the way every industry functions. But the art is to know whether or not what one thinks is a second curve really is one - or whether it's a phantom, just something going bump in the corporate night. Sorting out the new technologies that will take off from those that will fail - even if they fail in interesting ways - is very difficult and critical. And sorting out real growth potential from hype is difficult even in non-technology areas. Is the second-curve candidate a Southwest Airlines or People's Express Is it a Toys 'R' Us with its 22 per cent market share or Child World, a chain that once had 130 stores with $180 million, but went bankrupt a few years ago The following little-known but useful piece of wisdom may be helpful in sorting out real second curves from there is a tendency to overestimate the impact of phenomena in the short run, and to underestimate in the long run. For most large companies, choosing one or the other curves to work on is a luxury they can't afford. The driving forces of change described will continue to generate two curves, and to make it to the 21st century, these companies must learn to manage on both. Large corporations will have to go beyond re-engineering, time-based competition and core competencies as the sole means of growth. They must build second-curve organizations to perpetuate themselves as market leaders, while at the same time getting the most they can from their first-curve business. Those that don't will wither and die
Introductory Econometrics: With Economic Applications, Data Sets Printed Access Card - Thryft
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Jeffrey M. Wooldridge | South Western Cengage Learning

Introductory Econometrics: With Economic Applications, Data Sets Printed Access Card

RM183.00 MYR RM131.00 MYR 28% off

Goodreads rating: 4.09

RM183.00 MYR RM131.00 MYR 28% off

59% off est. retail

Out of stock

This book is perfect for students who want to learn basic econometric concepts and their application in economics. The author, Jeffrey Wooldridge, uses a clear and concise writing style, making potentially complex topics accessible to beginners. Additionally, the book includes numerous economic applications that provide real-world examples of the concepts covered. With the help of this book, users can develop a strong foundation in econometrics and become proficient in applying it to real-world economic problems.
Market Wizards - Interviews With Top Traders - Thryft
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Jack D. Schwager | Harperbusiness

Market Wizards - Interviews With Top Traders

RM15.00 MYR

Goodreads rating: 4.26

RM15.00 MYR

Out of stock

Market Wizards is an excellent read for those interested in gaining insight into the trading industry. Through interviews with some of the world's most successful traders, readers can learn about the characteristics that set apart the best traders from the rest. The book provides valuable anecdotes and advice that can be applied to anyone looking to improve their trading skills.
The New Deal : A Modern History - Thryft
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Michael A. Hiltzik | Free Press

The New Deal : A Modern History

RM25.00 MYR

Goodreads rating: 3.86

RM25.00 MYR

Out of stock

This book provides a detailed insight into the policies implemented during the New Deal era of American history. It covers the various events and individuals that were involved in shaping the policies, and how they impacted the country as a whole. This informative read would be perfect for history buffs who want to revisit the iconic moments of America's past and learn about their lasting implications.
Reminiscences of a Stock Operator - Thryft
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Roger Lowenstein, Rick Rohan, Edwin Lefèvre  | Doubleday & Company

Reminiscences of a Stock Operator

RM34.00 MYR

Goodreads rating: 4.18

RM34.00 MYR

Out of stock

"Reminiscences of a Stock Operator is a must-read classic for both seasoned investors and novices. With an engaging storytelling style, the book provides valuable insights into crowd psychology and market timing. Readers will also learn important lessons on the importance of discipline, patience, and risk management in investing. This timeless tale is a must-read for anyone looking to enrich both their life and their portfolio."
Microcosm: the Quantum Revolution : The Quantum Revolution in Economics and Technology - Thryft
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George Gilder | Free Press

Microcosm: the Quantum Revolution : The Quantum Revolution in Economics and Technology

RM25.00 MYR

Goodreads rating: 4.32

RM25.00 MYR

Out of stock

From Simon & Schuster, Microcosm is the provocative national bestseller by the author of Wealth and Poverty .George Gilder's Microcosm is the crystal ball of the next technological era. Leading scientists, engineers, and entrepreneurs provide vivid accounts of the latest inventions, revealing how the new international balance of power really lies in information technology.
The "Wall Street Journal" Guide to Understanding Money and Investing - Thryft
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Kenneth M. Morris, Alan M. Siegel  | Lightbulb Press / Fireside

The "Wall Street Journal" Guide to Understanding Money and Investing

RM22.00 MYR

Goodreads rating: 3.82

RM22.00 MYR

Out of stock

The Wall Street Journal Guide to Understanding Money & Investing initiates you into the mysteries of the financial pages -- buying stocks, bonds, mutual funds, futures and options, spotting trends and evaluating companies. For those who are curious but intimidated by everyday financial jargon, this guide offers a literate, forthright and lively alternative.
Madison & Vine: Why the Entertainment and Advertising Industries Must Converge to Survive - Thryft
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cott Donaton | Mcgraw-hill

Madison & Vine: Why the Entertainment and Advertising Industries Must Converge to Survive

RM33.00 MYR

Goodreads rating: 3.53

RM33.00 MYR

Out of stock

The inside scoop on innovations and relationships that are revolutionizing the industry . . From the sharp decline in CD sales to the fragmentation of network TV audiences, the business models of the entertainment and advertising industries are showing severe cracks. Advertising Age editor Scott Donaton explains why these industries must converge to survive, overcoming hurdles and creating business models that attract today's consumer. . . PRAISE FOR MADISON And VINE . . "A superb analysis of the intersection of Madison and Vine. This convergence is the future financial model of the entertainment and advertising industries."--Mark Burnett, Creator/Executive Producer of The Apprentice and Survivor . . "Scott Donaton [has] written the definitive book about the mutual benefit that happens when filmmakers and marketers collaborate."--Harvey Weinstein, President, Miramax Films Corp. . . "Scott Donaton does more than lay out a road map of the future. A word to those who want some action in this crazily converging technocentric read this book or be left behind."--Stanley Bing, bestselling author of What Would Machiavelli Do and Fortune magazine columnist . . "Unique and insightful, Scott provides an insider's look into the evolving business models of entertainment and advertising."--Donny Deutsch, Chairman and CEO, Deutsch Inc. .
E-Innovation - Innovation 01.03 - Thryft
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Bob Cotton | Capstone

E-Innovation - Innovation 01.03

RM26.00 MYR RM16.00 MYR 38% off

Goodreads rating: 3.5

RM26.00 MYR RM16.00 MYR 38% off

80% off est. retail

Out of stock

Fast track route to successful innovation in a digital world Covers the key areas of e-innovation, from planning for continuous change and trend forecasting to e-innovation processes and distributed innovation Examples and lessons from some of the world's most innovative businesses, including Napster, Cybiko, RedHat, Handspring and Sony, and ideas from the smartest thinkers, including Eric S. Raymond, James F. Moore, Leonard Fuld, Robert G. Cooper, Peter Small, Bruce Kogut and Anca Meitu Includes a glossary of key concepts and a comprehensive resources guide
Understanding The Theory And Design Of Organizations - Thryft
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Richard L. Daft | Thomson South-western

Understanding The Theory And Design Of Organizations

RM15.00 MYR

Goodreads rating: 4.35

RM15.00 MYR

Out of stock

Recommendation: Whether you're a budding entrepreneur or a seasoned professional, Daft's book is a must-read for anyone looking to succeed in today's rapidly evolving business world. His unique approach to blending modern and traditional theories makes for a captivating read, and his engaging writing style keeps readers hooked from start to finish. With numerous real-world examples and opportunities to apply the concepts presented, this book is a valuable resource for anyone looking to refine their business skills and insights.
It's the Crude, Dude : Greed, Gas, War and the American Way - Thryft
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Linda McQuaig | Thomas Dunne Books

It's the Crude, Dude : Greed, Gas, War and the American Way

RM20.00 MYR

Goodreads rating: 3.88

RM20.00 MYR

Out of stock

George W. Bush says he invaded Iraq to bring democracy to the Middle East. Some people believe that. But if you have nagging doubts, you'll be intrigued by the story unraveled in It's the Crude, Dude. With all the drama of a thriller, Canadian bestselling author Linda McQuaig probes the mystery of what really lay behind the U.S. invasion of Iraq. She points to Washington's desire to gain control of the most spectacular untapped oil bonanza on Earth--even as rapidly dwindling worldwide oil reserserves threaten to turn competition for crude into the major international battleground of the future. That battle has actually been raging for decades. Once tightly controlled by Big Oil, most of the world's oil reserves have been taken over by nationalistic regimes in the Middle East. Ever since those regimes imposed an oil embargo on the United States in the mid-1970s, Washington has been determined to regain control over oil--by force if necessary. With China's recent emergence as a voracious oil consumer, there soon won't be enough oil left to fuel two superpowers. Against this backdrop--and the equally urgent problem of global warming-- It's the Crude, Dude reminds us of the enormous consequences of our failure to curb our addiction to oil.
The Tao of Warren Buffett : Warren Buffett's Words of Wisdom - Thryft
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Mary Buffett | Pocket Books

The Tao of Warren Buffett : Warren Buffett's Words of Wisdom

RM30.00 MYR RM23.00 MYR 23% off

Goodreads rating: 3.81

RM30.00 MYR RM23.00 MYR 23% off

55% off est. retail

Out of stock

If you've ever wished for a mentor to guide you through the complexities of investing, "The Tao of Warren Buffett" might feel like a personal audience with the Oracle of Omaha himself. The book distills Buffett's wit and wisdom into digestible sayings and philosophies that can help shape your financial decisions, whether you're well-versed in the stock market or just starting to consider your financial future. It's a blend of simplicity and depth that could make you rethink how you approach your investments.
Global Marketing - Thryft
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Warren J. Keegan Mark Green | January 1, 1791

Global Marketing

RM77.00 MYR

Goodreads rating: 4.5

RM77.00 MYR

Out of stock

Finding The Next Steve Jobs - How To Find, Keep And Nurture Creative Talent - Thryft
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Gene Stone, Nolan Bushnell  | Business Plus

Finding The Next Steve Jobs - How To Find, Keep And Nurture Creative Talent

RM15.00 MYR RM11.00 MYR 27% off

Goodreads rating: 4.05

RM15.00 MYR RM11.00 MYR 27% off

82% off est. retail

Out of stock

This book is a perfect read for entrepreneurs who are looking to expand their companies and build a team of creative individuals. Nolan Bushnell shares his experiences and insights on how to find, hire, and nurture the right talent. Readers can expect valuable tips and advice on how to create a work environment that fosters creativity and innovation, making it a must-read book for anyone who wants to build a successful business.
Chomsky On Anarchism - Thryft
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Barry Pateman, Noam Chomsky  | Ak Press

Chomsky On Anarchism

RM33.00 MYR

Goodreads rating: 3.94

RM33.00 MYR

57% off est. retail

Out of stock

"Chomsky On Anarchism" is a must-read for those who are interested in exploring Noam Chomsky's life-long commitment to non-hierarchical models of political organization. The book offers a fresh picture of Chomsky, highlighting his visionary anarchist principles, and how he believes that a future world without rulers is possible. Through a collection of essays and interviews, this book provides an intelligent and coherent discussion of anarchism, making it a great choice for anyone looking to learn more about this fascinating and often misunderstood political philosophy.
Little Rice : Smartphones, Xiaomi, and the Chinese Dream - Thryft
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Clay Shirky | Columbia Global Reports

Little Rice : Smartphones, Xiaomi, and the Chinese Dream

RM26.00 MYR

Goodreads rating: 3.73

RM26.00 MYR

61% off est. retail

Out of stock

This book is a captivating exploration of how Xiaomi, a Chinese smartphone company, rose to become a major global player. Clay Shirky, an influential observer of technology's impact, delves into the implications of Xiaomi's success for China and the rest of the world. With insightful perspectives on the Chinese Dream and the future of globalization, this book is a must-read for those fascinated by the intersection of technology, culture, and power. Whether you're curious about China's tech industry or interested in the broader implications of smartphone production, "Little Rice: Smartphones, Xiaomi, and the Chinese Dream" offers a riveting journey that will leave you inspired and informed.
Exploring Corporate Strategy - Thryft
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Gerry Johnson, Kevan Scholes  | Pearson College Div

Exploring Corporate Strategy

RM15.00 MYR

Goodreads rating: 3.94

RM15.00 MYR

Out of stock

This book provides a comprehensive guide on corporate strategy, covering concepts, analytical methods and implementation processes. The authors' in-depth knowledge and practical approach make it a must-read for anyone seeking success in today's corporate world.
Singapore: The Encyclopaedia - Thryft
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Tommy Koh, Timothy Auger  | Didier Millet

Singapore: The Encyclopaedia

RM28.00 MYR RM17.00 MYR 39% off

Goodreads rating: 4.33

RM28.00 MYR RM17.00 MYR 39% off

Out of stock

Singapore: The Encyclopedia contains over 2,500 alphabetically arranged entries on a vast range of topics – practically everything the general reader might want to know about Singapore, four decades after the achievement of full independence. Readers will discover a depth and diversity that may surprise many who thought they know Singapore well, as well as a rich history that goes back many centuries.Here is a vast array of information on the Singapore’s history, geography, economy, law, politics, arts, culture, entertainment, architecture, food and natural history. Singapore’s political system is described, as well as its legal, educational and healthcare systems. Companies, clubs and associations, housing estates, festivals and customs – they all have a place in the book.The encyclopedia captures the shared memories and shared stories that have shaped the national identity. They include political events such as such as Separation and Confrontation, as well as emotionally charged disasters such as the Bukit Ho Swee Fire and the Nicoll Highway collapse.Individuals profiled include artists, musicians, entrepreneurs, members of the armed forces, priests, pastors, ulema, civil servants, entertainers, ambassadors, judges, sportsmen, and even murders.Overseen by a distinguished editorial advisory board under the Chairmanship of Professor Tommy Koh, this encyclopedia is the most wide-ranging and informative general reference book ever published.
Business As A Calling - Thryft
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Michael Novak | Free Press

Business As A Calling

RM15.00 MYR

Goodreads rating: 3.93

RM15.00 MYR

Out of stock

Why do we work so hard at our jobs, day after day? Why is a job well done important to us? We know there is more to a career than money and prestige, but what exactly do we mean by "fulfillment"? These are old but important questions. They belong with some newly discovered Why are people in business more religious than the population as a whole? What do people of business know, and what do they do, that anchors their faith? In this ground-breaking and inspiring book, Michael Novak ties together these crucial questions by explaining the meaning of work as a vocation. Work should be more than just a job -- it should be a calling. This book explains an important part of our lives in a new way, and readers will instantly recognize themselves in its pages. A larger proportion than ever before of the world's Christians, Jews, and other peoples of faith are spending their working lives in business. Business is a profession worthy of a person's highest ideals and aspirations, fraught with moral possibilities both of great good and of great evil. Novak takes on agonizing problems, such as downsizing, the tradeoffs that must sometimes be faced between profits and human rights, and the pitfalls of philanthropy. He also examines the daily questions of how an honest day's work contributes to the good of many people, both close at hand and far away. Our work connects us with one another. It also makes possible the universal advance out of poverty, and it is an essential prerequisite of democracy and the institutions of civil society. This book is a spiritual feast, for everyone who wants to examine how to make a life through making a living.
Disaster And Development - Thryft
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Andrew E. Collins | Routledge

Disaster And Development

RM19.00 MYR

Goodreads rating: 4.0

RM19.00 MYR

95% off est. retail

Out of stock

This book is a must-read for anyone interested in understanding the linkages between disasters and development. It provides accessible and up-to-date analyses that explore planning and response activities in this field. The most unique feature of this book is that it offers a balanced perspective on the topic, combining theoretical insights with practical examples. Overall, readers will find this book engaging, informative, and illuminating.
Financial Statement Analysis : Theory, Application and Interpretation - Thryft
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Leopold A. Bernstein | Irwin Inc.

Financial Statement Analysis : Theory, Application and Interpretation

RM85.00 MYR

Goodreads rating: 3.67

RM85.00 MYR

Out of stock

Finance, Accounting, Financial Statement Analysis
The Economist Book of Isms - Thryft
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John Andrews | Wiley

The Economist Book of Isms

RM21.00 MYR

Goodreads rating: 3.61

RM21.00 MYR

Out of stock

"Isms" help to inform us, educate us and sometimes even amuse us. What would life be like without altrusim or cynicism, dogmatism or optimism? Below are just some of the "isms" explained in this collection of more than 400.
How I Caused the Credit Crunch - Thryft
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Tetsuya Ishikawa | Icon Books

How I Caused the Credit Crunch

RM30.00 MYR RM15.00 MYR 50% off

Goodreads rating: 3.18

RM30.00 MYR RM15.00 MYR 50% off

76% off est. retail

Out of stock

Looking for something eye-opening to read? "How I Caused the Credit Crunch" offers a rare insider's perspective on the financial turmoil that shook the world. Ishikawa invites you into the high-stakes arena of international finance with a personal touch - it's like sitting down with someone who's seen it all. The complex financial concepts come to life through his narrative, making sense of the machinery that led to the collapse. Engaging for finance newbies and aficionados alike, it serves both as a cautionary tale and a fascinating memoir.
Traction : How Any Startup Can Achieve Explosive Customer Growth - Thryft
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Gabriel Weinberg and Justin Mares | Penguin Uk

Traction : How Any Startup Can Achieve Explosive Customer Growth

RM23.00 MYR

Goodreads rating: 4.11

RM23.00 MYR

75% off est. retail

Out of stock

In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth'Anyone trying to break through to new customers can use this smart, ambitious book'Eric Ries, author of The Lean StartupMost startups don't fail because they can't build a product. Most startups fail because they can't get traction.Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers.Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs.'Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice'Seth Godin, author of Linchpin
Retail Marketing Management : Principles and Practice - Thryft
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Peter J McGoldrick, Helen Goworek  | Pearson Education

Retail Marketing Management : Principles and Practice

RM26.00 MYR RM11.00 MYR 58% off

Goodreads rating: 4.0

RM26.00 MYR RM11.00 MYR 58% off

Out of stock

‘ Retail Marketing Management covers all the essential theories needed to understand the complicated business of from understanding the consumer and purchasing of the product through to store layout and communications. The writing style is easy to follow, and the text is supported by diagrams and case studies which enhance understanding and learning. I would recommend this book to anyone who wants to learn more about the retail business.’ Nicole Dunlop, Course Director, London College of Fashion, UK   Retail Marketing offers a contemporary approach that combines retail marketing theory, current retail management practice and international examples. It begins by looking at the nature of retailing as an activity and then introduces retail marketing, followed by a discussion of consumer behaviour, the retail marketing mix, and other important issues such as location strategies, branding and ethics. The authors and expert contributors take an integrated approach to explaining the process of internationalisation, and the inclusion of international examples reinforces this approach.     The book is ideal for undergraduate and postgraduate students taking courses in retailing, as well as those studying for marketing and business degrees where retail marketing is a core module.  The blend of retail theory, practice and live examples will also be of interest to practitioners in retailing and related industries.      Key features   About the authors Helen Goworek lectures in the School of Management at the University of Leicester, where she teaches postgraduate modules in marketing, including ‘B2B Marketing and Supply Chain Management’. She is the author of two previous books about the fashion business, in addition to journal articles focusing on fashion buying and sustainability.   Dr Peter McGoldrick has held four professorial posts in retailing, and is currently at the University of Manchester, UK.  He has published several books and over 150 research papers and articles, which have appeared in the Journal of Retailing and  Harvard Business Review, among others. Best Paper awards include those at the World Marketing Congress and the 2014 Academy of Marketing Science.
Development as Freedom - Thryft
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sen | Oxford University Press, Usa

Development as Freedom

RM26.00 MYR

Goodreads rating: 4.1

RM26.00 MYR

73% off est. retail

Out of stock

"Development as Freedom" by Amartya Sen is a profound book that explains the unique relationship between freedom and development. It is a great read for anyone interested in the societal and economic arrangements of our world and its effects on individual freedoms. The book beautifully links values, institutions, development, and freedom, making it an exceptional analytical framework. The main theme of the book is how development is a tool to spread freedom and its positivity to unfree citizens, and how freedom, in turn, enhances individual welfare and general welfare. Overall, this book should be read by anyone interested in the principles of freedom and social well-being.
Innovation : How Innovators Think, Act and Change Our World - Thryft
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Kim Chandler McDonald | Kogan Page

Innovation : How Innovators Think, Act and Change Our World

RM30.00 MYR RM15.00 MYR 50% off

Goodreads rating: 3.18

RM30.00 MYR RM15.00 MYR 50% off

90% off est. retail

Out of stock

Recommendation: Innovation showcases the stories and mindsets of over 100 successful pioneers who have revolutionized their respective fields. It offers insight on how they've done it and why innovation is critical for both individuals and businesses. This book is perfect for anyone looking to become more innovative and succeed in the digital economy.
Regulating Wall Street : The Dodd-Frank Act and the New Architecture of Global Finance - Thryft
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Myron Scholes, Thomas F. Cooley, New York University Stern School of Business  | Wiley

Regulating Wall Street : The Dodd-Frank Act and the New Architecture of Global Finance

RM71.00 MYR RM50.00 MYR 30% off

Goodreads rating: 3.7

RM71.00 MYR RM50.00 MYR 30% off

Out of stock

This book is a comprehensive analysis of the impact of the Dodd-Frank Act on the global financial architecture. With insights from leading experts in finance, the book offers a clear understanding of the key components of regulatory reform and its effects on financial firms, markets, and the real economy. This unique combination of expert opinions makes it a must-read for anyone interested in the intricacies of modern finance.
Heteromation, and Other Stories of Computing and Capitalism - Thryft
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Bonnie A. Nardi, Hamid R. Ekbia  | The Mit Press

Heteromation, and Other Stories of Computing and Capitalism

RM57.00 MYR

Goodreads rating: 3.92

RM57.00 MYR

70% off est. retail

Out of stock

This book provides valuable insights into how our daily digital activities generate value for others, resulting in what the authors call "heteromated labor". They explore different types of these activities, such as communicative, cognitive, creative, emotional, and organizing labor. The authors expose the hidden exploitation of low-cost or free labor in digital networks, while also offering a hopeful vision of how this system can be reconfigured to provide more benefits to end users. Overall, this book is a must-read for those interested in the intersection of technology, labor, and economics.
Economics DeMYSTiFieD - Thryft
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Melanie Fox | Mcgraw Hill

Economics DeMYSTiFieD

RM41.00 MYR

Goodreads rating: 3.43

RM41.00 MYR

Out of stock

All the information you need―quick, easy, and ON THE MONEY ECON. Do these letters make you sweat? You’re not alone. From college freshmen to PhD students, economics tops the list of panic-inducing classes. But help has arrived. Economics DeMYSTiFieD is a curriculum-based, self-teaching guide that makes learning this important business topic easier than ever. Filled with illustrations, plain-English explanations, and real-life examples, it starts with the fundamentals and eases you into the more complicated theories, concepts, and mathematical formulas. When it comes to making this complex topic easy to grasp, Economics DeMYSTiFieD corners the market. This fast and easy guide
Fundamentals Of Corporate Finance - Thryft
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Stewart C. Myers, Richard A. Brealey  | Mcgraw Hill Higher Education

Fundamentals Of Corporate Finance

RM15.00 MYR RM11.00 MYR 27% off

Goodreads rating: 3.79

RM15.00 MYR RM11.00 MYR 27% off

Out of stock

Fundamentals of Corporate Finance is a great read for students or professionals looking to understand complex financial concepts in an easy-to-follow manner. The authors' clear writing style and updated content make this textbook an essential tool for anyone looking to excel in corporate finance. The inclusion of interesting examples and real-life cases make the concepts come alive, and the focus on modern approaches ensures that the content is current and relevant. Overall, a must-read for anyone interested in finance!
All Business Is Local : Why Place Matters More Than Ever in a Global, Virtual World - Thryft
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Katherine E. Jocz, John A. Quelch  | Portfolio

All Business Is Local : Why Place Matters More Than Ever in a Global, Virtual World

RM37.00 MYR RM26.00 MYR 30% off

Goodreads rating: 3.27

RM37.00 MYR RM26.00 MYR 30% off

Out of stock

Why businesses should never underestimate the power of place. Today's business leaders are so obsessed with all things global and virtual that they risk neglecting the critical impact of physical place. It's a paradox of the Internet now that it's possible for businesses to be everywhere at once, they need to focus on what it means to be one specific place at a time. The best global brands, from IBM to McDonald's, are by design also the leading local brands. For instance, your decision to patronize Starbucks will depend on whether it's the best local coffee shop in your neighborhood, not on how many thousands of global locations it has. Marketing experts John Quelch and Katherine Jocz offer a new way to think about place in every strategic decision-from how to leverage consumer associations with locations to where to position products on the shelf. They explore case studies such as Nike and The Apple Store, which use place in creative ways. Drawing on a blend of hard data and engaging anecdotes, this book will help any business-from global mega-brands to boutique, small town stores- influence customers more effectively.
Writers on Organizations - Thryft
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David J. Hickson | Penguin Uk

Writers on Organizations

RM6.00 MYR

Goodreads rating: 3.35

RM6.00 MYR

Out of stock

Who has said what about organizations and their management? This handy compendium gives easy access to the principal ideas of the leading authorities. Brief, clear resumes bring out the main thrust of their thinking. The fifth edition of this evergreen resource for student and manager alike summarises the work of a wide range of experts to provide a truly comprehensive overview of the theory and practice of organization management. It covers the structure and national and international environments of organizations, management problems, managerial decision-making and influence, people problems, and organizational change and learning.
Economics in Minutes - Thryft
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Niall Kishtainy | Quercus

Economics in Minutes

RM26.00 MYR

Goodreads rating: 3.7

RM26.00 MYR

Out of stock

Economics in Minutes condenses key economics concepts into 200 short and easily digested essays. Featuring not only fundamental ideas, such as the role of money and how the stock market works, but also subjects that are increasingly important to us today - unemployment, government debt and corporate tax avoidance, for example - it is the ideal introduction to a complex contemporary field. Key topics are succinctly described and accompanied by illustrations, making them simple to read and easy to remember. This convenient little reference guide will allow readers to understand the theories underpinning a subject that affects our lives on a daily basis.
The Pacific Century : America and Asia in a Changing World - Thryft
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Frank B. Gibney | Scribner

The Pacific Century : America and Asia in a Changing World

RM16.00 MYR RM8.00 MYR 50% off

Goodreads rating: 3.0

RM16.00 MYR RM8.00 MYR 50% off

Out of stock

By the mid-1990s, American trade with the Pacific nations--Japan, China, Taiwan, Korea, the Philippines, Australia, and others--will be twice as large as our commerce with countries across the Atlantic. Now one of America's most distinguished Asia scholars examines the history and development of the Pacific nations and makes clear America's stake in this region. 200 photographs.
Why Globalization Works
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Martin Wolf | Yale University Press

Why Globalization Works

RM34.00 MYR

Goodreads rating: 3.52

RM34.00 MYR

65% off est. retail

Out of stock

Recommendation: - This highly acclaimed book by Martin Wolf offers a powerful and balanced case for the global market economy. It unravels the complex concept of globalization, debunking common misconceptions and addressing the critiques against it. Wolf's deep understanding of the global economy, coupled with his persuasive defense of international economic integration, makes this book essential reading for anyone seeking to navigate the complexities of our interconnected world. Whether you are a student, a policymaker, or simply curious about the forces shaping our globalized society, "Why Globalization Works" will enlighten and challenge your perspectives, ultimately paving the way for a more inclusive and prosperous global market economy. Note: Since it is a non-fiction book that appeals to a specific topic and audience, the recommendation focuses on the insights and value the book offers, rather than character development or compelling storytelling.
Economics - Thryft
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Mark P. Taylor, N. Gregory Mankiw  | Cengage Learning

Economics

RM49.00 MYR RM29.00 MYR 41% off

Goodreads rating: 3.9

RM49.00 MYR RM29.00 MYR 41% off

92% off est. retail

Out of stock

Economics is the European adaptation of classic textbook Principles of Economics by N. Gregory Mankiw (Harvard University), expertly adapted by Mark P. Taylor (Washington University) so as to be even more relevant to a UK and European audience.A major strength of the original—that the authors present economics from the viewpoint of a reader completely new to the subject has been maintained. The conversational yet precise writing style is superb for presenting the politics and science of economic theories to tomorrow's decision-makers. The book stands out amongst all other principles texts by encouraging students to apply an economic way of thinking in their daily lives. Economics is written to provide students with a robust conceptual understanding of the subject using contemporary approaches to theory where possible.It follows the structure of the original book while reflecting European economic structures and institutions and adapting the language and cultural references for a European readership.4th EditionNow firmly established as one of the leading economics principles texts in the UK and Europe, this exciting new fourth edition of Economics by N. Gregory Mankiw (Harvard University) and Mark P. Taylor (Washington University), has been fully updated. New topics have been added in including theories on, for example, Marxist and Feminist theories on labour giving wider context to economic issues. A new chapter on Issues in Financial markets has been added covering the financial crisis and its causes and the final chapter has been updated to reflect the post-crisis world and how theories of the crisis have emerged.
The Entertainment Economy - Thryft
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Michael J. Wolf | Crown Business

The Entertainment Economy

RM37.00 MYR RM26.00 MYR 30% off

Goodreads rating: 3.56

RM37.00 MYR RM26.00 MYR 30% off

80% off est. retail

Out of stock

"The Entertainment Economy" is a great read for those interested in understanding the various ways in which the entertainment industry influences the world economy. The author, Michael J. Wolf, provides insightful analyses on how principles and strategies used in the modern entertainment business are transforming the global culture. The book is well-researched, with Wolf drawing on his broad experience in media consultancy to deliver a well-written and comprehensive analysis."
Guide to Hedge Funds : What They Are, What They Do, Their Risks, Their Advantages - Thryft
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Philip Coggan | Bloomberg Press

Guide to Hedge Funds : What They Are, What They Do, Their Risks, Their Advantages

RM38.00 MYR

Goodreads rating: 3.34

RM38.00 MYR

Out of stock

A comprehensive guide to the often misunderstood, high yielding enterprise Today, most people have heard the term "hedge fund," the investment fund that manages more than $2 trillion in assets, but few are clear about what exactly a hedge fund is or what it does. This guide aims to put them in the know.Designed as a one-stop resource to everything about hedge funds, Guide to Hedge Funds provides a succinct survey of the industry for all those who think they should have some knowledge of this investment vehicle.Deftly explains all you need to know about hedge funds in order to understand the nature of their business Covers who the main players are, the regulations affecting them, the arguments about hedge fund ethics, and what the future holds for them Aimed at all those who might have to deal with a hedge fund: private investors, trustees of a pension fund, directors of a listed company, and lawyers and accountants who may be interested in working in the industry Written in the accessible and easy-to-understand prose for which The Economist is so highly regarded, this lively and clear guide sheds much-needed light on the world of hedge funds.
Powershift : Knowledge, Wealth, and Power at the Edge of the 21st Century - Thryft
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Alvin Toffler | Bantam Books

Powershift : Knowledge, Wealth, and Power at the Edge of the 21st Century

RM15.00 MYR

Goodreads rating: 4.01

RM15.00 MYR

Out of stock

In Powershift, Alvin Toffler brings to a climax the ideas set forth in his previous works to offer a stunning vision of the future that will change your life.In Powershift, Toffler argues that while headlines focus on shifts of power at the global level, equally significant shifts are taking place in the everyday world we all inhabit - the world of supermarkets and hospitals, banks and business offices, television and telephones, politics and personal life. The very nature of power is changing under your eyes.
Industrial Relations in Singapore Industry - Thryft
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M. Ariff, Rosalind Chew, Chew Soon Beng  | Addison-wesley

Industrial Relations in Singapore Industry

RM37.00 MYR

Goodreads rating: 0.0

RM37.00 MYR

81% off est. retail

Out of stock

This book provides a comprehensive overview of the industrial relations landscape in Singapore, examining both historical and current practices. It analyzes the various actors involved in the labor market, including trade unions, employers, and the government, and their roles in shaping industrial relations policies. This book is a must-read for anyone interested in understanding the unique dynamics of Singapore's labor market and its implications for both companies and workers.
Advances In Behavioral Finance - Thryft
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Richard H. Thaler | Princeton University Press

Advances In Behavioral Finance

RM15.00 MYR

Goodreads rating: 4.25

RM15.00 MYR

97% off est. retail

Out of stock

Recommendation: This book is an excellent source for readers interested in understanding the psychology behind investment decision-making. It provides a comprehensive overview of behavioral finance over the past 10 years, backed by detailed research from leading specialists in the field. It's a must-read for anyone looking to gain a deeper understanding of investing.
Having It All ... And Making It Work : Six Steps for Putting Both Your Career and Your Family First - Thryft
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D. Quinn Mills | Pearson P T R

Having It All ... And Making It Work : Six Steps for Putting Both Your Career and Your Family First

RM9.00 MYR

Goodreads rating: 3.17

RM9.00 MYR

Out of stock

Working 24x7? Delaying life until it's too late? You have the ability stop! Having it All ... and Making it Work is a fast-paced, easy-to-use book offering you a new pathway towards managing personal life and professional life--without sacrificing either one of them. This book isn't just more whining and exhortation: it delivers specific, bite-sized, no-fluff solutions for managing your life, including crucial execution steps you can take immediately. Mills teaches you how to identify and balance what's most important to you--and give up what you don't want badly enough. He also shows how to make the balance real, not just talk; how to make career decisions that promote balance; and how to make course corrections that refine your balance over time. Mills also exposes the potentially disastrous myths and rationalizations many people use to avoid the realities of work/life imbalance--fallacies like "I'll devote all my time to work for 15 years, get rich, and then I'll pay attention to family." Mills' breakthrough work/life courses at the Harvard Business School are helping business people find the balance they're searching for. The techniques he's developed will help anyone struggling to get a grasp on the work/life balance challenge.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.