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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Adding Value to Marketing - Thryft
David P. Doyle | Kogan Page

Adding Value to Marketing

RM51.00 MYR RM18.00 MYR 65% off

Goodreads rating: 0.0

RM51.00 MYR RM18.00 MYR 65% off

90% off est. retail
"Adding Value to Marketing" by David Doyle could be a good read for Marketing Managers, Executives, and Financial Controllers who are struggling to balance a tight marketing budget and achieve success. This book provides valuable insights on how to reduce costs and add value by recognizing the changing dynamics of the global marketplace, transforming the marketing department from a revenue to a profit center structure, and using techniques such as Activity Based Costing to budget for campaigns more effectively. Doyle also redefines the 4 Ps of business- Product, Price, Place, and Promotion- to examine whether they still make sense in terms of the customer profile, which could help readers create more segmented, targeted, and cost-effective marketing policies.
Land of Desire: Merchants, Power, and the Rise of a New American Culture
William R. Leach | Knopf Doubleday Publishing Group

Land of Desire: Merchants, Power, and the Rise of a New American Culture

RM33.00 MYR

Goodreads rating: 4.01

RM33.00 MYR

If you're intrigued by how American consumer culture evolved, "Land of Desire" is a must-read. It's not just an academic exploration; it's an engaging narrative that digs deep into the historical transformation of the United States from the 1880s onward. You'll find yourself captivated by the way William Leach intertwines cultural insights with the rise of new consumer attitudes, making sense of the 'cult of comfort' that has shaped modern America.
Success Secrets to Maximise Business in China - Thryft
Larry T.L. Luah | Kuperard

Success Secrets to Maximise Business in China

RM40.00 MYR RM15.00 MYR 63% off

Goodreads rating: 0.0

RM40.00 MYR RM15.00 MYR 63% off

If you're looking to expand your horizons into the Chinese market, this book could be your guide. It's tailored for entrepreneurs and business enthusiasts eager to understand the complexities of conducting business in China. The book stands out for its in-depth exploration of Chinese cultural practices and how they intertwine with successful business strategies. It's not just a guide; it feels like an insider's roadmap to navigating the unique and often misunderstood business landscape of China.
Mastering Alliance Strategy: A Comprehensive Guide to Design, Management and Organization
Michael S. Robinson, James D. Bamford, Benjamin Gomes-Casseres  | Jossey-bass

Mastering Alliance Strategy: A Comprehensive Guide to Design, Management and Organization

RM117.00 MYR

Goodreads rating: 3.32

RM117.00 MYR

62% off est. retail
If you're looking to edge out competitors and leverage partnerships for success, "Mastering Alliance Strategy" offers a wealth of knowledge. With practical tools presented by seasoned experts, this book dissects complex aspects of alliance strategy. For anyone from beginners to veterans in the corporate field, this guide could be the key to unlocking the power of collaborations and turning them into a significant strategic asset.
The New Maximarketing - Thryft
Stan Rapp | Mcgraw-hill Education (ise Editions)

The New Maximarketing

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.23

RM37.00 MYR RM15.00 MYR 59% off

If you're intrigued by the blend of marketing and technology, "The New Maximarketing" is a great read. It's a fascinating dive into early database marketing techniques, which could give you a historical perspective on how personalized advertising took shape. Stan Rapp presents ideas that laid the groundwork for the modern, data-driven marketing we see today.
Sun Rise - Suncor, The Oil Sands and the Future of Energy
Rick George, John Lawrence Reynolds  | Harpercollins

Sun Rise - Suncor, The Oil Sands and the Future of Energy

RM33.00 MYR RM18.00 MYR 45% off

Goodreads rating: 3.56

RM33.00 MYR RM18.00 MYR 45% off

86% off est. retail
If you're intrigued by the evolution of energy companies and the individuals behind them, "Sun Rise" could be right up your alley. The book chronicles the transformative leadership of Rick George and the tumultuous growth of Suncor Energy. It's a tale of corporate intrigue and the clash between economy and ecology, all set against the backdrop of Canada's oil sands. This insider's view might just change your perspective on the energy sector's potential for innovation and adaptability.
The Want Makers
Eric Clark | Penguin Books

The Want Makers

RM40.00 MYR RM22.00 MYR 45% off

Goodreads rating: 3.67

RM40.00 MYR RM22.00 MYR 45% off

55% off est. retail
"The Want Makers" is a thought-provoking dive into the advertising world that surrounds us. If you've ever felt curious about the invisible forces that nudge our decisions every day, Eric Clark's well-researched exploration will provide you not just with historical insights, but with a critical lens to view modern consumer culture. It's a revealing read for anyone interested in the psychological levers behind our spending habits and societal trends.
Modern Econometrics: An Introduction
R. Leighton Thomas | Addison-wesley Longman Ltd

Modern Econometrics: An Introduction

RM37.00 MYR

Goodreads rating: 4.33

RM37.00 MYR

If you're an undergraduate stepping into the world of econometrics, this book can demystify the complex statistical and algebraic concepts you'll encounter. Thomas has a way of making sophisticated models accessible, giving you the foundation needed for advanced economic analysis. Think of it as your academic secret weapon for this challenging subject.
Make Your Website Work for You: How to Convert Online Content Into Profits - Thryft
Jeff Cannon | Mcgraw-hill Professional

Make Your Website Work for You: How to Convert Online Content Into Profits

RM58.00 MYR RM15.00 MYR 74% off

Goodreads rating: 4.0

RM58.00 MYR RM15.00 MYR 74% off

85% off est. retail
If you're running or planning to run an online business, you'll find "Make Your Website Work for You" to be a treasure trove of ideas. Jeff Cannon laid out strategies back in 2000 that are foundational even today. From understanding how to leverage consumer information to utilizing e-mail and newsletters effectively, this book could give you a solid grounding in the digital marketplace.
Managerial Accounting - Thryft
Ray H. Garrison, Peter C. Brewer, Eric W. Noreen  | Mcgraw Hill Higher Education

Managerial Accounting

RM108.00 MYR

Goodreads rating: 3.58

RM108.00 MYR

As the long-time best-seller, Garrison has helped guide close to 3 million students through managerial accounting since it was first published. It identifies the three functions managers must perform within their organizations - plan operations, control activities, and make decisions - and explains what accounting information is necessary for these functions, how to collect it, and how to interpret it. Garrison's "Managerial Accounting", is known for its accuracy and rigor. It is also unique in that the authors write the most important supplements that accompany the solutions manual, test bank, instructor's manual, and study guide.
The Men of War
Geoffrey Vaughan Scammell, John Horace Parry, David J. Howarth  | Time-life Books

The Men of War

RM33.00 MYR

Goodreads rating: 4.15

RM33.00 MYR

If you're intrigued by maritime history or naval battles, "The Men-Of-War" offers a deep dive into the shipcraft and strategies of the 17th century. David Armine Howarth's authoritative voice brings life to the warships that once dominated the oceans, making it a compelling read for history buffs and nautical enthusiasts alike. You'll practically smell the gunpowder and hear the roar of cannons as you turn the pages.
Global Literacies: Lessons on Business Leadership and National Cultures - Thryft
Carl Phillips | Simon & Schuster

Global Literacies: Lessons on Business Leadership and National Cultures

RM33.00 MYR RM29.00 MYR 12% off

Goodreads rating: 3.13

RM33.00 MYR RM29.00 MYR 12% off

87% off est. retail
If you're carving out your space in today's global market, "Global Literacies" can be your compass. It distills the wisdom from top CEOs worldwide into tangible leadership practices, blending cross-cultural savvy with business acumen. Dive into this read to understand the universal truths of leadership and the critical role culture plays in international business success—insights that could help you and your organization thrive in the global economy.
China's Great Train
Abrahm Lustgarten | St. Martin's Griffin

China's Great Train

RM33.00 MYR

Goodreads rating: 3.57

RM33.00 MYR

If you're keen on understanding the colossal scale of Chinese infrastructure ambitions and their impact on society, "China's Great Train" is worth boarding. Lustgarten provides a ground-level view, sharing stories that humanize the trade-offs of progress. It's a poignant look at modernization's winners and losers, with the world's highest railway as the backdrop.
The Making Of Northeast Asia - Thryft

The Making Of Northeast Asia

RM29.00 MYR RM15.00 MYR 48% off

RM29.00 MYR RM15.00 MYR 48% off

89% off est. retail

"Northeast Asia, where the interests of three major nuclear powers and the
world's three largest economies converge around the unstable pivot of the
Korean peninsula, is a region rife with political-economic paradox. It
ranks today among the most dangerous areas on earth, plagued by security
problems of global importance, including nuclear and missile proliferation.
Yet in the face of long-standing historical antagonisms and geopolitical
tension, the rapidly growing region is nevertheless emerging as an
identifiable economic, political, and strategic entity in its own right,
and cooperative trilateral mechanisms among Japan, China, and Korea are
deepening. As the locus of both economic growth and political-military
uncertainty in Asia has moved further to the northeast, the need has arisen
for a book focusing analytically on prospects for collaboration within
Northeast Asia specifically, rather than generalizing solely about Asia and
the broader Asia-Pacific regional relationship. This book provides exactly
this explicit Northeast Asian focus, while also offering a more general
theory for Asian institution building, and policy suggestions for coping
with a historic new development in world affairs." -- back of book.


Authors: Kent E. Calder, Min Ye
Publication Date: 2011
Introduction to Financial Accounting : International Edition - Thryft
Charles T. Horngren, John A. Elliott, Donna Philbrick  | Pearson Prentice Hall

Introduction to Financial Accounting : International Edition

RM62.00 MYR RM18.00 MYR 71% off

Goodreads rating: 3.61

RM62.00 MYR RM18.00 MYR 71% off

95% off est. retail
This book is perfect for MBA students or undergrads who want to hone their skills in financial accounting. Its unique feature lies in its coverage of robust financial statement analysis and early statement of cash flows, giving readers a comprehensive understanding of financial accounting. The IFRS supplement included in the book provides readers with an overview of the conceptual frameworks underlying US GAAP and IFRS, making it easier for readers to compare the reporting of companies that use these two different standards. Overall, this book is highly recommended for anyone who wants to excel in financial accounting.
Statistics For Business - Decision Making And Analysis - Thryft
Robert Stine | Pearson

Statistics For Business - Decision Making And Analysis

RM77.00 MYR RM15.00 MYR 81% off

Goodreads rating: 3.91

RM77.00 MYR RM15.00 MYR 81% off

96% off est. retail
This book is perfect for business students and professionals who want to develop a deep understanding of how to use statistics in making strategic decisions. With its emphasis on real-world business scenarios, clear problem-solving framework, and practical software hints, this book equips readers with the necessary tools to analyze data, communicate results effectively, and make informed decisions. Whether you're a beginner or an experienced learner, this book will help you master statistical concepts and apply them to solve complex business problems.
Future Proofing : Strategy 03.10 - Thryft
David W. Birchall, George Tovstiga  | Capstone

Future Proofing : Strategy 03.10

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 3.67

RM22.00 MYR RM15.00 MYR 32% off

61% off est. retail
"Future Proofing: Strategy 03.10" is a great read for anyone interested in learning how to manage future uncertainties and stay ahead of the game. With insightful examples and lessons from benchmark businesses, readers will gain a better understanding of how to identify alternative scenarios, track technology changes, and develop a blueprint for action. The glossary of key concepts and comprehensive resources guide also make it a valuable reference tool for any business person looking to future-proof their strategy.
Principles of Service Marketing and Management: International Edition - Thryft

Principles of Service Marketing and Management: International Edition

RM84.00 MYR RM22.00 MYR 74% off

RM84.00 MYR RM22.00 MYR 74% off

If you're looking into sharpening your understanding of service-oriented businesses, this book is for you. It dives deep into the nuances of marketing and managing services, going beyond basic marketing principles. It’s an essential read for students or professionals seeking a rigorous, academically grounded perspective on how to effectively market various service categories.
Quantitative Analysis Management - Thryft
Ralph M. Stair, Michael E. Hanna, Barry Render  | Pearson Education Limited

Quantitative Analysis Management

RM69.00 MYR RM22.00 MYR 68% off

Goodreads rating: 3.74

RM69.00 MYR RM22.00 MYR 68% off

Recommendation: This book is perfect for managers who want to improve their decision-making with the help of quantitative analysis. The author provides a step-by-step guide to understanding and implementing the process, and the book is full of real-world examples to illustrate its effectiveness. Overall, a great read for anyone interested in using data to drive better business decisions.
Anatomy of a Business Plan: A Step-by-Step Guide to Building a Business and Securing Your Company's Future
Linda Pinson | Kaplan Publishing

Anatomy of a Business Plan: A Step-by-Step Guide to Building a Business and Securing Your Company's Future

RM33.00 MYR

Goodreads rating: 3.72

RM33.00 MYR

As you contemplate turning your business idea into a reality, "Anatomy of a Business Plan" could be an invaluable resource. Its systematic approach can offer you clear guidance, with its step-by-step instructions easing you through the often-overwhelming process of crafting a comprehensive business plan. With up-to-date information and ready-to-use templates, it's like having a business advisor at your fingertips, especially tailored for new and growing businesses.
India at the Global High Table: The Quest for Regional Primacy and Strategic Autonomy
Teresita C. Schaffer, Howard B. Schaffer  | Brookings Institution Press

India at the Global High Table: The Quest for Regional Primacy and Strategic Autonomy

RM15.00 MYR

Goodreads rating: 3.88

RM15.00 MYR

92% off est. retail
If you're keen to understand the nuances of India's ascendancy on the world stage, "India at the Global High Table" is an insightful read. Authored by individuals with deep diplomatic experience, it provides a compelling look at India's unique approach to foreign policy and strategy. It's especially relevant for readers interested in the delicate balance between a nation's pursuit of autonomy and the need to engage in global partnerships.
Mobile Marketing: How Mobile Technology Is Revolutionizing Marketing, Communications and Advertising
Daniel Rowles | Kogan Page

Mobile Marketing: How Mobile Technology Is Revolutionizing Marketing, Communications and Advertising

RM161.00 MYR

Goodreads rating: 3.66

RM161.00 MYR

As someone intrigued by the interplay of technology and marketing, you'll appreciate "Mobile Marketing" for its comprehensive exploration of mobile as a transformative force in business strategy. Daniel Rowles offers you the keys to unlocking the potential of mobile platforms, revealing how they can amplify marketing efforts, enhance communication, and reinvent advertising. With real-world successes and cautionary tales, you'll discover innovative ways to connect with customers on-the-go, which could be that crucial step in advancing your brand's presence in a digitized marketplace.
Common-Sense Business - Principles For Profitable Leadership - Thryft

Common-Sense Business - Principles For Profitable Leadership

RM33.00 MYR RM15.00 MYR 55% off

RM33.00 MYR RM15.00 MYR 55% off

88% off est. retail
Recommendation: 1. This book is an inspiring guide for leaders, entrepreneurs, and businesses who are seeking to make a positive impact on society while driving profits. Through insights from renowned business leaders and historical examples, it emphasizes the importance of ethical decision-making and sustainable economic models. By adopting the principles outlined in this book, readers can expect long-term profitability, stronger customer relationships, and a more meaningful business that aligns with their values. 2. Common-Sense Business is a powerful wake-up call, urging readers across all industries to reevaluate their approach to business. With a compelling blend of research, real-life examples, and wisdom from influential minds, the authors present a convincing argument for the necessity of socially conscious business practices. Through this thought-provoking read, readers will gain a better understanding of the financial and moral advantages that come from prioritizing ethics and the common good.
Reinventing Capitalism in the Age of Big Data
Viktor Mayer-Schonberger, Thomas Ramge  | Basic Books

Reinventing Capitalism in the Age of Big Data

RM48.00 MYR

Goodreads rating: 0.0

RM48.00 MYR

If the intersection of economics and technology piques your interest, this book won't disappoint. It's almost prophetic in the way it outlines the shift from a traditional capitalist society to one driven by data. With every page, you'll find yourself discovering new perspectives on how data isn't just part of the economy—it's becoming the economy. It's an eye-opening read that challenges conventional notions of markets and money.
Personal Finance and Investments: A Behavioural Finance Perspective - Thryft
Keith Redhead | Routledge

Personal Finance and Investments: A Behavioural Finance Perspective

RM204.00 MYR RM88.00 MYR 57% off

Goodreads rating: 4.0

RM204.00 MYR RM88.00 MYR 57% off

80% off est. retail
Imagine gaining a deeper understanding of why you make the financial decisions you do. "Personal Finance and Investments: A Behavioural Finance Perspective" marries the technical aspects of investing with the human side of finance. If you're curious about the why behind your investment choices and want to understand market phenomena from a behavioral standpoint, this book could be an enlightening addition to your collection. Plus, the practical exercises and glossary will help cement your learnings.
Reimagining Japan: The Quest for a Future That Works
Heang Chhor, Clay Chandler, Brian Salsberg  | Viz Media Llc

Reimagining Japan: The Quest for a Future That Works

RM58.00 MYR

Goodreads rating: 3.75

RM58.00 MYR

65% off est. retail
If you're enthralled by the complexities of a country at the cusp of pivotal change, "Reimagining Japan" offers a tapestry of perspectives that converge into a deeply insightful narrative. It's not just a book; it's a conversation starter with leading minds on Japan's evolving identity, economics, and societal challenges. The mosaic of authoritative views could broaden your understanding and fuel your curiosity about the Land of the Rising Sun's place in the modern world.
Small Business Management: An Entrepreneurial Emphasis
J. William Petty II, Carlos W. Moore, Justin G. Longenecker  | South-western College Pub

Small Business Management: An Entrepreneurial Emphasis

RM33.00 MYR

Goodreads rating: 3.78

RM33.00 MYR

If you're dreaming of launching your own business or want to infuse your small business with fresh ideas, "Small Business Management" is like having a mentor in book form. It strikes a balance between theoretical concepts and real-world application, packing in short cases that align with the chapters to illustrate the lessons vividly. With tools like BizPlanBuilder and integrated learning resources, this book doesn't just educate; it arms you with the instruments to plan and grow your business venture.
Banking on Small Business: Microfinance in Contemporary Russia
Gail Buyske | Cornell University Press

Banking on Small Business: Microfinance in Contemporary Russia

RM146.00 MYR

Goodreads rating: 3.0

RM146.00 MYR

55% off est. retail
If you have an interest in both emerging markets and the potent tool of microfinance, "Banking on Small Business" is a revealing read. It skillfully intertwines the trajectory of Russian entrepreneurship with the mechanics and expansion of microfinance in a transforming economy. For students of economic development or advocates of grassroots financial empowerment, Gail Buyske offers a unique and informative perspective on the subject.
Your Money Your Investments: Preserving and Growing Your Wealth in Good and Tough Times
Ben Fok | Marshall Cavendish International (asia) Pte Ltd

Your Money Your Investments: Preserving and Growing Your Wealth in Good and Tough Times

RM33.00 MYR

Goodreads rating: 2.0

RM33.00 MYR

If you're teetering on the edge of diving into personal finance, Ben Fok's "Your Money Your Investments" could be the nudge you need. It's like having a financial mentor in paperback form, teaching you how to preserve what you've worked hard for and make smart choices that could grow your wealth—even when the going gets tough. It's a concise resource that could simplify complex financial decisions for you.
China Street Smart
John Chan | Pearson Ft Press

China Street Smart

RM66.00 MYR

Goodreads rating: 3.9

RM66.00 MYR

63% off est. retail
If you're looking to dive into the Chinese market, "CHINA STREET SMART" is the trusty handbook you'll want by your side. The authors skip the fluff, offering you practical insights and real case studies drawn from their extensive experience. It's tailored for action-oriented professionals - expect to close the book with pragmatic strategies for turning Chinese business ventures into success stories.
Who Will Tell the People: The Betrayal of American Democracy
William Greider | Simon & Schuster

Who Will Tell the People: The Betrayal of American Democracy

RM40.00 MYR RM22.00 MYR 45% off

Goodreads rating: 4.17

RM40.00 MYR RM22.00 MYR 45% off

82% off est. retail
If you're feeling disillusioned with politics, Greider's "Who Will Tell the People" will speak to your concerns. It's a deep dive into the American political system, revealing the intricate ways in which it has been rigged by powerful interests. It's not just an analysis; it's a call to awareness and change, perfect for anyone interested in the behind-the-scenes mechanics that steer democracy.
Business Research Methods and Statistics Using SPSS - Thryft
Richard A. Burns, Robert P. Burns  | Sage Publications Ltd

Business Research Methods and Statistics Using SPSS

RM128.00 MYR RM33.00 MYR 74% off

Goodreads rating: 3.5

RM128.00 MYR RM33.00 MYR 74% off

88% off est. retail
This book might just be what you need to demystify the complex world of business research and statistics. With its easy-to-understand language and focus on practical applications, it could be a boon for anyone engaged in business studies or management research. It smoothly transitions you from theoretical concepts to the real-world utility of SPSS, without overwhelming you with mathematical jargon. If you're looking to get comfortable with quantitative methods and want to apply them effectively in your research, this could be the book to start with.
Seduced by Success: How the Best Companies Survive the 9 Traps of Winning
Robert J. Herbold | Mcgraw-hill

Seduced by Success: How the Best Companies Survive the 9 Traps of Winning

RM44.00 MYR

Goodreads rating: 3.95

RM44.00 MYR

Seduced by Success is a must-read for business professionals who aspire to become successful. Robert J. Herbold provides insightful tactics that help prevent dangerous legacy practices that often come with great success. By studying the mistakes of big corporations, Herbold teaches how to avoid traps such as neglect, pride, and complexity. Using this book, entrepreneurs can maintain a strong, agile business by revitalizing brands, demanding new approaches, and empowering employees.
Inventing Money: The Story of Long-Term Capital Management and the Legends Behind It
Nicholas Dunbar | John Wiley & Sons Inc

Inventing Money: The Story of Long-Term Capital Management and the Legends Behind It

RM51.00 MYR

Goodreads rating: 4.05

RM51.00 MYR

"Inventing Money" isn't just about financial catastrophes; it's a compelling narrative of ambition and human frailty set against the world of high finance. Dunbar offers a detailed exploration that seems almost prophetic to modern readers, who've seen too often how the financial world's brightest minds can still falter. It's educational, gripping, and serves as a poignant reminder that even the mightiest can fall, making it a must-read if you've ever been fascinated by the delicate balance of risk and reward in the financial sector.
The Marketing of Nations
Suvit Maesincee, Somkid Jatusripitak, Philip Kotler  | Free Press

The Marketing of Nations

RM40.00 MYR RM33.00 MYR 18% off

Goodreads rating: 3.6

RM40.00 MYR RM33.00 MYR 18% off

If you're intrigued by the intersection of economics and strategic planning, "The Marketing of Nations" could provide you with a fascinating perspective. By marrying industry behaviors with public policy, Kotler offers a layered approach to national economic development. Through diverse case studies, from Japan to Latin America, you'll uncover insights into the complex interplay of economic, political, and cultural factors that shape a nation's prosperity. This book could be especially invigorating if you enjoy understanding the mechanics behind economic growth in a global context.
Recent Advances in Labour Economics
Gillian Hutchinson | London: Croom Helm 1984.

Recent Advances in Labour Economics

RM44.00 MYR

Goodreads rating: 0.0

RM44.00 MYR

If you're delving into the complexities of labor economics or perhaps seeking historical context for current economic theories, this book's rich, academic explorations could prove invaluable. Gillian Hutchinson and John Treble's 1984 publication will cater to your interests in the development and progress of labor economics, providing a retrospective understanding that could enlighten your perspectives on the subject.
How to Write a Winning Business Report
Joseph R. Mancuso | Touchstone

How to Write a Winning Business Report

RM44.00 MYR RM29.00 MYR 34% off

Goodreads rating: 2.0

RM44.00 MYR RM29.00 MYR 34% off

81% off est. retail
If you're looking to secure funds for your business idea, this book is like a treasure map, guiding you through the creation of a business plan that resonates with investors. It's not just instructional; it offers real-world examples of successful plans that got the cash flowing. Whether you're a budding entrepreneur or a seasoned business owner seeking expansion, 'How To Write A Winning Business Report' can be your companion on the journey to convincing financiers to back your vision.
The Personal Distribution of Incomes
Royal Economic Society | Allen & Unwin

The Personal Distribution of Incomes

RM33.00 MYR

Goodreads rating: 0.0

RM33.00 MYR

If you're drawn to the underpinnings of economic disparity, 'The Personal Distribution of Incomes' serves as a rigorous dive into the equations and factors at play. Published by the Royal Economic Society, this scholarly tome offers not just a historical snapshot of 1976 economics, but also timeless insights into the distribution of wealth—a topic that's as relevant now as ever.
Development and Challenge : Southeast Asia in the New Millennium - Thryft
Tai-Chee Wong, Mohan Singh  | Marshall Cavendish Intl

Development and Challenge : Southeast Asia in the New Millennium

RM44.00 MYR RM15.00 MYR 66% off

Goodreads rating: 0.0

RM44.00 MYR RM15.00 MYR 66% off

Development and Challenge is a great read for anyone interested in Southeast Asian policy and economic cooperation. Wong Tai-Chee's work addresses vital issues such as geography in postcolonial spaces, socioeconomic dynamics, urbanization, migration, and education. The book combines insights from different fields, resulting in a comprehensive and thought-provoking analysis of Southeast Asian development.
Winning with Synergy : How America Can Regain the Competitive Edge - Thryft
Peter A. Corning | Harpercollins Publishers

Winning with Synergy : How America Can Regain the Competitive Edge

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 0.0

RM22.00 MYR RM15.00 MYR 32% off

85% off est. retail
This book offers an insightful analysis of the American economy and proposes a solution to help the country regain its competitive edge through strategic collaborations and partnerships. The unique feature of this book lies in the author's comprehensive approach to addressing the issue of competitiveness, drawing on examples from different fields and perspectives. Overall, readers interested in the economic landscape of America and how to improve it would find this book valuable.
Enhancing ASEAN's Connectivity
Sanchita Basu Das | Iseas-yusof Ishak Institute

Enhancing ASEAN's Connectivity

RM73.00 MYR RM58.00 MYR 21% off

Goodreads rating: 0.0

RM73.00 MYR RM58.00 MYR 21% off

61% off est. retail
If you're interested in the complexities and potential of Southeast Asian economies, 'Enhancing ASEAN's Connectivity' is a smart pick. It not only dives deep into ambitious infrastructural plans but also the real-world roadblocks such as funding. Reading this, you'll grasp the delicate dance of policy, investment, and international cooperation needed to unify a region as diverse as ASEAN. A solid read for anyone in international relations or economic development.
Learning and Expectations in Macroeconomics
George W. Evans, Seppo Honkapohja  | Princeton University Press

Learning and Expectations in Macroeconomics

RM160.00 MYR

Goodreads rating: 4.2

RM160.00 MYR

60% off est. retail
If you're intrigued by the psychological drivers of economic behavior, this book offers a deep dive into expectations and learning in economics. George Evans and Seppo Honkapohja bring rigorous analysis to the table, making it an enlightening read for anyone studying or interested in the complexities of macroeconomic theory and the practical functioning of economies.
Taxation and the Incentive to Work
Charles V. Brown | Oxford University Press 1981.

Taxation and the Incentive to Work

RM69.00 MYR

Goodreads rating: 0.0

RM69.00 MYR

52% off est. retail
If you're curious about the intersection of economics and government policies, "Taxation and the Incentive to Work" might pique your interest. It's built to deliver insights into how taxation influences people's willingness to work without overwhelming you with jargon. It could offer a new perspective on policy-making and economic behavior, making it beneficial for anyone interested in public policy or economic theory.
International Marketing - Thryft
Lloyd C. Russow Vern Terpstra | Dryden Press

International Marketing

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 4.0

RM22.00 MYR RM15.00 MYR 32% off

International Marketing is a comprehensive guide for anyone looking to understand the intricacies of global business. The expertise of its authors, Michael R. Czinkota and Ilkka Ronkainen, is evident in the wealth of information provided, making it a must-read for students and professionals in the field. The book stands out for its emphasis on export promotion and development, and its focus on practical strategies for global business success.
Marketing Research
Carl D. McDaniel, Roger H. Gates  | John Wiley & Sons Ltd

Marketing Research

RM51.00 MYR

Goodreads rating: 3.03

RM51.00 MYR

If you're diving into the realm of market research, McDaniel and Gates have crafted a guide that's both practical and grounded in real-life applications. Their hands-on approach means you'll get to explore actual data samples, meet industry professionals through the text, and tackle case problems that mirror real business challenges. This is a resource that promises not just to teach you the theory but to arm you with the skills to analyze and apply market research effectively.
The Origin of Brands: Discover the Natural Laws of Product Innovation and Business Survival
Laura Ries, Al Ries  | Harper Business

The Origin of Brands: Discover the Natural Laws of Product Innovation and Business Survival

RM48.00 MYR

Goodreads rating: 3.71

RM48.00 MYR

If you're fascinated by the power of branding to shape markets and create opportunities, "The Origin of Brands" will feel like uncovering a treasure map to business success. Al and Laura Ries expertly navigate the concept of divergence as a pathway to innovative products and strong brands. Their parallels between Darwin's evolution theory and the business world offer a fresh viewpoint that could change how you approach your next big idea.
The Political Economy of Monetary Union: Towards the Euro
Sharda Persaud | Routledge

The Political Economy of Monetary Union: Towards the Euro

RM113.00 MYR

Goodreads rating: 0.0

RM113.00 MYR

62% off est. retail
If you're fascinated by the intricacies of European politics and economy, "The Political Economy of Monetary Union : Towards the Euro" will be a compelling read. It adeptly dissects the historical and economic considerations that paved the way for the Euro, making it a significant pick for anyone interested in the evolution of monetary unions and their impact on national and continental economies.
Living Smart Home Econ S2 Tb E/N(A) - Thryft

Living Smart Home Econ S2 Tb E/N(A)

RM29.00 MYR RM15.00 MYR 48% off

RM29.00 MYR RM15.00 MYR 48% off

This book is an essential guide to managing a comfortable yet sustainable household. With easy-to-follow tips and practical advice, Living Smart Home Econ equips readers with the knowledge and skills to make informed decisions about their home and lifestyle. Its most distinctive feature is its emphasis on balancing economic efficiency with environmental responsibility, making it an ideal read for anyone who wants to live smart and live well.
In Search of Excellence: Lessons from America's Best-Run Companies
Robert H. Waterman Jr., Thomas J. Peters, Nancy Austin  | Harper And Row

In Search of Excellence: Lessons from America's Best-Run Companies

RM40.00 MYR RM36.00 MYR 10% off

Goodreads rating: 3.91

RM40.00 MYR RM36.00 MYR 10% off

73% off est. retail
As someone interested in business and management, "In Search of Excellence" could be a treasure trove for you. The book isn't just about theories; it's about practical examples from industry giants like IBM and 3M. Imagine sitting down to a masterclass with the biggest players in the game, sharing their hard-won insights on innovation, customer service, and leadership—all of which can give you a leg up in your professional endeavors.
Management: A Global Perspective
heinz-weihrich-harold-koontz | Mcgraw-hill Education (ise Editions)

Management: A Global Perspective

RM37.00 MYR

Goodreads rating: 4.13

RM37.00 MYR

If you're dipping your toes into the world of international management or seeking to diversify your understanding of global business practices, this book is a trusty compass. It's a bit of a classic in the field, offering perspectives that have shaped modern management thought. Despite its publication date, its core principles remain relevant and can provide a solid foundation for your management strategies.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.