Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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The Rise of the Chinese Consumer : Theory and Evidence - Thryft
Jonathan Garner | Wiley

The Rise of the Chinese Consumer : Theory and Evidence

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Goodreads rating: 3.5

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In stock: Very Good

The Rise of the Chinese Consumer is a must-read for those interested in investment opportunities surrounding the rapidly growing Chinese consumer market. This book offers a comprehensive survey of consumer attitudes and preferences, covering various sectors of the mass consumer market, providing valuable data for business executives or academics seeking local information. Jonathan Garner and his colleagues provide unique insights into the motivations and drivers behind the Chinese consumer, making this book a helpful guide for global investors looking to enter the Chinese market.
Always Change a Winning Team - Thryft
Peter Robertson | Marshall Cavendish Business

Always Change a Winning Team

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Goodreads rating: 3.5

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This book is a great read for business owners and managers who want to stay ahead of their competition. It emphasizes the need for constant change and adaptation in order to maintain success. The book offers practical advice on how to avoid the pitfalls of complacency that can lead to failure. The author, who is an expert in organizational behavior, offers a compelling argument for why leaders must be willing to constantly challenge themselves and their teams.
Big Dragon: The Future of China: What It Means for Business, the Economy, and the Global Order

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If you're navigating the business world, "Big Dragon" offers a crucial periscope into the future where China's influence is undeniable. With seasoned perspectives from authors like Burstein and de Keijzer, the book avoids the hype and fear often associated with China's rise. Instead, it provides a well-rounded, realistic view that can guide your strategic planning, especially as the global order shifts. It's a read that feels as relevant today as it was at the time of its publication, considering how China continues to shape the world's economic and political landscape.
The Outsourcing Dilemma - The Search For Competitiveness - Thryft
j-brian-heywood | Financial Times/ Prentice Hall

The Outsourcing Dilemma - The Search For Competitiveness

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Goodreads rating: 3.33

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Recommendation: This book is a must-read for anyone grappling with the outsourcing dilemma. It not only provides a thorough exploration of the arguments for and against outsourcing, but also offers practical insights on how to navigate the complexities of outsourcing projects. Whether you are a business owner considering outsourcing, a project manager overseeing an outsourced project, or simply interested in understanding the impact of outsourcing on competitiveness, this book is a valuable resource that will help you make informed decisions and avoid common pitfalls.
Business Statistics : International Edition - Thryft
Phillip C. Fry, Patrick W. Shannon, David F. Groebner  | Pearson

Business Statistics : International Edition

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Goodreads rating: 3.22

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This book is a must-read for anyone looking to master the concepts of business statistics. With a step-by-step approach and engaging real-world examples, it breaks down complex ideas into easily understandable terms. Whether you're a beginner or already have some mathematical background, this book will help you develop a solid foundation in business statistics. Get ready to unlock the power of data analysis and make informed business decisions like never before.
Rewriting the Rules of the American Economy: An Agenda for Growth and Shared Prosperity

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If you're concerned about the widening gap between the wealthy and the rest, Stiglitz's "Rewriting the Rules of the American Economy" might just change the way you understand America's economic landscape. The Nobel laureate breaks down the flawed systems and offers a blueprint for fostering growth without sacrificing equality. It's a compelling read for those interested in economics, policy-making, or social justice, presenting complex issues in an accessible way.
Frugal California From $60 A Day, 1st Edition - Thryft

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If you're looking to explore California on a budget, Frugal California From $60 A Day, 1st Edition is an excellent guide to help you plan your trip. From affordable accommodations to dining options, this book covers it all. It also includes a complete budget sightseeing guide, from Gold Country towns to the San Diego Zoo. The most unique feature of this book is how it covers some of the best places in California while keeping it under budget.
Managerial Economics - Thryft
Dryden Pr | Dryden Pr

Managerial Economics

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Goodreads rating: 3.53

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This book would be a great read for anyone interested in understanding how economics can be applied to managerial decision making. With a focus on maximizing value and integrating all business functions, it provides a strategic framework for making informed decisions. Whether you're a business student or a seasoned manager, this book will help you develop the economic understanding necessary for managerial success. So grab a copy and start making smart, strategic decisions today!
Business and Society: Corporate Strategy, Public Policy and Ethics

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This book provides a comprehensive overview of how corporations can navigate social responsibility while still maintaining a profitable business. It delves into public policy, ethics, and corporate strategy, making it an essential read for anyone interested in corporate social responsibility and its impact on society. Readers will appreciate its clear and concise writing style, as well as its practical insights and real-life case studies.
Boardroom Matters Vol II: Of Conformance and Performance in Corporate Governance - Thryft

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Navigating boardrooms can be as complex as it is intriguing. "Boardroom Matters Vol II" is like a compass for anyone involved in or interested in corporate governance. It's distilled wisdom from Singapore's leading directors, offering practical advice on balancing conformance with performance—a must-read for professionals aiming to excel in the corporate world.
A Short History of China: From Ancient Dynasties to Economic Powerhouse

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If you're keen on untangling the rich tapestry of China's past, this concise yet comprehensive book is your guide. It dives into 4,000 years of history, detailing the figures and movements that forged a nation now known as a global powerhouse. Plus, it sheds light on cultural and technological triumphs that often go overlooked in Western narratives. It's a quick, yet deeply informative read that might change the way you view China's role in the world.
Gats 2000 : New Directions in Services Trade Liberalization - Thryft
Robert M. Stern, Pierre Sauveu  | Brookings Institution Press

Gats 2000 : New Directions in Services Trade Liberalization

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This book provides an insightful analysis of the GATS, and the second-generation issues it raises for services trade. The experts contributing to this volume break down difficult concepts in a clear, concise manner, making it an essential read for policymakers and practitioners working on services trade issues.
Strategic Human Resource Management - Thryft
Catherine Truss, David Mankin, Clare Kelliher  | Oxford University Press

Strategic Human Resource Management

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Goodreads rating: 3.83

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If you're aspiring to lead or revamp a company's human resources department, "Strategic Human Resource Management" could be your playbook. The authors Truss, Mankin, and Kelliher dive deep into creating effective HR strategies backed by current research and industry practices. Its straightforward explanations and case studies make it accessible, potentially transforming your approach to people management and giving you a robust framework for tackling HR challenges.
The Elephant and the Dragon : The Rise of India and China and What It Means for All of Us - Thryft
Robyn Meredith | W. W. Norton & Company

The Elephant and the Dragon : The Rise of India and China and What It Means for All of Us

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Goodreads rating: 3.74

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This book is a must-read for anyone wanting to understand the changing dynamics of the global economy. It offers a compelling glimpse into the rise of India and China, two vastly different nations with unique strategies. Through vivid descriptions and insightful analysis, it brings to light the tectonic shifts in global power and the impact it will have on the rest of the world. Whether you're an economist, a businessperson, or simply curious about the future, this book will provide you with valuable insights and a deeper understanding of the new global economy.
Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet - Thryft
Geoffrey A. Moore | Harper Business

Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet

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Goodreads rating: 3.69

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This book is a must-read for managers and business leaders who are grappling with the challenges posed by the digital age. It offers a fresh perspective on how to thrive in an era of constant disruption and change. With insights from renowned author Geoffrey Moore, this book provides practical strategies for managing shareholder value in the digital world. It emphasizes the importance of being adaptable and responsive to shifts in the market, as well as the need to leverage stock price as a leading indicator. By reading this book, you'll gain valuable insights into the new management paradigms needed to navigate the fault line between traditional business models and the disruptive forces of the internet age.
The Multinational Mission - Thryft
Yves L. Doz, C.K. Prahalad  | Free Press

The Multinational Mission

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Goodreads rating: 4.0

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"The Multinational Mission" presents an insightful guide for top management to successfully navigate the challenges of managing international corporations in a highly competitive global market. This book offers thought-provoking strategies that businesses can apply to be successful in their international operations. With a focus on innovation, Prahalad's guide will inspire management teams to think outside the box to create value for their multinational corporation.
Dynamic Supply Chains: Delivering Value Through People
John Gattorna | Ft Pr

Dynamic Supply Chains: Delivering Value Through People

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Goodreads rating: 3.92

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If you're drawn to the complexities of supply chain management but are looking for a fresh, humanistic approach, "Dynamic Supply Chains" is your next page-turner. Gattorna eloquently puts people at the heart of the supply chain, offering insight and strategies that prioritize human need and behavioral patterns. It's a read that can reshape your perspective on operational excellence to be more adaptable, sustainable, and above all, people-focused.
Strategic Management: Concepts & Cases - Thryft
A.J. Strickland III, Arthur A. Thompson Jr.  | Richard D Irwin

Strategic Management: Concepts & Cases

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Goodreads rating: 3.74

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This book is an exceptional guide for anyone looking to understand and navigate the complex world of strategic management. With its comprehensive coverage of the resource-based view of the firm, it offers valuable insights and practical tools for developing effective business strategies. Whether you're a business student or a seasoned professional, this book will equip you with the knowledge and skills needed to drive success and make informed decisions in the ever-changing business landscape.
Managing in a Strategic Business Context - Thryft
David Farnham | Chartered Institute Of Personnel And Development

Managing in a Strategic Business Context

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Goodreads rating: 4.71

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If you're diving into the UK business environment or looking to sharpen your strategic management skills, this book is a valuable resource. It immerses you in the economic, social, and technological contexts that shape British businesses, offering you a clear and comprehensive understanding that could give you an edge in the workplace or academia. Plus, its exploration of ethics ensures a well-rounded, contemporary approach to navigating today's corporate challenges.
High Performance Through Process Excellence - From Strategy to Operations

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If process optimization intrigues you, Mathias Kirchmer's book is a treasure trove. It stitches together strategy and operations through Business Process Management (BPM), showing how vibrant organizations leverage these methods. Imagine gaining insights from various case studies that not only inspire but also provide a pragmatic blueprint for excellence. This read could be the catalyst for transforming your organization's processes into high-performance engines.
Confronting Inequality: How Societies Can Choose Inclusive Growth - Thryft
Prakash Loungami, Jonathan D. Ostry, Andrew Berg  | Penguin Books

Confronting Inequality: How Societies Can Choose Inclusive Growth

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Goodreads rating: 4.32

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This book could be a good read for those who want to understand the reasons behind increasing inequality and learn about alternative policies to achieve a more inclusive economy. Through rigorous research and empirical evidence, Jonathan D. Ostry, Prakash Loungani, and Andrew Berg explain how inequality is not an unexpected outcome, but a political choice made by governments. They also debunk the notion that redistribution hurts growth and propose measures that can lead to more equitable economic performance. Whether you're a scholar, student, or policy maker, this book provides crucial insights for addressing the pressing issue of inequality in today's world.
The Valuation of Technology : Business and Financial Issues in R&D - Thryft
F. Peter Boer | Wiley

The Valuation of Technology : Business and Financial Issues in R&D

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Goodreads rating: 3.2

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The Valuation of Technology provides mathematical models for the valuation of R&D projects that can assist business people, scientists, and engineers to evaluate new technologies, R&D projects, and R&D budgets, helping to make more informed decisions. It also identifies common fallacies in performing valuation of technology-based properties, offering quick and easy models that can be used straightaway and a quantitative method for valuing technology projects to assign value to research projects.
G-Forces : The 35 Global Forces Restructuring Our Future - Thryft
Frank Feather | William Morrow & Co

G-Forces : The 35 Global Forces Restructuring Our Future

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Goodreads rating: 3.0

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This book is recommended for those interested in understanding the global trends and their impact on our future. It presents a detailed analysis of 35 forces of change, from politics to technology, and how they shape our world. The author provides a compelling perspective on the direction of progress, and the associated opportunities and challenges. The unique feature of this book is its geo-specific research, providing insights on global trends in a localized context. Readers will appreciate the depth and breadth of the analysis, and the thought-provoking predictions for our future.
One World, Ready or Not - Thryft
William Greider | Simon & Schuster

One World, Ready or Not

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Goodreads rating: 4.09

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You might find "One World, Ready or Not" compelling because it strips the sheen off globalization to reveal the raw impact it has on society and individuals alike. It's a thought-provoking journey that isn't just facts and figures but filled with personal stories from across the economic spectrum, providing a human touch to the complex narrative of the global economy. If you're someone interested in how economic shifts shape lives and nations, this book could add depth to your understanding.
Screen Future - Thryft
Brian David Johnson | Intel Press

Screen Future

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Goodreads rating: 3.6

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Screen Future Paperback is an insightful book that helps readers understand the evolution of entertainment. Brian David Johnson provides a detailed analysis of the factors that are shaping the future of TV and media. The book uses a blend of social and computer sciences to present a clear picture of what's in store for us. If you're interested in understanding how entertainment is transforming, this book is a must-read.
Strategic Marketing Planning and Control - Thryft
John Ensor, Ruth Ashford, Graeme Drummond  | Taylor & Francis

Strategic Marketing Planning and Control

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Goodreads rating: 3.57

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If you're aiming to boost your marketing expertise in an efficient way, "Strategic Marketing Planning and Control" is a solid pick. The authors, Drummond, Ensor, and Ashford, don't bog you down with overly technical language. Instead, they give you practical tools and techniques that are directly applicable to making savvy marketing decisions. This book might just become your go-to resource for cutting through the noise in the marketing world.
Asean Matters! Reflecting On The Association Of Southeast Asian Nations - Thryft
Yoong Yoong Lee | World Scientific Publishing Company, Incorporated

Asean Matters! Reflecting On The Association Of Southeast Asian Nations

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Goodreads rating: 3.0

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This book is a must-read for anyone interested in understanding the role of ASEAN in promoting peace, stability, and prosperity in the Southeast Asian region. With perspectives from former professional staff at the ASEAN Secretariat and external experts, readers can gain invaluable insights into critical issues relating to the three pillars in building the ASEAN Community. Additionally, the book's highly accessible style and thorough review of current issues make it a fascinating read for all.
Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth

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This book is recommended for managers and business owners looking to achieve sustained growth with lower costs. The authors provide a seven-step program to help businesses make fewer but bigger bets, target resources against priorities, simplify operations and unleash the potential of their people. The book challenges conventional wisdom about growth and proves that going Fewer, Bigger, Bolder can transform businesses of any size. The real-life examples of how Sanjay Khosla oversaw revenue growth from $5 billion to $16 billion in six years across sixty countries and how Mohanbir Sawhney advised a portfolio of businesses from Fortune 500 giants to technology start-ups make this a must-read for every business leader.
Bulls in the China Shop and Other Sino-American Business Encounters

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Bulls in the China Shop would be a great read for anyone interested in business and international relations. The book offers an engaging account of cultural and political blunders made by American businesses venturing into China over the past two decades. If you are curious about the challenges posed by introducing capitalism into China's socialist society, or if you are simply interested in trade between the two nations, this book is for you.
Microeconomics - Thryft
Harvey Rosen, Michael L. Katz  | Richard D Irwin

Microeconomics

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Goodreads rating: 3.77

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If you've ever felt daunted by dense economic texts, Michael L. Katz's "Microeconomics" could change that. It's a book that simplifies complex concepts without heavy reliance on mathematics, making it ideal for those who want a clear understanding of microeconomic principles. It's specially tailored for students, ensuring that it's pedagogically sound and accessible. Plus, the calculus supplement is a handy bonus for anyone wanting to delve a little deeper.
Agile Product Development for Mass Customization - Thryft
B. Joseph Pine II, David M. Anderson  | Irwin Professional Pub

Agile Product Development for Mass Customization

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Goodreads rating: 4.0

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If you're navigating the complexities of today's manufacturing terrain, this book feels tailor-made for you. It's a unique guide that doesn’t just talk theory; it walks you through the actual steps to meld agility with the demands of mass customization. Think of it as a strategic map leading you towards efficiency in an era craving both speed and personalization.
中国农村 - 政策研究备忘录 - Thryft

中国农村 - 政策研究备忘录

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This book provides a comprehensive analysis of China's rural policies, encompassing economic reform, industrial policies, organizational innovation, legal structure development, factor transformation, outward agriculture, and ecological agriculture. It delves into the intricacies of China's rural landscape, providing valuable insights to anyone interested in understanding and navigating the country's evolving agricultural sector. It serves as a critical resource for policy researchers, academics, and professionals seeking a deep understanding of China's rural policy landscape.
Essential Foundations of Economics - Thryft
Robin Bade | Pearson

Essential Foundations of Economics

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Goodreads rating: 3.8

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This book is perfect for anyone who wants a practical and hands-on approach to learning economics. The unique feature of this book is its use of Checklists and Checkpoints which help you focus on key concepts and provide opportunities for practice. By following this patient and confidence-building approach, you'll not only gain a deeper understanding of economics but also be prepared to apply it in your everyday life. Whether you're a student or just interested in economics, this book is a must-read!
Funky Business : Talent Makes Capital Dance - Thryft
Kjell Nordström, Kjell Nordstrom, Jonas Ridderstrale  | Financial Times Management

Funky Business : Talent Makes Capital Dance

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Goodreads rating: 3.88

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This book is a must-read for anyone looking to break free from traditional business practices and embrace a more innovative and exciting approach. It not only teaches you how to build a company that thrives on creativity and risk-taking, but also provides valuable insights on effective leadership and employee engagement. Get ready to unleash your inner funk and take your business to the next level!
Through the Eyes of Tiger Cubs: Views of Asia's Next Generation
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Curious about Asia's future through fresh, youthful eyes? "Through the Eyes of Tiger Cubs" offers that unique perspective. It's not just about the pressing challenges, but about innovative, optimistic solutions proposed by the very generation who will inherit and shape Asia's destiny. This read connects you directly to the heartbeat of Asia's upcoming thinkers and doers.
China, Hong Kong, Taiwan, Inc.: The Dynamics of a New Empire - Thryft
Willem Van Kemenade | Knopf Doubleday Publishing Group

China, Hong Kong, Taiwan, Inc.: The Dynamics of a New Empire

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Goodreads rating: 3.5

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If you're someone who's intrigued by the intricate dance of economy and politics, particularly in the context of Asia-Pacific power dynamics, then this book could be an enlightening read. Willem van Kemenade delves deep into the economic and political complexities surrounding China, Hong Kong, and Taiwan, offering a narrative that's as much about cultural integration as it is about international authority. The discussions here are especially poignant if you're interested in the geopolitical shifts of the late 20th century and their lasting implications for global relations.
Logistics Management and Strategy - Thryft
Alan Harrison, Remko Van Hoek  | Financal Times Management

Logistics Management and Strategy

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Goodreads rating: 4.12

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Recommendation: Logistics Management and Strategy is an ideal read for budding logistics students and practitioners seeking to gain insight on both logistical management basics and innovative strategic perspectives. This book is incredibly versatile and provides a comprehensive overview of the field, packaged in a concise, easy-to-understand manner. The book includes supplementary materials such as a helpful instructor's manual and accompanying PowerPoint slides, rounding out a well-rounded learning experience for readers.
The Airline Business in the Twenty-First Century
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Rigas Doganis | Routledge

The Airline Business in the Twenty-First Century

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Goodreads rating: 2.62

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In stock: Very Good

Considering your interest in the airline industry or pursuit of knowledge in this field, this book by Rigas Doganis is a treasure trove. It's insightfully written by an industry expert, bridging the gap between academic theory and real-world practice. It could become your go-to overview of airline business intricacies, especially as we navigate the complexities of the 21st century.
No Ordinary Disruption: The Four Global Forces Breaking All the Trends

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Imagine feeling equipped to navigate tomorrow's economic landscape. "No Ordinary Disruption" breaks down four transformative global forces that are reshaping our world, from rapid technological advancements to demographic shifts. It's not just a book; it's a compass for anyone poised to lead or make decisions in the fast-evolving global marketplace. The authors' authoritative analysis coupled with their clear and engaging narrative translates complex economic trends into actionable insights. This read is a deep dive into understanding the forces sculpting our economic future.
Designing Effective Organizations: How to Create Structured Networks - Thryft
Michael Goold, Andrew Campbell  | Wiley

Designing Effective Organizations: How to Create Structured Networks

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Goodreads rating: 3.5

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If you're facing the challenges of aligning your company's structure with its strategic goals, this book is a must-read. Goold and Campbell delve into organizational design with a level of thoroughness that promises to replace vague decision-making with precise, actionable frameworks. Rooted in research and brimming with real-world applications, it stands as a guiding star for managers and leaders dedicated to crafting an efficient, effective organization that thrives on clarity and well-defined processes.
Managing Bricks & Motar Retail - Thryft

Managing Bricks & Motar Retail

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If you're intrigued by the tactile world of retail and its traditional charm, this book offers a deep dive into managing physical stores. It's a must-read for those who appreciate the intricacies of brick-and-mortar operations and wish to understand the foundations that underpin successful retail strategies in an increasingly digital age.
Six Sigma for Financial Services: How Leading Companies Are Driving Results Using Lean, Six Sigma, and Process Management

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In stock: Very Good

If you want to understand how Six Sigma and Lean methodologies can be a game-changer in financial services, this book might just be your guide. With insights from professionals who have applied these principles in real-world financial settings, it provides a compelling look at practical execution, not just theory. It's for those ready to elevate their organization's process management to drive tangible results.
India at the Global High Table : The Quest for Regional Primacy and Strategic Autonomy - Thryft

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This book provides an in-depth analysis of India's rise as a global power and its unique approach to foreign policy through the concept of strategic autonomy. The authors discuss India's exceptionalism, nonalignment, determination to maintain regional primacy, and surging economy. The book's focus on India's negotiating practice is a unique perspective that offers readers a comprehensive understanding of India's choices and challenges as an emerging international player. Recommended for readers interested in global politics and India's role in it.
Asia Rising:Why America Will Prosper as Asia's Economies Boom - Thryft
Jim Rohwer | Simon & Schuster

Asia Rising:Why America Will Prosper as Asia's Economies Boom

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Goodreads rating: 3.0

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In stock: Well Read

If you're someone deeply interested in economic trends and how shifting global powers affect the future, "Asia Rising" offers a thoughtful analysis. Considering it from today's perspective, it might fascinate you to track the predictions made back in 1995 against the actual economic landscape that has unfolded over the years. Plus, understanding these insights could be crucial if you're involved in global trade or are curious about East and South East Asia's booming markets.
The Years of Living Dangerously : Vines, Stephen - Thryft
Stephen Vines | Texere

The Years of Living Dangerously : Vines, Stephen

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Goodreads rating: 3.75

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This book would be a good read for those who are interested in understanding the Asian economies, companies, and markets in a comprehensive manner. Vines challenges some of the well-established myths and presents a clear picture of the excess and ignorance plaguing the region. The unique feature of this book is the focus on the fundamental weakness of Asian companies, which is often overlooked in discussions about the Asian crisis. Overall, this book provides a myth-busting and informative account of the Asian economies and is highly recommended for those interested in the subject.
The Globalisation of Poverty: Impacts of IMF and World Bank Reforms

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If you're puzzled by the vast economic disparities in our world, Michel Chossudovsky's exploration is a must-read. It's an enlightening dive into the role of major financial institutions on global poverty. Donning the lens of an investigative economist, this book will arm you with a critical understanding of the economic fabrics that shape nations and the lives within them.
International Business
New
Klaus Meyer | Cengage Learning

International Business

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Goodreads rating: 4.0

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In stock: Like New

If you're looking to grasp the complexities and dynamics of the business world on a global scale, "International Business" by Mike Peng could be your new guidebook. Peng's work is respected for translating scholarly research into actionable insights. Whether you're an academic, a professional aiming to expand your international business strategy, or simply a curious learner, this book provides a thorough education on what sets successful firms apart on the worldwide stage, with contemporary examples and a focus on emerging markets.
The Seamless Enterprise - Thryft
Dan Dimancescu | Harpercollins

The Seamless Enterprise

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In stock: Very Good

This book is a must-read for any organization seeking to improve its performance. The author, Dan Dimancescu, provides a comprehensive look into the world of cross-functional management, a concept that is still foreign to many American businesses. Dimancescu uses case studies to illustrate the effectiveness of cross-functional management and outlines six steps organizations can follow to achieve success. His emphasis on process and the importance of collective genius are what sets this book apart. If you are looking to improve your organization's performance in a holistic way, then The Seamless Enterprise is the book for you.
Futurewise - Thryft
Patrick Dixon | Ips - Profile Books

Futurewise

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Goodreads rating: 3.5

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Futurewise by Patrick Dixon is a recommended read for entrepreneurs and business leaders who want to stay ahead of the curve and navigate the rapid changes of the business world with foresight. The author presents insights and analysis on emerging trends and their potential impact on global business practices. The book's unique feature is its emphasis on the interconnectivity of different fields and how they will converge in the future. Recommended for those who want to be Futurewise.
International Aspects of Marketing
Peter Doust | Croner.cch Group Ltd

International Aspects of Marketing

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"International Aspects of Marketing" is like a compass for anyone venturing into the dynamic waters of global commerce. It draws on Peter Doust's expertise, making complex concepts digestible for those looking to understand and capitalize on the international market landscape. Given its practical Q&A format, this book becomes an accessible reference for both students and professionals seeking succinct, actionable marketing strategies.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.