Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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Adding Value to Marketing - Thryft
David P. Doyle | Kogan Page

Adding Value to Marketing

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"Adding Value to Marketing" by David Doyle could be a good read for Marketing Managers, Executives, and Financial Controllers who are struggling to balance a tight marketing budget and achieve success. This book provides valuable insights on how to reduce costs and add value by recognizing the changing dynamics of the global marketplace, transforming the marketing department from a revenue to a profit center structure, and using techniques such as Activity Based Costing to budget for campaigns more effectively. Doyle also redefines the 4 Ps of business- Product, Price, Place, and Promotion- to examine whether they still make sense in terms of the customer profile, which could help readers create more segmented, targeted, and cost-effective marketing policies.
The Personal Distribution of Incomes
Royal Economic Society | Allen & Unwin

The Personal Distribution of Incomes

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If you're drawn to the underpinnings of economic disparity, 'The Personal Distribution of Incomes' serves as a rigorous dive into the equations and factors at play. Published by the Royal Economic Society, this scholarly tome offers not just a historical snapshot of 1976 economics, but also timeless insights into the distribution of wealth—a topic that's as relevant now as ever.
The Marketing Plan: A Practitioner's Guide
John Westwood | Kogan Page

The Marketing Plan: A Practitioner's Guide

RM37.00 MYR

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Goodreads rating: 3.0

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If you're looking to boost your company's performance, John Westwood's "The Marketing Plan" is like a compass guiding you through the challenging terrain of marketing strategy. Since it simplifies the process into clear steps, you'll find it an indispensable resource whether you're a seasoned marketer or new to the game. This book could be the key to unlocking your business's potential.
Building Your Real Estate Riches
Ku Swee Yong | Marshall Cavendish

Building Your Real Estate Riches

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Goodreads rating: 4.21

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If property investment has been on your radar, especially within the commercial or industrial sectors, Ku Swee Yong's 'Building Your Real Estate Riches' could serve as the compass you need. The book stands out for its pragmatic advice, rooted in thorough research and Yong's own keen observations. The insights offered are distilled from articles in reputable publications, offering a clear view through the often foggy world of real estate investment chatter. Perfect for anyone looking to make informed decisions and seeking to maximize their investment returns.
Always Change a Winning Team: Why Reinvention and Change Are Prerequisites for Business Success

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As you enjoy the rewards of a thriving business, "Always Change a Winning Team" serves as a reminder that the real danger lies in resting on your laurels. Peter Robertson deftly explores the paradox of success, urging a proactive approach to business strategy that eschews complacency for constant innovation. If you're looking to sustain and grow your enterprise in a rapidly evolving marketplace, this book might just be the wake-up call you need.
Igniting Innovation: The Tata Way
Ravi Arora | Harper Business

Igniting Innovation: The Tata Way

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Goodreads rating: 3.2

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Are you fascinated by how big corporations stay on the cutting edge? "Igniting Innovation: The Tata Way" could be your window into the world of corporate innovation. With proven strategies woven into the fabric of a global giant, this book might just spark your own creativity and offer insights into fostering a culture of innovation in any organization. It's a glimpse into a program that has become a benchmark for business innovation.
The New Competitors : How Foreign Investors are Changing the Us Economy - Thryft
Norman J. Glickman | Basic Books

The New Competitors : How Foreign Investors are Changing the Us Economy

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Goodreads rating: 3.0

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Economics, Globalization
Unbalanced: The Codependency of America and China

RM56.00 MYR

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If you're intrigued by the complexities of international trade and economic strategies, Stephen Roach's "Unbalanced" offers an intriguing dive into the interconnectedness of the American and Chinese economies. You'll find Roach's firsthand experience particularly enlightening as he unravels the nuances of this critical relationship and its global impact, offering not just critique but pathways towards a mutually beneficial future. This book might just change how you view global economics.
Interpreting China's Economy
Gregory C. Chow | Wspc

Interpreting China's Economy

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Goodreads rating: 2.91

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If you're captivated by the global economic landscape and China's rapid ascent within it, "Interpreting China's Economy" by Gregory C. Chow could widen your perspective. It's not just a sterile set of statistics; Chow brings the story of China's economic surge to life, illuminating the role of entrepreneurship and drawing interesting parallels with America. This analysis could give you a nuanced understanding of the economic forces shaping our world.
International Aspects of Marketing
Peter Doust | Croner.cch Group Ltd

International Aspects of Marketing

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"International Aspects of Marketing" is like a compass for anyone venturing into the dynamic waters of global commerce. It draws on Peter Doust's expertise, making complex concepts digestible for those looking to understand and capitalize on the international market landscape. Given its practical Q&A format, this book becomes an accessible reference for both students and professionals seeking succinct, actionable marketing strategies.
Singapore: The Year in Review
Gillian Koh | Marshall Cavendish Intl

Singapore: The Year in Review

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If you're keen on understanding the rapid transformations that took place in Singapore during 1996, this collection of papers is a compact treasure. The authors distill a year's worth of changes into digestible pieces, making it perfect for anyone interested in socio-political shifts or economic trends that have influenced the modern-day dynamism of Singapore.
The Business Environment - Thryft
Adrian Palmer, Bob Hartley  | Mcgraw-hill

The Business Environment

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Goodreads rating: 3.74

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This book could be a good read for business students and young professionals who are looking to understand the impact of social responsibility, ethics, and the natural environment on businesses. The author presents a comprehensive overview of various banking systems, money markets, and other key areas that impact the business environment. The case studies included in the book provide practical insights that are useful for young professionals looking to navigate the ever-changing business world.
Operations Strategy: Competing in the 21st Century - Thryft
Sara L. Beckman, Donald Barry Rosenfield  | Mcgraw-hill

Operations Strategy: Competing in the 21st Century

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Goodreads rating: 5.0

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If you're looking to sharpen your understanding of the operational decisions that drive successful businesses, this book does more than just break down concepts. It marries strategic oversight with practical analytical models, offering a dual lens to view the challenges and solutions found in real-world business management. Readers like you, eager to dive into the intricacies of operations with contemporary examples, will find its up-to-date research particularly valuable in crafting a modern operations strategy.
Trade and Specialization
Ronald Findlay | Penguin

Trade and Specialization

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If you're intrigued by how countries interact economically, Ronald Findlay's book could enhance your understanding of international trade and economic specialization. It's a look into the complexities of world trade, appealing to those with a curiosity for economic theory and its real-world implications.
Microeconomics Principles and Analysis
Frank Cowell | Oxford University Press

Microeconomics Principles and Analysis

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Goodreads rating: 2.91

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If you’re diving into the world of economics, Cowell's "Microeconomics" serves as an excellent primer. Its carefully crafted educational structure makes complex concepts accessible, ensuring you’re well-prepared to tackle those problem sets. It's not just theory; the practical exercises bridge the gap to real-world application, which is invaluable for anyone studying economics or with an interest in the economic mechanisms behind market behaviors.
Set-Up-Time Reduction: Shorter Lead Time, Lower Inventories, On-Time Delivery, The Ability to Change Quickly - Thryft

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Set-Up-Time Reduction is a great read for companies looking to increase their agility in manufacturing and remain competitive in a global marketplace. The book offers practical ideas for reducing set-up times, adopting a team approach to brainstorm solutions, monitoring safety during implementation, and avoiding common program pitfalls. Readers will appreciate the authoritative and timely insights, which can help them streamline their manufacturing processes, achieve faster responses, and easier bottom-line success.
Enhancing ASEAN's Connectivity
Sanchita Basu Das | Iseas-yusof Ishak Institute

Enhancing ASEAN's Connectivity

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If you're interested in the complexities and potential of Southeast Asian economies, 'Enhancing ASEAN's Connectivity' is a smart pick. It not only dives deep into ambitious infrastructural plans but also the real-world roadblocks such as funding. Reading this, you'll grasp the delicate dance of policy, investment, and international cooperation needed to unify a region as diverse as ASEAN. A solid read for anyone in international relations or economic development.
Corporate Governance and Accountability
Jill Solomon | Wiley

Corporate Governance and Accountability

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Goodreads rating: 3.46

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If understanding the evolving landscape of corporate governance is crucial for your professional development or academic pursuits, Jill Solomon's "Corporate Governance and Accountability" could be a great asset to you. The book not only explores recent policy changes and theoretical frameworks, but it also integrates practical case studies that illuminate the real-world impact of governance practices. This could provide you with a well-rounded view of how governance reforms are influencing global business operations and the importance of corporate social responsibility.
Strategies for Asia Pacific: Beyond the Crisis - Thryft
Philippe Lasserre, Hellmut Schütte  | Palgrave Macmillan

Strategies for Asia Pacific: Beyond the Crisis

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Goodreads rating: 3.56

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This book is a must-read for managers looking to expand their business into the Asia Pacific region. The authors stress the importance of understanding Asian markets, firms, and cultures to succeed in the region. The book provides insights into strategies for competing for customers and resources, as well as cooperating in joint ventures and alliances. The most unique and distinctive feature of the book is its emphasis on questioning traditional Western business assumptions and adopting a regional approach to management.
Turning the Tables: A Machiavellian Strategy for Dealing with Japan - Thryft
Dan Burstein | Simon & Schuster

Turning the Tables: A Machiavellian Strategy for Dealing with Japan

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Turning the Tables offers a unique insight into the interdependent economic relationship between the US and Japan. Burstein challenges the "get tough" attitudes of his contemporaries and suggests embracing Japan as a partner in rebuilding the US economy. His proposal for a Trans-Pacific economic community not only illuminates a road toward long-term solutions to conflicts in US-Japan relations but also offers a blueprint for stimulating new economic growth, raising productivity, and creating jobs.
Financial Fraud - Thryft

Financial Fraud

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Financial Fraud is a comprehensive guide that covers both theoretical and practical aspects of financial fraud. The book includes real-life case studies and examples, making it an engaging read that provides readers with the knowledge and skills needed to identify and prevent financial fraud.
Public Sector Economics
Richard W. Tresch | Palgrave Macmillan

Public Sector Economics

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Goodreads rating: 4.0

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If you're looking to understand the intricacies of economic theory as it pertains to the public sector, Richard W. Tresch's 'Public Sector Economics' is a valuable resource. The book goes beyond basic concepts to offer a deeper theoretical perspective. Its real-world applications make it particularly relevant for students or practitioners who need to see how these theories play out in actual public policy. The balance between theory and practice here could give you the insight needed to critically analyze or contribute to economic policies.
Asia Rising:Why America Will Prosper as Asia's Economies Boom - Thryft
Jim Rohwer | Simon & Schuster

Asia Rising:Why America Will Prosper as Asia's Economies Boom

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Goodreads rating: 3.0

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If you're someone deeply interested in economic trends and how shifting global powers affect the future, "Asia Rising" offers a thoughtful analysis. Considering it from today's perspective, it might fascinate you to track the predictions made back in 1995 against the actual economic landscape that has unfolded over the years. Plus, understanding these insights could be crucial if you're involved in global trade or are curious about East and South East Asia's booming markets.
China and Historical Capitalism: Genealogies of Sinological Knowledge - Thryft
Timothy Brook, Gregory Blue  | Cambridge University Press

China and Historical Capitalism: Genealogies of Sinological Knowledge

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Goodreads rating: 5.0

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If you've ever wondered how views of economic history can be colored by the lens through which they're examined, "China and Historical Capitalism" might intrigue you. This book digs into how Western interpretations of capitalism have overshadowed other global narratives. It's a thoughtful read for anyone interested in understanding the complex intersection between cultural perception and historical economic systems, and particularly relevant if you're interested in the dynamics of East-West relations in the context of capitalist discourse.
The Handbook of International Macroeconomics

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If you're delving into the complexities of global economies, this book is your ally. The Handbook of International Macroeconomics is like a deep dive into cutting-edge research, with specialists from around the world offering their insights. It's a rich, dense source of knowledge perfect for upper-level students who need to get a robust grasp of modern economic dynamics.
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy

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If you're keen on refining your company's approach to customer focus, "Driving Customer Equity" could be your roadmap. The authors introduce a model that transforms how you view the value of your customers, focusing on the longevity and profitability of customer relationships. Embrace this book for its clear articulation of concepts like Value Equity, Brand Equity, and Retention Equity, which can guide you to make lucrative strategic decisions in customer management, putting you ahead in the competitive market.
Boardroom Matters Vol II: Of Conformance and Performance in Corporate Governance - Thryft

Boardroom Matters Vol II: Of Conformance and Performance in Corporate Governance

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Navigating boardrooms can be as complex as it is intriguing. "Boardroom Matters Vol II" is like a compass for anyone involved in or interested in corporate governance. It's distilled wisdom from Singapore's leading directors, offering practical advice on balancing conformance with performance—a must-read for professionals aiming to excel in the corporate world.
Initial Public Offerings, Liquidity, and Corporate Governance
Saurav Roychoudhury | Lap Lambert Academic Publishing

Initial Public Offerings, Liquidity, and Corporate Governance

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If the stock market fascinates you and you're intrigued by what makes some companies thrive after going public while others falter, this book is your deep dive into that world. It's not just theoretical—it connects the dots between the dry facts and the dynamic forces of governance and growth. For anyone with a vested interest in corporate finance or considering investing in IPOs, the analytical approach in this book can sharpen your understanding of the market's undercurrents.
Marketing Research (Int'l Ed) - Thryft
Robert P Bush, Joseph F Hair, David J. Ortinau  | Mcgraw Hill Higher Education

Marketing Research (Int'l Ed)

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Goodreads rating: 4.19

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Marketing Research (Int'l Ed) is a great read for business students and professionals who want to enhance their skills in solving business problems using marketing research. This book extensively covers qualitative methods and provides practical tools for students to apply to their research projects. The engaging writing style and real-life case studies make learning easy and effective. Highly recommended for anyone who wants to master marketing research.
International Financial Statement Analysis - Thryft
Hennie van Greuning CFA, David Tweedie, Thomas R. Robinson  | Wiley

International Financial Statement Analysis

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Goodreads rating: 4.25

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Whether you're a seasoned finance professional or looking to break into the field, 'International Financial Statement Analysis' offers a deep dive into how financial statements can vary internationally and how to interpret these differences effectively. It stands out by not just teaching you how to read the statements but also how to extract the sort of insights that can inform smarter investment decisions. This knowledge is pivotal for understanding the global economic landscape and could give you an edge in your professional journey.
Meccanomics - The March Of The New Muslim Middle Class - Thryft
Vali Nasr | One World

Meccanomics - The March Of The New Muslim Middle Class

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Goodreads rating: 3.71

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This book is for those who want to understand the untold story of the Muslim middle class and its role in shaping the future. With its insightful research and engaging narrative, "Meccanomics" presents a fresh perspective on the Muslim world, highlighting the transformative power of economic growth. It challenges the commonly held belief that extremism is the driving force behind the region and instead focuses on the rise of a new generation of educated, entrepreneurial individuals who are shifting the balance of power. Through this exploration of economic might, it offers hope and a new understanding of the potential for positive change in the Muslim world.
If you've felt businesses operate in isolation, "The Keystone Advantage" might just expand your horizon. Iansiti and Levien enlighten readers on the symbiotic relationship between companies within business networks, using nature's own cooperative systems as a model. It's an insightful perspective that could redefine how you see business sustainability and success, making it an essential read for forward-thinking professionals and strategists.
Ageing in Asia: Contemporary Trends and Policy Issues

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If you're intrigued by the social sciences and demographic shifts, this book is a fascinating dive into the complexities of ageing populations in Asia. It offers a thorough analysis balancing cultural, economic, and policy perspectives, which might just reshape your understanding of contemporary Asian societies and the challenges they face.
What Next?: Surviving the Twenty-First Century
Chris Patten | Penguin Books

What Next?: Surviving the Twenty-First Century

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Goodreads rating: 3.9

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If the current world affairs often leave you pondering about the future, "What Next?" could be an enlightening read for you. Chris Patten utilizes his extensive experience in international politics to dissect and examine the pressing issues of our times. His approach is not only knowledgeable but also carries a sense of optimism that might provide some hope in navigating today's increasingly complex world.
The Future of the Market: An Essay on the Regulation of Money and Nature After the Collapse of 'Actually Existing Socialism'
If you're someone who enjoys deep dives into economic systems, specifically through the lens of environmental concerns and the fall of socialist economies, Altvater's "The Future of the Market" can offer you a thought-provoking perspective. It's a book that doesn't shy away from complex ideas. Merging ecological concerns with economic analysis, this could provide you with a fresh understanding of the global marketplace post-socialism. Its historical insights combined with a critical outlook on capitalism might be exactly what you're looking for to challenge and expand your views.
Management Masterclass: A Practical Guide to the New Realities of Business
Neil Glass | Unkno

Management Masterclass: A Practical Guide to the New Realities of Business

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Goodreads rating: 4.0

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If you're looking to refresh your management style and adapt to contemporary business landscapes, "Management Masterclass" might just be your next great read. Neil M. Glass offers insights that encourage you to ditch the old-school, rigid command-and-control approach in favor of flexibility and innovation. This book will inspire you to nurture a more dynamic workplace, where networking and learning take center stage.
Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them

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If you've ever wondered how products capture the zeitgeist before it's even defined, "Selling Blue Elephants" provides a captivating insight. It explores a groundbreaking method for product development that will intrigue anyone with a keen interest in marketing or anyone who's fascinated by how consumer needs are anticipated and met, sometimes even before consumers themselves are aware of them.
Reinventing Indonesia
Ginandjar Kartasasmita, Joseph J. Stern  | World Scientific Publishing Co

Reinventing Indonesia

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Goodreads rating: 3.5

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If you're keen on politics and economy, especially Southeast Asian, you'll find "Reinventing Indonesia" quite enriching. This isn’t just another historical account; it's a narrative steered by insiders who've shaped Indonesia’s path from authoritative turmoil to a decentralized democracy. You’ll appreciate the blend of personal experience with an academic lens, offering both a human touch and an intellectual depth to the events that shaped a nation.
If you're intrigued by geopolitics and leadership, Lee Kuan Yew's reflections in "去问李光耀" offer a treasure trove of wisdom. His astute observations and strategic insights into the global roles of China and the United States could broaden your understanding of international affairs, all from a man who transformed a nation.
Anatomy of a Business Plan: A Step-by-Step Guide to Building a Business and Securing Your Company's Future

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As you contemplate turning your business idea into a reality, "Anatomy of a Business Plan" could be an invaluable resource. Its systematic approach can offer you clear guidance, with its step-by-step instructions easing you through the often-overwhelming process of crafting a comprehensive business plan. With up-to-date information and ready-to-use templates, it's like having a business advisor at your fingertips, especially tailored for new and growing businesses.
Modern Econometrics: An Introduction
R. Leighton Thomas | Addison-wesley Longman Ltd

Modern Econometrics: An Introduction

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Goodreads rating: 4.33

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If you're an undergraduate stepping into the world of econometrics, this book can demystify the complex statistical and algebraic concepts you'll encounter. Thomas has a way of making sophisticated models accessible, giving you the foundation needed for advanced economic analysis. Think of it as your academic secret weapon for this challenging subject.
The Dragon Stirs The new silk road - Thryft
Bob Teoh, Ong Juat Heng  | January 1, 2018

The Dragon Stirs The new silk road

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Goodreads rating: 5.0

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If you're interested in global economics and politics, particularly in how China is expanding its influence, "The Dragon Stirs" might just be the book you're looking for. It takes a deep dive into China's Belt and Road Initiative, giving you an informed perspective on a topic that's shaping the future of international relations.
Key MBA Models: The 60+ Models Every Manager and Business Student Needs to Know
Julian Birkinshaw, Ken Mark  | Pearson

Key MBA Models: The 60+ Models Every Manager and Business Student Needs to Know

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Goodreads rating: 4.08

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If you're pursuing business studies or already navigating the management landscape, "Key MBA Models" is a valuable resource that can act as your compact guide through the maze of critical business concepts. With over 60 models simplified and ready for application, this book demystifies complex theories for practical use, becoming an indispensable tool for both your academic journey and managerial practice.
World-Class Contracting: 100+ Best Practices for Building Successful Business Relationships

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Entering into business contracts can be formidable, but "World-Class Contracting" breaks down over a hundred best practices into digestible advice. This book will guide you through forging and maintaining profitable, ethical business relationships. It's your blueprint to navigate complex agreements with confidence, whether you're a seasoned business owner or just starting out.
Intercultural Business Communication - Thryft

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This book is an essential guide for individuals seeking to develop intercultural competencies. The author draws on Delphi panels of experts to provide insights from different cultures, preparation for culturally diverse work teams, and tips for fostering and maintaining respectful and effective communication in a globalized business world.
Islamonomics
Akhtar Ismail Mohammed | Garnet Publishing

Islamonomics

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Goodreads rating: 4.75

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If you found "Freakonomics" engaging and are curious about the economic principles within the Islamic world, "Islamonomics" is right up your alley. It's a thought-provoking blend of religion and economics, making complex financial concepts accessible and intriguing. Give it a read, and you'll find yourself both entertained and enlightened on a subject that's rarely explored in mainstream literature.
Small Business Management Fundamentals - Thryft
Dan Steinhoff | Mcgraw-hill Companies

Small Business Management Fundamentals

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Goodreads rating: 4.0

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This book is a great read for anyone interested in starting or managing a small business. It covers all the fundamental concepts of small business management and provides practical tips for success based on real-world experience. The "Developing A Business Plan" exercise is especially valuable for anyone looking to turn their business idea into a reality. The addition of new chapters on ethics and social responsibility, the development of the business plan, and operations management make this an up-to-date and comprehensive guide for small business owners. Readers would appreciate the practical exercises and real-world vignettes that add depth and context to the concepts discussed.
Tomorrow's World : A Look at the Demographic and Socio-economic Structure of the World in 2032 - Thryft
Clint Laurent | Wiley

Tomorrow's World : A Look at the Demographic and Socio-economic Structure of the World in 2032

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Goodreads rating: 3.67

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If you're intrigued by how global trends can affect the future, "Tomorrow's World" is a compelling read. Clint Laurent provides a forecast that isn't just data—it's a narrative of our near future where population shifts and economic changes become a canvas for innovation and strategic planning. Whether you're a business leader or just curious about the shape of things to come, this book acts as a guide to understanding and preparing for the demographic waves set to impact how we live, work, and play in the years ahead.
The Economic Con-Game - Thryft
Piya Mahtaney | Pelanduk Pubns Sdn Bhd

The Economic Con-Game

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If you've ever been skeptical about the gleaming promises of globalism and wondered why prosperity seems exclusive to a few, "The Economic Con-Game" could enlighten you. Piya Mahtaney cogently dissects the grim face of economic inequality, holding your attention with striking ideas and the big question: Can globalism truly be inclusive? The book might just reshape your understanding of economic structures and inspire a more critical look at the world's financial trajectory.
Handbook of CRM - Thryft
Adrian Payne | Routledge

Handbook of CRM

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If understanding and improving how your business interacts with customers is on your agenda, the "Handbook of CRM" could be a valuable resource for you. Adrian Payne distills the essence of Customer Relationship Management in a way that's comprehensive yet accessible. It's not just about the systems; it's about grasping the underlying principles that drive successful customer engagement and ultimately enhance shareholder value. Real-world cases and actionable advice make this book particularly practical for professionals aiming to elevate their CRM strategy.

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At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.