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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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International Business
Ilkka A. Ronkainen, Michael R. Czinkota, Michael H. Moffett  | Cengage Learning

International Business

RM33.00 MYR RM22.00 MYR 33% off

Goodreads rating: 3.97

RM33.00 MYR RM22.00 MYR 33% off

If you're aiming to broaden your understanding of global markets, "International Business" might just be the companion you need. With its rich blend of theory and practical case studies, it paints a vivid picture of the intricacies of cross-border trade and investment. Think of it as a global business toolkit for the real world, offering insights that could sharpen your strategy in an ever-connected economy.
Think ASEAN - Thryft
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan  | Mcgraw-hill Education (asia)

Think ASEAN

RM24.00 MYR RM15.00 MYR 38% off

Goodreads rating: 3.44

RM24.00 MYR RM15.00 MYR 38% off

90% off est. retail
This book is recommended for entrepreneurs who are looking to expand their businesses in the ASEAN region. It provides unique insights into the challenges and opportunities in marketing to the diverse ASEAN population, and presents successful case studies of companies that have navigated these markets successfully. The book features innovative marketing models such as the 4C Diamond sub-model and the Sustainable Model, which challenge conventional marketing strategies. With a foreword by the Secretary-General of ASEAN, this book is a comprehensive guide for anyone looking to break into the ASEAN market.
International Marketing
Philip R. Cateora | Irwin Professional Publishing

International Marketing

RM37.00 MYR RM22.00 MYR 41% off

Goodreads rating: 3.6

RM37.00 MYR RM22.00 MYR 41% off

If marketing across borders piques your interest, "International Marketing" by Cateora and Graham could be a fantastic resource for you. Its depth and breadth regarding how to navigate the myriad of international market factors are unparalleled. You'll find that the combination of historical context, cultural nuance, and economic insight offered makes this text a go-to for understanding the complexities of global business practices.
Turning Crisis Into Profit: How to Make Money in Asian Property
Tim Murphy | Pearson Eduction

Turning Crisis Into Profit: How to Make Money in Asian Property

RM37.00 MYR

Goodreads rating: 0.0

RM37.00 MYR

If you're considering diving into the Asian real estate market, especially under challenging economic conditions, "Turning Crisis into Profit" might just be your compass. Tim Murphy distills complex property investment concepts into actionable strategies with a pinch of personal success stories. His book isn't just theory; it's a practical guide that includes a step-by-step checklist for buying off-plan property. Whether you're a seasoned investor or just starting, Murphy's analysis could help you identify potential in the bustling urban landscapes of Asia.
International Business: a Managerial Perspective - Thryft
Ricky W. Griffin, Michael W. Pustay  | Db Addison Wesley (lpe)

International Business: a Managerial Perspective

RM41.00 MYR RM26.00 MYR 37% off

Goodreads rating: 4.09

RM41.00 MYR RM26.00 MYR 37% off

88% off est. retail
This book is a comprehensive guide for executives seeking to expand their business internationally. Griffin offers practical insights and strategies on the challenges of managing multinational corporations. The book presents a well-rounded perspective on international business, addressing cultural, political, and economic factors affecting global competition. The author has adopted an integrated approach, combining theoretical concepts, case studies, and real-world examples to give readers a hands-on experience. It is highly recommended for managers who want to gain a competitive edge in the global arena.
The Oxford Dictionary For The Business World - Thryft
David Munro | Oxford University Press

The Oxford Dictionary For The Business World

RM22.00 MYR RM15.00 MYR 32% off

Goodreads rating: 0.0

RM22.00 MYR RM15.00 MYR 32% off

87% off est. retail
Recommended for professionals seeking to enhance business vocabulary.
Tourism Management and Policy: Perspectives from Singapore
Tan Ern Ser, Jennifer Wang, Brenda S.A. Yeoh  | World Scientific Publishing Company

Tourism Management and Policy: Perspectives from Singapore

RM147.00 MYR

Goodreads rating: 0.0

RM147.00 MYR

If you're curious about the intricacies behind the robust tourism economy, this book provides insightful perspectives focusing on Singapore as a dynamic case study. It looks beyond mere tourist statistics, delving into how society, politics, and culture intersect with the nation's economic strategies and the globalization process. A particularly intriguing read for those interested in urban development, economic policies, or the tourism industry at large.
Strategies For Asia Pacific Meeting New Challenges
Philippe Lasserre, Hellmut Schütte  | Palgrave Macmillan

Strategies For Asia Pacific Meeting New Challenges

RM143.00 MYR RM96.00 MYR 33% off

Goodreads rating: 3.56

RM143.00 MYR RM96.00 MYR 33% off

60% off est. retail
If you're navigating the complex business landscapes of the Asia Pacific region, this book is like a compass. Philippe Lasserre dissects the unique challenges and provides smart, context-aware strategies that can really help in understanding the nuances of this dynamic market. It’s a perfect companion for entrepreneurs and executives looking to expand their horizon in the East.
International Business - Thryft
Charles W.L. Hill | Mcgraw- Hill International Edition

International Business

RM44.00 MYR RM15.00 MYR 66% off

Goodreads rating: 3.75

RM44.00 MYR RM15.00 MYR 66% off

If you're currently studying or planning to dive into the world of international trade and commerce, this book presents a unique viewpoint often overlooked in other texts—the Asian perspective. It could give you valuable insights into one of the most influential markets in the world, deeply enriching your understanding of the complexities of global business.
International Tourism Futures: The Drivers and Impacts of Change
Sold out
Dr Clare Lade | Goodfellow Publishers

International Tourism Futures: The Drivers and Impacts of Change

RM52.00 MYR RM26.00 MYR 50% off

Goodreads rating: 0.0

RM52.00 MYR RM26.00 MYR 50% off

87% off est. retail
If you're keen on understanding how the dynamic world will influence the future of travel and hospitality, "International Tourism Futures" could ignite your curiosity. Dr. Clare Lade expertly dissects the various forces shaping the industry, equipping you with insights to navigate or even innovate within this ever-evolving landscape. This could be the compass you need if you're plotting a course in the tourism sector.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.