Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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Deming and Goldratt : The Theory of Constraints and the System of Profound Knowledge - Thryft

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If you’re always on the lookout for ways to shake up the status quo of management in your organization, diving into this book may be your next best move. It intertwines two influential management philosophies into a 10-step process, aiming to equip you with tools for effective decision-making and continuous improvement. Ideal for the strategic thinker, it offers a path to refine your managerial abilities and foster a culture of progress within your team or company.
New Product Success Stories : Lessons from Leading Innovators - Thryft
Robert J. Thomas | Wiley

New Product Success Stories : Lessons from Leading Innovators

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Goodreads rating: 4.0

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"New Product Success Stories" provides a rare opportunity to learn the secrets behind new product development. Each of the 24 stories follows a similar format, providing a brief history of the product idea, a company profile, a blow-by-blow account of the development process, and an explanation of the product's success. It is a must-read for business people, practitioners, and students involved in new product development who seek insights and inspiration from successful innovators.
The New Organizational Wealth: Managing & Measuring Knowledge-Based Assets
Karl Erik Sveiby | Berrett-koehler Publishers

The New Organizational Wealth: Managing & Measuring Knowledge-Based Assets

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Goodreads rating: 3.0

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If you’re navigating the modern knowledge-based business landscape, Sveiby's insights are pivotal. He translates the often nebulously defined territory of intellectual capital into concrete management principles. This book could be your roadmap to harnessing and leveraging the most valuable assets of your firm—experience, skills, and knowledge—in a way that’s measurable and meaningful.
Managing for the Short Term: The New Rules for Running a Business in a Day-to-Day World
Chuck Martin | Doubleday Business

Managing for the Short Term: The New Rules for Running a Business in a Day-to-Day World

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Goodreads rating: 4.0

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If you're trying to navigate the tightrope of satisfying immediate demands while keeping an eye on your long-term horizon, "Managing for the Short Term" could be your handbook. It's grounded in real-world corporate sagas, capturing insights from a plethora of executives. What stands out is the practical toolkit it offers, helping you to approach your daily tasks with strategic finesse. Great for a manager looking to infuse their short-term projects with long-term vision.
The New Realities
Peter F. Drucker | Harperbusiness

The New Realities

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Goodreads rating: 3.82

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If you're fascinated by the intersection of politics, economy, and society, and how they will shape our future, "The New Realities" could be a profound read for you. Peter Drucker's foresight offers a timeless analysis that could still be relevant today. While some of Drucker's predictions are now past, the book provides insightful historical context, and could enhance your understanding of our current global trajectory.
Marissa Mayer and the Fight to Save Yahoo!
Nicholas Carlson | Hodder & Stoughton

Marissa Mayer and the Fight to Save Yahoo!

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Goodreads rating: 3.91

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If you're fascinated by the high-stakes world of tech giants, "Marissa Mayer and the Fight to Save Yahoo!" offers a gripping inside look at corporate drama and leadership challenges. Nicholas Carlson's award-winning reporting paints a nuanced picture of Mayer's tenure at Yahoo. It could be a perfect read for those interested in the intricacies of the tech industry and the complexities of turning around a struggling company.
Human Resource Management for Southeast Asia
Derek Torrington | Prentice Hall

Human Resource Management for Southeast Asia

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Goodreads rating: 0.0

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If your interests or career intersect with human resource management in an evolving market like Southeast Asia, this read might be a crucial aid in your journey. Derek Torrington's text isn't just academic; it's a practical bridge between well-established Western methodologies and the dynamic practices emerging in Southeast Asian economies. Such insights could sharpen your strategic vision in human resources, with a comprehensive understanding tailored for a specific yet booming part of the globe.
Making India Work [Paperback] [Jan 01, 2010] WILLIAM NANDA - Thryft
WILLIAM NANDA | Penguin Books India

Making India Work [Paperback] [Jan 01, 2010] WILLIAM NANDA

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Goodreads rating: 5.0

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If you're keen on understanding the complexities of India's socio-economic landscape, "Making India Work" could broaden your perspective. William Nanda Bissell lays out thought-provoking, pragmatic solutions to the challenges faced by modern India. It's a compelling read for those interested in economics and policies directed at developing countries, especially if you're invested in India’s future.
Everything We Know Is Wrong: The Trend Spotters Handbook
Magnus Lindkvist | Marshall Cavendish International (asia) Pte L

Everything We Know Is Wrong: The Trend Spotters Handbook

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Goodreads rating: 3.62

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If you've ever felt skeptical about common wisdom or popular opinions, "Everything We Know Is Wrong" might resonate with you. Magnus Lindkvist isn't just speculating; he provides a grounded tour through evolving trends that question what we take for granted. It's a book that's as provocative as it is enlightening, suitable for anyone intrigued by what tomorrow might look like and how today's "truths" might not hold up.
Behind the Myth: Business, Money and Power in Southeast Asia
James Clad | Unwin Hyman

Behind the Myth: Business, Money and Power in Southeast Asia

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Goodreads rating: 3.0

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If you're intrigued by the dramatic evolution of markets and the larger-than-life figures driving that change, "Behind The Myth" offers a captivating exploration. James Clad takes you beyond the surface sheen, revealing the complex interplay of money and power in Southeast Asia's pivotal years. It's a compelling read for anyone interested in the machinations that shape economies and the characters who wield influence over them.
Common-Sense Business - Principles For Profitable Leadership - Thryft

Common-Sense Business - Principles For Profitable Leadership

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Recommendation: 1. This book is an inspiring guide for leaders, entrepreneurs, and businesses who are seeking to make a positive impact on society while driving profits. Through insights from renowned business leaders and historical examples, it emphasizes the importance of ethical decision-making and sustainable economic models. By adopting the principles outlined in this book, readers can expect long-term profitability, stronger customer relationships, and a more meaningful business that aligns with their values. 2. Common-Sense Business is a powerful wake-up call, urging readers across all industries to reevaluate their approach to business. With a compelling blend of research, real-life examples, and wisdom from influential minds, the authors present a convincing argument for the necessity of socially conscious business practices. Through this thought-provoking read, readers will gain a better understanding of the financial and moral advantages that come from prioritizing ethics and the common good.
The Differentiated Network - Organizing Multinational Corporations for Value Creation - Thryft
Sumantra Ghoshal, Nitin Nohria  | Jossey-bass

The Differentiated Network - Organizing Multinational Corporations for Value Creation

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Goodreads rating: 3.67

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This book is a must-read for managers of multinational corporations seeking to take their organization to the next level. Through the innovative model of differentiated networks, Nohria and Ghoshal offer a solution to the competitive challenges faced by MNCs in the global economy. With practical advice and research-backed insights, readers can learn how to fully leverage their globally-distributed capabilities and boost firm performance.
Strategy Safari: The Complete Guide Through the Wilds of Strategic Management

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If you're feeling swamped by the plethora of strategic management theories and models out there, "Strategy Safari" is like a compass in the chaos. Its comprehensive overview excels at demystifying complex concepts and serves as an indispensable guide for students or professionals looking to grasp the intricacies of strategy without getting lost in the academic jungle.
The Multinational Mission - Thryft
Yves L. Doz, C.K. Prahalad  | Free Press

The Multinational Mission

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Goodreads rating: 4.0

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"The Multinational Mission" presents an insightful guide for top management to successfully navigate the challenges of managing international corporations in a highly competitive global market. This book offers thought-provoking strategies that businesses can apply to be successful in their international operations. With a focus on innovation, Prahalad's guide will inspire management teams to think outside the box to create value for their multinational corporation.
Fiasco: Blood in the Water on Wall Street - Thryft
Frank Partnoy | Profile Books Ltd

Fiasco: Blood in the Water on Wall Street

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Goodreads rating: 3.92

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Imagine diving into the chaotic heart of the '90s financial scene. "Fiasco: Blood In the Water on Wall Street" offers that adrenaline rush via Frank Partnoy's first-hand account. You'll practically feel the tension and frenzy of an era where the complexity of securities bewilder even their creators. It's a must-read if you're fascinated by the intricate, often murky world of high finance and want a genuine peek behind the curtain.
The Nissan Report - Thryft

The Nissan Report

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The Nissan Report is a great read for individuals who are interested in the incorporation of environmental responsibility and corporate social responsibility into a business model. The book discusses the efforts of Nissan North America and their team of ecologists and business planners to become a responsible and sustainable company. The unique feature of the book is how it incorporates perspectives from a wide variety of experts, including an astronaut, to create a comprehensive approach to sustainability. Overall, readers will gain valuable insights into the challenges and rewards of establishing a responsible business model.
Wisdom of the CEO - 29 Global Leaders Tackle Today's Most Pressing Business Challenges

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If you're intrigued by the minds steering major corporations, "Wisdom of the CEO" offers a gold mine of insights. You'll be privy to the strategic thinking of 29 global leaders as they navigate pressing issues like e-commerce and disruptive tech. This isn't just business theory; it's a collection of blueprints from those at the helm of industry giants, perfect for anyone looking to understand or replicate their success.
Entrusted: Stewardship for Responsible Wealth Creation
Boon Hwee Ong, Mark Goyder  | Wspc/others

Entrusted: Stewardship for Responsible Wealth Creation

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Goodreads rating: 3.0

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If you're feeling uneasy about the trajectory of our global economy and its impact on the planet and society, "Entrusted" could be the blueprint for change you’ve been hoping to find. Boon Hwee Ong and Mark Goyder offer an insightful vision that seeks a balance between wealth creation and ethical responsibility. This book will resonate with anyone interested in shaping a sustainable future without sacrificing economic growth, as it tackles the complexities of responsible capitalism with a stewardship-focused approach.
The Next Great Bubble Boom: How to Profit from the Greatest Boom in History: 2005-2009 - Thryft

The Next Great Bubble Boom: How to Profit from the Greatest Boom in History: 2005-2009

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This book offers a deep dive into economic forecasting, drawing comparisons from the past to predict our future. If you're intrigued by the financial world and want to understand how to make the most of economic booms, this book is a must-read. With valuable insights and practical advice, it equips you with the essential tools to navigate the ever-changing financial landscape. Get ready to plan your investments and embrace entrepreneurial success!
Every Business is a Growth Business: How Your Company Can Prosper Year After Year - Thryft

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This book could be a good read for you if you are a business owner or leader looking to take your company to the next level. "Every Business is a Growth Business" provides a fresh perspective on how to achieve sustained growth in today's competitive landscape. With its framework based on five key principles, it offers valuable insights and strategies to help you navigate the challenges of the 21st century and unlock the secrets to sustainable business growth. So, if you're ready to transform your company's mindset and drive balanced growth, this book is a must-read.
Amazon: Managing Extraordinary Success in 5-D Value
Benjamin Wall | Morgan James Publishing

Amazon: Managing Extraordinary Success in 5-D Value

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Goodreads rating: 1.0

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This deep dive into Amazon's innovative management strategies could be enlightening if you're interested in understanding how a single company can transform diverse markets. It's not just for business professionals but for anyone curious about the mechanisms behind Amazon's success and how they continuously redefine customer value. Whether you're nurturing your start-up or simply fascinated by the anatomy of corporate triumphs, this read offers you a comprehensive framework of Amazon's practices.
Workbook/Study Guide for Use With Managerial Accounting : Concepts for Planning, Control, Decision Making - Thryft

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This workbook is an essential companion for students studying managerial accounting. With a comprehensive coverage of concepts and real-world examples, it helps students relate the material to working managers. The balance of service and manufacturing organizations, as well as the inclusion of e-commerce and e-tailers, ensures relevance in today's business world. The clear and well-written supplements provided by the author team make this study guide a reliable resource for students seeking to excel in their managerial accounting course.
Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth

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If you're looking to shake things up in your industry, "MarketBusters" is a toolkit you'll want at your side. Rita Gunther McGrath and Ian C. MacMillan don't just theorize; they provide actual strategic moves and real-world examples that have catapulted companies ahead of the curve. It's a must-read for those eager to push their company into uncharted, lucrative territories.
Strategic Renaissance: New Thinking and Innovative Tools to Create Great Corporate Strategies Using Insights from History and Science

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Imagine finding a compass in a world where everyone else is using outdated maps. That's the kind of edge "Strategic Renaissance" could give you in the corporate world. It's not about clinging to the familiar; it's about harnessing the lessons from philosophy to physics, meshing them with business know-how, and creating strategies that are both ingenious and scientifically sound. Whether you're guiding a start-up or steering a corporate giant, Dudik's approach could be the fresh perspective you need.
Small Business Management: An Entrepreneurial Emphasis
If you're dreaming of launching your own business or want to infuse your small business with fresh ideas, "Small Business Management" is like having a mentor in book form. It strikes a balance between theoretical concepts and real-world application, packing in short cases that align with the chapters to illustrate the lessons vividly. With tools like BizPlanBuilder and integrated learning resources, this book doesn't just educate; it arms you with the instruments to plan and grow your business venture.
Answering The Ultimate Question - How Net Promoter Can Transform Your Business - Thryft
Laura L. Brooks, Richard Owen  | Jossey-bass

Answering The Ultimate Question - How Net Promoter Can Transform Your Business

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Goodreads rating: 3.58

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Answering The Ultimate Question is recommended for business owners and entrepreneurs who want to gain customer loyalty by understanding their needs better. This book provides a thorough explanation of the Net Promoter Score and its significance in business success, along with numerous real case studies. It highlights the comparative advantage of Net Promoter Score over other conventional methods for measuring customer satisfaction.
The New Deal At Work - Managing The Market-Driven Workforce - Thryft
Peter Cappelli | Harvard Business Review Press

The New Deal At Work - Managing The Market-Driven Workforce

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Goodreads rating: 3.13

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"The New Deal At Work provides valuable insights for managers on navigating the complexities of managing a modern, market-driven workforce. The book offers practical advice on how to adapt to changes in the employer-employee relationship and effectively address workforce management issues. Highly recommended for anyone looking to stay ahead of the curve in today's rapidly evolving job market."
The Seven Cultures of Capitalism
Alfons Trompenaars, Charles Hampden-Turner  | Doubleday Business

The Seven Cultures of Capitalism

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Goodreads rating: 3.77

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Exploring "The Seven Cultures of Capitalism" is like embarking on a world tour of fiscal philosophy. If you enjoy dissecting how national culture shapes economic behavior and success, this book lays out a comparative landscape that might deepen your understanding of international business practices. It's an insightful read especially for those interested in the impact of cultural values on wealth creation.
Organizational Strategy, Structure, and Process - Thryft
Raymond E. Miles, Charles C. Snow  | Stanford University Press

Organizational Strategy, Structure, and Process

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Goodreads rating: 3.95

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"Books and articles come and go, endlessly. But a few do stick, and this book is such a one. Organizational Strategy, Structure, and Process broke fresh ground in the understanding of strategy at a time when thinking about strategy was still in its early days, and it has not been displaced since." ―David J. Hickson, Emeritus Professor of International Management & Organization, University of Bradford School of Management Originally published in 1978, Organizational Strategy, Structure, and Process became an instant classic, as it bridged the formerly separate fields of strategic management and organizational behavior. In this Stanford Business Classics reissue, noted strategy scholar Donald Hambrick provides a new introduction that describes the book's contribution to the field of organization studies. Miles and Snow also contribute new introductory material to update the book's central concepts and themes. Organizational Strategy, Structure, and Process focuses on how organizations adapt to their environments. The book introduced a theoretical framework composed of a dynamic adaptive cycle and an empirically based strategy typology showing four different types of adaptation. This framework helped to define subsequent research by other scholars on important topics such as configurational analysis, organizational fit, strategic human resource management, and multi-firm network organizations.
Reimagining Work - Strategies To Disrupt Talent, Lead Change, And Win With A Flexible Workforce - Thryft

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Recommendation: - This book is a must-read for anyone in a leadership position or aspiring to be one. It provides valuable insights and strategies for navigating the rapidly changing business landscape. With a focus on adapting to the demands of the on-demand economy, the authors offer actionable guidance on reimagining work and creating a flexible workforce that thrives. Whether you're leading a large corporation or a small startup, this book will help you stay ahead of the curve and unlock the full potential of your team.
Banking in Asia: Acquiring a Profit Mindset, Second Edition

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"Banking in Asia: Acquiring a Profit Mindset" is a valuable resource for bankers looking to navigate the complex and volatile Asian banking markets. The book provides detailed insights into the evolving banking landscape in Asia and outlines essential skills and strategies necessary for success. A notable highlight is the emphasis on profit strategies, which are crucial in ensuring sustained growth and profitability in this challenging environment. Overall, this book is a must-read for anyone seeking to understand the intricacies of banking in Asia and want to succeed in this lucrative market.
Operations Management - Thryft
CHRISTINE HARLAND ALAN HARRISON ROBERT JOHNSTON NIGEL SLACK ETC., STUART CHAMBERS | Ft Prentice Hall

Operations Management

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Goodreads rating: 3.84

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Operations Management isn't just a textbook; it's a deep dive into the heartbeat of every business. If you're looking to understand the nitty-gritty of making a company run smoothly and want to master skills like minimizing waste and optimizing resources, then the concepts and case studies here could transform the way you see the business world. Whether you're a student or a manager, this book is a significant step towards operational excellence.
Juggernaut: The German Way of Business: Why It Is Transforming Europe—and the World
Philip Glouchevitch | Simon & Schuster

Juggernaut: The German Way of Business: Why It Is Transforming Europe—and the World

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If you're fascinated by the dynamics of global business or if you're curious about what makes Germany's economy tick, "Juggernaut" is an enlightening read. Philip Glouchevitch dives into Germany's business culture, combining historical context with an examination of its robust apprenticeship system and small to mid-sized enterprises. His insights could offer you a nuanced understanding of how Germany has shaped, and continues to shape, the economic landscape of Europe and beyond.
The Six Sigma Way
PANDE | Mcgraw Hill Education (india) Private Limited

The Six Sigma Way

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Goodreads rating: 3.0

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The Six Sigma Way provides a detailed roadmap for implementing effective quality management, as demonstrated by major industry players such as GE and Motorola. The book is highly informative and offers practical approaches for achieving productivity improvements, cost reduction, and more - making it an ideal read for anyone looking to achieve similar results in their own organization.
Managerial Accounting - Thryft
Ray H.; Noreen Garrison | Richard D Irwin

Managerial Accounting

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Goodreads rating: 3.59

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This book would be a great read for anyone studying or working in the field of managerial accounting. With its comprehensive coverage, relevant examples, and clear explanations, it serves as a reliable guide for understanding complex concepts. The book's unique feature lies in its author-written supplements and end-of-chapter material, providing valuable support for both students and instructors. Dive into this book to gain a solid foundation in managerial accounting principles and apply them to real-world scenarios.
Creative Destruction : Why Companies That Are Built to Last Underperform the Market--And How to Successfully Transform Them - Thryft

Creative Destruction : Why Companies That Are Built to Last Underperform the Market--And How to Successfully Transform Them

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Goodreads rating: 3.69

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Creative Destruction challenges conventional wisdom of long-lasting corporations, showing that even the best-run companies cannot sustain market-beating performance for more than 10-15 years. Based on extensive research, Foster and Kaplan propose radical changes for corporations to transform rather than incrementally improve in order to sustain superior returns. The book offers new ideas and a fresh perspective on corporate culture and change. It is recommended for entrepreneurs and business leaders looking to transform their organizations and stay competitive in changing markets.
Triad Power: The Coming Shape of Global Competition
Kenichi Ohmae | Free Press

Triad Power: The Coming Shape of Global Competition

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Goodreads rating: 4.43

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As you navigate the business world, it's clear that understanding global market dynamics is crucial. "Triad Power" is not simply a manual; it's a strategic guide that distills the complexities of international competition into actionable wisdom. If you're an executive or entrepreneur looking to gain an edge in the ever-evolving marketplace, Kenichi Ohmae's insights could be the key to unlocking new strategies for becoming an international insider.
Services Marketing - Thryft
Helen Woodruffe | Trans-atlantic Publications

Services Marketing

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If you're looking to deepen your understanding of services marketing from both a strategic and a practical standpoint, this book is a goldmine. It doesn't just cover the basics; it delves into specific issues like service quality and relationship marketing, offering valuable insights that are directly applicable to real-world scenarios. Whether you're a student or a seasoned professional in the field, the blend of theory and hands-on advice will strengthen your marketing acumen.
The Seamless Enterprise - Thryft
Dan Dimancescu | Harpercollins

The Seamless Enterprise

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This book is a must-read for any organization seeking to improve its performance. The author, Dan Dimancescu, provides a comprehensive look into the world of cross-functional management, a concept that is still foreign to many American businesses. Dimancescu uses case studies to illustrate the effectiveness of cross-functional management and outlines six steps organizations can follow to achieve success. His emphasis on process and the importance of collective genius are what sets this book apart. If you are looking to improve your organization's performance in a holistic way, then The Seamless Enterprise is the book for you.
A Conceptual Approach to Management - Thryft
Lloyd R. Amey | Praeger

A Conceptual Approach to Management

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This book would be a good read for individuals looking to enhance their strategic thinking and management skills. It provides a conceptual approach to management that can help readers gain a competitive edge in their field. The book has occasional imperfections, but this does not detract from its valuable insights into effective management strategies.
The Role of Unions in the Twenty-First Century: A Report for the Fondazione Rodolfo Debenedetti

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If you're intrigued by the ever-shifting landscape of labor rights and economics, this report will offer you fresh insights into how unions adapt and influence work in our times. For anyone invested in understanding the power dynamics between workers, employers, and the market today, it's an illuminating read.
In Search of Excellence: Lessons from America's Best-Run Companies

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As someone interested in business and management, "In Search of Excellence" could be a treasure trove for you. The book isn't just about theories; it's about practical examples from industry giants like IBM and 3M. Imagine sitting down to a masterclass with the biggest players in the game, sharing their hard-won insights on innovation, customer service, and leadership—all of which can give you a leg up in your professional endeavors.
Growth IQ: Master the 10 Paths to Grow Your Business
Tiffani Bova | Pan

Growth IQ: Master the 10 Paths to Grow Your Business

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Goodreads rating: 4.07

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If you're feeling stuck or uncertain about how to push your business forward, "Growth IQ" might just be the roadmap you need. Tiffani Bova presents a practical framework tailored for today's fast-paced, personalized world. The case studies of companies like GE, John Deere, and Marvel offer a real-world peek into successful growth strategies, and could inspire you to craft a winning approach for your own venture.
Workouts and Turnarounds II: Global Restructuring Strategies for the Next Century: Insights from the Leading Authorities in the Field - Thryft

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If you're navigating the choppy waters of corporate restructuring, this book could be your compass. It is penned by one of the leading authorities in the field, offering practical, battle-tested strategies for revitalizing troubled companies. As you dive into the insights of various industry experts, you'll gain the foresight needed to steer your company towards calmer seas. Whether you're a CEO or a stakeholder in a distressed firm, the detailed coverage and real-world case studies in this guide could make a critical difference in your decision-making process.
What's Next: Exploring the New Terrain for Business

RM33.00 MYR

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"What's Next" offers a smorgasbord of visionary perspectives, ideal for anyone intrigued by the forces molding our business future. Think of it as conversing with fifty great minds over coffee, getting a multi-angled snapshot of what's to come. Whether you're an entrepreneur, a student of trends, or someone poised to pivot with the times, this compilation of interviews will provide you with a well-rounded guide to navigating the uncertainties ahead.
Winning Investors Over: Surprising Truths About Honesty, Earnings Guidance, and Other Ways to Boost Your Stock Price

RM71.00 MYR

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49% off est. retail
"Winning Investors Over" is a must-read if you're navigating the complex waters of Wall Street and corporate finance. Baruch Lev leverages his expertise to give executives a playbook on being forthright with investors, which in turn can shape a company's financial standing positively. Think of it as a crash course in bolstering credibility and stock value; it's the strategic edge any forward-thinking business leader would want in their arsenal.
Who Will Tell the People: The Betrayal of American Democracy
William Greider | Simon & Schuster

Who Will Tell the People: The Betrayal of American Democracy

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Goodreads rating: 4.17

Regular price RM41.00 MYR RM22.00 MYR 46% off

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82% off est. retail
If you're feeling disillusioned with politics, Greider's "Who Will Tell the People" will speak to your concerns. It's a deep dive into the American political system, revealing the intricate ways in which it has been rigged by powerful interests. It's not just an analysis; it's a call to awareness and change, perfect for anyone interested in the behind-the-scenes mechanics that steer democracy.
The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy
Edward Tse | Basic Books

The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy

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Goodreads rating: 3.5

Regular price RM41.00 MYR RM33.00 MYR 20% off

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If you're interested in international business or economic strategies, "The China Strategy" could broaden your horizon. As China's economy continues to influence the global market, understanding its unique business environment becomes vital. Edward Tse's insights might equip you with knowledge on how to synergize with or compete in this dynamic powerhouse of growth.
The Marketing of Nations
Suvit Maesincee, Somkid Jatusripitak, Philip Kotler  | Free Press

The Marketing of Nations

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Goodreads rating: 3.6

Regular price RM41.00 MYR RM33.00 MYR 20% off

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If you're intrigued by the intersection of economics and strategic planning, "The Marketing of Nations" could provide you with a fascinating perspective. By marrying industry behaviors with public policy, Kotler offers a layered approach to national economic development. Through diverse case studies, from Japan to Latin America, you'll uncover insights into the complex interplay of economic, political, and cultural factors that shape a nation's prosperity. This book could be especially invigorating if you enjoy understanding the mechanics behind economic growth in a global context.
Intellectual Capital: Realizing Your Company's True Value by Finding Its Hidden Brainpower

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82% off est. retail
If you're involved in management or invested in the corporate world, "Intellectual Capital" might shift the way you perceive company value. Edvinsson and Malone don't just highlight the importance of intangibles—they offer a tangible framework for capturing and reporting these elusive assets, which could significantly impact corporate valuation and efficiency. It's a read that promises to be eye-opening, perhaps even influencing your approach to analyzing and investing in businesses.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.