Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft
Ronni T. Marshak, Patricia B. Seybold  | Crown Business

Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond

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Goodreads rating: 3.54

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If you're intrigued by how top-tier companies have ingeniously harnessed the power of the internet to elevate their customer service and boost their profits, then Patricia Seybold's 'Customers.com' holds the key. It's a treasure trove of real-world examples, from Amazon to Hertz, illustrating the art of customer-centric online strategy. Whether you're a budding entrepreneur or a seasoned executive, this book could become your roadmap to mastering e-commerce and staying competitive in the digital age.
Fundamentals of Business Statistics, International Edition - Thryft

Fundamentals of Business Statistics, International Edition

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If you're looking to get a grasp on how statistics inform real-world business decisions, this book breaks it down for you. The authors do a great job of connecting statistical techniques to the kinds of problems you might actually encounter in the business arena, making the material much more approachable and relevant. Plus, the mixed-media product includes a printed access card, enhancing your learning experience with additional resources. Whether you're a student or a professional sharpening your skills, the practical approach of this book can help turn abstract statistical concepts into tools you can use to address business challenges.
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail - Thryft
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail - Thryft

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

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If you've ever wondered why giants like Blockbuster or Kodak fell, "The Innovator's Dilemma" is your roadmap to understanding the overwhelming forces of disruptive innovation. Christensen's insights could change how you view business strategy and innovation, shaping your perspective on modern market dynamics. It's essential reading for anyone invested in a firm's longevity or interested in the lifecycle of innovation.
The Insider’s Guide to Profitable Property Investing - Thryft
Patrick A. Bright | Brolga Publishing

The Insider’s Guide to Profitable Property Investing

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Goodreads rating: 4.0

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Considering jumping into property investment can be daunting, and that's where Patrick Bright's 'The Insider’s Guide to Profitable Property Investing' comes in handy. Bright lifts the veil on industry secrets with a clear, systematic approach that's based on over a decade of his personal experience. This book is particularly useful if you want to cut through the noise and learn practical strategies for residential, industrial, and commercial real estate investment. It’s like having a mentor guide you through the complexities of real estate, ensuring you're prepared to make decisions that could lead to substantial profits.
Talk Money
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Lorna Tan | Straits Times Press

Talk Money

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Goodreads rating: 3.67

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If figuring out your finances feels like deciphering an ancient code, "Talk Money" could be a game changer for you. Lorna Tan unpacks the complex world of money, investments, and planning in a way that's incredibly digestible. She leverages her expertise from the Straits Times to ensure you're getting top-notch advice that's relevant and practical. Whether you're a money-saving novice or just looking to brush up on your financial knowledge, this book is like sitting down with a savvy friend who's got your back - and your wallet's best interest at heart.
Mission - Thryft

Mission

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"Mission" could be your compass if you're looking to transform your business with a powerful purpose. It's an inspirational roadmap, highlighting how giants like Google and Whole Foods married profitability with a compelling mission, turning customers into passionate advocates. It's not just informative; it's a catalyst for sparking change in the way you approach business strategy and customer engagement.
Secrets of Singapore Property Gurus: Finally the Experts Reveal Their Top Tips to Making Millions in Property Investing - Thryft
Mr. Propwise | Aktive Learning

Secrets of Singapore Property Gurus: Finally the Experts Reveal Their Top Tips to Making Millions in Property Investing

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Goodreads rating: 2.63

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In stock: Very Good

Venturing into property investment in Singapore can feel daunting, but "Secrets of Singapore Property Gurus" is like having a mentor in your corner. Mr. Propwise has done the heavy lifting, interviewing the best in the business to provide you with distilled, actionable advice. Every page reflects hard-earned wisdom on strategies, financing, and legal know-how, which could save you a fortune and elevate you to property mogul status. If you're serious about property investment, consider this book your blueprint to success.
Get Started in Shares					Trading for the First-Time Investor
							- Financial Times Series - Thryft
Glen Arnold | Ft Pr

Get Started in Shares Trading for the First-Time Investor - Financial Times Series

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Goodreads rating: 3.87

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If you're thinking about dipping your toes into the stock market, "Get Started in Shares" is a friendly companion to have by your side. Glen Arnold has a way of demystifying stock trading with clear, jargon-free explanations that could make the process seem less intimidating. Perfect for first-time investors, this book could be your first step towards making informed and fruitful investments.
Quality System Development Handbook, The: With ISO 9002 - Thryft

Quality System Development Handbook, The: With ISO 9002

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Goodreads rating: 4.0

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This book provides a pragmatic approach to quality certification, breaking down ISO complexities into manageable steps, providing real-life examples, and highlighting the benefits of quality management systems.
Operations Management - Thryft
CHRISTINE HARLAND ALAN HARRISON ROBERT JOHNSTON NIGEL SLACK ETC., STUART CHAMBERS | Ft Prentice Hall

Operations Management

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Goodreads rating: 3.84

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Operations Management isn't just a textbook; it's a deep dive into the heartbeat of every business. If you're looking to understand the nitty-gritty of making a company run smoothly and want to master skills like minimizing waste and optimizing resources, then the concepts and case studies here could transform the way you see the business world. Whether you're a student or a manager, this book is a significant step towards operational excellence.
How Am I Doing ? : A big data approach to life - wealth, health, family, children, education, ... - Thryft

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In stock: Very Good

"How Am I Doing?" is not just a reflective question but a doorway to understanding where you stand in this vast world. The book offers an analytical take on life's many dimensions such as health, wealth, and family by utilizing statistical measures. If you've ever felt lost in the crowd, this read can give you a clearer picture of your position, using numbers and data, making it tangible and vividly exact. It's perfect for anyone intrigued by how to quantify their life's progress in comparison to the bigger picture.
Management Information Systems : Global Edition - Thryft
Kenneth C. Laudon, Jane P. Laudon  | Pearson

Management Information Systems : Global Edition

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Goodreads rating: 3.53

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If you're navigating the intersection of technology and business, this book could be your guide. The authors, Laudon and Laudon, have tailored their comprehensive text not just to explain, but to engage you with interactive examples. Their focus on the latest technologies and their impact on business models ensures the content remains relevant, clear, and insightful for decisions you'll make in the business world.
Workouts and Turnarounds II: Global Restructuring Strategies for the Next Century: Insights from the Leading Authorities in the Field - Thryft

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If you're navigating the choppy waters of corporate restructuring, this book could be your compass. It is penned by one of the leading authorities in the field, offering practical, battle-tested strategies for revitalizing troubled companies. As you dive into the insights of various industry experts, you'll gain the foresight needed to steer your company towards calmer seas. Whether you're a CEO or a stakeholder in a distressed firm, the detailed coverage and real-world case studies in this guide could make a critical difference in your decision-making process.
Managing Financial Information - Thryft
David Davies | Cipd - Kogan Page

Managing Financial Information

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Goodreads rating: 3.5

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If you're navigating the crossroads of HR and finance, "Managing Financial Information" is your indispensable companion. With its straightforward explanations of balance sheets, budgets, and how financial decisions intersect with HR, this book empowers you. As an HR manager or someone studying in this field, grasp the financial ropes that will elevate your strategic decision-making and aid in effective organizational management. The updated content connects theory with HR systems, ensuring your learning is both current and practical.
The 10-Minute Millionaire: The One Secret Anyone Can Use to Turn $2,500 into $1 Million or More - Thryft
D. R. Barton Jr. | Wiley

The 10-Minute Millionaire: The One Secret Anyone Can Use to Turn $2,500 into $1 Million or More

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Goodreads rating: 3.63

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If you're feeling overwhelmed by the complex investment advice out there, "The 10-Minute Millionaire" speaks to you. D.R. Barton Jr. distills his extensive trading experience into an approachable system, making it seem possible to grow a modest sum into something significant. It's not a get-rich-quick scheme; it's about consistent, smart decision-making. Imagine investing with confidence, just a few minutes at a time, steadily moving toward your goal of joining the millionaires' club. This book could be the map for your journey.
Monopoly Rules: How to Find, Capture, and Control the Most Lucrative Markets in Any Business

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In stock: Very Good

If the business battlefield feels daunting to you, "Monopoly Rules" could be your tactical guide. Milind Lele provides insight into dominating your market space, making it yours alone to profit from significantly. Think Starbucks and their command over coffee aficionados—that's the kind of monopoly appeal Lele discusses. It's a strategic wakeup call, especially useful when the usual business mantras feel worn and ineffective. This book might just be the key to shifting your mindset from the crowded competition to creating your own blue ocean where you're the unmatched player.
The Six Sigma Way: How GE, Motorola, And Other Top Companies Are Honing Their Performance - Thryft

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If you're looking to understand how major corporations achieve remarkable efficiency and quality, "The Six Sigma Way" offers a deep dive into the methodology that's been adopted by industry leaders. It's not just theory; it's practical insight that could transform your approach to process improvement and operational excellence. Consider it a must-read if you're in the business of business optimization.
Straight to the Bottom Line®: An Executive's Roadmap to World Class Supply Management - Thryft

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If you're in a position to influence your company's procurement and supply chain strategies, "Straight to the Bottom Line" is a treasure trove of executive insight. It doesn't just lay out the immense potential benefits in dry numbers—it provides a clear strategic framework and actionable advice. By focusing on achievable improvements, it could be the guide that helps transform your company's operational efficiency and financial performance.
Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them
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In stock: Very Good

If you've ever wondered how products capture the zeitgeist before it's even defined, "Selling Blue Elephants" provides a captivating insight. It explores a groundbreaking method for product development that will intrigue anyone with a keen interest in marketing or anyone who's fascinated by how consumer needs are anticipated and met, sometimes even before consumers themselves are aware of them.
Management Accounting for Decision Makers - Thryft
Peter Atrill, Eddie McLaney  | Pearson Education

Management Accounting for Decision Makers

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Goodreads rating: 3.76

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If you're looking to sharpen your management skills, "Management Accounting for Decision Makers" is your go-to guide. It breaks down complex accounting principles into real-world applications, enhancing your ability to make informed decisions in a business setting. With an array of exercises and fresh case studies, this book promises not just to inform but to engage you actively in the learning process.
How to Implement Lean Manufacturing - Thryft
Lonnie Wilson | Mcgraw-hill Professional

How to Implement Lean Manufacturing

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Goodreads rating: 4.0

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If you're involved in manufacturing and looking to improve efficiency, "How to Implement Lean Manufacturing" is for you. It's not just theory; this book gives you practical, hands-on advice backed up by real-world case studies. The author, Lonnie Wilson, shows you exactly how to apply lean principles to achieve significant financial gains quickly. Plus, it's a great guide to help establish a lean culture in your workplace, ensuring that improvements are sustainable and that you can continue to reap benefits long after initial implementation.
Investing in Income Properties: The Big Six Formula for Achieving Wealth in Real Estate - Thryft
Ken Rosen | Wiley

Investing in Income Properties: The Big Six Formula for Achieving Wealth in Real Estate

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Goodreads rating: 3.57

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Whether you're just beginning or seeking to refine your real estate investment strategies, Ken Rosen's 'Big Six Formula' breaks down complex principles into clear, actionable advice. It's like having a mentor in your pocket, illuminating the path to building genuine wealth through income properties. With his direct and approachable writing style, Rosen demystifies the investment process, helping you to overcome hesitation and make informed decisions aimed at long-term financial success.
The Buy-to-let Bible - Thryft
ajay-ahuja | Lawpack Publishing Ltd

The Buy-to-let Bible

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Goodreads rating: 3.07

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Recommendation: If you're interested in investing in buy-to-let properties, this expert guide is a must-read. With clear and concise advice, Ajay Ahuja offers practical tips and insights on how to be successful in the buy-to-let market. This revised edition is a comprehensive resource that covers everything from finding the right property to managing tenants, making it an essential read for any aspiring landlord.
Investments and Portfolio Management - Thryft
Alan J. Marcus, Zvi Bodie, Alex Kane  | Mcgraw-hill Europe

Investments and Portfolio Management

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Goodreads rating: 3.9

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In stock: Like New, Very Good

This book could be just the resource you're looking for if you're delving into graduate-level investment studies or are an MBA student. Bodie, Kane, and Marcus have created a thorough blend of theory and real-world application, which doesn't skimp on the details. It lays a clear groundwork for understanding asset allocation and dives deep into derivatives, all while making the content accessible through a clear writing style and useful online tools.
Business Accounting Vol 1 ISE - Thryft
Frank Wood, Alan Sangster  | Ft Pr

Business Accounting Vol 1 ISE

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Goodreads rating: 4.01

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In stock: Very Good

Recommendation: This comprehensive textbook on business accounting is perfect for both students and lecturers. With clear explanations, numerous examples, and a structured approach, it simplifies complex concepts and helps build knowledge step-by-step. The inclusion of special accounting procedures and partnerships in Volume 1 makes it even more valuable. If you're in one of the listed countries, this book is a must-have for mastering business accounting.
Business Research Methods and Statistics Using SPSS - Thryft
Richard A. Burns, Robert P. Burns  | Sage Publications Ltd

Business Research Methods and Statistics Using SPSS

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Goodreads rating: 3.5

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In stock: Very Good

This book might just be what you need to demystify the complex world of business research and statistics. With its easy-to-understand language and focus on practical applications, it could be a boon for anyone engaged in business studies or management research. It smoothly transitions you from theoretical concepts to the real-world utility of SPSS, without overwhelming you with mathematical jargon. If you're looking to get comfortable with quantitative methods and want to apply them effectively in your research, this could be the book to start with.
The Innovator's Solution: Creating and Sustaining Successful Growth
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Michael E. Raynor, Clayton M. Christensen  | Harvard Business School Press

The Innovator's Solution: Creating and Sustaining Successful Growth

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Goodreads rating: 4.05

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In stock: Very Good, Well Read

"The Innovator's Solution" could be a game-changer for you if you're in the thick of managing or leading a company. Christensen and Raynor dig deeper into the innovation dilemma they introduced in their first book, this time offering a methodical approach to fostering disruptive innovation. This isn't just inspirational fluff; it's a research-backed toolkit that could rewire how you strategize for long-term success in an ever-evolving market.
Maxwell Sackheim's Billion Dollar Marketing: Concepts and Applications - Thryft
Maxwell Sackheim | Towers Club

Maxwell Sackheim's Billion Dollar Marketing: Concepts and Applications

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Goodreads rating: 3.0

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In stock: Well Read

This book is a must-read for serious business professionals looking to unlock the secrets of successful marketing. Maxwell Sackheim, a marketing legend, shares his billion-dollar concepts and practical applications that have made him highly successful in the industry. Packed with valuable insights and strategies, this book is a marketing goldmine that will help you take your business to new heights. Get ready to transform your marketing game and achieve extraordinary results!
U.S. Taxes for Worldly Americans: The Traveling Expat's Guide to Living, Working, and Staying Tax Compliant Abroad
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As someone dancing between borders, understanding the intricacies of tax laws can be as daunting as learning a new language. "U.S. Taxes for Worldly Americans" is essentially a Rosetta Stone for expats and digital nomads. Olivier Wagner, a CPA, doesn't just crunch numbers; he offers a passport to tax efficiency, revealing legal avenues where globe-trotters like you might not have to pay Uncle Sam a dime. It's a toolkit no international US citizen should be without.
Money Mindset: Formulating a Wealth Strategy in the 21st Century - Thryft
Jacob Gold, Doug Coté  | Wiley

Money Mindset: Formulating a Wealth Strategy in the 21st Century

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Goodreads rating: 3.41

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In stock: Very Good, Well Read

If you're feeling a bit lost in today's fast-paced financial world, "Money Mindset" might just be the compass you need. It goes beyond the basics, tapping into the psychological aspects of wealth management. Think of it as a fitness plan for your finances, crafted by someone who knows the ins and outs of money's evolving role through generations. This book could give you that boost in financial literacy and confidence to sculpt a more secure future.
Power of Property: Securing Your Future Through Real Estate - Thryft
Bruce Brammall, Karina Barrymore  | Wrightbooks

Power of Property: Securing Your Future Through Real Estate

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Goodreads rating: 3.0

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In stock: Very Good

If increasing your net worth through property intrigues you, ‘Power of Property’ might just become your go-to resource. Karina Barrymore demystifies the complexities of real estate investments, providing a clear strategy that's adaptable whether you're eyeing a modest apartment or an expansive portfolio. Her guidebook is straightforward, highlighting risks and rewards, and it effectively coaches on discerning good opportunities from bad—an invaluable compass for both novice and seasoned investors.
All About Investing - Thryft
Esmé Faerber | Mcgraw Hill

All About Investing

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Goodreads rating: 3.53

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This book could be a good read for you if you're a new investor looking to navigate the world of investing with confidence. All About Investing breaks down complex concepts into clear, easy-to-understand language, making it accessible for beginners. With practical techniques and tips, this book will help you establish realistic investment goals, choose appropriate assets, and build a diversified portfolio. By the end, you'll be equipped with the knowledge and strategies to navigate the investment world with ease, ensuring a worry-free and successful financial future.
Value Migration: How to Think Several Moves Ahead of the Competition - Thryft
Adrian J. Slywotzky | Harvard Business Review Press

Value Migration: How to Think Several Moves Ahead of the Competition

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Goodreads rating: 4.08

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In stock: Very Good

According to Slywotzky, "value migration" is the flow of economic and shareholder value away from an increasingly outmoded business design toward others that are better equipped to create utility for customers and profit for the company. This book describes the skills that managers will need to identify value shifts in their own industries and to craft the key moves that will determine their ability to achieve and sustain value growth. "A strategy guide that will show you why businesses rise and fall, and how to profit at each phase of a market's life cycle".--Success "[Slywotzky's] far-sighted new book...is likely to shake up the way executives look at their priorities".--Journal of Business Strategy
4 steps to financial freedom - Thryft
Sean Toh

4 steps to financial freedom

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Goodreads rating: 2.0

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In stock: Very Good

This book reveals the philosophies and secrets of Sean Toh's Financial journey in creating wealth for himself. Embark on your financial education today to reach your financial destiny faster! 4 Steps To Financial Freedom, Sean Toh
Winning Strategies for Capital Formation : Secrets of Funding Start-Ups and Emerging Growth Firms Without Losing Control of Your Idea, Project or Company - Thryft

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In stock: Very Good

This book would be a great read for entrepreneurs and business owners who aspire to secure funding for their start-up or growth firms. It presents winning strategies and thought processes that help to plan financing and obtain capital, including how to build credibility with investors and structure the business to meet your needs and your partners'. It also debunks common myths that could prevent success.
Forecasting for Real Estate Wealth: Strategies for Outperforming Any Housing Market - Thryft
Ed Ross | Wiley

Forecasting for Real Estate Wealth: Strategies for Outperforming Any Housing Market

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Goodreads rating: 2.0

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In stock: Very Good

Whether you're a seasoned investor or a wary first-timer considering stepping into the real estate game, this book breaks down complex market trends into digestible strategies. It equips you with the foresight to pinpoint the optimal moments for investment, ensuring that your venture into real estate could pay off handsomely. Delving into this guide might just turn the tides of real estate in your favor.
A Business Miscellany - Thryft

A Business Miscellany

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In stock: Well Read

If you're one to appreciate the quirky anecdotes and the cold, hard stats of the corporate world, "A Business Miscellany" might just become your new coffee table favorite. Dive into a neatly packaged world of greatest hits and misses in the business sector—perfect for impressing colleagues or sating your dinner party factoid needs.
Agile Product Development for Mass Customization - Thryft
B. Joseph Pine II, David M. Anderson  | Irwin Professional Pub

Agile Product Development for Mass Customization

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Goodreads rating: 4.0

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In stock: Well Read

If you're navigating the complexities of today's manufacturing terrain, this book feels tailor-made for you. It's a unique guide that doesn’t just talk theory; it walks you through the actual steps to meld agility with the demands of mass customization. Think of it as a strategic map leading you towards efficiency in an era craving both speed and personalization.
Contemporary Strategy Analysis and Cases : Text and Cases - Thryft
Robert M. Grant | Wiley

Contemporary Strategy Analysis and Cases : Text and Cases

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Goodreads rating: 3.81

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In stock: Very Good

This book is a clear and concise guide to understanding the fundamental concepts of strategy, with a focus on practical applications. The author uses real-world examples to illustrate the theory and emphasizes the importance of reconciling conflicting business objectives. The book is ideal for MBA students and advanced undergraduates looking to develop a comprehensive understanding of strategic management.
Introduction to Managerial Accounting - Thryft
Peter C. Brewer | Mcgraw-hill Higher Education

Introduction to Managerial Accounting

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Goodreads rating: 3.54

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In stock: Like New, Very Good, Well Read

If you're venturing into the managerial accounting landscape or freshening up your skills, this book is a smart pick. It distills complex concepts into digestible pieces—stripping away the intimidating extras. You'll appreciate its clarity and practical examples, bridging the gap between theory and real-world application. Plus, with its focus on essentials, it's a time-effective study tool as well.
Management and Cost Accounting - Thryft
Colin Drury | Cengage Learning Emea

Management and Cost Accounting

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Goodreads rating: 4.01

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In stock: Very Good

If you are a student grappling with accounting principles and looking for a companion to solidify your understanding and problem-solving skills, this manual is tailored just for you. Colin Drury's "Management and Cost Accounting" is renowned for breaking down complex concepts into manageable segments. The additional question and answer material in this edition is a substantial boon for reinforcing what you learn chapter by chapter.
Marketing Management: An Asian Perspective - Thryft
Philip Kotler | Pearson College Div

Marketing Management: An Asian Perspective

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Goodreads rating: 3.85

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If you're diving into marketing with an interest in the Asian market dynamics, this book is like having a seasoned guide. Philip Kotler's 'Marketing Management: An Asian Perspective' gives you a front-row seat to the complexities and cultural nuances of marketing in a rapidly changing Asia. It bridges global marketing theories with the realities of the Asian economic landscape, making it incredibly relevant for students and professionals eager to understand marketing through an Eastern lens.
The Complete Guide to Investing in Property
Liz Hodgkinson | Kogan Page Ltd

The Complete Guide to Investing in Property

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Goodreads rating: 2.5

from RM159.70 MYR

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If you're considering property investment, this book has you covered. It delves into various strategies, from renting out rooms to engaging in property development, and provides an updated perspective, particularly relevant if you've been pondering the impact of market changes. Handy for both seasoned investors and newbies, it can be a reliable guide through the maze of property investment options and legalities.
How to Make Your Own Luck
Bernard Gittelson | Dunleith Books

How to Make Your Own Luck

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Goodreads rating: 3.29

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In stock: Very Good

If you're feeling stuck or just a tad unlucky lately, "How to Make Your Own Luck" could be just the nudge you need. Gittelson's insights are practical, offering actionable advice that not only inspires but also demystifies the concept of 'luck'. This book could be a companion in transforming your mindset and breeding opportunities you once thought were just strokes of luck.
Real Estate Millions in Any Market - Thryft
Terry Eilers | Wiley

Real Estate Millions in Any Market

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Goodreads rating: 2.5

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If you're itching to dive into the real estate market but feel intimidated by the idea of heavy investments, Terry Eilers' "Real Estate Millions in Any Market" could be your game-changer. This book sidesteps the myths and lays down practical strategies to buy and sell properties—often with minimal upfront cash. Its no-nonsense approach and toolkit for negotiation might just turn you into the savvy investor you aspire to be.
Financial Accounting					Reporting, Analysis and Decision Making - Thryft
Chrisann Lee, Shirley Carlon, Rosina McAlpine  | Wiley

Financial Accounting Reporting, Analysis and Decision Making

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Goodreads rating: 1.5

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In stock: Very Good

If accounting numbers tend to maze you, "Financial Accounting" could illuminate your path. Its interactive, digital-first approach breaks down complex concepts into understandable parts, making self-study less daunting. Imagine tiptoeing through financial reports with newfound confidence. This book supports this transformation, making it well-suited for learners eager to ace their accounting exams.
Win Big Lose Small: 10 Simple keys to spot great opportunities, catch the biggest trends, and achieve consistent performance in the stock market - Thryft

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If you've been seeking clarity on how to navigate the highs and lows of the stock market, 'Win Big Lose Small' could be your guide. Andy Yew offers strategies that aim to minimize risks while capitalizing on big trends. The straightforward advice within these pages might be just what you need to enhance your investing approach and work towards consistent performance in an often volatile trading environment.
Global Marketing Strategy - Thryft

Global Marketing Strategy

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In stock: Very Good

This book would be a great read for someone who is interested in understanding the complexities and challenges of global marketing. With its focus on providing competitive orientation and strategies, it serves as a valuable compass for global marketing managers. The numerous real-company examples and in-depth cases offer practical insights into market entry, expansion, and rationalization. Whether you're a student or a professional, this book will help you navigate the global marketing landscape with confidence.
Derivatives: A Comprehensive Resource for Options, Futures, Interest Rate Swaps, and Mortgage Securities - Thryft

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If you're looking to demystify the often misunderstood world of derivatives, this is your go-to resource. Fred D. Arditti does a stellar job of clarifying complex financial instruments in a way that will resonate with both new and seasoned investors. Gain insights on options, futures, swaps, and mortgage securities that could potentially transform your investment strategy.
Market-Based Management - Thryft
Roger J. Best | Roger Best

Market-Based Management

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Goodreads rating: 3.72

Regular price RM32.32 MYR from RM21.96 MYR Save up to 36%

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If the intersection of marketing and profitability fascinates you, "Market-Based Management" is a book you shouldn't miss. Roger Best delves into how a strategic marketing approach directly influences a company's financial success. The book is a blend of theory and practical analytics, crucial for anyone in marketing or business leadership aiming to make data-driven decisions that bolster the bottom line. It's a powerful tool for understanding how to translate marketing strategies into tangible results.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.