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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Essentials of Licensing Intellectual Property - Thryft
Alexander I. Poltorak | Wiley

Essentials of Licensing Intellectual Property

RM29.41 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.63

RM29.41 MYR from RM14.52 MYR Save up to 56%

In stock: Very Good

Recommendation: "Essentials of Licensing Intellectual Property" is perfect for anyone looking to learn about the basics of licensing intellectual property. The book is written in a concise format with valuable tips, techniques, and real-world examples making it easy for readers to understand. It is a must-read for anyone looking to stay up to date on the newest thinking, strategies, developments, and technologies in licensing intellectual property.
Re-engineering Your Business - Thryft
Daniel Morris, Joel Brandon  | Mcgraw-hill

Re-engineering Your Business

RM21.96 MYR from RM14.52 MYR Save up to 43%

Goodreads rating: 3.4

RM21.96 MYR from RM14.52 MYR Save up to 43%

In stock: Well Read

This book is a great resource for business owners who feel that their businesses may need a change. It provides a structured and detailed framework to undertake the process of re-engineering, and guides readers through the process step-by-step. The book's unique feature lies in its ability to be implementation-oriented, making it an excellent option for entrepreneurs seeking practical solutions.
Clockspeed: Winning Industry Control in the Age of Temporary Advantage
Charles H. Fine | Basic Books

Clockspeed: Winning Industry Control in the Age of Temporary Advantage

from RM33.13 MYR

Goodreads rating: 3.67

from RM33.13 MYR

In stock: Well Read

If you're wrestling with the rapid changes in your industry, "Clockspeed" might resonate with you. Charles Fine offers sharp insights that could shift how you anticipate and react to market changes. This book is particularly intriguing for managers and entrepreneurs seeking strategies to stay ahead in an environment where the only constant is change.
Service Process Design For Value Co-Creation - Thryft
Joy M. Field | Business Expert Press

Service Process Design For Value Co-Creation

RM33.13 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.0

RM33.13 MYR from RM14.52 MYR Save up to 56%

In stock: Like New

This book is a great read for entrepreneurs or managers of service-based businesses. It emphasizes the importance of co-creating value with customers through service and explores how to design service processes that allow for this. The book offers practical strategies for leveraging the resources of both service provider and customer to achieve better service outcomes. It is an insightful guide that can help businesses adapt to the changing service landscape, and will be particularly useful for those interested in the physical, skills and knowledge resources of their customers.
The New Professionals: The Rise of Network Marketing As the Next Major Profession - Thryft
James W. Robinson, Charles W. King  | Three Rivers Press

The New Professionals: The Rise of Network Marketing As the Next Major Profession

RM51.74 MYR from RM29.41 MYR Save up to 50%

Goodreads rating: 4.16

RM51.74 MYR from RM29.41 MYR Save up to 50%

In stock: Well Read

This book offers a deep dive into an industry that's reshaping the concept of work for many. If you've ever considered leaving your traditional career path for something more flexible and potentially rewarding, "The New Professionals" could provide the perspective shift you need. It's praised as an authoritative source, suggesting that you'll get both a historical and futuristic view of network marketing. This could be the support and affirmation for those contemplating this significant career switch.
How to Make Money In Stocks: A Winning System In Good Times or Bad - Thryft

How to Make Money In Stocks: A Winning System In Good Times or Bad

RM29.41 MYR from RM14.52 MYR Save up to 56%

RM29.41 MYR from RM14.52 MYR Save up to 56%

In stock: Very Good

This book could be a good read for someone who wants to learn the art of investing in stocks and wants to understand the strategies to make money in the market. With the guidance of William J. O'Neil, a well-known investor, this book equips readers with the necessary knowledge and skills to recognize and invest in fast-growing, innovative companies. It covers valuable insights, including when to buy and sell, helping readers make informed decisions in the ever-changing stock market. So, if you want to explore the world of stock investing and unlock the potential for financial success, this book is a must-read!
Marketing Management : An Asian Perspective - Thryft
Chin Tiong Tan, Swee Hoon Ang, Philip Kotler  | Pearson

Marketing Management : An Asian Perspective

RM33.13 MYR from RM14.52 MYR Save up to 74%

Goodreads rating: 3.85

RM33.13 MYR from RM14.52 MYR Save up to 74%

In stock: Well Read

This book could be a good read for business students who are interested in learning about marketing in Asia. It provides a comprehensive understanding of the different marketing strategies and practices in the Asian region. The book covers various topics such as market analysis, customer behavior, branding, and marketing mix decisions from a regional perspective. It also includes case studies and examples from real-life situations. Overall, this book is useful for those who want to expand their knowledge and skills in marketing in the context of Asia.
Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid
Mark Ingebretsen | Crown

Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid

from RM40.57 MYR

Goodreads rating: 3.56

from RM40.57 MYR

In stock: Well Read

It sounds like you're invested in ensuring that your business thrives. "Why Companies Fail" is that insightful mentor guiding you to recognize pitfalls that even giants like Kmart couldn't avoid. The practical advice distilled from those lessons can help you steer clear of similar fates, potentially saving your business from becoming a cautionary tale. It's like having a business guardian angel on your shelf.
Profit or Growth? - Why You Don't Have to Choose - Thryft

Profit or Growth? - Why You Don't Have to Choose

RM33.13 MYR from RM18.24 MYR Save up to 55%

RM33.13 MYR from RM18.24 MYR Save up to 55%

In stock: Very Good

If you're at a crossroads with your business, striving for both growth and profit but unsure how to attain them simultaneously, "Profit Or Growth? Why You Don't Have To Choose" might offer the insights you're seeking. With a blend of theoretical framework and practical case studies, this book captures the essence of successful corporate strategies and execution methods from global industry leaders. It's ideal for business leaders who are in search of a blueprint to navigate the complex landscape of sustainable business growth.
How to Create an Income for Life - Thryft
Margaret Lomas | Wrightbooks

How to Create an Income for Life

RM33.13 MYR from RM18.24 MYR Save up to 46%

Goodreads rating: 3.65

RM33.13 MYR from RM18.24 MYR Save up to 46%

In stock: Well Read

If you're looking at firming up your finances with an eye on the future, Margaret Lomas' insights could be invaluable. This isn't about overnight riches; it's a guide with practical steps to create a steady, reliable income stream for life. If you're eager to set a solid foundation for your financial well-being, this book seems like a tool that can help make complex strategies understandable and attainable.
The Great Fragmentation : And Why the Future of Business is Small - Thryft

The Great Fragmentation : And Why the Future of Business is Small

RM25.68 MYR from RM14.52 MYR Save up to 51%

Goodreads rating: 3.96

RM25.68 MYR from RM14.52 MYR Save up to 51%

In stock: Like New

The Great Fragmentation is a must-read for anyone looking to understand the changes happening in the business world. Sammartino explains how technological advancements such as social media, gamification, and crowdfunding are transforming the way we do business. He also offers practical advice for both established companies and entrepreneurs looking to succeed in this new landscape. The book's most unique feature is its focus on the power of small businesses and how they can thrive in the digital age. Overall, The Great Fragmentation is an insightful and engaging read that provides readers with a roadmap for navigating the new digital economy.
Internet Commerce - Thryft

Internet Commerce

RM33.13 MYR from RM18.24 MYR Save up to 46%

RM33.13 MYR from RM18.24 MYR Save up to 46%

In stock: Very Good

If you're intrigued by the digital evolution of business, "Internet Commerce" is your must-read. It not only dives into the changing workplace dynamics due to the online marketplace but also brings you tangible case studies to relate to. Plus, it's not just theoretical—it tackles practical issues like market research, security, and ethics to give you a comprehensive understanding of the Internet's impact on business.
Red Wired : China's Internet Revolution - Thryft
Sherman So, J.Christopher Westland  | Marshall Cavendish Books Ltd

Red Wired : China's Internet Revolution

RM29.41 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.6

RM29.41 MYR from RM14.52 MYR Save up to 56%

In stock: Well Read

Red Wired could be a good read for individuals interested in understanding how China has adopted the internet and transformed society and businesses along its unique lines of development. The book offers a new perspective on China's growth and role that technology plays. The business lessons from internet companies that succeeded in this complex market make it an essential read for entrepreneurs and investors looking to do business in China's rapidly growing economy.
Real Money Real Estate - Winning the Real Estate Game - Thryft
Bradley J Sugars | Action International Pty Ltd

Real Money Real Estate - Winning the Real Estate Game

RM29.41 MYR from RM18.24 MYR Save up to 45%

Goodreads rating: 0.0

RM29.41 MYR from RM18.24 MYR Save up to 45%

In stock: Very Good

Diving into "Real Money Real Estate" feels like getting direct mentoring from a seasoned pro. Bradley J Sugars breaks down complex industry jargon and makes the high-stakes game of property investment much more approachable. If making smart and profitable real estate choices means something to you, consider this your hidden playbook.
Intellectual Capital in Enterprise Success : Strategy Revisited - Thryft
Lesley Craig, Lindsay Moore  | Wiley

Intellectual Capital in Enterprise Success : Strategy Revisited

RM40.57 MYR from RM21.96 MYR Save up to 54%

Goodreads rating: 3.0

RM40.57 MYR from RM21.96 MYR Save up to 54%

In stock: Well Read

Intellectual Capital in Enterprise Success: Strategy Revisited is a must-read for entrepreneurs and business owners who want to take their companies to greater heights. With its comprehensive insight into intellectual asset management practices, this book offers practical tools, techniques, and frameworks that can help businesses capture, deploy, and maximize their intellectual capital. Lindsay Moore's unique approach will give readers an edge over their competitors and help them stay relevant in today's digital age.
Value as a Service: Embracing the Coming Disruption - Thryft
Rob Bernshteyn | Greenleaf Book Group Press

Value as a Service: Embracing the Coming Disruption

RM33.13 MYR from RM21.96 MYR Save up to 37%

Goodreads rating: 3.61

RM33.13 MYR from RM21.96 MYR Save up to 37%

In stock: Like New

Imagine a future where the tangible impact of what you buy is paramount. 'Value as a Service' draws a compelling picture of this new business landscape, where measuring and understanding the true value of services is not just strategic but essential. If you're keen to stay ahead of the curve in how products are offered and consumed, Bernshteyn's insights will equip you for the transformation.
Network Advantage: How to Unlock Value From Your Alliances and Partnerships
Andrew Shipilov, Henrich Greve, Tim Rowley  | Jossey-bass

Network Advantage: How to Unlock Value From Your Alliances and Partnerships

from RM85.24 MYR

Goodreads rating: 3.0

from RM85.24 MYR

In stock: Very Good

Looking to tap into the power of business networks? "Network Advantage" dismantles the intricacies of forming successful partnerships with practical, research-backed strategies. It's a guide that transforms theory into actionable insights, perfect for the entrepreneur or executive eager to amplify their competitive edge through smart alliances. With its straightforward approach and case studies, this book could be the strategic ally you've been seeking.
Strategic Marketing - Thryft
David W. Cravens | Richard D Irwin

Strategic Marketing

RM122.47 MYR from RM96.41 MYR Save up to 21%

Goodreads rating: 4.0

RM122.47 MYR from RM96.41 MYR Save up to 21%

In stock: Well Read

For someone with an interest in the mechanics of marketing success, "Strategic Marketing" can offer a profound understanding of what it takes to gain a competitive edge through strategic planning. It'll resonate with you especially if you're engaged in forming strategies that consider customer satisfaction and recognize the complexities of global competitiveness. This book could be the compass you need in navigating the ever-evolving business landscape.
Business Adventures: Twelve Classic Tales from the World of Wall Street
John Brooks | John Murray Learning

Business Adventures: Twelve Classic Tales from the World of Wall Street

from RM33.13 MYR

Goodreads rating: 3.81

from RM33.13 MYR

In stock: Very Good

If you find yourself fascinated by what makes or breaks a corporation, "Business Adventures" offers thrilling insights into some of the most talked-about moments in corporate history. When giants like Ford and Xerox took actions that defined their future, John Brooks captured those turning points with a narrative flair that’s both educational and entertaining, as if history's financial rollercoaster has been distilled into a gripping collection of stories just for you.
Profit Patterns : 30 Ways to Capture Profit for Your Business - Thryft
Ted Moser, James A. Quella, Kevin Mundt  | Crown Business

Profit Patterns : 30 Ways to Capture Profit for Your Business

RM21.96 MYR from RM14.52 MYR Save up to 59%

Goodreads rating: 3.78

RM21.96 MYR from RM14.52 MYR Save up to 59%

In stock: Very Good

Profit Patterns provides a comprehensive guide to understanding the fast-changing business landscape of today. With practical strategic ideas, a repertoire of moves and countermoves, and real-life examples from major companies, this book can help entrepreneurs, managers, investors, and key talent anticipate and capitalize on emerging opportunities before the competition does. Its unique mental operating system for winning in a constantly shifting environment makes it a must-read for anyone looking to unlock business success.
Blockbusters: The Five Keys to Developing GREAT New Products - Thryft
Gary S. Lynn, Richard R Reilly  | Harper Business

Blockbusters: The Five Keys to Developing GREAT New Products

RM55.46 MYR from RM25.68 MYR Save up to 54%

Goodreads rating: 3.91

RM55.46 MYR from RM25.68 MYR Save up to 54%

In stock: Very Good

This book is a must-read for anyone interested in understanding the key factors that contribute to the success (or failure) of new products in the marketplace. Through in-depth case studies and expert analysis, Lynn and Reilly reveal the five crucial elements that companies often overlook when developing their products. They explain the importance of senior management, a compelling vision, prototyping, collaboration under pressure, and effective information exchange. If you want to gain insights into what it takes to create a blockbuster product, this groundbreaking and extensively researched book is for you.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

from RM129.91 MYR

Goodreads rating: 3.36

from RM129.91 MYR

In stock: Well Read

Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
Leading the Revolution - Thryft
Gary Hamel | Harvard Business School Press

Leading the Revolution

from RM14.52 MYR Save up to 51%

Goodreads rating: 3.82

from RM14.52 MYR Save up to 51%

In stock: Very Good

Recommendation: "Leading the Revolution" is a must-read for entrepreneurs and business leaders who aspire to drive innovation and change in their industries. Hamel's insights into the principles behind revolutionary transformation, and his use of real-life examples, make this book an essential guide to building activist-friendly businesses and driving change from within. This book is particularly recommended for those seeking to challenge the status quo and create a lasting impact in their field.
The Quest for Global Dominance : Transforming Global Presence into Global Competitive Advantage - Thryft
Vijay Govindarajan, Anil K. Gupta, Haiyan Wang  | Jossey-bass

The Quest for Global Dominance : Transforming Global Presence into Global Competitive Advantage

RM25.68 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.72

RM25.68 MYR from RM14.52 MYR Save up to 56%

In stock: Very Good

The Quest for Global Dominance by Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang is recommended for business executives and entrepreneurs seeking to expand their business beyond their domestic market. The authors provide valuable insights into market opportunities worldwide, how to leverage global presence to create a competitive advantage, the importance of cultivating a global mindset, and leveraging the rise of emerging markets. The book offers practical advice with real-world examples to help readers transform their businesses into global powerhouses.
B2B Exchanges - Thryft
W. William A. Woods, Arthur B. Sculley  | Harper Paperbacks

B2B Exchanges

from RM14.52 MYR Save up to 38%

Goodreads rating: 3.5

from RM14.52 MYR Save up to 38%

In stock: Well Read

This book is highly recommended for entrepreneurs and business enthusiasts who are keen on understanding the revolutionizing way in which businesses deal with each other. Authored by experts Arthur Sculley and W. William Woods, this book provides practical examples of existing B2B sites and key features responsible for success in a B2B exchange. The book also discusses important issues in building a profitable B2B exchange, making it a valuable read for individuals looking to set up and run a successful B2B exchange.
Payback: Reaping the Rewards of Innovation
New
James P. Andrew, John Butman, Harold L. Sirkin  | Harvard Business Review Press

Payback: Reaping the Rewards of Innovation

from RM59.19 MYR

Goodreads rating: 3.63

from RM59.19 MYR

In stock: Very Good

Payback isn't just a book—it's an innovation ally. If you're constantly juggling the risks and rewards that come with pushing new ideas to the forefront, Andrew and Sirkin offer a lifeline. Their 'cash curve' concept will help you gauge and manage your investments in innovation more effectively, promising a practical route to your company's success without the common pitfalls.
Net Gain : Expanding Markets through Virtual Communities - Thryft
John Hagel III, Arthur G. Armstrong  | Harvard Business Review Press

Net Gain : Expanding Markets through Virtual Communities

RM21.96 MYR from RM14.52 MYR Save up to 51%

Goodreads rating: 3.6

RM21.96 MYR from RM14.52 MYR Save up to 51%

In stock: Very Good

"Net Gain" introduces a groundbreaking economic model to help readers understand and quantify the revenue potential of virtual communities. It offers valuable real-world scenarios and lessons for building value and creating a competitive edge in the online economy. Recommended for entrepreneurs, marketers, and business owners who want to establish an entirely new approach to product development, marketing, customer service, and distribution.
Mid-Course Correction : Toward a Sustainable Enterprise: the Interface Model - Thryft
Ray C. Anderson | Chelsea Green Pub Co

Mid-Course Correction : Toward a Sustainable Enterprise: the Interface Model

RM29.41 MYR from RM14.52 MYR Save up to 56%

Goodreads rating: 3.86

RM29.41 MYR from RM14.52 MYR Save up to 56%

In stock: Very Good

"Mid-Course Correction" is a must-read for anyone interested in the intersection of business and environmental sustainability. Ray Anderson's personal story and his company's journey towards becoming a sustainable enterprise provides valuable insights and inspiration for business people, environmentalists, and educators alike. The book's unique and memorable feature is its emphasis on the personal values and passion that drive businesses towards sustainability.
In Search of Excellence : Lessons from America's Best-run Companies - Thryft
Robert H. Waterman Jr., Thomas J. Peters, Nancy Austin  | Harper And Row

In Search of Excellence : Lessons from America's Best-run Companies

RM33.13 MYR from RM14.52 MYR Save up to 61%

Goodreads rating: 3.91

RM33.13 MYR from RM14.52 MYR Save up to 61%

In stock: Very Good

This book is an excellent guide for anyone looking to learn about successful management techniques used by some of America's top companies like IBM, Texas Instruments, and 3M. The author provides practical examples and valuable insights into how these companies have thrived and how their success can be emulated. It is recommended for business owners, managers, and anyone interested in learning from the best.
The Curve: Turning Followers Into Superfans
Nicholas Lovell | Portfolio Penguin

The Curve: Turning Followers Into Superfans

from RM33.13 MYR

Goodreads rating: 4.1

from RM33.13 MYR

In stock: Well Read

If you've noticed how free content is ubiquitous yet businesses still thrive, "The Curve" offers an intriguing examination of this paradox. Nicholas Lovell articulates how focusing on superfans—those dedicated few who drive the majority of revenue—can be a transformative strategy. Any entrepreneur or creator puzzled by the digital economy's quirks will find "The Curve" enlightening, with actionable insights on cultivating those invaluable superfans.
India Land of a Billion Entrepreneurs - Thryft
Upendra Kachru | Pearson Education

India Land of a Billion Entrepreneurs

RM33.13 MYR from RM21.96 MYR Save up to 37%

Goodreads rating: 3.0

RM33.13 MYR from RM21.96 MYR Save up to 37%

In stock: Very Good

If you're curious about the economic landscape in India and the incredible potential for growth through entrepreneurship, "India Land of a Billion Entrepreneurs" offers a stimulating read. It delves into the characteristics and challenges of becoming a successful entrepreneur within the Indian market. This book acts as a lens through which you can see how individual ambition fuels a nation's economy.
Marketing Management, Global Edition - Thryft
KEVIN LANE KELLER PHILIP KOTLER | Pearson Education Limited

Marketing Management, Global Edition

RM92.69 MYR from RM25.68 MYR Save up to 75%

Goodreads rating: 4.05

RM92.69 MYR from RM25.68 MYR Save up to 75%

In stock: Very Good

If you're diving into the nitty-gritty of marketing management or gearing up for a course on the subject, this book could be your go-to resource. Not only does it integrate current marketing theories and practices, but it's written by Philip Kotler—a name synonymous with marketing expertise. Without a doubt, this text could help you stay ahead in a rapidly changing field, whether you're a student or a seasoned professional looking to update your knowledge base.
How to Grow When Markets Don't - Thryft
Adrian J. Slywotzky, Richard Wise, Karl Weber  | Warner Business Books

How to Grow When Markets Don't

RM33.13 MYR from RM18.24 MYR Save up to 51%

Goodreads rating: 3.53

RM33.13 MYR from RM18.24 MYR Save up to 51%

In stock: Well Read

If you're feeling stuck in your business, contemplating how to move forward in a competitive, saturated market, this might be the flashlight in the dark you're looking for. Slywotzky delves into case studies and strategies that real world companies have used to innovate and create new demand, potentially a game changer for your strategic planning.
40 Chances: Finding Hope in a Hungry World
New
Howard G. Buffett | Simon & Schuster Export

40 Chances: Finding Hope in a Hungry World

from RM33.13 MYR

Goodreads rating: 3.85

from RM33.13 MYR

In stock: Well Read

"40 Chances" could resonate with you deeply if you're intrigued by real-world challenges and solutions. Howard G. Buffett offers a compelling narrative that blends personal experience with a committed vision. The stories in this book will likely inspire you with their mix of practical wisdom and humanitarian passion, especially if you're interested in sustainability or global issues.
Traction : How Any Startup Can Achieve Explosive Customer Growth - Thryft
Sold out
Gabriel Weinberg, Justin Mares  | Portfolio

Traction : How Any Startup Can Achieve Explosive Customer Growth

from RM49.85 MYR

Goodreads rating: 4.12

from RM49.85 MYR

Out of stock

Two successful startup founders offer a comprehensive overview of the various ways startups can achieve strong, sustainable growth, and a guide to choosing the ones that will make the differencce.Why do so many startups fail? According to entrepreneurs Gabriel Weinberg and Justin Mares, most failed startups don’t get off the ground not because of a bad product, but because they don’t have enough customers. They make the fatal mistake of putting all their effort into perfecting their product at the cost of reaching out to potential users. Instead, they should be putting half their resources into getting traction.TRACTION is the essential guide for any startup looking to stay ahead of the curve and start building a user base early in the game. The book offers no one-size-fits-all solution: every startup is unique, so no single method is guaranteed to generate traction. Instead, the authors identify nineteen different traction channels from viral marketing to trade shows, offer insights on how to exploit each one to its fullest potential, and provide a framework to test various channels and identify the best one for any startup.Drawing on advice from more than 40 successful startup founders and marketers, from Wikipedia’s Jimmy Wales to American Apparel’s Ryan Holiday, TRACTION is a comprehensive textbook for marketing your way to growth.
Measure What Matters: OKRs - The Simple Idea that Drives 10x Growth
Sold out
John Doerr, Larry Page  | Portfolio Penguin

Measure What Matters: OKRs - The Simple Idea that Drives 10x Growth

from RM40.57 MYR

Goodreads rating: 3.99

from RM40.57 MYR

Out of stock

This book is recommended for managers who want to improve their decision-making abilities. It provides proven strategies for measuring progress and staying focused on priorities to help organizations achieve their goals. Through real-life examples, the author highlights the importance of having defined objectives and key results in driving business growth.
The Four : The Hidden DNA of Amazon, Apple, Facebook and Google - Thryft
Sold out
GALLOWAY SCOTT | Random House Uk

The Four : The Hidden DNA of Amazon, Apple, Facebook and Google

from RM29.27 MYR

Goodreads rating: 3.84

from RM29.27 MYR

Out of stock

'The Four' is a great read for tech enthusiasts who want to learn about the strategies of four of the biggest companies in the world and how they became so influential. Galloway's irreverent style and insightful analysis offer great takeaways for anyone in business, as he deconstructs the strategies of these companies and reveals how you can apply their lessons to your own career or business. Overall, an entertaining and informative read for those interested in the tech industry.
How to Build a Billion Dollar App : Discover the secrets of the most successful entrepreneurs of our time - Thryft
Sold out
George Berkowski | Piatkus

How to Build a Billion Dollar App : Discover the secrets of the most successful entrepreneurs of our time

from RM41.96 MYR

Goodreads rating: 4.14

from RM41.96 MYR

Out of stock

THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga)'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind CandyApps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history.In How to Build a Billion Dollar App , serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success.Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition).If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
Marissa Mayer and the Fight to Save Yahoo! - Thryft
Sold out
Nicholas Carlson | Hodder & Stoughton

Marissa Mayer and the Fight to Save Yahoo!

from RM22.00 MYR

Goodreads rating: 3.91

from RM22.00 MYR

Out of stock

This book would be particularly appealing to entrepreneurs or those interested in business strategy. It offers a fascinating look into Marissa Mayer's leadership and decision-making, as well as the inner workings of a tech giant. Readers can expect plenty of drama and corporate intrigue, as well as insights into what it takes to revive a struggling company in the digital age.
Value Proposition Design : How to Create Products and Services Customers Want - Thryft
Sold out
Alexander Osterwalder, Gregory Bernarda, Yves Pigneur  | Wiley

Value Proposition Design : How to Create Products and Services Customers Want

from RM52.52 MYR

Goodreads rating: 4.21

from RM52.52 MYR

Out of stock

If you liked "Business Model Generation," you'll love "Value Proposition Design." The sequel builds on the same visual format and practical tools that made the first one so useful. It shows you how to use the Value Proposition Canvas, a practical business tool to design, test, create, and manage products and services customers want. It compliments and perfectly integrates with the Business Model Canvasfrom "Business Model Generation" so you can succeed with great value propositions embedded in scalable and profitable business models.Practical exercises, process illustrations, and workshop suggestions help you immediately apply the tools in the book to your daily work. The book includes an online access to Strategyzer.com to complete and assess exercises interactively, learn from peers, and download pdfs, checklists, and more.You'll love "Value Proposition Design" if you've been overwhelmed by the task of true customer value creation, frustrated by unproductive product meetings and misaligned teams, involved in bold shiny projects that blew up, or simply disappointed by the failure of a good idea."Value Proposition Design" will help you successfully understand the patterns of value creation, leverage the experience and skills of your team, avoid wasting time with ideas that won't work, and guide you through the design and test of products and services that customers want.
The Upstarts - How Uber, Airbnb, And The Killer Companies Of The New Silicon Valley Are Changing The World - Thryft
Sold out
Brad Stone | Little, Brown And Company

The Upstarts - How Uber, Airbnb, And The Killer Companies Of The New Silicon Valley Are Changing The World

from RM27.21 MYR

Goodreads rating: 4.04

from RM27.21 MYR

Out of stock

Recommended for aspiring entrepreneurs seeking inspiration and lessons in tech industry innovation. This book offers a captivating account of the rise of Uber and Airbnb, showcasing the determination and audacity of their founders. It highlights the challenges they faced, including ethical and legal obstacles, and provides insights into the changing landscape of business in the digital age. A must-read for those interested in the transformative power of technology in shaping our world.
Industries of the Future - Thryft
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Alec J. Ross | Simon Schuster

Industries of the Future

from RM27.44 MYR

Goodreads rating: 3.97

from RM27.44 MYR

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The Industries of the Future is a must-read for business leaders and innovators looking to stay ahead of the game by exploring the most critical fields that will shape our economic future over the next ten years. From cybersecurity to genomics, big data to digital technology, Alec Ross provides a clear and compelling guide to navigating the changes that will transform our world. Through storytelling and economic analysis, Ross gives a vivid and informed perspective on how global trends are affecting the ways we live and work.
Why We Want You To Be Rich : Two Men One Message - Thryft
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Donald J. Trump | Rich Press

Why We Want You To Be Rich : Two Men One Message

from RM11.61 MYR

Goodreads rating: 3.94

from RM11.61 MYR

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En Queremos que seas rico , dos exitosos empresarios, Donald Trump y Rober T. Kiyosaki, brindan consejos para todo aquel que acaba de comenzar su propia empresa y quiere triunfar. De Robert T. Kiyosaki, autor de los bestsellers: Padre Rico, Padre Pobre , el libro #1 de finanzas personales de The New York Times por más de seis años; Niño rico, niño listo , Segunda oportunidad , entre otros . Donald Trump y Robert T. Kiyosaki se unen para decirle a los emprendedores cómo ser exitosos. No es necesario tener dinero para resolver los problemas financieros, éstos sólo se solucionan con una educación financiera adecuada. Es imprescindible que las personas adquieran conciencia sobre su futuro económico y no esperen que dependa de sus gobiernos, sus empleadores o sus familias. En este libro, dos exitosos empresarios y educadores hacen mancuerna para abordar este desafío y ofrecer respuestas contundentes y claras a las preguntas que todo emprendedor se formula antes y después de iniciar una empresa: cómo volverse rico; cómo invertir para ganar; cuáles son las ventajas de los inversionistas que los ahorradores no poseen y cómo elegir el campo de inversión apropiado.
The Long Tail - Why The Future Of Business Is Selling Less Of More - Thryft
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Chris Anderson | Hyperion

The Long Tail - Why The Future Of Business Is Selling Less Of More

RM19.12 MYR from RM11.47 MYR Save up to 40%

Goodreads rating: 3.82

RM19.12 MYR from RM11.47 MYR Save up to 40%

Out of stock

We think Chris Anderson is onto something big with 'The Long Tail', a groundbreaking look at a well-known feature of statistical distribution and its potential to revolutionize business. 'Wired' magazine editor Anderson expands his influential 2004 article into a comprehensive exploration of this phenomenon -- which, simply stated, holds that products with low demand or sales volume can collectively comprise a market that exceeds the bestsellers. Catering to the tastes and expectations of consumers increasingly disenchanted with the same old thing, these new "niches" provide limitless opportunity for savvy companies. Fresh, insightful, and surprisingly accessible, 'The Long Tail' explains how to tap into the new economics of abundance.
Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success - Thryft
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Morgan Brown, Sean Ellis  | Virgin Books

Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success

from RM23.96 MYR

Goodreads rating: 4.1

from RM23.96 MYR

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Growth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies.HACKING GROWTH is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration. Hacking Growth does for marketshare growth what THE LEAN STARTUP does for product development and BUSINESS MODEL GENERATION does for strategy. HACKING GROWTH focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product.Written by the method's pioneers, this book is a comprehensive toolkit or "bible" that any company in any industry can use to implement their own Growth Hacking strategy, from how to set up and run growth teams, to how to identify and test growth levers, and how to evaluate and act on the results. It is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results.
How Google Works - Thryft
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Eric Schmidt, Jonathan Rosenberg  | Grand Central Publishing

How Google Works

from RM31.37 MYR

Goodreads rating: 4.05

from RM31.37 MYR

Out of stock

Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives."Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.
The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success : Eight Unconventional CEOs and Their Radically Rational Blueprint for Success - Thryft
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William N. Thorndike Jr. | Harvard Business Review Press

The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success : Eight Unconventional CEOs and Their Radically Rational Blueprint for Success

from RM18.88 MYR

Goodreads rating: 4.21

from RM18.88 MYR

Out of stock

This book is a must-read for anyone interested in understanding what it takes to be a successful CEO. Through the stories of eight unconventional CEOs, it reveals a completely different approach to corporate management. These CEOs prioritize long-term shareholder returns, have exceptional capital allocation skills, and value cash flow over reported earnings. By charting their own course and focusing on per share value, they achieved extraordinary performance that outperformed the market by a factor of twenty. If you're looking for a refreshing and counterintuitive perspective on leadership and investing, this book is for you.
Start-Up Nation : The Story of Israel's Economic Miracle - Thryft
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Senor Dan; Singer | Twelve

Start-Up Nation : The Story of Israel's Economic Miracle

from RM26.63 MYR

Goodreads rating: 4.1

from RM26.63 MYR

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START-UP NATION addresses the trillion dollar How is it that Israel - a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources-- produces more start-up companies than large, peaceful and stable nations like Japan, China, India, Korea, Canada and the UK?With the savvy of foreign policy insiders, Senor and Singer examine the lessons of the country's adversity-driven culture, which flattens hierarchy and elevates informality - all backed up by government policies focused on innovation. In a world where economies as diverse as Ireland, Singapore and Dubai have tried to re-create the "Israel effect", there are entrepreneurial lessons well worth noting. As America reboots its own economy and can-do spirit, there's never been a better time to look at this remarkable and resilient nation for some impressive, surprising clues.
The Warren Buffett Way : Investment Strategies of the World's Greatest Investor - Thryft
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Kenneth L. Fisher, Robert G. Hagstrom, Bill Miller  | Wiley

The Warren Buffett Way : Investment Strategies of the World's Greatest Investor

from RM39.69 MYR

Goodreads rating: 4.17

from RM39.69 MYR

Out of stock

"The Warren Buffett Way could be a good read for those interested in understanding the genius behind one of the most successful investors of all time. The book provides insights into Buffett's timeless investment strategies and techniques that have made him immensely successful, all while being presented with up-to-date examples. It's like having a personal coaching session with the greatest investor himself!"
Blitzscaling : The Lightning-Fast Path to Building Massively Valuable Companies - Thryft
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Reid Hoffman, Chris Yeh, Bill Gates  | Crown Currency

Blitzscaling : The Lightning-Fast Path to Building Massively Valuable Companies

RM46.53 MYR from RM32.59 MYR Save up to 30%

Goodreads rating: 3.97

RM46.53 MYR from RM32.59 MYR Save up to 30%

Out of stock

Blitzscaling could be a good read for entrepreneurs and founders who wish to take their businesses to the next level. The book provides valuable insights and techniques for designing business models, hiring and managing employees, and evolving company culture as the business matures. The unique challenges at each stage of a company's life cycle are addressed and the author's experiences and expertise make this an essential playbook for achieving success in today's competitive business world.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.