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Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.
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Weaponized Lies : How to Think Critically in the Post-Truth Era - Thryft
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Daniel J. Levitin | Dutton

Weaponized Lies : How to Think Critically in the Post-Truth Era

RM33.00 MYR RM23.00 MYR 30% off

Goodreads rating: 3.76

RM33.00 MYR RM23.00 MYR 30% off

69% off est. retail
Weaponized Lies is a must-read for anyone who wants to become a more critical consumer of information in today's post-truth era. Levitin provides practical strategies for recognizing and disarming lies, including how to spot numerical misinformation, identify wordy arguments, and evaluate news, advertisements, and reports. The most unique aspect of the book is its focus on the scientific method as the foundation for determining the truth. Case studies from a range of settings, including courtroom testimony, medical decision-making, and conspiracy theories, demonstrate the real-world applications of logical thinking. Overall, Weaponized Lies is a timely and important book that can help readers avoid the extremes of passive gullibility and cynical rejection and make more informed decisions based on facts and evidence.
The Optimist's Telescope : Thinking Ahead in a Reckless Age - Thryft
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Bina Venkataraman | Riverhead Books

The Optimist's Telescope : Thinking Ahead in a Reckless Age

RM66.00 MYR

Goodreads rating: 3.47

RM66.00 MYR

58% off est. retail
The Optimist's Telescope offers practical solutions for making better long-term decisions for individuals, businesses, and society as a whole. Venkataraman draws from her experience as a former climate adviser to the Obama administration and shares stories from around the world to showcase how we can adopt practices that benefit us over time. She highlights the importance of thinking ahead and dispels the myth that human nature is impossibly reckless. This book is recommended for anyone looking to make positive changes for themselves and the world around them.
Principles of Marketing: An Asian Perspective - Thryft
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Principles of Marketing: An Asian Perspective

RM19.00 MYR

RM19.00 MYR

"Principles of Marketing: An Asian Perspective" is perfect for anyone looking for an in-depth, comprehensive guide to marketing, with a particular focus on the unique and exciting world of Asian marketing. With practical examples and real-life stories, this book is not only informative but also engaging and enjoyable to read. Whether you are a marketing student or a business professional looking to expand your knowledge in this field, this book is an excellent choice.
Currency Trading For Dummies - Thryft
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Brian Dolan, Mark Galant  | For Dummies

Currency Trading For Dummies

RM15.00 MYR

Goodreads rating: 3.74

RM15.00 MYR

Currency Trading For Dummies could be a good read for someone who wants to learn the basics of currency trading in a simple and user-friendly manner. The book provides practical guidance on how to identify trading opportunities, choose a trading broker, execute a successful trade, minimize risk and maximize profit. One of the most unique and distinctive features of the book is its step-by-step action plan for understanding and trading the forex market.
An Introduction To Money And Banking - Thryft
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Rosemary G. Campbell, Colin Dearborn Campbell  | Dryden Press

An Introduction To Money And Banking

RM15.00 MYR RM11.00 MYR 27% off

Goodreads rating: 3.0

RM15.00 MYR RM11.00 MYR 27% off

This book is an excellent resource for anyone looking to understand the basics of money and banking. With clear and concise explanations, the authors take readers on a journey through the intricate world of banking. The book's most distinctive feature is its focus on demystifying complex financial concepts for beginners. Overall, it's a great read for those who want to become more financially literate.
The Foreign Exchange and Money Markets Guide - Thryft
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Julian Walmsley | Wiley

The Foreign Exchange and Money Markets Guide

RM70.00 MYR RM49.00 MYR 30% off

Goodreads rating: 3.57

RM70.00 MYR RM49.00 MYR 30% off

85% off est. retail
This book is a great read for those interested in finance and foreign exchange markets. With clear and concise explanations, it provides an introduction to the subject matter and guides readers through the workings of each market. The unique feature of this book is its practicality, making it a great resource for anyone looking to better understand the foreign exchange and money markets.
Organizational Behavior : Concepts, Controversies and Applications - Thryft
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Organizational Behavior : Concepts, Controversies and Applications

RM59.00 MYR RM42.00 MYR 29% off

RM59.00 MYR RM42.00 MYR 29% off

89% off est. retail
This book could be a good read for managers who are seeking practical insights on organizational theory. The real-world examples from publications such as "The Wall Street Journal," "Business Week," and "Forbes" make it relatable and engaging. The addition of case studies of well-known corporations and a revised chapter on strategy with new material on types of strategy, Porter's competitive strategies, and Miller's integrative framework make it a valuable resource for implementing change in organizations.
The 100-Year Life : Living and Working in an Age of Longevity - Thryft
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Lynda Gratton, Andrew Scott  | Bloomsbury Information

The 100-Year Life : Living and Working in an Age of Longevity

RM57.00 MYR RM40.00 MYR 30% off

Goodreads rating: 3.83

RM57.00 MYR RM40.00 MYR 30% off

72% off est. retail
The 100-Year Life could be a good read for anyone who wants to reimagine their long-term goals in life. This book offers valuable insights and solutions on how to make the most of the extra time that a longer lifespan provides. Gratton and Scott cover an extensive range of topics, including the challenges and opportunities of an extended career, how to increase your physical and mental wellbeing, and how to cultivate meaningful relationships over a lifetime. Overall, The 100-Year Life is an excellent resource for anyone seeking to create a more rewarding and fulfilling life that transcends traditional notions of career and retirement.
Regulating Wall Street : The Dodd-Frank Act and the New Architecture of Global Finance - Thryft
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Myron Scholes, Thomas F. Cooley, New York University Stern School of Business  | Wiley

Regulating Wall Street : The Dodd-Frank Act and the New Architecture of Global Finance

RM71.00 MYR RM50.00 MYR 30% off

Goodreads rating: 3.7

RM71.00 MYR RM50.00 MYR 30% off

This book is a comprehensive analysis of the impact of the Dodd-Frank Act on the global financial architecture. With insights from leading experts in finance, the book offers a clear understanding of the key components of regulatory reform and its effects on financial firms, markets, and the real economy. This unique combination of expert opinions makes it a must-read for anyone interested in the intricacies of modern finance.
The Next Great Globalization : How Disadvantaged Nations Can Harness Their Financial Systems to Get Rich - Thryft
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Frederic S. Mishkin | Princeton University Press

The Next Great Globalization : How Disadvantaged Nations Can Harness Their Financial Systems to Get Rich

RM37.00 MYR RM26.00 MYR 30% off

Goodreads rating: 3.44

RM37.00 MYR RM26.00 MYR 30% off

79% off est. retail
This book is a must-read for anyone interested in understanding the role of financial globalization in developing nations. Mishkin presents a hopeful vision of the potential benefits of financial globalization, while also providing a clear-eyed assessment of the potential risks and challenges. Through historical examples, he demonstrates how effective management of financial globalization can create opportunities for growth and prosperity, and suggests concrete policies for achieving these goals. Overall, this book offers a nuanced and persuasive argument for the importance of financial globalization in today's global economy.
The Art Of Profitability - Thryft
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Adrian J. Slywotzky | Business Plus

The Art Of Profitability

RM28.00 MYR RM20.00 MYR 29% off

Goodreads rating: 3.95

RM28.00 MYR RM20.00 MYR 29% off

The Art of Profitability is a great read for individuals seeking to improve their understanding of business profitability. It presents 23 different business models in a concise and challenging format, with each chapter featuring a dialogue between a young protégé and a teacher called David Zhao. Through this conversation, readers gain insights into the invisible principles that allow businesses to thrive even in tough economic times. The book provides specific actions that organizations can take to improve their bottom line within 90 days, making it an invaluable resource for CEOs, entrepreneurs and business owners seeking to grow their businesses.
The Tipping Point : How Little Things Can Make a Difference - Thryft
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Malcolm Gladwell | Time Warner Book Group

The Tipping Point : How Little Things Can Make a Difference

RM33.00 MYR

Goodreads rating: 4.0

RM33.00 MYR

The Tipping Point is an insightful read for those interested in understanding how minor changes can make a massive difference. Gladwell's unique perspective and blend of case studies and data make this book a great choice for those looking to expand their knowledge of social dynamics and consumer behavior. Readers will likely appreciate the real-life examples provided, making complex theories easy to digest.
Blue Ocean Classics - Thryft
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W. Chan Kim, Renée Mauborgne  | Harvard Business Review Press

Blue Ocean Classics

RM15.00 MYR

Goodreads rating: 4.16

RM15.00 MYR

Blue Ocean Classics could be a good read for business leaders looking to stay ahead of the curve. The book offers a path-breaking strategy for creating uncontested markets, and provides clear guidelines for leaders to inspire and unlock the potential of their employees. Kim and Mauborgne's framework for creating new markets gives a fresh perspective on traditional business thinking, making the book valuable for those seeking to understand the role of innovation and strategy in creating profitable growth.
Sun Tzu's Art Of War For Traders And Investors - Thryft
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Sun Tzu, Dean Lundell  | Mcgraw-hill

Sun Tzu's Art Of War For Traders And Investors

RM15.00 MYR

Goodreads rating: 3.15

RM15.00 MYR

This book provides traders and investors with practical guidelines for navigating the complex world of financial markets. The unique feature of this book is how it applies Sun Tzu's ancient philosophies to modern-day trading, giving readers a fresh perspective on strategy and tactics. Novice traders and experienced investors alike will find value in this book's insightful analysis and practical advice.
Macroeconomic Policy - Demystifying Monetary And Fiscal Policy - Thryft
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Farrokh Langdana, W. Cox  | Springer

Macroeconomic Policy - Demystifying Monetary And Fiscal Policy

RM15.00 MYR RM11.00 MYR 27% off

Goodreads rating: 4.33

RM15.00 MYR RM11.00 MYR 27% off

This book is perfect for those who want to understand the complex world of macroeconomics, and its impact on key economic variables such as inflation, unemployment, interest rates and income. The author uses a practical and real-world-based approach that helps to demystify the linkages between monetary and fiscal policies. It's an excellent read for anyone looking for a comprehensive yet simplified guide to macroeconomic policy.
Financial Peace Revisited - New Chapters On Marriage, Singles, Kids And Families - Thryft
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Dave Ramsey | Viking

Financial Peace Revisited - New Chapters On Marriage, Singles, Kids And Families

RM15.00 MYR

Goodreads rating: 4.28

RM15.00 MYR

Financial Peace Revisited is an ideal book for those struggling to manage their finances. The book offers tactics and practices to help readers get out of debt, invest responsibly, and make sound financial decisions through the principle of contentment. The author, Dave Ramsey, provides practical methods and personal anecdotes that can revolutionize one's relationship with money. Readers will find this book straightforward, informative, and motivational towards achieving financial freedom and establishing a new family dynamic.
Pre-Commerce : How Companies and Customers are Transforming Business Together - Thryft
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Mark Addicks, Bob Pearson  | Jossey-bass

Pre-Commerce : How Companies and Customers are Transforming Business Together

RM37.00 MYR RM15.00 MYR 59% off

Goodreads rating: 3.93

RM37.00 MYR RM15.00 MYR 59% off

91% off est. retail
Pre-Commerce is a must-read for business leaders who want to stay ahead of the curve in the digital age. The book offers a step-by-step process for companies to transform the way they interact with and learn from customers, making it a valuable resource for executives who want to understand how social media is transforming commerce. The book's most unique feature is its focus on the concept of "pre-commerce," which emphasizes the importance of the customer's decision making process long before the actual transaction. By adopting the strategies outlined in this book, companies can position themselves to succeed in the new era of digital commerce.
The 3 Simple Rules Of Investing - Why Everything You've Heard About Investing Is Wrong--And What To Do Instead - Thryft
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Carol Fabbri, Kwok L. Tsui, Michael Edesess  | Berrett-koehler Publishers

The 3 Simple Rules Of Investing - Why Everything You've Heard About Investing Is Wrong--And What To Do Instead

RM15.00 MYR

Goodreads rating: 3.2

RM15.00 MYR

This book provides practical solutions and exposes investing's Seven Deadly Temptations. It proposes adopting commonly overlooked and less expensive investment options for a stronger self and economical position. It also encourages readers to resist complicated, overpriced and risky options preferred by Wall Street wolves.
The Bogleheads' Guide To Investing - Thryft
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Taylor Larimore, Mel Lindauer  | Wiley

The Bogleheads' Guide To Investing

RM15.00 MYR

Goodreads rating: 4.29

RM15.00 MYR

The Bogleheads’ Guide to Investing is a slightly irreverent, straightforward guide to investing for everyone. The book offers sound, practical advice, no matter what your age or net worth. Bottomline, become a Boglehead and prosper! Originally just the chat-line ruminations of Boglehead founder Taylor Larimore, and Morningstar forum leading cohorts Mel Lindauer and Michael LeBoeuf, their trusted advice has been brewed and distilled into an easy-to-use, need-to-know, no frills guide to building up your own financial well-being – so you can worry less and profit more from the investments you make. Invest like a Boglehead, and let their grassroots investment wisdom guide you down the path of long-term wealth creation and happiness, without all the worries and fuss of stock pickers and day traders. If you face a financial crisis or problem, or simply want to know what is prudent to do with the money you save, the Bogleheads will have the answers you need to help you gain your financial footing and keep it.
A Random Walk Down Wall Street: The Time-Tested Strategy For Successful Investing (Tenth Edition) - Thryft
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Burton G. Malkiel | W. W. Norton & Company

A Random Walk Down Wall Street: The Time-Tested Strategy For Successful Investing (Tenth Edition)

RM15.00 MYR

Goodreads rating: 4.14

RM15.00 MYR

One of the "few great investment books" (Andrew Tobias) ever written.A Wall Street Journal Weekend Investor "Best Books for Investors" Pick Especially in the wake of the financial meltdown, readers will hunger for Burton G. Malkiel’s reassuring, authoritative, gimmick-free, and perennially best-selling guide to investing. With 1.5 million copies sold, A Random Walk Down Wall Street has long been established as the first book to purchase when starting a portfolio. In addition to covering the full range of investment opportunities, the book features new material on the Great Recession and the global credit crisis as well as an increased focus on the long-term potential of emerging markets. With a new supplement that tackles the increasingly complex world of derivatives, along with the book’s classic life-cycle guide to investing, A Random Walk Down Wall Street remains the best investment guide money can buy.
Weaponized Lies : How to Think Critically in the Post-Truth Era - Thryft
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Daniel J. Levitin | Dutton

Weaponized Lies : How to Think Critically in the Post-Truth Era

RM33.00 MYR RM23.00 MYR 30% off

Goodreads rating: 3.76

RM33.00 MYR RM23.00 MYR 30% off

It's raining fringe theories, fake news, and pseudo-facts. These lies are getting repeated. New York Times bestselling author Daniel Levitin shows how to disarm these socially devastating inventions and get the American mind back on track. Here are the fundamental lessons in critical thinking (previously published as A Field Guide to Lies) that we need to know and share now. Investigating numerical misinformation, Daniel Levitin shows how mishandled statistics and graphs can give a grossly distorted perspective and lead us to terrible decisions. Wordy arguments on the other hand can easily be persuasive as they drift away from the facts in an appealing yet misguided way. The steps we can take to better evaluate news, advertisements, and reports are clearly detailed. Ultimately, Levitin turns to what underlies our ability to determine if something is true or false: the scientific method. He grapples with the limits of what we can and cannot know. Case studies are offered to demonstrate the applications of logical thinking to quite varied settings, spanning courtroom testimony, medical decision making, magic, modern physics, and conspiracy theories. This urgently needed book enables us to avoid the extremes of passive gullibility and cynical rejection. As Levitin attests: Truth matters. A post-truth era is an era of willful irrationality, reversing all the great advances humankind has made. Euphemisms like "fringe theories," "extreme views," "alt truth," and even "fake news" can literally be dangerous. Let's call lies what they are and catch those making them in the act.
Pro-Sumer Power! : How to Create Wealth by Buying Smarter, Not Cheaper! - Thryft
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Bill Quain | International Network Training Institute, Inc.

Pro-Sumer Power! : How to Create Wealth by Buying Smarter, Not Cheaper!

RM22.00 MYR

Goodreads rating: 3.72

RM22.00 MYR

"According to marketing expert Dr. Bill Quain, average people can produce above-average wealth through the power of pro-summing."
Hit Refresh : The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone - Thryft
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Jill Tracie Nichols, Satya Nadella, Greg Shaw  | Harper Business

Hit Refresh : The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone

RM41.00 MYR

Goodreads rating: 3.79

RM41.00 MYR

Foreword by Bill GatesMicrosoft’s CEO tells the inside story of the company’s continuing transformation, tracing his own personal journey from a childhood in India to leading some of the most significant technological changes in the digital era. As much a humanist as engineer and executive, Nadella concludes with his vision for the coming wave of intelligent technologies and a distinct call to action for leaders everywhere.Hit Refresh is about individual change, about the transformation happening inside of Microsoft and the technology that will soon impact all of our lives—the arrival of the most exciting and disruptive wave of technology humankind has experienced: artificial intelligence, mixed reality, and quantum computing.It’s about how people, organizations, and societies can and must transform "hit refresh" in their persistent quest for new energy, new ideas, and continued relevance and renewal. At its core, it’s about us humans and how our one unique quality—empathy—will become ever more valuable in a world where technological advancement will disrupt the status quo as never before.Satya Nadella explores a fascinating childhood before immigrating to the U.S. and how he learned to lead along the way. He then shares his meditations as sitting CEO—one who is mostly unknown following the brainy Bill Gates and energetic Steve Ballmer. He tells the inside story of how a company rediscovered its soul—transforming everything from culture to their fiercely competitive landscape and industry partnerships. Nadella concludes with his vision for the coming wave of technology and by exploring the potential impact to society and delivering call to action for world leaders."Ideas excite me," Nadella explains. "Empathy grounds and centers me." Hit Refresh is a reflection, meditations, and series of recommendations presented as algorithms from a principled, deliberative leader searching for improvement—for himself, for a storied company, and for society.
Global Strategies For Emerging Asia - Thryft
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Toshiro Wakayama, Anil K. Gupta, U. Srinivasa Rangan  | Jossey-bass

Global Strategies For Emerging Asia

RM15.00 MYR RM11.00 MYR 27% off

Goodreads rating: 5.0

RM15.00 MYR RM11.00 MYR 27% off

95% off est. retail
The multinational corporate guide for thriving in the Asian marketplace Led by China and India, the rise of emerging Asia is transforming the structure of the global economy. By 2025, if not sooner, China will almost certainly overtake the U.S. to become the world's largest economy. By then, India is likely to have overtaken Japan to become the world's third largest economy, after China and the U.S. Besides China and India, Asia also includes other fast-growing economies such as Indonesia, Malaysia, Philippines, Thailand, and Vietnam. Added together, by 2025, these developments are likely to make Asia's economy larger than those of the U.S. and Europe combined. It is clear that, for every large company, leadership in Asia is rapidly becoming critical for leadership globally. This important resource brings together the latest ideas and in-depth case analyses from leading academics and practitioners to provide a comprehensive guide to succeeding in Asia. A resource for competing in today's international market, this book offers executives and managers a guide for navigating the new global reality―that of Asia as the world's emerging center of gravity.
Murdoch : The Decline of an Empire - Thryft
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Richard Belfield, Christopher Hird  | Time Warner Books Uk

Murdoch : The Decline of an Empire

RM25.00 MYR RM18.00 MYR 28% off

Goodreads rating: 0.0

RM25.00 MYR RM18.00 MYR 28% off

Myth has it that Rupert Murdoch was left with little by his father, but actually he inherited a relatively successful newspaper publishing operation. Murdoch was ambitious and the only way in which he could expand was by buying other papers. And the only way he could pay for them was by borrowing money. Within a few years of his father's death, the debts of his company had rocketed. Murdoch's penchant for expanding by borrowing is often the subject of comment, but in fact he owns relatively little of News Corporation, his mother and three sisters being substantial shareholders. The corporation's heavy borrowing has worked as a strategy in several ways, such as profits financing expansion into other markets, the success of selling unwanted businesses for profit, "creative accounting" and in meeting the variation in the tax laws of different countries. The authors of this book examine the history of News Corporation and offer their conclusion that the net is now closing.
Sway : The Irresistible Pull of Irrational Behaviour - Thryft
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Ori Brafman, Rom Brafman  | Virgin Digital

Sway : The Irresistible Pull of Irrational Behaviour

RM32.00 MYR

Goodreads rating: 3.78

RM32.00 MYR

Why are we more likely to fall in love when we feel in danger? Why would an experienced pilot disregard his training and the rules of the aviation industry, leading to the deadliest airline crash in history? Why do we find it near-impossible to re-evaluate our first impressions of a person or situation, even when the evidence shows we were wrong? Discover the answers in Sway . We all believe we are rational beings, yet the truth is that we're much more prone to irrational behaviour than we realise or like to admit. In this compelling book, Ori and Rom Brafman reveal why. Looking at irrational behaviour in fields as diverse as medicine, archaeology and the legal system, they chart the psychological undercurrents that influence even our most basic decisions. In doing so they draw on the latest research in social psychology and behavioural economics to reveal the irresistible forces that sway us all. Sway is a fascinating insight into the way we all behave and will change the way you view the world.
The Experience : The 5 Principles of Disney Service and Relationship Excellence - Thryft
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Brian Church, Bruce Loeffler  | Wiley

The Experience : The 5 Principles of Disney Service and Relationship Excellence

RM45.00 MYR

Goodreads rating: 3.87

RM45.00 MYR

Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in customer experience ­― the Walt Disney Company. Co-Author Bruce Loeffler spent ten years at Disney World overseeing service excellence, and has partnered with Brian T. Church in this book, to show you how to bring that same level of care and value to your own organization. Based on the I. C.A.R.E. model, the five principles ― Impression, Connection, Attitude, Response, and Exceptionals ― give you a solid framework upon which to raise the level of your customer experience. You will learn how to identify your customer service issues and what level of Experience you are currently offering. You can then determine exactly what the "customer experience" should be for your company, and the changes required to make it happen. The Walt Disney Company is the most recognized name in the world for customer service. The "Disney Experience" draws customers from all around the world,. This book describes what it takes to achieve that level of Experience, and how any organization can do it with the right strategy and attention to detail. When the Experience is enhanced, the opportunity arises to convert customers to ambassadors who will share their Experience with others. Customers are the lifeblood of business. A great product offering isn't enough in today's marketplace, where everyone's looking for an "experience.” Imagine the kind of value a Disney-level customer experience could bring to your organization. The Experience is a guide to getting there, from an insider's perspective.
Noise : A Flaw in Human Judgment - Thryft
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Daniel Kahneman, Olivier Sibony, Cass R. Sunstein  | Hachette Book Group Usa

Noise : A Flaw in Human Judgment

RM46.00 MYR

Goodreads rating: 3.65

RM46.00 MYR

Imagine that two doctors in the same city give different diagnoses to identical patients — or that two judges in the same court give different sentences to people who have committed the same crime. Suppose that different food inspectors give different ratings to indistinguishable restaurants — or that when a company is handling customer complaints, the resolution depends on who happens to be handling the particular complaint. Now imagine that the same doctor, the same judge, the same inspector, or the same company official make different decisions, depending on whether it is morning or afternoon, or Monday rather than Wednesday. These are examples of noise: variability in judgments that should be identical. In Noise, Daniel Kahneman, Olivier Sibony, and Cass R. Sunstein show how noise helps produce errors in many fields, including medicine, law, public health, economic forecasting, food safety, forensic science, bail verdicts, child protection, strategy, performance reviews and personnel selection. And although noise can be found wherever people make judgments and decisions, individuals and organizations alike commonly ignore to its role in their judgments and in their actions. They show “noise neglect.” With a few simple remedies, people can reduce both noise and bias, and so make far better decisions. Packed with new ideas, and drawing on the same kind of diligent, insightful research that made Thinking, Fast and Slow and Nudge groundbreaking New York Times and international bestsellers, Noise explains how and why humans are so susceptible to noise in judgment — and what we can do about it.
Superconsumers : A Simple, Speedy, and Sustainable Path to Superior Growth - Thryft
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Eddie Yoon | Harvard Business Review Press

Superconsumers : A Simple, Speedy, and Sustainable Path to Superior Growth

RM51.00 MYR

Goodreads rating: 3.68

RM51.00 MYR

Not your average consumer. Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they’re obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they’re extremely knowledgeable about the things they love. They aren’t average consumers—they’re superconsumers.Although small in number, superconsumers can have an outsized impact on a company’s bottom line. Representing 10% of total consumers, they can drive between 30% to 70% of sales, and they’re usually willing to spend considerably more than the average consumer. And because they’re so engaged and passionate, they can offer invaluable advice to managers looking to improve their products, change their business models, energize their cultures, and attract new customers.In Superconsumers , growth strategy expert Eddie Yoon lays out a simple but extremely effective framework that has helped companies of all types and sizes achieve more sustainable growth: he’ll show you how to find, listen to, and engage with your most passionate and profitable consumers, and then tailor your decisions to meet their wants and needs. Along the way, he’ll let you into the minds and homes of superconsumers of all kinds, revealing what makes them tick and why they’re willing to spend so much more than other consumers.Rich with data and case studies of companies that have implemented superconsumer strategies with great success, Superconsumers is a fun, practical, and inspiring guide for anyone interested in making their best customers even better.
The Rule of Three : Why Only Three Major Competitors Will Survive in Any Market - Thryft
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Jagdish N. Sheth, Raj Sisodia  | Free Press

The Rule of Three : Why Only Three Major Competitors Will Survive in Any Market

RM35.00 MYR RM25.00 MYR 29% off

Goodreads rating: 3.39

RM35.00 MYR RM25.00 MYR 29% off

Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few
The Parable of the Pipeline: How Anyone Can Build a Pipeline of Ongoing Residual Income in the New Economy - Thryft
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Burke Hedges | I N T I Pub & Resource Books Inc

The Parable of the Pipeline: How Anyone Can Build a Pipeline of Ongoing Residual Income in the New Economy

RM34.00 MYR RM19.00 MYR 44% off

Goodreads rating: 4.09

RM34.00 MYR RM19.00 MYR 44% off

If you're eyeing financial freedom, this book spins the journey into a clear metaphor. Hedges makes the concept of residual income accessible and actionable. It's a swift read, perfect for those ready to shift from short-term earnings to long-term, sustained wealth. Let this book be your first step towards a lifestyle where work is optional.
Funky Business : Talent Makes Capital Dance - Thryft
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Jonas Ridderstrale, Kjelle A. Nordstrom  | Pearson Education Limited

Funky Business : Talent Makes Capital Dance

RM26.00 MYR RM18.00 MYR 31% off

Goodreads rating: 3.88

RM26.00 MYR RM18.00 MYR 31% off

72% off est. retail
In the best-selling Funky Business Kjell Nordstrom and Jonas Ridderstrale launch a manifesto for difference in business. Move it. In 1995, 1000 new soft drinks were launched on the Japanese market. A year later, 1% of them were still for sale. Move it fast. If you are driving a 1990 model car, approximately six years were spent developing it. Today, most companies do that job in two years. Move it faster. At Hewlett Packard, the majority revenues come from products that did not exist a year age. Move it now. In Tokyo, you can order a customized Toyota on Monday and be driving it on Friday. More products, more markets, more people, more competition. In a world of abundance and excess, competition is total and competition is personal. Difference rules. If you think about it, most of what your business does could be bought from someone else using the Yellow Pages or an Internet search engine. How are you going to be attractive? By being more efficient? By doing it cheaper? Come on! This is the age of time and talent, where we are selling time and talent, exploiting time and talent, hiring time and talent, packaging time and talent. Today, the "critical resources" wear shoes and walk out the door around 5.30pm every day. Karl Marx was right; the workers should own the critical means of production - it's small, gray and weighs about 1.3 kilograms. It will move markets and it will make capital dance. Only talent will allow you to be unique, to escape business as usual. In this world we need business as unusual. We need innovative business. We need unpredictable business. We need Funky Business. This is business book as unusual.
Blueprint to the Digital Economy - Thryft
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Blueprint to the Digital Economy

RM34.00 MYR RM24.00 MYR 29% off

Goodreads rating: 3.53

RM34.00 MYR RM24.00 MYR 29% off

81% off est. retail
This book is an essential read for anyone looking to understand how technology has shaped and will continue to shape the modern business landscape. It provides numerous real-world examples of how the internet and multimedia technology are radically altering the traditional ways that organizations operate. Don Tapscott's expertise in the field and compelling writing style make this book a must-read for entrepreneurs, tech enthusiasts, and anyone interested in the digital economy.
Machine That Changed the World - Thryft
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James P. Womack, Daniel T. Jones, Daniel Roos  | Simon & Schuster Australia

Machine That Changed the World

RM29.00 MYR RM20.00 MYR 31% off

Goodreads rating: 4.04

RM29.00 MYR RM20.00 MYR 31% off

73% off est. retail
"The Machine That Changed the World" is a must-read for business owners looking to revolutionize their operations and cut costs. This book explains Toyota's unique method of lean production with real-world examples, showing how this strategy is effective beyond just the auto industry. Although it was first published over 30 years ago, its principles of waste reduction, continuous improvement, and respect for employees are still relevant today. This book is ideal for those who want to understand how to make their business more efficient and competitive.
Plain Talk : Lessons from a Business Maverick - Thryft
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Plain Talk : Lessons from a Business Maverick

RM41.00 MYR RM29.00 MYR 29% off

Goodreads rating: 4.38

RM41.00 MYR RM29.00 MYR 29% off

79% off est. retail
Plain Talk by Ken Iverson is a must-read for any budding entrepreneur who wants to create a successful and profitable business. Iverson's no-nonsense approach and clear communication style make complex business strategies easy to grasp and implement. Readers will appreciate his dedication to employee empowerment and his focus on keeping the customer happy. Those who have read Plain Talk have praised it as a concise and accessible guide to business success.
Maximum Leadership : The World's Top Business Leaders Discuss How They Add Value to Their Companies - Thryft
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Philippe De Backer, Allen Sheppard  | Orion Publishing Group, Limited

Maximum Leadership : The World's Top Business Leaders Discuss How They Add Value to Their Companies

RM37.00 MYR RM26.00 MYR 30% off

Goodreads rating: 2.0

RM37.00 MYR RM26.00 MYR 30% off

79% off est. retail
Maximum Leadership is a must-read for business enthusiasts who aim to understand the strategies behind the ongoing success of large-scale corporations worldwide. Through interviews with 157 CEOs, the book highlights 5 approaches to success used by them. The book provides in-depth detail and data on how these strategies work and contribute to the growth of their respective companies. It offers valuable insights into leadership and running a successful business.
Deal Terms : The Finer Points of Deal Structures, Valuations, Term Sheets, Stock Options and Getting Deals Done - Thryft
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Alex Wilmerding | Aspatore Books

Deal Terms : The Finer Points of Deal Structures, Valuations, Term Sheets, Stock Options and Getting Deals Done

RM70.00 MYR

Goodreads rating: 3.82

RM70.00 MYR

Deal Terms is the first ever in-depth look at valuations, preferred stock, stock options and other variables that affect deal structure, written by Alex Wilmerding (a venture capitalist at Boston Capital Ventures and best selling author of Term Sheets & Valuations). Written from a venture capital perspective, however applicable for all types of financings, Deal Terms includes actual term sheets, valuation methodology and analysis, assessment of stock option programs and their impact on valuations and capital structures and other real world documents used by leading venture capitalists and lawyers analyzed from multiple perspectives. A must have book for any executive, entrepreneur, or financial professional, this timeless classic is an unprecedented resource that will help you avoid costly mistakes, understand various structures and terms, and understand wording and language from other deal sheets to help you get deals done. According to Graham Anderson, General Partner at Euclid SR Partners, "Deal Terms provides critical, in-depth, first-hand perspective on the crucial terms and factors which influence financing decisions." Clifford Schorer, Entrepreneur in Residence, Columbia Business School remarks, "Deal Terms is an indispensable reference for entrepreneurs and finance professionals." And Andrew McKee, General Partner at Webster Capital notes, "Deal Terms is a really important resource."
Negotiation Excellence: Successful Deal Making - Thryft
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Michael Benoliel | World Scientific Publishing Company

Negotiation Excellence: Successful Deal Making

RM75.00 MYR

Goodreads rating: 4.0

RM75.00 MYR

Negotiation Successful Deal Making was written by leading negotiation experts from top-rated universities in the USA and in Asia and its objective is to introduce the readers to the theory and best practices of effective negotiation. The book includes chapters ranging preparing and planning well for successful negotiations; building relationships and establishing trust between negotiators; negotiating creatively to create mutual value and win-win; understanding and dealing with negotiators from different cultures; and to managing ethical dilemmas. In addition to emphasizing the link between theory and practice, Negotiation Successful Deal Making includes deal examples such Renault-Nissan alliance; mega-merger between Arcelor and Mittal Steel; Kraft Foods' acquisition of Cadbury PLC, Walt Disney Company's negotiation with the Hong Kong government; and Komatsu, a Japanese firm's negotiation with Dresser, an American firm.
New Rules for the New Economy : 10 Radical Strategies for a Connected World - Thryft
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Kevin Kelly | Penguin Publishing Group

New Rules for the New Economy : 10 Radical Strategies for a Connected World

RM26.00 MYR RM19.00 MYR 27% off

Goodreads rating: 3.96

RM26.00 MYR RM19.00 MYR 27% off

The classic book on business strategy in the new networked economy— from the author of the  New York Times  bestseller  The InevitableForget supply and demand. Forget computers. The old rules are broken. Today, communication, not computation, drives change. We are rushing into a world where connectivity is everything, and where old business know-how means nothing. In this new economic order, success flows primarily from understanding networks, and networks have their own rules.  In New Rules for the New Economy , Kelly presents ten fundamental principles of the connected economy that invert the traditional wisdom of the industrial world. Succinct and memorable,  New Rules  explains why these powerful laws are already hardwired into the new economy, and how they play out in all kinds of business—both low and high tech— all over the world. More than an overview of new economic principles, it prescribes clear and specific strategies for success in the network economy. For any worker, CEO, or middle manager,  New Rules  is the survival kit for the new economy.
Connect the Dots - Thryft
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Rashmi Bansal | Eklavya Education Foundation

Connect the Dots

RM16.00 MYR

Goodreads rating: 3.76

RM16.00 MYR

75% off est. retail
"Connect the Dots" could be a good read for someone who is looking for a practical guide towards starting and building their own business. The book highlights the journeys of 20 successful entrepreneurs in India from humble beginnings who found success by "connecting the dots". The book also explores the importance of recognizing opportunities and taking bold risks in shaping your future, making it an inspiring read for entrepreneurs.
Maverick : The Success Story Behind the World's Most Unusual Workplace - Thryft
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Ricardo Semler | Grand Central Pub

Maverick : The Success Story Behind the World's Most Unusual Workplace

RM36.00 MYR RM26.00 MYR 28% off

Goodreads rating: 4.1

RM36.00 MYR RM26.00 MYR 28% off

74% off est. retail
It can if you think like Ricard Semler, the maverick CEO who turned his own company into a model for the 90's and beyond. In MAVERICK, Semler will tell you how he changed his company and how you can change yours...if you dare! The extraordinary true story of 34-year-old CEO Ricardo Semler and of the rebirth of his family owned Brazilian manufacturing company, Semco. MAVERICK is a chronicle of corporate change--a change so vast and successful that Semco has been visited by over 400 corporate representatives from around the world who want to see it in action. In 1980, 21-year-old Ricardo Semler took over the reins of the company his father founded and built. Ricardo proceeded to break every rule of doing business, firing an entire echelon of upper level managers. Once he opened the floodgates to change, Semler never--even when he was tempted to--closed them again. Semler's management system allows employees to work at home, study and discuss the company's financial statements, make corporate decisions, take over the cafeteria kitchen, start their own business with company assets, and redesign the products Semco builds and how they are built. The in 10 years of constant experimentation--a time period in which Brazil's economy faltered--Semco has achieved a growth rate of 600%! In chronicling Semco's inner revolution, Semler shows how his radical ideas and strategies, as well as his nuts and bolts specifics, can be applied to any company anywhere.
Corporate Welfare: The Megabankruptcies of the 80s and 90s Kallen, Laurence H. - Thryft
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Laurence H. Kallen | Lyle Stuart

Corporate Welfare: The Megabankruptcies of the 80s and 90s Kallen, Laurence H.

RM19.00 MYR

Goodreads rating: 0.0

RM19.00 MYR

This book is a must-read for anyone interested in understanding how large corporations have taken advantage of bankruptcy legislation, making it possible to shelter their assets from creditors. The author provides detailed accounts of how corporations have manipulated the bankruptcy process through Chapter 11, giving them immunity from creditors' claims. The book explores how bankruptcy legislation that benefited corporations in the 80s and 90s has not served the public's interest.
Successonomics - Thryft
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Nick Nanton, The World's Leading Experts, J.W. Dicks  | Celebrity Press

Successonomics

RM33.00 MYR

Goodreads rating: 3.57

RM33.00 MYR

The intriguing part of success is that it means such different things to different people. However, just as success encompasses achievement, SuccessOnomics implies the achieving of goals through fiscal competence. The concept of Success combined with Economics is a formidable financial combination. The Celebrity Experts(r) in this book are successful in different areas, but they all exhibit the components of success: perseverance, passion, planning, risktaking with a willingness to fail, decision-making and, maybe the most important component of all, they take action. The authors in this book share their success methodology and mindset. This allows the reader to understand not merely how they think, but, more importantly, how these CelebrityExperts(r) can guide and coach them to a mastery of SuccessOnomics in their own lives. Many of life's failures are people who did not realize how close they were to success when they gave up. Thomas A. Ed
Futures Game : Who Wins? Who Loses? Why? - Thryft
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Richard J. Teweles, Frank Jones  | Mcgraw-hill Companies

Futures Game : Who Wins? Who Loses? Why?

RM58.00 MYR

Goodreads rating: 3.8

RM58.00 MYR

Since it first exploded onto the markets in 1974, THE FUTURES GAME has helped thousands of traders gain an intelligent understanding of futures markets. Over the years, Richard Teweles and Frank Jones have kept their fingers on the pulse of the dynamic futures trading industry, first updating their classic text in 1987. Now, this third edition of THE FUTURES GAME has been completely updated and revised to keep all participants--whether speculators or hedgers, new or veteran--one step ahead of this fast moving, high-stakes game. Combining two decades of strength and wisdom with todayÕs most innovative research and strategic recommendations, this guide to the futures markets continues its reign as the number one tool for futures trading mastery. THE FUTURES GAME, 3rd Edition, walks you through the universe of futures trading possibilities and opportunities, starting with an in-depth discussion of market basics that includes the nature of the contract, the organized markets for those contracts, and the relationship between cash and futures prices. The elements of successful trading are isolated, described, and analyzed to make you familiar with profitable decision-making processes. After that, detailed chapters devoted to particular markets explain price determinants and speculative possibilities within currencies, commodities, and stock index futures. "Notes from a Trader" sections go beyond theory and speculation to provide valuable tips and pointers -- expert guidance you can use to squeeze the maximum benefit from each trade. The comprehensive facts and insights packed into this traderÕs bible will help you predict what might happen--and why it might happen--in virtually every kind of market. New information in this important third edition includes: Latest research on important topics including efficient market hypothesis, technical and fundamental analysis, and much more É A comprehensive listing of valuable Internet website names and addresses. Stronger emphasis on financial instruments É Innovative strategies for maneuvering through the increasingly important international market É Completely revised sections devoted to Basics of the Game, Playing the Game, How to Win or Lose, Succeeding as a Broker, and Choosing the Correct Markets. Filled with knowledgeable trading strategies and insights, revealing charts on todayÕs most interesting futures markets, and numerous respected trading approaches that will allow you to craft a style based on your own strengths and requirements, THE FUTURES GAME is likely to become the one resource you refer to most often.
The Treasury Bond Basis: An In Depth Analysis for Hedgers, Speculators and Arbitrageurs - Thryft
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Terrence Belton, Galen Burghardt  | Mcgraw-hill

The Treasury Bond Basis: An In Depth Analysis for Hedgers, Speculators and Arbitrageurs

RM66.00 MYR

Goodreads rating: 4.21

RM66.00 MYR

76% off est. retail
This book is a must-have for professional traders of Treasury bond and note futures. It provides a comprehensive analysis of the complex relationship between the cash market and futures market for Treasury bonds and notes, giving insights on how to understand and profit from the relationship. The third edition has been updated with new discussions of global bond futures trading, new illustrations, examples, and case studies covering every aspect of the bond basis. The book also offers strategies for hedging with Treasury futures, creating synthetic bonds, and managing duration and yield curve exposure.
Confessions of a Venture Capitalist - Thryft
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Ruthann Quindlen | Grand Central Pub

Confessions of a Venture Capitalist

RM34.00 MYR

Goodreads rating: 3.05

RM34.00 MYR

The woman who took Microsoft public introduces readers to the high-risk, high-stakes game of venture capitalism, showing how enterprising individuals can transform an idea into a profitable business. 60,000 first printing.
Fooled by Randomness : The Hidden Role of Chance in Life and in the Markets - Thryft
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Nassim Nicholas Taleb | Random House Trade Paperbacks

Fooled by Randomness : The Hidden Role of Chance in Life and in the Markets

RM32.00 MYR

Goodreads rating: 4.08

RM32.00 MYR

Fooled by Randomness is a standalone book in Nassim Nicholas Taleb’s landmark Incerto series, an investigation of opacity, luck, uncertainty, probability, human error, risk, and decision-making in a world we don’t understand. The other books in the series are The Black Swan, Antifragile,and The Bed of Procrustes.
Gaming the System : how to stop playing the organisational game and start playing the competitive game - Thryft
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James Rieley | Financial Times Management

Gaming the System : how to stop playing the organisational game and start playing the competitive game

RM43.00 MYR

Goodreads rating: 3.0

RM43.00 MYR

Presents a way for managers to understand the big picture of the system, showing how to explore, observe, and successfully play the political game that is constantly going on in business and financial markets. Also examines how and why people play this game, and how to mitigate and tackle its negative causes and effects.
Think Like a Freak : The Authors of Freakonomics Offer to Retrain Your Brain - Thryft
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Steven D. Levitt, Stephen J. Dubner  | William Morrow

Think Like a Freak : The Authors of Freakonomics Offer to Retrain Your Brain

RM23.00 MYR

Goodreads rating: 3.86

RM23.00 MYR

The New York Times bestselling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and teach us all to think a bit more productively, more creatively, more rationally--to think, that is, like a Freak.Levitt and Dubner offer a blueprint for an entirely new way to solve problems, whether your interest lies in minor lifehacks or major global reforms. As always, no topic is off-limits. They range from business to philanthropy to sports to politics, all with the goal of retraining your brain. Along the way, you'll learn the secrets of a Japanese hot-dog-eating champion, the reason an Australian doctor swallowed a batch of dangerous bacteria, and why Nigerian e-mail scammers make a point of saying they're from Nigeria.Some of the steps toward thinking like a Freak: First, put away your moral compass--because it's hard to see a problem clearly if you've already decided what to do about it. Learn to say "I don't know"--for until you can admit what you don't yet know, it's virtually impossible to learn what you need to. Think like a child--because you'll come up with better ideas and ask better questions. Take a master class in incentives--because for better or worse, incentives rule our world. Learn to persuade people who don't want to be persuaded--because being right is rarely enough to carry the day. Learn to appreciate the upside of quitting--because you can't solve tomorrow's problem if you aren't willing to abandon today's dud.Levitt and Dubner plainly see the world like no one else. Now you can too. Never before have such iconoclastic thinkers been so revealing--and so much fun to read.
Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success - Thryft
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Morgan Brown, Sean Ellis  | Virgin Books

Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success

RM24.00 MYR

Goodreads rating: 4.1

RM24.00 MYR

Growth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies.HACKING GROWTH is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration. Hacking Growth does for marketshare growth what THE LEAN STARTUP does for product development and BUSINESS MODEL GENERATION does for strategy. HACKING GROWTH focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product.Written by the method's pioneers, this book is a comprehensive toolkit or "bible" that any company in any industry can use to implement their own Growth Hacking strategy, from how to set up and run growth teams, to how to identify and test growth levers, and how to evaluate and act on the results. It is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.