The Blue Line Imperative - What Managing For Value Really Means

Regular price RM22.44 MYR
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Create lasting value with every business decision.

The Blue Line Imperative is a must-read for business leaders who want to ensure their decisions are creating long-lasting value for their companies. Kaiser and Young’s Blue-Line Management approach shows leaders how to prioritize customer needs and wants to increase long-term success. With its extensively researched principles and practical practices, readers will gain valuable insights and tools to transform their businesses’ value creation.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The Blue Line Imperative - What Managing For Value Really Means

Regular price RM22.44 MYR
Unit price
per
ISBN: 9781118510889
Estimated First-hand Retail Price: RM139.81 MYR
Publisher: Jossey-Bass
Date of Publication: 2013-09-03
Format: Hardcover
Related Collections: Business, Economics
Related Topics: Finance, Management, Finance, Money
Goodreads rating: 4.38
(rated by 50 readers)

Description

A groundbreaking guide to making profitable business decisions Do you wonder why your value initiatives aren't providing the payoff you'd hoped for? Could it be because you've been thinking about value all wrong? According to the authors of this groundbreaking guide, there's a very good chance that you have. Using examples from leading companies worldwide, they explain why every decision a company makes either creates value or detracts from it, and why, if they hope to survive and thrive in today's increasingly competitive global marketplace, company leaders must make value-creation the centrepiece of every business decision. Authors Kaiser and Young have dubbed this approach "Blue-Line Management," (BLM), and in this entertaining, highly accessible book, they delineate BLM principles and practices and show you how to implement them in your company.
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Create lasting value with every business decision.

The Blue Line Imperative is a must-read for business leaders who want to ensure their decisions are creating long-lasting value for their companies. Kaiser and Young’s Blue-Line Management approach shows leaders how to prioritize customer needs and wants to increase long-term success. With its extensively researched principles and practical practices, readers will gain valuable insights and tools to transform their businesses’ value creation.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.