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Creative Nonfiction

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The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly - Thryft
David Meerman Scott | John Wiley

The New Rules of Marketing and PR : How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

RM33.12 MYR from RM14.51 MYR Save up to 61%

Goodreads rating: 3.84

RM33.12 MYR from RM14.51 MYR Save up to 61%

In stock: Very Good

Recommendation: The New Rules of Marketing and PR is a must-read for business owners and marketers who want to stay ahead of the curve. The book provides valuable insights into the latest trends in marketing and PR using social media platforms. With new case studies and examples, the author provides a step-by-step action plan for engaging with customers and increasing sales. This book is ideal for anyone looking to improve their marketing strategies and reach their target audience more effectively.
Decode and Conquer: Answers to Product Management Interviews
Lewis C. Lin | Impact Interview

Decode and Conquer: Answers to Product Management Interviews

from RM36.84 MYR

Goodreads rating: 4.08

from RM36.84 MYR

In stock: Very Good

If you're eyeing a product management role, "Decode and Conquer" could be your playbook. Think of it as a companion that decodes the interview process, offering you a leg up against the competition. It shines with frameworks and insider insights that could transform nervous guesswork into strategic responses. After all, landing that dream job is all about understanding the rules of the game.
Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems
New
Steve Krug | New Riders

Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems

from RM40.56 MYR

Goodreads rating: 4.13

from RM40.56 MYR

In stock: Like New

If you've ever felt overwhelmed by the idea of usability testing, Steve Krug's 'Rocket Surgery Made Easy' could be just the book you need. Krug demystifies the process with humor and clarity, making it accessible for anyone, regardless of their experience. He boils down the essentials of testing and fixing design issues into practical steps, making it a great resource for improving your website or app with a hands-on, cost-effective approach.
Ogilvy on Advertising in the Digital Age
New
Miles Young | Goodman

Ogilvy on Advertising in the Digital Age

from RM33.12 MYR

Goodreads rating: 3.6

from RM33.12 MYR

In stock: Like New

This book is your modern compass in the ever-evolving landscape of digital advertising. It fuses the timeless strategies of David Ogilvy with cutting-edge insights for today's dynamic market. It's a must-read if you're aspiring to master brand storytelling in a digital world where attention is the prime currency.
Street Coder
Sedat Kapanoglu | Manning

Street Coder

from RM88.94 MYR

Goodreads rating: 3.94

from RM88.94 MYR

In stock: Well Read

If you're at the start of your coding journey, but traditional guides bore you to tears, Street Coder is your ally. It coaches you through prioritizing your programming tasks and encourages thinking outside the box, all while keeping a devilish grin on your face with its sharp wit. It's not just a manual; it's a mentor with attitude.
The New Influencers: A Marketer's Guide to the New Social Media
Geoffrey A. Moore, Paul Gillin  | Linden Publishing

The New Influencers: A Marketer's Guide to the New Social Media

from RM40.56 MYR

Goodreads rating: 3.77

from RM40.56 MYR

In stock: Well Read

If you're looking to navigate the shifting tides of marketing in the digital age, "The New Influencers" could streamline your journey. Paul Gillin unpacks the disruptive power of social media and blogs, offering tangible strategies to engage with key online personalities effectively. Whether you run a small business or helm marketing at a large firm, this book could be the compass you need to leverage the influence economy to your brand's advantage.
Valuable Content Marketing: How to make quality content the key to your business success - Thryft
Sonja Jefferson, Sharon Tanton  | Kogan Page

Valuable Content Marketing: How to make quality content the key to your business success

RM103.82 MYR from RM55.45 MYR Save up to 49%

Goodreads rating: 3.9

RM103.82 MYR from RM55.45 MYR Save up to 49%

In stock: Well Read

If you're looking to give your business a serious edge in the digital marketplace, "Valuable Content Marketing" could be your playbook. It breaks down the art and science of content marketing into actionable strategies that can help elevate your brand and drive customer engagement. It's a field-tested guide that can turn your content efforts into tangible business success.
Sign Gallery International - Thryft
Signs of the Times Magazine | St Media Group International Inc.

Sign Gallery International

RM21.96 MYR from RM14.51 MYR Save up to 43%

Goodreads rating: 0.0

RM21.96 MYR from RM14.51 MYR Save up to 43%

In stock: Very Good

This book showcases over 400 color photos of award-winning signs from a prestigious design competition, and includes a diverse range of sign types. It's a great resource for anyone in the sign-making industry or those who appreciate design and creativity. The bilingual captions also make it an accessible read for Spanish and Portuguese speakers.
HB Design - Selected Architectural Works
New
Paul McGillick | Tuttle Publishing

HB Design - Selected Architectural Works

from RM33.12 MYR

Goodreads rating: 5.0

from RM33.12 MYR

In stock: Like New

HB Design - Selected Architectural Works could be a good read for architecture enthusiasts and aspiring architects who seek inspiration from the exceptional pieces of architecture created by one of Asia's most successful and influential firms. The book not only showcases a comprehensive collection of their completed and in-progress work, but also sheds light on their process-driven philosophy, wherein each project is a journey of discovery with no assumptions made. HB Design strives to contribute meaningfully to the city with well-crafted buildings that delight and surprise, making it an exceptional addition to any architecture lover's bookshelf.
Managing Humans: Biting and Humorous Tales of a Software Engineering Manager
New
Michael Lopp | Apress

Managing Humans: Biting and Humorous Tales of a Software Engineering Manager

from RM51.72 MYR

Goodreads rating: 3.93

from RM51.72 MYR

In stock: Very Good

If you're looking to understand the dynamics of tech teams beyond just the code, "Managing Humans" is a treasure trove. Michael Lopp uses wit and experience from his storied career to tackle the human side of tech. It’s not just a manual; it’s a collection of stories that will help you navigate the quirks and complexities of managing creative, brilliant, and often eccentric engineers.
Niche: Why the Market No Longer Favours the Mainstream
James Harkin | Abacus Software

Niche: Why the Market No Longer Favours the Mainstream

from RM129.87 MYR

Goodreads rating: 3.36

from RM129.87 MYR

In stock: Well Read

Are you feeling lost amid market giants and their offerings? 'Niche' might just guide you to illuminate your path forward. James Harkin captivates with cases showing that specificity beats ubiquity, detailing how brewing passion in a compact domain could lead to expansive success. It's a must-read if you're contemplating carving out your own unique space in the business ecosystem.
The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail
Joe Vitale, Jo Han Mok  | John Wiley & Sons Inc

The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail

from RM33.12 MYR

Goodreads rating: 3.43

from RM33.12 MYR

In stock: Well Read

You're diving into the digital market, hunting for strategies to monetize your online presence, and "The E-Code" is like the treasure map you've been seeking. The combined wisdom packed in this book comes from those who've walked the path and struck gold. It's not about overnight wealth; it's about actionable, concrete steps to turn your e-mails into a revenue-generating machine—perfect for anyone ready to take their digital hustle to the next level.
Up the Agency: The Funny Business Of Advertising - Thryft
Peter Mayle | St. Martin's Griffin

Up the Agency: The Funny Business Of Advertising

RM29.40 MYR from RM14.51 MYR Save up to 56%

Goodreads rating: 3.56

RM29.40 MYR from RM14.51 MYR Save up to 56%

In stock: Very Good

This book is a must-read for anyone curious about the inner workings of the advertising industry. With sharp wit and a keen eye for detail, Peter Mayle takes readers on a rollercoaster ride through the ups and downs of a creative career in this glamorous yet cutthroat world. From the frenzy and desperation of putting together a new campaign to the fickleness of the product-buying public, Mayle's honest and humorous insights will keep you entertained from start to finish. A hilarious and eye-opening read for both insiders and outsiders alike.
Dos Logos - Thryft
Nicolas Bourquin, Robert Klanten  | Die Gestalten Verlag

Dos Logos

RM62.89 MYR from RM25.68 MYR Save up to 60%

Goodreads rating: 3.96

RM62.89 MYR from RM25.68 MYR Save up to 60%

In stock: Like New

Dos Logos could be a rich resource for designers seeking inspiration from contemporary logo designs. With extensive examples across global industries and a well-structured search system, this book can help users identify new visual languages and styles. It also goes beyond traditional mediums by showcasing logos on building facades, clothing, and illuminated advertising, making it a valuable resource for those seeking to push the boundaries of logo design.
Storytelling on Steroids : 10 stories that hijacked the pop culture conversation - Thryft
John Weich | Laurence King Publishing

Storytelling on Steroids : 10 stories that hijacked the pop culture conversation

RM36.84 MYR from RM18.23 MYR Save up to 55%

Goodreads rating: 3.7

RM36.84 MYR from RM18.23 MYR Save up to 55%

In stock: Very Good

"Storytelling on Steroids" is a must-read for anyone interested in the evolution of pop culture through stories. Weich explores how stories can connect and engage on a massive scale, using examples like Batman and TED Talks to illustrate his points. He also notes how social media has elevated the importance of storytelling, making it more personal than ever. This book is perfect for marketers, creatives, and anyone curious about how stories impact our culture.
Tapworthy: Designing Great iPhone Apps
New
Josh Clark | O'reilly Media

Tapworthy: Designing Great iPhone Apps

from RM51.72 MYR

Goodreads rating: 4.0

from RM51.72 MYR

In stock: Like New

If you're serious about elevating your iPhone app above the crowded marketplace, "Tapworthy" is your playbook for standout design. Josh Clark doesn't just theorize; he offers a visually rich, example-laden journey that can transform your sketches into engaging, user-friendly applications. Ideal for designers eager to leave their mark, this book is equally accessible to programmers and managers looking to understand the nuances of great app design.
Web Pages That Suck: Learn Good Design by Looking at Bad Design - Thryft
Vincent Flanders, Michael Willis  | Sybex Inc

Web Pages That Suck: Learn Good Design by Looking at Bad Design

RM33.12 MYR from RM18.23 MYR Save up to 51%

Goodreads rating: 3.95

RM33.12 MYR from RM18.23 MYR Save up to 51%

In stock: Well Read

If you've ever stumbled upon a website that made you cringe or click away in haste, "Web Pages That Suck" might just become your favorite cautionary tale. Vincent Flanders uses a lighthearted approach to dissect what doesn't work in web design, which could be particularly insightful if you're looking to avoid common pitfalls in creating your own website. Plus, learning from others' mistakes can save you time and embarrassment – it's like the internet's version of 'what not to wear.'
Hot Text: Web Writing That Works
New
Lisa Price, Jonathan Price  | New Riders

Hot Text: Web Writing That Works

from RM96.38 MYR

Goodreads rating: 3.67

from RM96.38 MYR

In stock: Well Read

If you're looking to elevate your online writing skills, "Hot Text: Web Writing that Works" is a treasure trove of practical tips and examples. The approachable style of this book makes it digestible and immediately applicable for anyone who aims to produce compelling web content. Whether you're crafting marketing materials, writing articles, or curating a magnetic web presence, this book will undoubtedly refine your digital voice and strategy.
Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition - Thryft
James L. Adams | Basic Books

Conceptual Blockbusting - A Guide To Better Ideas, Fourth Edition

RM21.96 MYR from RM14.51 MYR Save up to 51%

Goodreads rating: 3.78

RM21.96 MYR from RM14.51 MYR Save up to 51%

In stock: Well Read

This book could be a good read for someone looking to unlock their creativity and break free from the constraints of conventional thinking. James Adams's unique approach, incorporating psychology, engineering, art, and philosophy, helps to identify and overcome the various blocks that hinder the full potential of our minds. With interactive exercises and contemporary examples, Conceptual Blockbusting guides readers on a journey to embrace alternative ways of thinking and discover the joy of creativity.
The Art of Lighting: An International Profile of Home Lighting
Randall Whitehead | Rockport Pub

The Art of Lighting: An International Profile of Home Lighting

from RM66.61 MYR

Goodreads rating: 4.0

from RM66.61 MYR

In stock: Very Good

As you ponder giving your space that warm, inviting glow, "The Art of Lighting" could be the beacon you need. Whitehead's work isn't just an array of stunning visuals but an educational journey through the evolution of lighting design. It's a must-read for anyone ready to elevate their home's ambience with the flick of a switch – an ideal fusion of inspiration and practical guidance.
Good Luck Have Fun - The Rise Of ESports - Thryft
Roland Li | Skyhorse

Good Luck Have Fun - The Rise Of ESports

RM21.96 MYR from RM14.51 MYR Save up to 51%

Goodreads rating: 3.55

RM21.96 MYR from RM14.51 MYR Save up to 51%

In stock: Well Read

This book is the ultimate insider's guide into the world of esports, where passion meets determination in the global phenomenon of competitive video gaming. Experience the rise of industry giants like Evil Geniuses and League of Legends, while exploring the dark side that lurks behind the success stories. Join the players, companies, and games that have revolutionized the world of sports and competition, challenging everything we thought we knew. Dive into this captivating journey and discover why esports is more than just a game—it's a way of life.
Producing for TV and New Media : A Real-World Approach for Producers - Thryft
Dustin Morrow, Kacey Morrow, Cathrine Kellison  | Routledge

Producing for TV and New Media : A Real-World Approach for Producers

RM21.96 MYR from RM14.51 MYR Save up to 78%

Goodreads rating: 3.57

RM21.96 MYR from RM14.51 MYR Save up to 78%

In stock: Like New, Very Good

This book is perfect for individuals who aspire to become a TV or new media producer. It offers practical insight into the industry by including interviews with professionals and providing new sample production forms and contracts. The "Focus on New Media" sections highlight emerging media making it an up-to-date source of information. The book also includes updated web link resources and a companion website with sample forms and contracts.
Trade Fair Design Annual 2007/8 - Thryft
Karin Schulte | Av Edition Gmbh

Trade Fair Design Annual 2007/8

RM24.02 MYR from RM18.88 MYR Save up to 21%

Goodreads rating: 0.0

RM24.02 MYR from RM18.88 MYR Save up to 21%

In stock: Very Good

Recommended for designers, architects, and event managers. Provides a comprehensive collection of the best-designed trade fair stands in the German speaking region. A perfect source of inspiration to create new and fresh design ideas.
Filmmaking - Thryft
Jason Tomaric | Routledge

Filmmaking

RM116.37 MYR from RM74.05 MYR Save up to 36%

Goodreads rating: 3.94

RM116.37 MYR from RM74.05 MYR Save up to 36%

In stock: Very Good

If you're itching to peel back the curtain on the film industry and dive into the world of movie magic, Jason Tomaric's "Filmmaking" is just what you need. With its comprehensive breakdown of the process and insider secrets, it's invaluable for aspiring directors or producers, regardless of budget. Tomaric doesn't just offer wisdom; he opens a door to an elusive industry, with actionable advice to get your story from script to screen.
What Is Publication Design?

What Is Publication Design?

from RM33.12 MYR

from RM33.12 MYR

In stock: Well Read

If you're fascinated by the intricate world of printed media, "What Is Publication Design?" could be your perfect companion. Lakshmi Bhaskaran takes you through a thorough exploration, touching all facets from aesthetics to sustainability in the field. Whether you're a novice with a budding interest in graphic design or a seasoned professional seeking inspiration, this well-rounded guide would serve up fresh insights, backed by an international array of design work that could prove to be both instructive and inspiring.
Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network - Thryft
Jason Miles, Karen Lacey  | Mcgraw Hill

Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network

RM40.56 MYR from RM21.96 MYR Save up to 50%

Goodreads rating: 3.63

RM40.56 MYR from RM21.96 MYR Save up to 50%

In stock: Very Good

If you're looking to connect with your customers in a visual and dynamic way, "Pinterest Power" is the roadmap you need. It's more than just a how-to guide; it unpacks the strategic approach to Pinterest that can amplify your business’s reach and sales. Step into this visual social network with confidence and watch your brand flourish.
The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win - Thryft
Jason Falls, D.J. Waldow  | Que Pub

The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win

RM33.12 MYR from RM14.51 MYR Save up to 56%

Goodreads rating: 3.71

RM33.12 MYR from RM14.51 MYR Save up to 56%

In stock: Very Good

If you’re feeling that your email marketing campaigns are a bit stale, "The Rebel's Guide to Email Marketing" could be the breath of fresh air you need. It challenges conventional wisdom and provides actionable advice to shake up your approach. It's not only about breaking rules; it’s about smartly re-writing them to better engage with your audience and drive results. Embrace a new perspective on email that could very well translate to a healthier bottom line for your business.
Exploring Innovation - Thryft
David Smith | Mcgraw Hill

Exploring Innovation

RM40.56 MYR from RM18.23 MYR Save up to 55%

Goodreads rating: 3.4

RM40.56 MYR from RM18.23 MYR Save up to 55%

In stock: Like New

'Exploring Innovation' would be a great read for students who want to understand the complex concept of innovation in a simplified manner. David Smith has presented the information in a seminar-friendly style, with case studies and examples to aid better understanding. The book's research-based approach promotes critical thinking and would be useful for those who encounter innovation in their media and work-life.
LIVE AND WORK: MODERN HOMES AND OFFICES: THE SOUTHERN CALIFORNIA ARCHITECTURE OF SHUBIN + DONALDSON - Thryft
Thom Mayne | Oro Editions

LIVE AND WORK: MODERN HOMES AND OFFICES: THE SOUTHERN CALIFORNIA ARCHITECTURE OF SHUBIN + DONALDSON

RM111.26 MYR from RM55.45 MYR Save up to 50%

Goodreads rating: 3.0

RM111.26 MYR from RM55.45 MYR Save up to 50%

In stock: Very Good

For the aesthete enchanted by architecture, "LIVE AND WORK" offers more than a coffee table book; it provides a deep dive into the innovative work of Shubin and Donaldson. It's an exploration of space that blurs the lines between living and working spaces, tailored for those inspired by the fluidity of modern design and cultural narratives. If you appreciate architecture that speaks to lifestyle and context, this monograph will enrich your perspective on design.
The Cluetrain Manifesto - Thryft

The Cluetrain Manifesto

RM21.96 MYR from RM14.51 MYR Save up to 51%

RM21.96 MYR from RM14.51 MYR Save up to 51%

In stock: Very Good

This book is a must-read for anyone in business who wants to understand the power of the internet and how it has transformed the way we communicate and do business. It's a wake-up call that challenges traditional corporate assumptions and emphasizes the importance of listening to customers and engaging in conversations. With powerful firsthand experiences and thought-provoking theses, The Cluetrain Manifesto will open your eyes to the new realities of the digital age and help you navigate the changing landscape of business. Get ready to be inspired and motivated to transform your organization into one that is clued-in and ready to seize the opportunities of the digital marketplace.
Screen Future - Thryft
Brian David Johnson | Intel Press

Screen Future

RM51.72 MYR from RM14.51 MYR Save up to 77%

Goodreads rating: 3.6

RM51.72 MYR from RM14.51 MYR Save up to 77%

In stock: Very Good

Screen Future Paperback is an insightful book that helps readers understand the evolution of entertainment. Brian David Johnson provides a detailed analysis of the factors that are shaping the future of TV and media. The book uses a blend of social and computer sciences to present a clear picture of what's in store for us. If you're interested in understanding how entertainment is transforming, this book is a must-read.
Experimental Formats & Packaging - Thryft
Roger Fawcett-Tang, Daniel Mason  | Rockport Publishers

Experimental Formats & Packaging

RM33.12 MYR from RM14.51 MYR Save up to 61%

Goodreads rating: 3.93

RM33.12 MYR from RM14.51 MYR Save up to 61%

In stock: Like New

This book is a great choice for designers looking to create unique, out-of-the-box packaging and book formats. With over 100 case studies, it provides inspiration and practical knowledge to help push boundaries and experiment with different materials and techniques. The extensive directory of materials and basic box templates is also a useful resource for designers looking to expand their skills and knowledge in this area.
One Show Interactive: No. 22 - Thryft
The One Club | Rotovision

One Show Interactive: No. 22

RM62.89 MYR from RM36.84 MYR Save up to 41%

Goodreads rating: 0.0

RM62.89 MYR from RM36.84 MYR Save up to 41%

In stock: Very Good

If you're looking to be inspired by the creative trends in the digital advertising world, One Show Interactive offers you a goldmine of excellence. It's not just about showcasing the winners; it's about diving into their strategies, structures, and designs through insightful commentary. The included CD-ROM is your interactive gateway to these innovative campaigns, making it a tactile learning experience for anyone passionate about the evolution of advertising and design.
Marketing Communications : Principles and Practice - Thryft
Philip J. Kitchen | Cengage Learning Emea

Marketing Communications : Principles and Practice

RM51.72 MYR from RM21.96 MYR Save up to 59%

Goodreads rating: 3.75

RM51.72 MYR from RM21.96 MYR Save up to 59%

In stock: Well Read

Marketing Communications: Principles and Practice is an essential guide that provides a thorough understanding of the practical and theoretical frameworks of successful marketing communication. This book is highly recommended for students and practitioners looking to improve their knowledge and understanding of advertising, direct marketing, public relations, and the Internet. The case studies and opinions of recognized experts make it a valuable tool for achieving success in marketing communication.
Digital Body Language - Thryft
Steven Woods | New Year Publishing

Digital Body Language

RM29.40 MYR from RM14.51 MYR Save up to 56%

Goodreads rating: 3.67

RM29.40 MYR from RM14.51 MYR Save up to 56%

In stock: Very Good

Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. Whether it is Google s ability to make the information resources of the Internet searchable or social media s ability to connect people with peers for credible opinions on products and services, the way in which we access information and search for products has fundamentally changed. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and read the room has disappeared. Marketing must step in to read prospects Digital Body Language and use that knowledge to guide the prospects buying process. The new book Digital Body Language Deciphering Customer Intentions in an Online World , discusses the transitions that this is forcing in marketing departments everywhere, as they move to succeed in this new reality. In it, Steven Woods, industry expert and CTO of Eloqua discusses best practices for analyzing and understanding customer intent through analyzing their Digital Body Language. The book uses informative explanations and in-depth case studies of many of the leading marketers around the world to show approaches to profiling, leads scoring, lead nurturing, sales handoff, marketing analytics, and data management. Woods makes a compelling case that the transitions we are all experiencing in today's marketing environment are part of a fundamental shift in the way we think about marketing and the way we understand the buying process of our customers.
Movie Marketing: Opening the Picture and Giving It Legs
Tiiu Lukk | Silman-james Press

Movie Marketing: Opening the Picture and Giving It Legs

from RM33.12 MYR

Goodreads rating: 3.42

from RM33.12 MYR

In stock: Very Good

If you're intrigued by the inner workings of film promotion or considering a dive into the industry yourself, this read is invaluable. The book pulls back the curtain on the marketing magic behind both blockbusters and indie favorites. It's a treasure trove of case studies that will arm you with knowledge from real-world campaigns and give you a nuanced understanding of what it takes to make a film shine in the marketplace.
The Social Media Bible - Tactics, Tools, And Strategies For Business Success - Thryft
Lon Safko | Wiley

The Social Media Bible - Tactics, Tools, And Strategies For Business Success

RM29.40 MYR from RM14.51 MYR Save up to 56%

Goodreads rating: 3.72

RM29.40 MYR from RM14.51 MYR Save up to 56%

In stock: Very Good

This book is a must-read for anyone looking to harness the potential of social media to boost their business. With its comprehensive coverage of tactics, tools, and strategies, it provides a complete toolbox to revamp your marketing strategy. What sets it apart is its focus on measuring social media ROI and the inclusion of numerous case studies, making it an invaluable resource for practical implementation. Lon Safko's expertise in the field is evident throughout the book, offering actionable insights to help you unlock the power of social media for success.
Nik Software Captured - The Complete Guide To Using Nik Software's Photographic Tools - Thryft
Josh Haftel, Tony L. Corbell  | Wiley

Nik Software Captured - The Complete Guide To Using Nik Software's Photographic Tools

RM21.96 MYR from RM14.51 MYR Save up to 51%

Goodreads rating: 3.96

RM21.96 MYR from RM14.51 MYR Save up to 51%

In stock: Well Read

This book on using Nik Software's tools is a must-read for both amateur and professional photographers looking to take their skills to the next level. With comprehensive coverage of the digital workflow, editing techniques, and specific tools like Dfine 2.0 and Silver Efex Pro 2, this book provides a complete guide to unleashing the full potential of your photographs. Whether you're interested in HDR imaging or enhancing the sharpness of your images, Nik Software Captured has got you covered. Get ready to master the art of photography with Nik Software!
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
Luke Sullivan | John Wiley & Sons Inc

Hey, Whipple, Squeeze This: A Guide to Creating Great Ads

from RM122.43 MYR

Goodreads rating: 4.21

from RM122.43 MYR

In stock: Well Read

If you're intrigued by the power of creativity in marketing, "Hey, Whipple, Squeeze This" could be your new favorite read. Luke Sullivan offers a witty and informative dive into the advert world, blending historical perspectives with contemporary insights, especially into digital realms. It's a must-read for anyone aspiring to craft ads that strike a chord and actually sell — a bridge between art and commerce in the quirkiest, most enlightening way.
PR 2.0 : New Media, New Tools, New Audiences - Thryft
Deirdre Breakenridge | Ft Pr

PR 2.0 : New Media, New Tools, New Audiences

RM33.12 MYR from RM14.51 MYR Save up to 61%

Goodreads rating: 3.43

RM33.12 MYR from RM14.51 MYR Save up to 61%

In stock: Very Good

This book could be a great read for marketing and PR professionals who are interested in understanding and utilizing new media tools and social networking concepts. It offers practical guidance and real-world examples of how to effectively apply new media strategies to achieve results in public relations work. The book features an extraordinary array of new PR best practices, including setting up online newsrooms, using visual and social media in releases, and leveraging new online research and analytics tools. It also includes interviews with leading PR 2.0 practitioners, making it a valuable resource for anyone looking to master the newest tools and stay ahead in the ever-evolving world of public relations.
Presentations: Proven Techniques for Creating Presentations That Get Results
Gary R. McClain | Adams Media

Presentations: Proven Techniques for Creating Presentations That Get Results

from RM59.17 MYR

Goodreads rating: 3.0

from RM59.17 MYR

In stock: Very Good

If presenting is a tough gig for you, this book might just be your new mentor. It untangles the fear of public speaking by offering a clear, structured approach to preparing and delivering presentations. From understanding your audience to mastering the use of technology, it's like a personal coach for anyone aiming to persuade or inform with confidence. Plus, Dr. McClain's professional background promises insights grounded in experience, not just theory.
Gear Up: Test Your Business Model Potential and Plan Your Path to Success - Thryft
Lena Ramfelt, Jonas Kjellberg, Tom Kosnik  | Capstone

Gear Up: Test Your Business Model Potential and Plan Your Path to Success

RM18.23 MYR from RM14.51 MYR Save up to 62%

Goodreads rating: 3.75

RM18.23 MYR from RM14.51 MYR Save up to 62%

In stock: Very Good

If you're standing at the crossroads of innovation and entrepreneurship, "Gear Up" could be the compass you need. It's like having a mentor in book form, offering you a clear pathway to transform your ideas into a viable business model. Its practical approach, based on academically-founded strategies and real-world testing, guides you to not just dream, but to plan and execute with confidence.
This Business Of Broadcasting - A Practical Guide To Jobs & Job Opportunities In The Broadcasting Industry - Thryft
Leonard Mogel | Billboard Books

This Business Of Broadcasting - A Practical Guide To Jobs & Job Opportunities In The Broadcasting Industry

RM21.96 MYR from RM14.51 MYR Save up to 51%

Goodreads rating: 4.0

RM21.96 MYR from RM14.51 MYR Save up to 51%

In stock: Well Read

This book is an essential guide for anyone seeking a career in broadcasting. It provides a comprehensive overview of the industry and its job functions and salaries, as well as offering expert advice on education, resumes, interviews, and internships. Users can expect to gain insights from interviews with industry veterans and fast-track newcomers to develop their own successful paths.
Onprint - Thryft
Laia Blasco Soplon | Index Books S L

Onprint

from RM14.51 MYR Save up to 38%

Goodreads rating: 3.6

from RM14.51 MYR Save up to 38%

In stock: Well Read

This book is a must-read for designers and creatives who want to elevate their print media projects. With a clear and practical approach, "Onprint" breaks down the complex process of print graphic production, giving readers a comprehensive understanding of prepress, printing, and post-print systems. Whether you're a beginner or an experienced professional, this book will help demystify the world of print and provide valuable insights into both technical limitations and creative possibilities. It also explores the exciting intersection of print and digital publication, making it an essential resource for anyone seeking to stay at the forefront of design trends.
Marketing Management - Thryft
Kevin Lane Keller, Ang Swee Hoon, Philip Kotler  | Pearson Education

Marketing Management

RM18.23 MYR from RM14.51 MYR Save up to 40%

Goodreads rating: 3.85

RM18.23 MYR from RM14.51 MYR Save up to 40%

In stock: Like New, Very Good

If you're diving into the vast world of marketing, especially within the colorful and diverse landscapes of Asia, this book is your compass. Kotler's revered approach is tailored here with relevant case studies that resonate with the dynamic Asian market. It's not just a read; it's a practical toolkit that evolves with the realities of the market, making sure you stay sharp and informed in an arena that never stops changing.
Gund Partnership - Thryft
Paul Goldberger | Images Publishing Dist Ac

Gund Partnership

RM40.56 MYR from RM25.68 MYR Save up to 39%

Goodreads rating: 0.0

RM40.56 MYR from RM25.68 MYR Save up to 39%

In stock: Well Read

If you have an interest in how architecture can narrate a community’s ethos and weave into the very fabric of its environment, you might find this book compelling. It’s a deep dive into Gund Partnership’s approach to architectural design, which skillfully balances respect for context with inventive material use. The visuals and discussions in this book offer a rich insight into spatial design that honors human scale and surprises with delight. Whether you’re a student of design or just appreciate architecture's role in storytelling, this book could be a source of both inspiration and education.
Writing Television Sitcoms - Thryft
Evan S. Smith | Perigee Trade

Writing Television Sitcoms

RM21.96 MYR from RM14.51 MYR Save up to 51%

Goodreads rating: 3.46

RM21.96 MYR from RM14.51 MYR Save up to 51%

In stock: Well Read

If you aspire to be a comedy screenwriter, this book serves as a comprehensive guide that teaches you how to write a funny script and pitch your show idea with examples from new and classic shows. It also provides insights from top writer-producers and explains how new-media developments can help you break into the business, making it an excellent starting point for beginners.
Writing for Television, Radio, and New Media - Thryft
Robert L. Hilliard | Cengage Learning

Writing for Television, Radio, and New Media

RM81.49 MYR from RM36.84 MYR Save up to 57%

Goodreads rating: 3.9

RM81.49 MYR from RM36.84 MYR Save up to 57%

In stock: Well Read

Hilliard's comprehensive guide offers practical tips and techniques for writing successful scripts across various media, including TV, radio, and online platforms. With clear organization, excellent examples, and attention to detail, this book is a must-have for anyone looking to break into the world of professional writing for television, radio, or new media.
Exploring Marketing Research - Thryft

Exploring Marketing Research

RM116.37 MYR from RM66.61 MYR Save up to 46%

RM116.37 MYR from RM66.61 MYR Save up to 46%

In stock: Very Good

If you're intrigued by how technology revolutionizes data gathering and customer insights, "Exploring Marketing Research" delves into the intersections of IT and marketing in a way that's both accessible and comprehensive. Given the internet's monumental role in shaping today's marketing strategies, you'll find this read provides a deeper understanding of the evolving landscape and prepares you for the market's digital future. It's especially beneficial if you're advancing your career in marketing or spearheading initiatives that hinge on market research.
Strategies for Business and Technical Writing - Thryft
Kevin J. Harty | Longman

Strategies for Business and Technical Writing

RM33.12 MYR from RM18.23 MYR Save up to 51%

Goodreads rating: 3.0

RM33.12 MYR from RM18.23 MYR Save up to 51%

In stock: Well Read

If you're aiming to excel in the arena of business or technical writing, 'Strategies for Business and Technical Writing' is a must-read. It's like a Swiss army knife for professional writing – compact yet brimming with sharp insights. The book stands out by offering direct, seasoned advice from experts which might not only refine your writing skills but also give you that competitive edge in your workplace communications.

Explore Creative Nonfiction

At Thryft, our Creative Nonfiction collection invites readers to explore the boundary between fact and storytelling. Whether you're delving into an illuminating memoir or an insightful essay, these works offer unmatched perspectives. Discover narratives that not only inform but also captivate with their artistic expression.