Business

Dive into our Business collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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The Hypnotic Salesman - Thryft
Adam Eason

The Hypnotic Salesman

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If you're in the sales field and looking to up your game, "The Hypnotic Salesman" is more than a book; it's a mentor in your pocket. With insights into non-verbal communication, effective language patterns, and strategies for closing the sale, it offers a treasure trove of tricks to enchant and convert your prospects. Imagine achieving your sales goals by being the person customers trust and want to buy from—that's the promise of this book.

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Fast Forward Your Etiquette - 10 Steps To Conduct Yourself With Poise At Work & At Play

Fast Forward Your Etiquette - 10 Steps To Conduct Yourself With Poise At Work & At Play

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Whether you're attempting to climb the corporate ladder or just want to present your most polished self during social gatherings, "Fast Forward Your Etiquette" has practical tips that can help. Joshua Luke maps out a clear guide to navigating interpersonal interactions with grace. His advice is especially beneficial for those seeking to make a strong impression and build lasting professional and personal connections.

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Communication and Reports - Thryft
Peter Padget

Communication and Reports

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This book could be a good read for anyone who wants to improve their communication skills in a professional setting. The author, P. Padget, provides clear and concise guidance on how to write effective reports and memos. The book is particularly useful for those who need to present information in a professional context, such as managers, executives, and corporate communicators. With its practical advice and straightforward approach, readers will be able to apply the concepts and techniques learned from this book in their day-to-day work.

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The Nature of Marketing : Marketing to the Swarm as well as the Herd - Thryft
Chuck Brymer

The Nature of Marketing : Marketing to the Swarm as well as the Herd

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The Nature of Marketing would be a great read for anyone interested in learning how to better engage with consumers in the digital age. Brymer's book offers insights into how brands can tap into the power of social networks to build sustainable desire and create demand. Its most distinctive feature is its focus on the importance of community-building in modern marketing. Readers may appreciate Brymer's clear writing style and practical advice.

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Marketing Communications : Principles and Practice - Thryft
Philip J. Kitchen

Marketing Communications : Principles and Practice

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Marketing Communications: Principles and Practice is an essential guide that provides a thorough understanding of the practical and theoretical frameworks of successful marketing communication. This book is highly recommended for students and practitioners looking to improve their knowledge and understanding of advertising, direct marketing, public relations, and the Internet. The case studies and opinions of recognized experts make it a valuable tool for achieving success in marketing communication.

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The Best Of Brochure Design 8 - Thryft
Ann Willoughby

The Best Of Brochure Design 8

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The Best of Brochure Design 8 is a must-read for any graphic designer looking to enhance their brochure design skills. The book showcases the latest and greatest brochures from around the world, providing readers with a valuable resource for choosing type, layout, and photo treatments. It's an inspiring and problem-solving book that offers a wealth of ideas and advice for any design enthusiast or professional.

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Fantastic Folders And Exceptional Envelopes: A Designer's Guide To Custom Carriers That Open Conversations And Seal Deals - Thryft
Jenny Sullivan, Patricia Belyea

Fantastic Folders And Exceptional Envelopes: A Designer's Guide To Custom Carriers That Open Conversations And Seal Deals

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If you're passionate about graphic design and understand the impact of packaging, "Fantastic Folders And Exceptional Envelopes" could be just the inspiration you need. This book delves into the nuances of designing custom carriers that not only stand out visually but also function superbly. It's great for someone who appreciates that the devil is in the details — from flap styles to paper choices, this guide could help you transform a mundane task into an art form, potentially making your work the talk of the town and a deal-sealer.

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Public Relations : Principles and Practice - Thryft
Philip J. Kitchen

Public Relations : Principles and Practice

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This book is a comprehensive guide to understanding the theory and practice of public relations. With case studies and end-of-chapter questions, it helps both students and practitioners develop their knowledge and skills in this arena. The unique feature of this book is that it draws on the opinions, views, expertise, and understanding of a range of practitioners and theorists to provide a holistic view of the subject matter. Recommended for those who want to master the principles of public relations.

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Creative Card Design: Promotional Greetings - Thryft
P I E Books

Creative Card Design: Promotional Greetings

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If the world of greeting cards and direct mailings excites you, "Creative Card Design: Promotional Greetings" could be a treasure trove of inspiration. The book is a visual feast of innovative and successful designs that speak the language of creativity and professionalism. Seeing what talented minds from around the globe have conjured up might just spark your next big idea, and keep your designs fresh and intriguing. It's perfect for any graphic designer or creative professional looking to sprinkle some magic into their work.

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Organization Development: The Process of Leading Organizational Change - Thryft
Donald L. Anderson

Organization Development: The Process of Leading Organizational Change

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If you're facing the challenges of steering an organization through the rapid currents of change, this book could be a beacon for you. It dives into the ethics and real-world applications behind organizational development, which can be invaluable in our era of globalization and technological leaps. What sets it apart is its blend of classic and contemporary methods, ensuring you have a well-rounded understanding of how to lead effectively in today's dynamic work environment.

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Business Data Communications - Thryft
William Stallings

Business Data Communications

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If you're delving into information and network management, this book could serve as your backbone. With real-world case studies, it doesn't just float in theoretical space; it grounds you in how data communications play out in actual business scenarios. It's particularly useful if you're interested in how the landscape has evolved with the advent of the internet and wireless networks. Keep in mind its publication date, though; while it lays out the foundation, some topics might need a contemporary supplement.

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Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond - Thryft
Ronni T. Marshak, Patricia B. Seybold

Customers.Com - How To Create A Profitable Business Strategy For The Internet And Beyond

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If you're intrigued by how top-tier companies have ingeniously harnessed the power of the internet to elevate their customer service and boost their profits, then Patricia Seybold's 'Customers.com' holds the key. It's a treasure trove of real-world examples, from Amazon to Hertz, illustrating the art of customer-centric online strategy. Whether you're a budding entrepreneur or a seasoned executive, this book could become your roadmap to mastering e-commerce and staying competitive in the digital age.

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A Straightforward Guide to Speech Writing and Presentation - Thryft
R. Watson

A Straightforward Guide to Speech Writing and Presentation

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This book is a must-read for individuals who struggle with public speaking and need a step-by-step guide to prepare, write and present effective speeches for various occasions. It offers practical tips on how to overcome stage fright, grab the audience's attention, structure a speech and deliver it with confidence. With clear and concise language, this revised edition is an excellent choice for beginners and professionals alike.

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The Basics: Proofreading : A Programmed Approach - Thryft
Dona Orr, H. Frances Daniels, Carol Henson

The Basics: Proofreading : A Programmed Approach

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This book is an excellent resource for anyone looking to improve their proofreading skills. With a programmed approach and clear-cut examples, readers can reinforce their learning. The use of current technology and workplace readiness skills makes this book relevant and useful for professionals. Additionally, the addition of humor makes it an enjoyable read despite its technical nature.

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Mining for Gold : Facilitation Skills to Unearth a Wealth of Ideas from Your Team - Thryft
Michael Podolinsky

Mining for Gold : Facilitation Skills to Unearth a Wealth of Ideas from Your Team

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Mining for Gold could be a good read for anyone who finds themselves leading meetings or trainings frequently. The book provides practical tips on how to manage group dynamics and keep discussions focused. One of its most unique features is its emphasis on using neural linguistic programming and other nonverbal cues to improve facilitation skills. Users may find this book particularly helpful if they struggle with managing difficult participants or want to discover new ways to help their teams generate fresh ideas.

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Teaching Skills in Further and Adult Education - Thryft
David Minton

Teaching Skills in Further and Adult Education

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This book would be an excellent choice for an individual looking to acquire insight into practical aspects of teaching FE and adult education teachers. With the author's years of experience in the field, readers can expect to gain valuable skills on classroom management and how to succeed even during difficult circumstances.

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Science in the Private Interest - Has the Lure of Profits Corrupted Biomedical Research? - Thryft
Sheldon Krimsky, Ralph Nader

Science in the Private Interest - Has the Lure of Profits Corrupted Biomedical Research?

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If you're someone who likes to delve deep into the ethical implications of modern advancements, "Science In The Private Interest" will not disappoint. This book offers a thought-provoking critique of how academia's traditional quest for knowledge can be compromised by the allure of financial gain. It's a compelling read for anyone interested in the delicate balance between scientific integrity and the lure of commercial success.

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Power Interviews: Job Winning Tactics from Fortune 500 Recruiters - Thryft
Neil Yeager, Lee Hough

Power Interviews: Job Winning Tactics from Fortune 500 Recruiters

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Heading into an interview can be nerve-wracking, but "Power Interviews" is like having a coach in your corner who knows all the plays of the corporate giants. The book doesn't just prep you with potential questions; it helps you dive into the psychology of interviewing, giving you the tools to read the situation and react effectively. You'll feel prepared to handle the curveballs and close the deal with confidence, potentially turning that interview into a career-defining moment.

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The Big Book Of Brochures - Thryft
Funf Freunde (five Friends)

The Big Book Of Brochures

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The Big Book of Brochures is a great read for graphic designers and students looking to create innovative and high-quality brochures. The book offers hundreds of ideas, recommendations, and inspiration from top designers around the world for creating corporate and product literature, annual reports, direct marketing, and new media. With a variety of styles covered, from classic to modern, sophisticated to conceptual, this book is an indispensable brainstorming resource for any designer looking to create exceptional brochures for their clients.

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Methodology for Creating Business Knowledge - Thryft
Björn Bjerke, Ingeman Arbnor

Methodology for Creating Business Knowledge

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"Methodology for Creating Business Knowledge" is a valuable guide for business and social science research students, providing a clear overview of different methodological approaches for understanding complex business problems. The authors discuss in detail the analytical, systems and actor approaches and the techniques employed for collecting data, measurement and controlling reliability, which help students refine their methodology skills. The book's emphasis on historical studies, case studies, and language development make it an ideal resource for research investigations, making it well-suited for research students in business and the social sciences.

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Communication Mosaics : An Introduction to the Field of Communication, International Edition - Thryft
Julia T. Wood

Communication Mosaics : An Introduction to the Field of Communication, International Edition

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This book is a great choice for anyone who wants to improve their communication skills, both in their personal and professional life. Its unique feature is its focus on the mosaic-like nature of communication, emphasizing the different contexts in which communication takes place. The author's first-person narrative style and relatable student commentaries make the text engaging and easy to read, while its up-to-date research and practical advice provide readers with concrete steps to becoming a more effective communicator. Overall, this book is highly recommended for anyone looking to enhance their communication skills and succeed in their personal and professional endeavors.

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International Public Relations : Negotiating Culture, Identity, and Power - Thryft
Patricia A. Curtin, T. Kenn Gaither

International Public Relations : Negotiating Culture, Identity, and Power

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The book effectively illustrates how theory informs practice with its unique cultural-economic model and practice matrix. It offers a comprehensive and critical approach to global public relations practices with real-world examples from around the world. Readers can expect to gain a deep understanding of cultural diversity, ethics, and values in international public relations. It is an excellent resource for students and professionals interested in expanding their knowledge of global public relations practices.

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Global Literacies: Lessons on Business Leadership and National Cultures - Thryft
Carl Phillips

Global Literacies: Lessons on Business Leadership and National Cultures

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If you're carving out your space in today's global market, "Global Literacies" can be your compass. It distills the wisdom from top CEOs worldwide into tangible leadership practices, blending cross-cultural savvy with business acumen. Dive into this read to understand the universal truths of leadership and the critical role culture plays in international business success—insights that could help you and your organization thrive in the global economy.

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Conversations With the Greatest Networke
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John Milton Fogg

Conversations With the Greatest Networke

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If you're intrigued by the dynamics of network marketing, this could be the gem you've been searching for. John Milton Fogg delivers a series of earnest conversations, offering practical wisdom that transcends the usual 'how-to' of the industry. Whether you're a budding entrepreneur or a seasoned professional looking to reignite your passion, this book provides a fresh perspective on what it means to be successful in the network marketing world.

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International Public Relations : A Comparative Analysis - Thryft
Ni Chen, Hugh M. Culbertson

International Public Relations : A Comparative Analysis

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This book is a great read for those interested in understanding public relations practices across the world. It provides a comparative analysis of public relations strategies across countries and regions and offers insights into the cultural, societal, and political factors that shape communications in different parts of the world. This book is ideal for PR professionals working for multinational organizations, educators teaching international communication, and researchers studying the field of international PR.

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IPhone In Easy Steps - Covers IOS 9 - Thryft
Drew Provan

IPhone In Easy Steps - Covers IOS 9

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If you've just jumped on the iPhone bandwagon, "iPhone In Easy Steps" is the perfect guide to help you harness the full potential of your device. With step-by-step instructions, you'll quickly become an iPhone expert. From navigating the interface to downloading apps and using social media, this book covers all the essentials. Plus, you'll master photography, web browsing, and online shopping in no time. Get ready to impress your friends with your newfound iPhone skills!

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People Styles at Work: Making Bad Relationships Good and Good Relationships Better - Thryft
Robert Bolton

People Styles at Work: Making Bad Relationships Good and Good Relationships Better

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Feeling perplexed by office dynamics? "People Styles at Work" could be your roadmap to smoother interactions. It helps you understand and adapt to various personality types, crafting better working partnerships. By reading this book, you gain insights into body language and behavior which are key in creating a more collaborative and less stressful work environment. Plus, its tips extend beyond the office, enhancing your personal connections.

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Step-By-Step Wedding Photography - Techniques For Professional Photographers - Thryft
Damon Tucci

Step-By-Step Wedding Photography - Techniques For Professional Photographers

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Recommendation: If you're a photographer looking to capture unforgettable moments on a wedding day, "Step-By-Step Wedding Photography" is the ultimate companion. With a no-nonsense approach, this book provides practical, step-by-step techniques that will help you create cutting-edge shots. Unlike other photography books, it doesn't get lost in theory but focuses on the specific steps you need to take to get the job done. From organizing the shots to mastering technical know-how, this blueprint will ensure you capture beautiful memories that will last a lifetime.

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Brochure Design Forum: A Sourcebook Of International Corporate Graphic Design. 2 (1993) - Thryft
P.I.E. Books

Brochure Design Forum: A Sourcebook Of International Corporate Graphic Design. 2 (1993)

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English, Japanese

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How To Say It Best - Choice Words, Phrases & Model Speeches For Every Occasion - Thryft
Jack Griffin

How To Say It Best - Choice Words, Phrases & Model Speeches For Every Occasion

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"How to Say It Best" provides a comprehensive guide to speech-making for all kinds of occasions. With its suggestions for appropriate language and phrases, it can help users craft speeches that are both effective and memorable. Users would appreciate the author's insights into expressing emotions and delivering impactful orations.

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Reporting in Aust Ref 2e - Thryft
Sally A White

Reporting in Aust Ref 2e

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The IABC Handbook of Organizational Communication : A Guide to Internal Communication, Public Relations, Marketing, and Leadership - Thryft
Gillis

The IABC Handbook of Organizational Communication : A Guide to Internal Communication, Public Relations, Marketing, and Leadership

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The IABC Handbook of Organizational Communication is a must-read for business leaders who want to understand the intricacies of corporate communication. It covers a wide range of topics including crisis management and ethics, while also delving into the impact of new technologies and social media on communication strategies. The book is well-researched and well-organized, making it an invaluable resource for anyone looking to improve their organization's communication practices.

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Business Communications - Thryft
William C. Himstreet

Business Communications

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This textbook is an essential guide for anyone looking to improve their communication skills in a business setting. From writing effective emails to giving presentations, this book covers it all. The revised edition includes updated examples and exercises, making it relevant for today's workplace. Users can expect to learn practical tips and techniques for effective communication that can help them advance in their careers.

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Well Said!: Presentations and Conversations That Get Results - Thryft
Darlene Price

Well Said!: Presentations and Conversations That Get Results

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'Well Said!' might just be the game-changer you need if you're looking to sharpen your presentation skills. Darlene Price provides practical and easily digestible advice for anyone wanting to influence and captivate their audience, whether in a boardroom or during a casual conversation. Not just theoretical, this book offers real-life examples that showcase how the right words and body language can make you more persuasive and help you achieve your objectives. Whether you need to nail an elevator pitch or engage stakeholders, 'Well Said!' might just be the collateral to your success.

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Peak Performance: Business Lessons From the World's Top Sports Organizations - Thryft
Clive Gilson; Mike Pratt; Kevin Roberts; Ed Weymes

Peak Performance: Business Lessons From the World's Top Sports Organizations

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If you're looking to boost your business's performance, "Peak Performance" could offer you that competitive edge. This book takes lessons from the pinnacle of sports organizations and distills them into actionable insights for the corporate world. It's like having a coach for your business strategy, helping to push you and your organization to the top of your game.

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Effective Organisational Communication : Perspectives, principles and practices - Thryft
Richard Blundel, Kate Ippolito

Effective Organisational Communication : Perspectives, principles and practices

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This book provides a strong theoretical foundation while also incorporating real-world examples, encouraging readers to challenge assumptions and gain new insights. It offers practical communication skills for individuals looking to enhance their communication styles and succeed in business.

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Essential Interviewing : A Programmed Approach to Effective Communication, International Edition - Thryft
D.R. Evans

Essential Interviewing : A Programmed Approach to Effective Communication, International Edition

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Essential Interviewing is a great read for individuals who want to master the art of interviewing. The book provides clear and specific instructions on interview skills, making it a great resource for professionals in various settings such as social work, counseling, nursing, personnel work, and human services. The book follows a programmed-learning model that has successfully trained members of helping professions for 30 years, making it a well-rounded guide for all professionals.

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Getting It Right in Italy: A Manual for the 1990's - Thryft
William Ward

Getting It Right in Italy: A Manual for the 1990's

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If you're planning a trip to Italy or looking to immerse yourself in Italian customs, "Getting it Right in Italy" could be your go-to resource. It's not just a travel guide; it dives into the idiosyncrasies of conducting business, socializing, and everyday life in Italy. The detailed tips provided—from art gallery hacks to social interactions—could make your experience seamless and authentic. Whether you're navigating a business dinner or trying to blend in at a local festa, this book promises to equip you with the cultural insights you need.

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The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers
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George S. Day

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

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This book could be a gem if you're looking to dive deep into customer-centric business strategies. George S. Day has distilled a decade of research and real-world examples into insights that can transform your approach to marketing. If you aim to understand the intricacies of market orientation and customer value, and plan to apply these principles to attract and retain valuable customers, this read will be right up your alley. Your takeaways could be the competitive edge your business needs.

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One Show Interactive: No. 22 - Thryft
The One Club

One Show Interactive: No. 22

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If you're looking to be inspired by the creative trends in the digital advertising world, One Show Interactive offers you a goldmine of excellence. It's not just about showcasing the winners; it's about diving into their strategies, structures, and designs through insightful commentary. The included CD-ROM is your interactive gateway to these innovative campaigns, making it a tactile learning experience for anyone passionate about the evolution of advertising and design.

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Corporate Information Systems Management: Text and Cases - Thryft
James L. McKenney, Lynda M. Applegate, F. Warren McFarlan

Corporate Information Systems Management: Text and Cases

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If you're interested in understanding how businesses handle their complex information systems, this one might be for you. The combination of text and case studies offers a practical perspective that’s bound to give you insights into IT strategies and challenges that corporations face. Perfect for those looking to delve into information management complexities or studying business IT.

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The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts - Thryft
Wally Wood, Jerry Acuff

The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts

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If networking feels like a chore, this book might change your perspective. "The Relationship Edge in Business" doesn't just talk tactics; it emphasizes the genuine human connections that form the backbone of any successful relationship, professional or otherwise. Reading it feels like getting advice from a mentor who truly understands that business is all about people. It could be the nudge you need to take your interpersonal savvy from good to great.

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Business English: Writing in the Global Workplace - Thryft
Dona J. Young

Business English: Writing in the Global Workplace

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This book can be a great read for professionals looking to improve their business communication skills across international borders. The book provides practical, real-world examples of business writing in a global workplace. Dona Young's conversational style and clear instructions make it easy for the reader to understand and apply the concepts covered in the book. The book covers email writing, report writing, and also has a chapter on multicultural communication. Overall, a valuable resource for anyone looking to improve their business communication skills.

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Essentials of Business Communication - Thryft

Essentials of Business Communication

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This book is ideal for professionals who want to hone their communication skills. It provides a comprehensive guide to writing effective memos, letters, reports, and resumes. It also offers additional coverage of contemporary communication methods such as Internet and E-mail communication, diversity, and ethics. The book's unique feature is its three-in-one structure, which includes text, practical workbook, and self-teaching grammar/mechanics handbook. It is written by Mary Ellen Guffey, who is a dedicated professional and a leading expert in the field of business communication.

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Think Public Relations - Thryft
Glen Cameron, Dennis L. Wilcox, Bryan Reber

Think Public Relations

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If you're new to public relations and want to understand how theory meets practice, "Think Public Relations" could be the road map you need. It's visually engaging and packed with examples that illustrate the exciting nature of PR campaigns. With a focus on critical thinking and the realities of competition and conflict management in the industry, this book doesn't just inform—it prepares you for the fast-paced PR world. Plus, it addresses ethics, an indispensable part of your future profession.

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Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon

Consumer Behavior: Buying, Having, and Being

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If you've ever wondered why we buy what we buy, "Consumer Behavior" sheds light on the mysteries of shopping habits. Michael R. Solomon's engaging text will take you on a journey through the very heart of marketing, revealing how our decisions are influenced by a variety of factors. This book is perfect for anyone curious about the intersection of psychology and commerce or students looking to dive into marketing principles.

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Power Plays - Shakespeare's Lessons in Leadership and Management - Thryft
Tina Packer, John O. Whitney

Power Plays - Shakespeare's Lessons in Leadership and Management

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If you have a keen interest in both classic literature and modern management, "Power Plays" offers a creative bridge between the two worlds. This book dives into Shakespeare's iconic characters and draws out valuable lessons on leadership that you can apply to today's corporate challenges. It's an intriguing mix of historical insight and contemporary strategy, tailor-made for those who appreciate a literary twist on business wisdom.

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The Big Book of Business Games: Icebreakers, Creativity Exercises, and Meeting Energizers
Edward Scannell, John W. Newstrom

The Big Book of Business Games: Icebreakers, Creativity Exercises, and Meeting Energizers

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If you often find yourself spearheading meetings or presentations, this book is your secret weapon for combating the dull, glazed-over looks of attendees. Imagine transforming the energy of your meetings with quick, effective games that ignite creativity and enthusiasm. This book not only gives you the tools to make that happen, but also ensures you're the host that everyone looks forward to listening to. The versatile activities inside are sure to refresh any group setting.

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Doing Business Internationally: The Guide To Cross-Cultural Success - Thryft
Thomas Walker, Danielle Medina Walker

Doing Business Internationally: The Guide To Cross-Cultural Success

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As our world becomes increasingly interconnected, understanding the nuances of cross-cultural interactions is key. "Doing Business Internationally" is more than a guide; it's a deep dive into the complexities of multicultural negotiations and management. Whether you’re an entrepreneur, a business student, or a seasoned executive, this book will equip you with the insights and tools to thrive in a global marketplace, including the celebrated Cultural Orientations Inventory for personal development.

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Conversations With Economists: New Classical Economists and Opponents Speak Out on the Current Controversy in Macroeconomics - Thryft
Arjo Klamer

Conversations With Economists: New Classical Economists and Opponents Speak Out on the Current Controversy in Macroeconomics

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If you're intrigued by the dynamics of macroeconomics and appreciate the clarity that direct conversation can bring, this book is a treasure trove. It demystifies complex economic theories by bringing you into the room with some of the most influential economists of the time. Think of it as a masterclass where you get to understand the nuances of economic thought straight from the minds shaping the field.

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Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.