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Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich

by Jason Zweig
RM52.00 MYR
Your Money and Your Brain : How the New Science of Neuroeconomics Can Help Make You Rich - Thryft
Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich
Your Money and Your Brain : How the New Science of Neuroeconomics Can Help Make You Rich - Thryft

Neuroscience meets finance for smarter investing decisions.

If you've ever faced perplexity reflecting on a financial decision, "Your Money and Your Brain" could be a game-changer for you. Jason Zweig taps into the engaging world of neuroeconomics to unpack the mysteries of why intelligent people make unsound financial choices. More than a simple guide, this book is a deep dive into the emotional undertow of investing, offering clear strategies to combat our brains' built-in stumbling blocks. It's a must-read if you're serious about sharpening your financial acumen with some neurological insights.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich

by Jason Zweig
RM52.00 MYR
Condition guide

Book Condition Guide

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This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

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*Books may be missing bundle media (e.g. CD, e-book code), if included.

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*Books may be missing bundle media (e.g. CD, e-book code), if included.

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This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780743276689
Authors: Jason Zweig
Publisher: Simon & Schuster
Date of Publication: 2007-08-01
Format: Hardcover
Related Collections: Personal Development, Business, Economics, Science
Related Topics: Personal Development, Psychology, Business, Personal Development, Self Help, Finance, Finance, Money, Neuroscience, Psychology
Goodreads rating: 3.97
(rated by 1639 readers)

Description

What happens inside our brains when we think about money? Quite a lot, actually, and some of it isn't good for our financial health. In Your Money and Your Brain, Jason Zweig explains why smart people make stupid financial decisions -- and what they can do to avoid these mistakes. Zweig, a veteran financial journalist, draws on the latest research in neuroeconomics, a fascinating new discipline that combines psychology, neuroscience, and economics to better understand financial decision making. He shows why we often misunderstand risk and why we tend to be overconfident about our investment decisions. Your Money and Your Brain offers some radical new insights into investing and shows investors how to take control of the battlefield between reason and emotion. Your Money and Your Brain is as entertaining as it is enlightening. In the course of his research, Zweig visited leading neuroscience laboratories and subjected himself to numerous experiments. He blends anecdotes from these experiences with stories about investing mistakes, including confessions of stupidity from some highly successful people. Then he draws lessons and offers original practical steps that investors can take to make wiser decisions. Anyone who has ever looked back on a financial decision and said, "How could I have been so stupid?" will benefit from reading this book.
 

Neuroscience meets finance for smarter investing decisions.

If you've ever faced perplexity reflecting on a financial decision, "Your Money and Your Brain" could be a game-changer for you. Jason Zweig taps into the engaging world of neuroeconomics to unpack the mysteries of why intelligent people make unsound financial choices. More than a simple guide, this book is a deep dive into the emotional undertow of investing, offering clear strategies to combat our brains' built-in stumbling blocks. It's a must-read if you're serious about sharpening your financial acumen with some neurological insights.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.