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Gustavo Cisneros, The Pioneer

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Navigating risk and innovation in Latin business.

If you're intrigued by the minds behind major business transformations, "Gustavo Cisneros, The Pioneer" could offer you a compelling insight. Pablo Bachelet's work isn't just a biography; it's a journey through the risks and innovations that shaped modern Latin American business. You'll get a front-row seat to the strategic decisions and bold moves, including the remarkable story of trumping Pepsi with Coke, which altered corporate landscapes. It's a masterclass in entrepreneurship, painted through the life of a man whose vision extended beyond borders to capture the burgeoning U.S. Hispanic market. This book might just change the way you think about business, media, and leadership.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Gustavo Cisneros, The Pioneer

Regular price RM59.19 MYR Now RM29.41 MYR Save 50%
Unit price
per
ISBN: 9780974872483
Publisher: Planeta Publishing
Date of Publication: 2004-09-30
Format: Hardcover
Related Collections: Business, Biographies & Memoirs, Politics
Goodreads rating: 3.84
(rated by 25 readers)

Description

Bachelet shares the fascinating story of billionaire Cisneros, who turned a family business into a multinational entertainment conglomerate.
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Similar Reads

Navigating risk and innovation in Latin business.

If you're intrigued by the minds behind major business transformations, "Gustavo Cisneros, The Pioneer" could offer you a compelling insight. Pablo Bachelet's work isn't just a biography; it's a journey through the risks and innovations that shaped modern Latin American business. You'll get a front-row seat to the strategic decisions and bold moves, including the remarkable story of trumping Pepsi with Coke, which altered corporate landscapes. It's a masterclass in entrepreneurship, painted through the life of a man whose vision extended beyond borders to capture the burgeoning U.S. Hispanic market. This book might just change the way you think about business, media, and leadership.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.