Bestselling Nonfiction

Browse popular, highly rated secondhand nonfiction books at affordable prices, starting from just S$3.90! Titles in this collection boast above 4 stars on Goodreads, with at least 500 ratings.

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God Is Not Great: How Religion Poisons Everything

RM37.00 MYR

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If you've ever questioned the influence of religion on society and human progress, Hitchens' "God Is Not Great" might be your next thought-provoking read. The book isn't just criticism; it's a deep dive into how religious beliefs can hinder scientific understanding and moral clarity. Hitchens' unapologetic stance coupled with his sharp intellect makes for a read that's as challenging as it is enlightening, perfect for those ready to ponder the secular side of the coin.
Enlightenment Now: The Case for Reason, Science, Humanism, and Progress

RM93.00 MYR

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If you're feeling overwhelmed by negative headlines, "Enlightenment Now" might be just what you need. Steven Pinker presents a compelling case that life is getting better across the globe, thanks to Enlightenment principles. It's a refreshing perspective backed by hard data and historical analysis that challenges doom and gloom narratives. This read could be a much-needed reminder of human progress and the potential for reason and science to improve our future.
Homo Deus
Yuval Noah Harari | Random House Uk

Homo Deus

RM37.00 MYR

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Goodreads rating: 4.19

RM37.00 MYR

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54% off est. retail
If you're intrigued by humankind's trajectory and potential, "Homo Deus" is insightful. It's not just a history lesson; it's a forecast that intertwines science, philosophy, and technology to map where we might be headed. Yuval Noah Harari has a knack for distilling complex ideas into digestible narratives. Reading it might change how you see the future, humanity's quest for immortality, and our evolving societal values.
Oppression and Liberty - Thryft
Simone Weil | Routledge

Oppression and Liberty

RM34.00 MYR

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Goodreads rating: 4.06

RM34.00 MYR

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Simone Weil's voice resonates with timeless insights, and in "Oppression and Liberty," she delves deep into the human struggle for freedom within the constructs of society. Her ideas on the machinery of oppression and the pursuit of liberty are as relevant today as they were during her lifetime. Her sharp intellect and compassionate reasoning make this a must-read for those who question the balance of power and individual autonomy.
The Coddling of the American Mind
Jonathan Haidt, Greg Lukianoff  | Allen Lane

The Coddling of the American Mind

RM145.00 MYR

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Goodreads rating: 4.23

RM145.00 MYR

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If you're concerned about how today's cultural trends might be influencing personal growth and public discourse, "The Coddling of the American Mind" speaks directly to those fears. It's a provocative read that delves into the roots of current societal issues and offers a blueprint for fostering resilience and open-mindedness. Beyond academic interest, it's a compelling choice for anyone invested in understanding and shaping a healthier societal future.
Emotional Labor: The Invisible Work Shaping Our Lives and How to Claim Our Power
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RM60.00 MYR

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"Emotional Labor" is such a thought-provoking read for anyone who's felt the weight of unacknowledged work. Rose Hackman not only highlights the often-overlooked expectations placed on women but also offers a sense of solidarity and powerful tools for change. It's empowering and validating for those who've been silently shouldering this burden, providing a strong springboard toward equity and personal liberation.
Freakonomics
New
Stephen J. Dubner, Steven D. Levitt  | Penguin

Freakonomics

RM15.00 MYR

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Goodreads rating: 4.01

RM15.00 MYR

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81% off est. retail
If you enjoy having your mind playfully challenged with unexpected perspectives on everyday phenomena, "Freakonomics" might just be the intellectual rollercoaster you're looking for. It's not your typical economics book; it delves into the hidden side of things you thought you knew. Steven Levitt invites you on a journey through intriguing questions, revealing that at times, what you thought was cause and effect might just be a blend of coincidence and incentive.
Antifragile: Things That Gain from Disorder

RM41.00 MYR

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72% off est. retail
If unpredictability and complexity don't scare but intrigue you, consider "Antifragile" as your next read. Nassim Nicholas Taleb not only turns the table on how we traditionally view disorder, but he also offers a compelling argument for the benefits of systems that thrive on it. His innovative perspective will nudge you to reimagine everything from personal growth to economic theories in the wake of uncertainty—and that's quite the intellectual adventure.
Good Economics for Hard Times
Abhijit V. Banerjee, Esther Duflo  | Penguin

Good Economics for Hard Times

RM45.00 MYR

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Goodreads rating: 4.22

RM45.00 MYR

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31% off est. retail
If you've ever felt overwhelmed by the barrage of economic woes headlining the news, "Good Economics for Hard Times" could offer you a fresh perspective. Banerjee and Duflo, Nobel laureates, break down complex issues with a human touch. Their focus on smart policy, driven by a comprehensive understanding of economics and poverty, aspires to ignite a sense of hope and practicality when facing global challenges. It's a book that not only enlightens but urges us to think critically and compassionately about the world's economic future.
Missoula: Rape and the Justice System in a College Town
New

RM41.00 MYR

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"Missoula" isn't just another true crime read; it's a deep dive into the stark realities of campus rape, combining thorough investigative journalism with a compassionate look at the victims' experiences. If you are looking to understand the intersection of collegiate sports, university politics, and the troubling way our justice system handles sexual assault, Jon Krakauer's meticulous narrative delivers an eye-opening perspective that's as heartbreaking as it is necessary. It could change the way you view the handling of sexual crimes in college towns and beyond.
"Factfulness" feels like a refreshing dose of clarity in a world where pessimism often takes the front seat. Hans Rosling's expertise in public health shines through as he dismantles misconceptions with hard data, making you question the lenses through which you view global progress. It's a book that doesn't just lay out the facts but teaches you how to think differently about them. If you ever feel overwhelmed by the doom and gloom of the news, this book could be the optimistic yet realistic perspective you need.
Flawless: Lessons in Looks and Culture from the K-Beauty Capital

RM63.00 MYR

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Considering your interest in beauty trends and cultural dynamics, "Flawless" offers an intriguing dive into the K-Beauty phenomenon. It isn't just a celebration of South Korea's innovative beauty industry—it's a critical analysis that considers the wider societal implications, including the intense pressure on women to conform to strict beauty standards. The author's profound research, encompassing firsthand interviews, gives a voice to the women behind the statistics and promises to leave you with a nuanced understanding of allure and appearance in contemporary society.
The Undoing Project: A Friendship That Changed Our Minds
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Michael Lewis | W. W. Norton & Company

The Undoing Project: A Friendship That Changed Our Minds

Regular price RM82.00 MYR RM56.00 MYR 32% off

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Goodreads rating: 3.99

Regular price RM82.00 MYR RM56.00 MYR 32% off

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57% off est. retail
This book could be a good read for someone who is curious about how the human mind works and wants to delve into the world of decision-making. Michael Lewis vividly recounts the groundbreaking work of Daniel Kahneman and Amos Tversky, whose collaboration in the field of behavioral economics reshaped our understanding of reality. Through their extraordinary lives and research, this book offers a captivating exploration of the power of intuition, the limitations of human judgment, and the potential of algorithms to shape our lives. Get ready to have your mind blown and gain new insights into the workings of your own mind.
Stamped: Racism, Antiracism, and You

RM67.00 MYR

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If you're seeking to understand the roots and effects of racism without getting lost in dense historical texts, "Stamped: Racism, Antiracism, and You" offers a refreshing take. Authors Jason Reynolds and Ibram X. Kendi have created a remix of a scholarly work that reads like a conversation, making the heavy subject matter accessible and relatable, especially for younger audiences or those new to the subject. It's thought-provoking and educational, yet approachable.
Strangers in Their Own Land: Anger and Mourning on the American Right
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RM41.00 MYR

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55% off est. retail
If you've ever been puzzled by the deep political divides in the United States, this could be an enlightening read for you. Arlie Hochschild navigates the complex emotional terrain of conservative Americans, offering insights that go beyond stereotypes. It's a compassionate look at how shared values can be found even across wide ideological chasms.
Moral Tribes: Emotion, Reason, and the Gap Between Us and Them

RM34.00 MYR

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If you often ponder the friction between different societal groups and wonder how we can all get along in a world that's rapidly shrinking, "Moral Tribes" could offer you some deep insights. Joshua Greene weaves neuroscience, psychology, and philosophy to elucidate the tribal instincts that govern our behavior and suggests pragmatic solutions for navigating the moral complexities of modern life. It's a reading journey that could change not just how you think about conflicts but also how you approach resolutions.
The Premonition: A Pandemic Story
Michael Lewis | Allen Lane

The Premonition: A Pandemic Story

RM90.00 MYR

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Goodreads rating: 4.33

RM90.00 MYR

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Imagine diving into the early days of the Covid-19 pandemic through the eyes of those who saw it coming. "The Premonition" is a thrilling account by Michael Lewis, who masterfully narrates the efforts of unconventional experts racing against time. Their foresight and relentless pursuit to understand and contain the virus are both educational and chillingly engaging. This isn't just about a virus; it's about human tenacity in the face of bureaucracy and the unknown. If you're drawn to real-world heroism amidst crisis, this book will resonate deeply with you.
Freakonomics: A Rogue Economist Explores the Hidden Side of Everything
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RM37.00 MYR

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"Freakonomics" isn't your typical economics book. It's an exciting delve into everyday mysteries through an economic lens, giving unconventional answers that will make you rethink what you thought you knew. It's a page-turner that offers surprising insights and a fresh perspective on the seemingly mundane, making it a fantastic read for anyone curious about the hidden side of everyday life.
Killing Rage: Ending Racism
bell hooks | Holt Paperbacks

Killing Rage: Ending Racism

RM34.00 MYR

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Goodreads rating: 4.35

RM34.00 MYR

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If you're seeking to deepen your understanding of racism interwoven with feminist thought, "Killing Rage" is a stirring collection that lays bare the complexities of race, gender, and their intersection. bell hooks' incisive essays will challenge you, provoke deep thought, and may inspire you for positive change, making it a must-read for anyone committed to social justice and equity.
Wordslut: A Feminist Guide to Taking Back the English Language

RM41.00 MYR

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If you've ever pondered the power dynamics embedded in our everyday language, "Wordslut" could be a game-changer for you. Amanda Montell dissects the gender biases laced through English with such a delightful blend of scholarship and cheeky wit that you'll find yourself both educated and entertained. It's the kind of book that provokes thought as much as it incites a desire to redefine linguistic norms.
White Fragility: Why It's So Hard for White People to Talk About Racism
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RM34.00 MYR

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64% off est. retail
"White Fragility" is like a mirror, reflecting the often subconscious defensive moves made by white individuals when confronted with racial inequality. It's a deep dive into societal mechanics that maintain white supremacy, nudging you towards greater self-awareness and proactive change. If you're striving to play a part in social justice and want to ensure your actions and words align with true inclusivity, DiAngelo's insights could prove invaluable in navigating these complex and necessary conversations.
Generational differences can often feel like they create a language barrier between age groups, don't they? Jean M. Twenge's 'Generations' is like a translator, peeling back the layers of misunderstanding. It's a thoughtful exploration into what makes each generation tick, from the Silent Generation to the emerging post-2012 cohort. If you're curious about how historical events and technological leaps have sculpted the views and values of each generation, this book offers a nuanced, engaging perspective that might just help bridge the conversational gaps at your next family reunion or team meeting.
The Proper Study of Mankind: An Anthology of Essays

RM49.00 MYR

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If you have a deep appreciation for the thinkers who've shaped intellectual history, you'll find Isaiah Berlin's anthology enriching. Berlin's writing is accessible, tying complex theories to the personalities behind them, which makes for a lively and enlightening read. This collection is particularly relevant for anyone interested in how historical ideas reflect in current issues, offering wisdom that feels applicable today.
Tribe on Homecoming and Belonging
Sebastian Junger | Fourth Estate

Tribe on Homecoming and Belonging

RM37.00 MYR

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Goodreads rating: 4.02

RM37.00 MYR

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"Tribe" delves deep into our need for community, offering a profound look at why veterans and civilians alike yearn for the close-knit connections often found in military platoons. It makes a compelling case for the psychological benefits of strong social ties and suggests ways to overcome the isolation of modern society, resonating with anyone searching for a sense of belonging in our often fragmented world.
Open Borders: The Science and Ethics of Immigration

RM45.00 MYR

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If global socio-economics and moral quandaries pique your interest, "Open Borders" by Bryan Caplan could prove enlightening. Caplan's graphic nonfiction format turns a complex subject into an accessible and thought-provoking read. It challenges conventional thoughts on immigration policy with a blend of ethical perspectives and economic theory—all while being visually engaging. Whether or not you agree with his stance, Caplan's argument for the potential global economic boom is a captivating proposition that could broaden your understanding of immigration's impacts.
The Bomber Mafia: A Tale of Innovation and Obsession

RM45.00 MYR

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If you're intrigued by the intersection of technology, ambition, and the stark realities of war, "The Bomber Mafia" might just be your next great read. Malcolm Gladwell has a knack for uncovering the human stories behind historic events, diving into the dreams and trials of those involved in military innovation. What's fascinating here is the moral conundrum – the pursuit of precision in warfare to save lives, yet the haunting outcomes of such ambitions. It's a narrative that will likely leave you pondering the complexities of progress and its repercussions long after the last page.
Why We Kneel, How We Rise
Usain Bolt, Michael Holding, Ed Hawkins  | Simon & Schuster Uk

Why We Kneel, How We Rise

Regular price RM45.00 MYR RM34.00 MYR 24% off

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Goodreads rating: 4.47

Regular price RM45.00 MYR RM34.00 MYR 24% off

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Michael Holding's insights into racism interwoven with personal accounts from world-class athletes make this an eye-opener. It's not just about the challenges; it also offers a pathway toward understanding and societal transformation through sports. This book is a strong call to action for anyone ready to confront societal injustices and learn through the lens of athletics.
If you've ever wondered what everyday Muslims really think, this book serves as a crucial window into their lives and beliefs. With meticulous research led by Gallup, it breaks down stereotypes by presenting rich, interview-driven insights from millions of Muslims. It's a rare opportunity to understand a diverse global population that is too often misrepresented, making it a valuable read for anyone looking to bridge cultural divides and challenge their own perspectives.
The Chaos Machine: The Inside Story of How Social Media Rewired Our Minds and Our World

RM67.00 MYR

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If you've ever felt both connected and manipulated by the buzzes and pings from your phone, "The Chaos Machine" could provide you with a gripping and somewhat alarming insight. Max Fisher delves into how our online interactions are not just casual scrolls but have profound effects on our thoughts and society at large. It's an eye-opener that could change the way you view every like, share, and tweet.
The Tipping Point : How Little Things Can Make a Big Difference - Thryft

RM34.00 MYR

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The Tipping Point is a must-read for anyone who wants to understand how ideas and trends spread and cause change in society. With examples ranging from the sudden popularity of Hush Puppies shoes to the reduction of crime rates in New York City, Gladwell presents a compelling argument for the power of the tipping point. Readers will enjoy the concise, elegant writing style and the fascinating insights into social dynamics that can lead to rapid change.
The Undoing Project: A Friendship That Changed the World

RM34.00 MYR

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50% off est. retail
If you're enthralled by the human mind and how our decisions can be influenced by unconscious biases, "The Undoing Project" offers an intellectual adventure. Lewis delves into the lives and work of two psychologists, Amos Tversky and Daniel Kahneman, whose ground-breaking theories forever changed our understanding of human judgment. It's a story about friendship, collaboration, and the transformative power of ideas that's as emotional as it is thought-provoking.
The Logic of Practice
Richard Nice, Pierre Bourdieu  | Stanford University Press

The Logic of Practice

RM60.00 MYR

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Goodreads rating: 4.09

RM60.00 MYR

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58% off est. retail
If you've ever felt intrigued by the intricate relationship between our behaviors and the broader cultural structures they sustain, "The Logic of Practice" could illuminate these complexities for you. Bourdieu's dive into the interplay between subjective experiences and objective social facts is a thought-provoking journey that might change the way you perceive not just anthropology, but the very fabric of everyday life.
The Disappearing Act: The Impossible Case of MH370
Florence de Changy | Mudlark

The Disappearing Act: The Impossible Case of MH370

Regular price RM63.00 MYR RM62.00 MYR 2% off

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Goodreads rating: 3.93

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If you're intrigued by mysteries that seem straight out of a thriller, "The Disappearing Act" is definitely for you. Florence de Changy digs deep into the perplexing case of MH370 with a journalist's precision, offering an articulate and compelling narrative. This book isn't just a recount of events; it's a thought-provoking examination that challenges official accounts and leaves readers questioning.
Freakonomics
Stephen J. Dubner, Steven D. Levitt  | Penguin

Freakonomics

Regular price RM26.00 MYR RM19.00 MYR 27% off

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Goodreads rating: 4.01

Regular price RM26.00 MYR RM19.00 MYR 27% off

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Review: Freakonomics is a mind-bending journey that unravels the hidden patterns and surprising correlations that govern our daily lives. With a fresh perspective and sharp analysis, Steven D. Levitt delves into peculiar topics like the impact of names on success, the strange similarities between estate agents and the Ku Klux Klan, and even the secret lives of drug dealers. This intriguing book challenges conventional wisdom and invites readers to question the world around them, offering a fascinating glimpse into the invisible forces that shape our society. A must-read for those seeking to uncover the secrets hidden beneath the surface of everyday life.
Rise of the Robots: Technology and the Threat of a Jobless Future
Martin Ford | Basic Books

Rise of the Robots: Technology and the Threat of a Jobless Future

Regular price RM63.00 MYR RM45.00 MYR 29% off

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Goodreads rating: 3.97

Regular price RM63.00 MYR RM45.00 MYR 29% off

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72% off est. retail
If you're fascinated by the evolving role of technology and concerned about economic inequality, Rise of the Robots is a crucial read. Martin R. Ford combines deep insights with a clear, approachable writing style to illuminate how AI and robotics could reshape our work and society. It's a thought-provoking look at the implications of automation, perfect for anyone interested in the intersection between tech and social issues.
Fresh Fruit, Broken Bodies: Migrant Farmworkers in the United States
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RM37.00 MYR

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72% off est. retail
"Fresh Fruit, Broken Bodies" offers more than a glimpse into the sacrifices behind our food sources. If you've ever been moved by tales of resilience in the face of systemic injustices, this book's raw and personal storytelling will leave you with a profound understanding of what it truly means to labor at the very beginning of our food chain. Seth Holmes's commitment extends beyond words, directing all proceeds to support the very communities you'll meet within these pages – a testament that this isn't just a book; it's a call to awareness and action.
Winners Take All: The Elite Charade of Changing the World

RM34.00 MYR

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If you're someone who's been skeptical about the grand gestures of the ultra-wealthy and their so-called philanthropy, "Winners Take All" could resonate with you. Anand Giridharadas doesn't just question the sincerity of these endeavors but digs into how they often serve to maintain the inequality they purport to solve. It's a trenchant, thought-provoking read that might alter how you see the relationship between wealth, power, and social change.
The Sociology Book - DK Big Ideas
Sam Atkinson | Dorling Kindersley Ltd

The Sociology Book - DK Big Ideas

RM49.00 MYR

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Goodreads rating: 4.01

RM49.00 MYR

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62% off est. retail
Whether you're a sociology student or just curious about the fabrics of society, The Sociology Book by DK Big Ideas serves as a perfect primer. With its digestible format pairing graphics and summaries, you'll grasp complex ideas from communitarianism to the impact of global forces effortlessly. It's like having a friendly expert by your side, unpacking the mechanics of human interaction in our varied and evolving world.
The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies
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RM86.00 MYR

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34% off est. retail
If you're intrigued by innovation and the future of work, "The Second Machine Age" can fuel your curiosity by examining the intersection of technology and economics. The authors, leading scholars in the field, bring a wealth of research to the table, offering perspectives that might redefine your understanding of progress. It's a book that doesn't just lay out the changes our world is facing but also arms you with strategies to navigate and succeed in this new era. It's as much about the promise of technology as it is about the profound shifts in our social and professional landscapes.
Strangers in Their Own Land: Anger and Mourning on the American Right

RM34.00 MYR

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"Strangers in Their Own Land" might just shift the way you see political discourse in the U.S. Arlie Hochschild's journey is one of genuine curiosity and empathy, providing a nuanced window into the lives and feelings of the conservative right. This is not just a book about politics; it's an invitation to understand the emotional undercurrents that shape our views and relationships in society. It could be a comforting read if you're looking to find humanity in places where you least expect it.
Debt: The First 5,000 Years
New
David Graeber | Melville House

Debt: The First 5,000 Years

RM71.00 MYR

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Goodreads rating: 4.21

RM71.00 MYR

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If you've ever felt that there's more to our economy than the cash in our wallets, "Debt: The First 5000 Years" could change the way you see the world. David Graeber doesn't just recount history; he digs deep into the roots of our financial systems and societal norms. Pick up this book, and you might find yourself questioning everything you thought you knew about money, power, and ethics. Perfect for someone who loves to explore alternative perspectives on seemingly fixed systems.
Superfreakonomics could be a good read for someone who enjoys learning about taboo topics from an economic perspective. Levitt and Dubner's unique approach to analyzing social issues with data gives readers an unconventional look into topics such as prostitution and terrorism. Readers may appreciate the authors' witty writing style and thought-provoking insights.
Unspeakable Things: Sex, Lies and Revolution
Laurie Penny | Bloomsbury Usa

Unspeakable Things: Sex, Lies and Revolution

RM37.00 MYR

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Goodreads rating: 4.02

RM37.00 MYR

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54% off est. retail
If you're feeling disillusioned with the current state of activism and are seeking a raw, unfiltered examination of where modern feminism intersects with capitalism, then Laurie Penny's "Unspeakable Things" may resonate with you. Penny's prose is both fierce and eloquent, diving into the messy complexities of advocating for justice and equality in a world that often seems to resist such changes. This book isn't just a critique; it's a battle cry for a braver, more inclusive movement.
We Need New Stories: The Fortress of Corrupt Ideas and How to Tear It Down

RM34.00 MYR

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If you've ever felt like the stories society clings to are outdated and divisive, Nesrine Malik's "We Need New Stories" will resonate with you. Malik dissects the myths that sustain social divides and suggests how new narratives could foster inclusivity and progressive thought. It's a thought-provoking read for anyone interested in social justice and the power of stories to shape our world.
Divided: Why We're Living in an Age of Walls
Tim Marshall | Elliott & Thompson

Divided: Why We're Living in an Age of Walls

RM52.00 MYR

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Goodreads rating: 4.01

RM52.00 MYR

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If you're keen on understanding the current geopolitical climate, "Divided" by Tim Marshall is a compelling choice. Marshall, known for his ability to distill complex international matters into digestible insights, delves into the reasons behind the increasing division in our world through walls, both literal and metaphorical. It's eye-opening and thought-provoking, perfect for those looking to grasp the nuances of why and how our societies are segmenting.
Crashed: How a Decade of Financial Crises Changed the World

RM41.00 MYR

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Considering you're keen on understanding contemporary financial history, "Crashed" by Adam Tooze would be quite illuminating. It's not just the depth of his research that stands out, but how Tooze manages to connect the economic dots to broader political implications. He weaves a narrative that's as much about intricate fiscal details as it is about the human impact and ongoing repercussions. It’s a book that’ll leave you with a richer, more nuanced understanding of the global economy today.
The New Age of Empire: How Racism and Colonialism Still Rule the World

RM49.00 MYR

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If you're ready to confront uncomfortable truths about the world's power structures, "The New Age of Empire" is a must-read. Kehinde Andrews doesn't just scratch the surface; he digs deep into the origins of racism and colonialism that underpin our society. The book doesn't offer simple solutions but it does bring a critical perspective that may change how you see the West's legacy and current role in global inequality. The stark analysis will resonate deeply if you're interested in historical truths and systemic change.
Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs

RM34.00 MYR

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54% off est. retail
If you’re intrigued by the intersection of altruism and economics, "Building Social Business" could resonate with you. Muhammad Yunus, a trailblazer in microcredit, introduces an inspiring economic model that marries profit with purpose. Imagine a world where businesses thrive while addressing social issues; this book could be your guide to understanding and maybe even participating in such innovative ventures.
Tell Me Who You Are: Sharing Our Stories of Race, Culture, and Identity

RM45.00 MYR

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If you're keen on understanding the complex layers that shape race relations in America, "Tell Me Who You Are" might resonate deeply with you. Winona Guo and Priya Vulchi have crafted an insightful collection of stories that offer a refreshing perspective on how identity and culture intertwine, offering you a chance to broaden your own understanding by engaging with the personal experiences of others.
The Attention Merchants: From the Daily Newspaper to Social Media, How Our Time and Attention Is Harvested and Sold

RM49.00 MYR

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If you've ever felt like your attention is being bought and sold without your consent, "The Attention Merchants" will resonate with you. Tim Wu masterfully reveals the evolution of advertising and how it shapes our behaviors and society. It's a thought-provoking read that offers a deeper understanding of the often invisible forces vying for our most precious resource: our attention.