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Sale

Differentiate or Die : Survival in Our Era of Killer Competition

by Jack Trout
Save up to 31%
Compare to estimated retail price: RM94.00 MYR  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Differentiate or Die : Survival in Our Era of Killer Competition - Thryft
Differentiate or Die : Survival in Our Era of Killer Competition - Thryft

Discover and market your product's unique qualities.

Differentiate or Die offers an in-depth exploration of differentiating strategies that companies can employ to carve out their own image in a crowded marketplace. Through case studies and expert analysis, the book emphasizes the importance of discovering and marketing a product's unique qualities. It provides practical techniques for achieving differentiation, navigating competition, and owning ideas. The book is a must-read for anyone looking to win in an unforgiving competitive marketplace and is particularly useful for marketing executives in all types of organizations.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Differentiate or Die : Survival in Our Era of Killer Competition

by Jack Trout
Save up to 31%
Compare to estimated retail price: RM94.00 MYR  

The item you've got your eye on is secondhand. You probably already know that, but just in case!

The estimated retail price shown next to any listed item represents the first-hand prices we've seen elsewhere, or the estimated original retail price of a comparable item of the same quality, construction and material offered elsewhere in new condition.

Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780471028925
Authors: Jack Trout
Publisher: Wiley
Date of Publication: 2001-10-01
Format: Paperback
Related Collections: Personal Development, Business
Related Topics: Personal Development, Business, Leadership, Personal Development, Entrepreneurship, Self Help, Management, Leadership
Goodreads rating: 4.03
(rated by 1796 readers)

Description

&laquo,Diferenciación&raquo, se ha convertido en una palabra clave del mundo de los negocios gracias, en gran parte, a la primera versión de Diferenciarse o Morir. La obra fue seleccionada por los editores de Soundview Executive Book Summaries como uno de los doce mejores libros de management &laquo,de todos los tiempos&raq
 

Discover and market your product's unique qualities.

Differentiate or Die offers an in-depth exploration of differentiating strategies that companies can employ to carve out their own image in a crowded marketplace. Through case studies and expert analysis, the book emphasizes the importance of discovering and marketing a product's unique qualities. It provides practical techniques for achieving differentiation, navigating competition, and owning ideas. The book is a must-read for anyone looking to win in an unforgiving competitive marketplace and is particularly useful for marketing executives in all types of organizations.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.