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An Introduction to Behavioral Economics

by Nick Wilkinson
RM41.00 MYR
An Introduction to Behavioral Economics
An Introduction to Behavioral Economics

Bridging classical economics with human behavior insights.

If you've ever wondered why people don't always make rational financial decisions, "An Introduction to Behavioral Economics" is your gateway to understanding. Nick Wilkinson adeptly blends standard economic models with the psychological factors influencing choices, ideal for anyone curious about the intricacies of consumer behavior and decision-making processes. It's a thought-provoking read that'll change the way you view economics.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

An Introduction to Behavioral Economics

by Nick Wilkinson
RM41.00 MYR
Condition guide

Book Condition Guide

Books in Like New Condition

This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Very Good Condition

This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Good Condition

We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

Books in Well Read Condition

This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.

*Books may be missing bundle media (e.g. CD, e-book code), if included.

 

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ISBN: 9780230532595
Authors: Nick Wilkinson
Publisher: Palgrave Macmillan
Date of Publication: 2007-01-01
Format: Paperback
Related Collections: Economics
Related Topics: Social Science, Society
Goodreads rating: 3.73
(rated by 45 readers)

Description

In recent years there has been increasing criticism that the standard neoclassical model of economics has been unable to explain the irregularities highlighted by empirical research. This book looks at how alternative behavioral models, informed by a number of disciplines including psychology, attempt to explain these anomalies.
 

Bridging classical economics with human behavior insights.

If you've ever wondered why people don't always make rational financial decisions, "An Introduction to Behavioral Economics" is your gateway to understanding. Nick Wilkinson adeptly blends standard economic models with the psychological factors influencing choices, ideal for anyone curious about the intricacies of consumer behavior and decision-making processes. It's a thought-provoking read that'll change the way you view economics.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.