Personal Development

Our Personal Development section offers a world of insight and self-discovery. From transforming one’s mindset to building habits and routines for success, these books help unlock our potential. Whether you’re seeking guidance on productivity, emotional intelligence or mindfulness, find invaluable resources here.

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Presentation Zen : Simple Ideas on Presentation Design and Delivery - Thryft
Garr Reynolds

Presentation Zen : Simple Ideas on Presentation Design and Delivery

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This book is a must-read for anyone who wants to deliver captivating presentations that leave a lasting impact. Garr Reynolds masterfully combines design principles with the power of storytelling to help you transform your dry presentations into engaging experiences. With fresh examples and techniques used by TED speakers, this revised edition provides valuable insights to make your presentations memorable, resonating with your audience long after they leave the room. Let this book be your guide to creating effective and influential presentations that inspire action.

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Crucial Conversations: Tools for Talking When Stakes are High
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Stephen R. Covey, Joseph Grenny, Kerry Patterson

Crucial Conversations: Tools for Talking When Stakes are High

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If you ever find yourself walking on eggshells during intense discussions or wishing you could articulate your thoughts better when it really counts, "Crucial Conversations" might just be the game-changer you need. It’s like having a wise coach in your corner, teaching you how to stay calm and be effectively persuasive in moments where every word matters. Whether it's in the office or at home, this book could be a stepping stone to more fruitful and less stressful conversations, leading to better outcomes in your personal and professional life.

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Decode and Conquer: Answers to Product Management Interviews
Lewis C. Lin

Decode and Conquer: Answers to Product Management Interviews

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If you're eyeing a product management role, "Decode and Conquer" could be your playbook. Think of it as a companion that decodes the interview process, offering you a leg up against the competition. It shines with frameworks and insider insights that could transform nervous guesswork into strategic responses. After all, landing that dream job is all about understanding the rules of the game.

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Street Coder
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Sedat Kapanoglu

Street Coder

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If you're at the start of your coding journey, but traditional guides bore you to tears, Street Coder is your ally. It coaches you through prioritizing your programming tasks and encourages thinking outside the box, all while keeping a devilish grin on your face with its sharp wit. It's not just a manual; it's a mentor with attitude.

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Site Reliability Engineering: How Google Runs Production Systems
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Jennifer Petoff, Chris Jones, Betsy Beyer

Site Reliability Engineering: How Google Runs Production Systems

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If you're grappling with the challenges of managing and scaling software in a real-world environment, "Site Reliability Engineering" is like a GPS for navigating the complexities. This book isn't a fleeting trend—it's a deep dive into Google's best practices and invaluable insights. Think of it as spending quality time with some of the best minds in site reliability, without having to score a job at Google. Whether you're a dev, an ops pro, or somewhere in between, you'll find nuggets of wisdom here that could shift the way you think about production systems forever.

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Be the Solution: How Entrepreneurs and Conscious Capitalists Can Solve All the World's Problems - Thryft
Michael Strong, John Mackey

Be the Solution: How Entrepreneurs and Conscious Capitalists Can Solve All the World's Problems

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"Be the Solution" is a transformative read for anyone yearning to intertwine their entrepreneurial spirit with a purpose beyond profit. It's an invitation to imagine a world where business and benevolence are not at odds, but in fact, are collaborators in creating a better future. Through the shared insights of thought leaders like John Mackey, it illuminates the pathway toward more ethical economics, showcasing how the power of conscious capitalism can tackle societal challenges while fostering personal fulfillment.

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Our Iceberg Is Melting: Changing and Succeeding Under Any Conditions
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John P. Kotter, Holger Rathgeber

Our Iceberg Is Melting: Changing and Succeeding Under Any Conditions

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"Our Iceberg Is Melting" is a great read if you're facing significant changes in life or work. Through a charming tale of penguins, it imparts vital lessons about managing change effectively. If you're struggling to adapt or need inspiration to overcome obstacles, this book will resonate with you. It provides insightful, actionable wisdom that is timeless and relevant, all wrapped up in an engaging story.

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Own It: The Power of Women at Work
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Sallie Krawcheck

Own It: The Power of Women at Work

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Imagine you're at a crossroads in your career, feeling the traditional corporate ladder isn’t quite the right fit. "Own It" provides a refreshing beacon of guidance, distilling Sallie Krawcheck's wealth of experience into a manifesto for women to leverage their unique strengths. It's a resonant mix of a battle cry and a strategic playbook, inspiring not just adaptation but also a bold redefinition of success in the workplace. For anyone feeling the old rules don't apply, this book could be your catalyst for change.

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The Definitive Book of Body Language - Thryft

The Definitive Book of Body Language

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"The Definitive Book of Body Language" is a must-read for anyone looking to gain a deeper understanding of how non-verbal cues and signals can communicate messages just as effectively as words. Allan Pease's expert analysis and easy-to-understand writing style make this book a comprehensive guide to body language, packed with real-world examples that bring the concepts to life. Readers will walk away with a newfound appreciation for the power of non-verbal communication, as well as practical tips on how to better understand others and communicate more effectively themselves.

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Secrets Of Superstar Speakers: Wisdom from the Greatest Motivators of Our Time - Thryft
Lilly Walters, Brian Tracy

Secrets Of Superstar Speakers: Wisdom from the Greatest Motivators of Our Time

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This book would be a good read for anyone who is interested in public speaking or is seeking motivation and inspiration. It offers exclusive insights and wisdom from the greatest motivational speakers of our time, such as Anthony Robbins and Lou Holtz. By reading this book, you will learn the winning formula behind their success and how they have impacted the lives of countless individuals. Get ready to be inspired and motivated to reach new heights in your own life.

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Innovative Team Selling: How to Leverage Your Resources and Make Team Selling Work - Thryft
Eric R. Baron

Innovative Team Selling: How to Leverage Your Resources and Make Team Selling Work

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If you're aiming to up your sales game and tap into the collective strength of your team, "Innovative Team Selling" is a valuable playbook. It's not just about personal skill enhancement; it's about nurturing a harmonious environment where team synergy amplifies individual efforts. Eric Baron unpacks the essence of successful team collaboration with actionable advice that can transform how you approach sales in a globally competitive market. This book can become the cornerstone of not just your sales strategy, but also your team's cohesion and growth.

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Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning - Thryft
Leonard D. Goodstein, Timothy Nolan, J. William Pfeiffer

Applied Strategic Planning: How to Develop a Plan That Reallapplied Strategic Planning

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This book is a must-read for any organization looking to develop and implement effective strategic plans. It provides a pragmatic and comprehensive approach, covering essential elements such as business integration, performance audits, cultural impact, and contingency planning. The use of humor, anecdotes, and practical examples make it engaging and easy to apply. Don't miss out on this invaluable resource to navigate the unpredictable business climate and secure future success.

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Winning Motivation for Business, Sport & Life - Thryft
Frank Dick

Winning Motivation for Business, Sport & Life

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If you're always aiming to reach the top in your field, "Winning" could be your playbook. Frank Dick distills lessons from sports that apply to business and personal growth. This book has pragmatic tips that could change your mindset about success and teach you how to cultivate the discipline and focus of an athlete. It's not just about victory; it's about the journey towards excellence.

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Easy Facebook - Thryft
Michael Miller

Easy Facebook

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If you're new to the world of social media and the idea of diving into Facebook feels overwhelming, "Easy Facebook" could be your life-saver. With its step-by-step, fully illustrated instructions, this book eliminates the intimidation factor. It handholds you through each task, from creating an account to managing privacy. It's like having a friend by your side as you join the digital social sphere.

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What More Can I Say?: Why Communication Fails and What to Do About It - Thryft
Dianna Booher

What More Can I Say?: Why Communication Fails and What to Do About It

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If you've ever found yourself fumbling over a business pitch or struggling to make your voice heard in meetings, Dianna Booher's insights could be your communication game-changer. This book doesn't just point out where you might be going wrong; it gives you a practical roadmap to being understood and persuasive. Every interaction is an opportunity to build stronger relationships in your professional world, and Booher's nine-point checklist is a tool that could help anyone be more credible and impactful on the job.

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Write It Now! - A Timesaving Guide To Writing Better Proposals, Memos, Letters, And More - Thryft
William C. Paxson

Write It Now! - A Timesaving Guide To Writing Better Proposals, Memos, Letters, And More

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Tells how to organize one's notes, describes the requirements of reports, minutes, critiques, analyses, policy directives, and instructions, and shares sample formats

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The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail
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Joe Vitale, Jo Han Mok

The E-Code: 33 Internet Superstars Reveal 43 Ways to Make Money Online Almost Instantly-- Using Only E-Mail

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You're diving into the digital market, hunting for strategies to monetize your online presence, and "The E-Code" is like the treasure map you've been seeking. The combined wisdom packed in this book comes from those who've walked the path and struck gold. It's not about overnight wealth; it's about actionable, concrete steps to turn your e-mails into a revenue-generating machine—perfect for anyone ready to take their digital hustle to the next level.

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Perfect Phrases for Meetings: Hundreds of Ready-to-Use Phrases to Get Your Message Across and Advance Your Career - Thryft
Don Debelak

Perfect Phrases for Meetings: Hundreds of Ready-to-Use Phrases to Get Your Message Across and Advance Your Career

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If meetings have you tongue-tied, this is your secret weapon. Don Debelak's book is like having a mentor whisper the right words in your ear, transforming you from a meeting wallflower into a confident speaker. It's a career booster that offers a shortcut to sounding professional and prepared in various meeting scenarios.

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Electronic Commerce: A Managerial Perspective - Thryft
Efraim Turban, David King, Jae Kyu Lee

Electronic Commerce: A Managerial Perspective

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If you're aiming to understand the ins and outs of electronic commerce from a managerial standpoint, this book is a goldmine. It's not just about the technology; it gives you an interdisciplinary glimpse, meshing together crucial aspects like marketing and finance with real-world corporate examples, making the complex world of EC both accessible and actionable. Plus, its emphasis on application rather than just theory could provide practical insights directly applicable to workplace challenges.

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Moving Mountains: Lessons in Leadership and Logistics from the Gulf War - Thryft
Jeffrey L. Cruikshank, William G. Pagonis

Moving Mountains: Lessons in Leadership and Logistics from the Gulf War

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If you're fascinated by the combination of military strategy and the often-overlooked aspect of logistics, "Moving Mountains" might be the book for you. It provides a captivating first-hand account which could give you not just a history lesson, but also a masterclass in leadership and efficiency under pressure. General William G. Pagonis's insights could be especially invaluable if you're interested in management or just love learning about the behind-the-scenes of historical events.

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The Truth About Confident Presenting - Thryft
James O'Rourke

The Truth About Confident Presenting

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If public speaking gives you butterflies, 'The Truth About Confident Presenting' could be your secret ally. Picture transforming those jitters into a poised performance. James O'Rourke demystifies the art of speaking with straightforward strategies. Imagine feeling prepared, engaging with your audience authentically, and handling even the tough crowds with grace. This book is a toolkit for anyone ready to command the room with confidence, whether you're a newcomer to public speaking or a seasoned professional looking to polish your skills.

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Writer's Guide To Book Editors, Publishers, And Literary Agents, 1998-1999 - Who They Are! What They Want! And How To Win Them Over! - Thryft
Jeff Herman

Writer's Guide To Book Editors, Publishers, And Literary Agents, 1998-1999 - Who They Are! What They Want! And How To Win Them Over!

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For aspiring authors, this book provides comprehensive insights into publishing houses and literary agents in the US and Canada, along with practical advice on how to avoid common mistakes and improve the chances of getting representation. The book also includes valuable essays on topics such as how to write an effective query letter, and how to master ghostwriting and collaboration. Jeff Herman's extensive experience in the industry adds credibility to the information presented.

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Manager's survival guide - how to avoid the 750 most common mistakes in dealing with people - Thryft
Allan Krieff

Manager's survival guide - how to avoid the 750 most common mistakes in dealing with people

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Lists common mistakes to avoid in dealing with employees, customers, and potential clients

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The Executive's Guide To Winning Presentations - Thryft
Herman Holtz

The Executive's Guide To Winning Presentations

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This book is a must-read for executives and senior managers who want to take their presentation skills to the next level. With practical tips and techniques, it guides you on how to captivate your audience, choose the right presentation style, and effectively sell your message. Whether it's mastering the use of audio-visual aids or creating a powerful image, "The Executive's Guide to Winning Presentations" equips you with the tools to deliver influential and impactful business presentations.

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New Strategies for Reputation Management : Gaining Control of Issues, Crises & Corporate Social Responsibility - Thryft
Lutterworth Press, Andrew Griffin

New Strategies for Reputation Management : Gaining Control of Issues, Crises & Corporate Social Responsibility

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"New Strategies for Reputation Management" is an essential read for business owners, managers, and executives. The book provides hands-on strategies and techniques that cover the practical and strategic aspects of reputation management. Andrew Griffin, the author, offers international case studies and an extensively researched guide to help readers deal with unexpected crises, build a good reputation, and gain control of issues, crises and corporate social responsibility. This book is highly recommended for companies looking to improve their reputations effectively.

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Organization Development: The Process of Leading Organizational Change - Thryft
Donald L. Anderson

Organization Development: The Process of Leading Organizational Change

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If you're facing the challenges of steering an organization through the rapid currents of change, this book could be a beacon for you. It dives into the ethics and real-world applications behind organizational development, which can be invaluable in our era of globalization and technological leaps. What sets it apart is its blend of classic and contemporary methods, ensuring you have a well-rounded understanding of how to lead effectively in today's dynamic work environment.

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I Have a Strategy (No You Don't): The Illustrated Guide to Strategy
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Howell J. Malham Jr.

I Have a Strategy (No You Don't): The Illustrated Guide to Strategy

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If you've ever found yourself nodding along in a meeting without quite grasping the elusive concept of 'strategy,' this book is a godsend. Howell J. Malham Jr. takes what can be a dry topic and injects humor and simplicity with colorful characters and clear illustrations. It's the sort of book that simultaneously enlightens and entertains, ensuring you'll never be out of your depth in those strategy discussions again.

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The Four Greatest Coaching Conversations: Change Mindsets, Shift Attitudes, and Achieve Extraordinary Results
New
Karim Hirani, Jerry Connor

The Four Greatest Coaching Conversations: Change Mindsets, Shift Attitudes, and Achieve Extraordinary Results

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If you're looking to elevate your leadership game or enhance your interpersonal dynamics, this could be the guide you've been looking for. The 'Four Greatest Coaching Conversations' is more than advice—it's a blueprint drawn from extensive, real-world coaching experience. It's distilled wisdom that can potentially shift your mindset and those of your team, leading to remarkable outcomes both professionally and personally.

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The Joy of Work: Dilbert's Guide to Finding Happiness at the Expense of Your Co-Workers - Thryft

The Joy of Work: Dilbert's Guide to Finding Happiness at the Expense of Your Co-Workers

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If your workdays blur into a beige tapestry of boredom, "The Joy of Work" is the escape hatch. Scott Adams infuses humor into the dull crevices of corporate life. Picture yourself chuckling at the absurdities you confront daily – this book is your chance to plot harmless, comic revenge and find camaraderie in shared workplace follies.

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Winning the Game of Life
New
Adam Khoo

Winning the Game of Life

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Considering you're someone who's looking to elevate every aspect of your life, "Winning The Game of Life" could be your playbook. It's designed to inspire and equip you with the mindset of a champion. From building resilience in the face of adversity to crafting a career that resonates with your passions, this book promises to serve as a catalyst for anyone eager to drive their destiny towards success and fulfillment.

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Collaborate : Tools and Techniques for Productive Meetings - Thryft
Greg Smith, John Canfield

Collaborate : Tools and Techniques for Productive Meetings

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Ever felt trapped in unproductive meetings that just don't seem to go anywhere? "Collaborate" changes the game, turning dreaded team gatherings into inspiring sessions where goals are met with enthusiasm. It provides tools that harness the power of group intelligence. If you're aiming to improve team dynamics and outcomes, this book's approach to collaborative decision-making could be just what you need to revamp your meetings.

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The Shopper Marketing Revolution: Consumer - Shopper - Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper
Toby Desforges, Mike Anthony

The Shopper Marketing Revolution: Consumer - Shopper - Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper

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If you're feeling the pinch of marketing inefficacy in the consumer goods sector, 'The Shopper Marketing Revolution' offers you a lifeline. This book is a guide to navigating the tides of consumer behaviors and retail dynamics. It's compelling for professionals facing stagnant growth and seeking novel, integrated strategies to connect with both the shopper and retailer, aiming to resonance with the changing market. Mike Anthony and Toby Desforges don't just paint the picture of industry challenges; they hand you the brush to redraw the boundaries of your marketing strategies.

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Chambers Desktop Guides: Writing for the Web - Thryft
Susannah Ross, Chambers

Chambers Desktop Guides: Writing for the Web

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This book is a must-read for anyone looking to improve their web content writing, offering practical advice on language and content organization. The book is full of helpful tips and illustrations, providing clear explanations and examples that make it easy to apply the concepts to your own writing. Overall, readers will find this book to be an invaluable resource for creating user-friendly web content that both engages and informs visitors.

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An Asian Perspective on Mediation - Thryft
Joel Lee, Hwee Hwee Teh

An Asian Perspective on Mediation

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Understanding conflict resolution requires a touch of cultural nuance that isn't often discussed in general mediation literature. This book fills a vital gap by exploring how Asian perspectives shift the dynamics of mediation. It's a worthwhile read for anyone interested in conflict resolution, international relations, or cross-cultural communications, offering insights that can inform both professional practice and academic understanding.

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The complete idiot's guide to great customer service - Thryft
Ron Karr

The complete idiot's guide to great customer service

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Describes how to create a service-oriented organization, including training customer service representatives, soothing angry customers, and understanding employee and customer motivation

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PAL Bhar Mein Network Banayan - Thryft
Dr Ivan Misner

PAL Bhar Mein Network Banayan

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This book is perfect for anyone looking to enhance their networking skills and open more doors in their personal and business life. The book covers various tips on building a successful network and leaves readers with practical knowledge on creating opportunities and thriving in the business world. This book is ideal for people who want to take their networking to the next level and make connections that matter.

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Making Conflict Resolution Happen: A Simple and Effective Guide to Dealing With Conflict at Work - Thryft
Laurie Dicker

Making Conflict Resolution Happen: A Simple and Effective Guide to Dealing With Conflict at Work

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If you're dealing with office tension or leadership challenges, Laurie Dicker's book could be a valuable asset. It’s filled with straightforward strategies that are easy to put into action, empowering you to transform workplace conflicts into opportunities for growth and collaboration. Anyone eager to foster respect and resolve disputes fairly would find this book remarkably useful.

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Making the Team: A Guide for Managers - Thryft

Making the Team: A Guide for Managers

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If you're leading a team or aspire to, "Making the Team" is essential reading. It's like a toolbox for the modern manager, grounded in research yet practical enough to apply immediately. Every chapter practically converses with you, offering insights into building, nurturing, and leading teams effectively. It's one of those books you'll refer to time and again, whether you're facing teamwork challenges or aiming to motivate a high-performing team to greater heights.

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Understanding the Business Environment: Inside and Outside the Organisation - Thryft
Claire Capon

Understanding the Business Environment: Inside and Outside the Organisation

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If you're diving into the world of business studies, Capon's book could be your ideal starting block. It frames the complexities of organizational environments in a way that's accessible yet thorough, perfect for grounding your understanding in both theory and practice. Whether you're a student or an emerging professional, you'll find it packed with insights that will help you navigate the intricacies of the business world.

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The Basics: Proofreading : A Programmed Approach - Thryft
Dona Orr, H. Frances Daniels, Carol Henson

The Basics: Proofreading : A Programmed Approach

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This book is an excellent resource for anyone looking to improve their proofreading skills. With a programmed approach and clear-cut examples, readers can reinforce their learning. The use of current technology and workplace readiness skills makes this book relevant and useful for professionals. Additionally, the addition of humor makes it an enjoyable read despite its technical nature.

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Perfect Phrases for Negotiating Salary and Job Offers: Hundreds of Ready-to-Use Phrases to Help You Get the Best Possible Salary, Perks, or Promotion
New
Nanette DeLuca, Matthew J. DeLuca

Perfect Phrases for Negotiating Salary and Job Offers: Hundreds of Ready-to-Use Phrases to Help You Get the Best Possible Salary, Perks, or Promotion

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If you're feeling anxious about discussing salary or job terms, this book serves as a secret weapon. With it, you'll feel like you have a mentor guiding you through each conversation, ensuring you come across as both professional and assertive. You'll walk away from negotiations feeling assured you've presented yourself in the best light.

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There Is Life After College - What Parents And Students Should Know About Navigating School to Prepare for the Jobs of Tomorrow - Thryft
Jeffrey J. Selingo

There Is Life After College - What Parents And Students Should Know About Navigating School to Prepare for the Jobs of Tomorrow

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If you're feeling the post-graduation blues or worrying about your child's future, "There Is Life After College" is a must-read. Jeffrey Selingo doesn't just dwell on the challenges new grads face; he provides a clear roadmap to success in today's tough job market. This book is more than a comfort; it's a strategic guide that addresses worries with actionable advice, making it invaluable for students and parents alike.

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The Elements of Business Writing: A Guide to Writing Clear, Concise Letters, Memos, Reports, Proposals, and Other Business Documents
New
Robert W. Bly, Gary Blake

The Elements of Business Writing: A Guide to Writing Clear, Concise Letters, Memos, Reports, Proposals, and Other Business Documents

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If the cluttered paperwork is your nemesis and professional communication your battlefield, consider this your secret weapon. "The Elements of Business Writing" by Gary Blake can be that trusty sidekick, transforming your writing into a model of clarity and conciseness. Less a chore, more a charm, it'll equip you for the office trenches, one well-crafted memo at a time.

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Presenting to Win: The Art of Telling Your Story - Thryft
Jerry Weissman

Presenting to Win: The Art of Telling Your Story

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This is for anyone wanting to sharpen their presentation skills and truly engage an audience. 'Presenting to Win' offers a unique approach to creating a narrative that resonates with listeners, abandoning rote slides for compelling storytelling. Weissman empowers you with the tools to captivate from the first second, making your message persuasive and memorable in professional settings and beyond.

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F.C.U.K Your Way to Success: The Art of Maximising Results With Minimum Effort - Thryft

F.C.U.K Your Way to Success: The Art of Maximising Results With Minimum Effort

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If you're feeling stuck in traditional approaches to leadership and problem-solving, "F.C.U.K Your Way to Success" could offer you a fresh perspective. Mukul's witty and sharp insights cut through complexities and focus on the power of conversations and simpler methodologies for achieving better outcomes with less strife. It's about strategic focus, optimism, and clarity that could reenergize your approach to challenges both professional and personal.

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Brand Spirit: How Cause Related Marketing Builds Brands - Thryft
Marjorie Thompson, Hamish Pringle

Brand Spirit: How Cause Related Marketing Builds Brands

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If you're fascinated by how companies can resonate with their customers' values, "Brand Spirit" could be a remarkable read. It delves into how commitment to social causes can not only elevate a brand's image but also forge deeper customer loyalty. The insights from Pringle and Thompson, complemented by real-world examples, offer a blend of inspiration and strategy for anyone interested in the interplay between branding and social responsibility.

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Perfect Phrases for Business Letters
New
Ken O'Quinn

Perfect Phrases for Business Letters

from RM32.53 MYR

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If crafting a compelling business letter feels daunting, or if you've ever found yourself struggling to find the right words to convey your message professionally, "Perfect Phrases for Business Letters" could be your go-to guide. Imagine feeling confident as you draft proposals, motivate your team, or engage with customers, thanks to this book's treasure trove of diplomatic and precise phrases tailored to meet your business needs.

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The One Minute Meeting: How to Speak Without Fear, Inspire any Audience, and Conduct Time-Effective Meetings - Thryft
Omar Periu

The One Minute Meeting: How to Speak Without Fear, Inspire any Audience, and Conduct Time-Effective Meetings

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This book is perfect for anyone who finds themselves leading or participating in meetings on a regular basis. The unique and distinctive feature of this book is its practical tips and strategies for conducting time-effective meetings, as well as how to speak confidently and inspire any audience. Users will appreciate the straightforward and easy-to-implement advice that can significantly improve their communication skills.

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CQ: Developing Cultural Intelligence at Work
New
Joo-Seng Tan, Soon Ang, P. Christopher Earley

CQ: Developing Cultural Intelligence at Work

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If you're planning to work abroad or manage diverse teams, "CQ: Developing Cultural Intelligence at Work" could be a game-changer for you. The book provides practical insights and relatable case studies, empowering you to comprehend and engage effectively with various cultural dynamics. It's like gaining a compass for navigating the complexities of intercultural interactions in the professional world.

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Consumer Behavior & Marketing Strategy, 9th Edition - Thryft
Peter Olsen

Consumer Behavior & Marketing Strategy, 9th Edition

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If you're keen to dissect and understand the intricacies of what drives consumer spending, this book is for you. It melds psychological principles with marketing strategies, providing a robust framework for influencing purchasing decisions. As you immerse yourself in "The Wheel of Consumer Analysis," you'll find this comprehensive guide indispensable for crafting marketing campaigns that resonate with consumers on a deeper level.

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Why Invest in Personal Development?

Personal development is after all an ongoing journey, and necessary for all of us! Here at Thryft, our collection spans relevant topics such as mindfulness, productivity and emotional intelligence. Learn from thought leaders, who can offer perspectives that empower you to achieve personal growth and fulfilment. Help yourself to our collection if you desire to improve yourself, one book at a time.