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Winning in Emerging Markets: A Road Map for Strategy and Execution
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Unlocking success in high growth emerging markets.
This book is a must-read for anyone looking to enter and succeed in emerging markets. It goes beyond the usual analysis of data points and focuses on the "institutional voids" in these markets, showing how companies can leverage these voids to their advantage. With insightful strategies and real-life examples, it provides a playbook for assessing market potential and crafting a winning strategy. Whether you're a multinational or a local contender, this book will equip you with the knowledge and tools needed to thrive in high-growth regions. So if you're ready to unlock success in emerging markets, this is the book for you.
Sale
Winning in Emerging Markets: A Road Map for Strategy and Execution
Regular price
RM36.19 MYR
RM17.91 MYR
51% off
- Unit price
- / per
43% off
51% off
56% off
51% off
ISBN: 9781422166956
Publisher: Harvard Business Review Press
Date of Publication: 2010-04-28
Format: Hardcover
Goodreads rating: 3.92
(rated by 119 readers)
Description
Already cited by the Financial Times, Forbes.com, The Economic Times, WSJ/Mint and several other prominent global business publications, Winning in Emerging Markets is quickly becoming the go-to book for mapping a strategy for entering new markets—and then quickly gaining a competitive edge in those high growth regions.Advancing the discussion about emerging markets themselves and how organizations can best leverage the potential of these regions, Tarun Khanna and Krishna Palepu – both well respected thinkers on the subject – argue there is more to sizing up these markets than just evaluating data points related to size, population, and growth potential. In fact, they say the possibility to expand a company’s progress in developing economies is to first asses the area’s lack of institutional infrastructure—and then to formulate strategies around what the authors call “institutional voids” to the firm’s advantage. Khanna and Palepu say the primary exploitable characteristic of an emerging market are such voids, and though they create challenges, they also provide major opportunity both for multinationals and local contenders. Winning in Emerging Markets serves as a playbook for measuring a market’s potential and for crafting a strategy to succeed there.
Condition guide
Book Condition Guide
Books in Like New Condition
This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Very Good Condition
This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Good Condition
We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Well Read Condition
This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
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Unlocking success in high growth emerging markets.
This book is a must-read for anyone looking to enter and succeed in emerging markets. It goes beyond the usual analysis of data points and focuses on the "institutional voids" in these markets, showing how companies can leverage these voids to their advantage. With insightful strategies and real-life examples, it provides a playbook for assessing market potential and crafting a winning strategy. Whether you're a multinational or a local contender, this book will equip you with the knowledge and tools needed to thrive in high-growth regions. So if you're ready to unlock success in emerging markets, this is the book for you.
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