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Innovation and Entrepreneurship
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Guide to harnessing innovation in entrepreneurial ventures.
If you're looking to bridge the theory of innovation with practical entrepreneurial skills, "Innovation and Entrepreneurship" can serve as that bridge. This book is designed with your course in mind, linking crucial concepts of business, engineering, and management with real-world applications. It's not just about coming up with ideas; it's about shaping those ideas into viable business opportunities and understanding the process of innovation as it ties into entrepreneurship. With its clear process model, extensive resources, and contemporary examples, it’s like having an expert mentor explaining the ins and outs of turning innovations into marketable solutions.
Sale
Innovation and Entrepreneurship
Regular price
RM43.50 MYR
RM36.19 MYR
17% off
- Unit price
- / per
17% off
37% off
30% off
34% off
ISBN: 9780470711446
Publisher: Wiley
Date of Publication: 2011-05-16
Format: Paperback
Goodreads rating: 3.45
(rated by 40 readers)
Description
Developed specifically for undergraduate students, Innovation and Entrepreneurship is an accessible, introductory text written primarily for those studying business and management but also engineering and science degrees with management courses. The book features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship. In this second edition, the authors develop an explicit process model of entrepreneurship with clearer links between innovation and entrepreneurship. The second edition also features an extensive collection of web-based materials, tools to support innovation and entrepreneurship, audio and video cases, solutions manual, testbank, additional case studies and image archive. An accompanying website is available at www.iande.info.
Condition guide
Book Condition Guide
Books in Like New Condition
This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Very Good Condition
This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Good Condition
We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Well Read Condition
This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
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Guide to harnessing innovation in entrepreneurial ventures.
If you're looking to bridge the theory of innovation with practical entrepreneurial skills, "Innovation and Entrepreneurship" can serve as that bridge. This book is designed with your course in mind, linking crucial concepts of business, engineering, and management with real-world applications. It's not just about coming up with ideas; it's about shaping those ideas into viable business opportunities and understanding the process of innovation as it ties into entrepreneurship. With its clear process model, extensive resources, and contemporary examples, it’s like having an expert mentor explaining the ins and outs of turning innovations into marketable solutions.
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