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International Business: Competing in the Global Marketplace

Regular price RM44.45 MYR
Unit price
per

Strategic insights into the global business arena.

You're navigating the complexities of the global market, and this book is like your compass. Charles W. L. Hill distills the critical aspects of international business into accessible, insightful chapters. With a coherent flow from one thought to the next, you'll gain the strategic, structural, and functional knowledge needed to compete worldwide.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
New

International Business: Competing in the Global Marketplace

Regular price RM44.45 MYR
Unit price
per
ISBN: 9780071175845
Publisher: Richard D Irwin
Date of Publication: 1994-01-01
Format: Paperback
Related Collections: Politics, Business, Economics
Goodreads rating: 3.75
(rated by 416 readers)

Description

One way to compare International Business texts is to classify them as either descriptive or analytical. Descriptive texts describe in detail the internationalization process and answer the question - "How does a business go global/international?" Analytical texts, like Hill, discuss the internationalization process but also address why businesses choose to go global and the managerial implications of the decisions. International Business, 3/e: 1) Explains how and why the world's countries differ; 2) Presents a thorough review of the economics and politics of international trade and investment; 3) Explains the functions and form of the global monetary system; 4) Examines the strategies and structures of international business; and 5) Assesses the special roles of an international business's various functions.
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Strategic insights into the global business arena.

You're navigating the complexities of the global market, and this book is like your compass. Charles W. L. Hill distills the critical aspects of international business into accessible, insightful chapters. With a coherent flow from one thought to the next, you'll gain the strategic, structural, and functional knowledge needed to compete worldwide.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.