Economics Books

Dive into the dynamic world of economics with our wide array of books in the Economics collection. From global financial systems to local economic policies, our selection offers insights by leading economists and scholars.

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Fixed Income Analysis - Thryft
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Martin L. Leibowitz, Frank J. Fabozzi  | Wiley

Fixed Income Analysis

RM90.00 MYR

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Goodreads rating: 4.1

RM90.00 MYR

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79% off est. retail
In the Second Edition of Fixed Income Analysis , financial expert Frank Fabozzi and a team of knowledgeable contributors provide complete coverage of the most important issues in fixed income analysis. Now, in Fixed Income Analysis Workbook, Second Edition , Fabozzi offers you a wealth of practical information and exercises that will solidify your understanding of the tools and techniques associated with this discipline. This comprehensive study guide--which parallels the main book chapter by chapter--contains challenging problems and a complete set of solutions as well as concise learning outcome statements and summary overviews. If you want to make the most of your time in the fixed income marketplace, the lessons within this workbook can show you how. Topics reviewed
Brigham Fundamentals Fin Manmt 5e - Thryft
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Eugene F. Brigham | Dryden Press

Brigham Fundamentals Fin Manmt 5e

RM52.00 MYR

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Goodreads rating: 3.55

RM52.00 MYR

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This was my dad's book. He passed away 3 years ago.
PERSONNEL MANAGEMENT AND HUMAN RESOURCES - Thryft
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RM4.00 MYR

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This text provides a comprehensive framework of the principles and concepts relating to personnel management with emphasis on the Indian context. The text endeavors to interpret personnel and human resource management concepts with behavioral principles and industrial relations implications. It incorporates the essence of the recent contributions of behavioral science. Additionally, it features topics like 'Quality of Work Life', 'Stress Management and Counseling', 'Industrial Relations Implications of Personnel Policies', and 'Future Scenario'. Each chapter begins with learning objectives, and includes key words, a summary and suggestions for further reading towards the end. The text also includes real-life cases which reflect diverse situations in the corporate world. The book would serve as a text for postgraduate students of management and commerce, and would also be useful to practicing managers.
A2 Business Studies - Thryft
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andrew-gillespie-malcolm-surridge | Hodder Arnold

A2 Business Studies

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Goodreads rating: 3.25

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Full coverage of the A2 specification teamed with clear and simple language ensures that students of average and lower ability are able to fully understand and unravel business concepts. Now completely updated, this text is written to ensure that students gain the knowledge, understanding, examination and application skills that are essential for success at A2 level. In full colour and illustrated throughout, the book follows a clear format that reflects the six units of the specification. Key features Application in Action (practices skills of application); Examiner's Advice (develops examination skills); Key Terms (to help students fully grasp the language); Examination questions (to enable and encourage students to revise and develop their revision skills); and, Don't forget the AS! (an invaluable recap of previous material).
Advanced Placement Economics : Teacher Resource Manual - Thryft
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Advanced Placement Economics is the perfect complement to your college-level economics textbook. Use these proven activity-based lessons to clearly illustrate and reinforce the economic principles you introduce in your lectures. You'’ll raise your teaching know-how to a new level and deliver confidence-building lessons that thoroughly prepare your students for the AP Economics exams. 1. Advanced Placement Teacher Resource Manual Use this powerful teacher guide to support your existing AP Economics curriculum. Unit plans give you a broad overview of the key AP Economics concepts, and the daily lesson plans are an in-depth guide through the most crucial economics principles. Your Manual Time-saving unit plans -– develop a teaching strategy that gets the key economic concepts across quickly and efficiently Practical daily lesson plans - easy step-by-step procedures show you how to deliver a memorable lesson Helpful visuals to the student activities -– you'’ll get plain language overheads that demonstrate vital concepts Answers to sample multiple-choice questions, sample free response questions, and activities You'll also get activity-based lessons that are NOT in the Student Activity Books... a great way to add fresh, new content to your classroom. Also Advanced Placement Economics - Student Activities - ISBN 1561835684Advanced Placement Economics - Macroeconomics : Student Activities - ISBN 1561835676 The Council for Economic Education envisions a world in which people are empowered through economic and financial literacy to make informed and responsible choices throughout their lives as consumers, savers, investors, workers, citizens, and participants in our global economy. Some of the areas in K-12 education we publish in - Establishing and building credit - Managing personal finances - Understanding economics on a local, national, and global level - Using economics in other subject Social Studies, Geography, History, etc.
The Icarus Paradox : How Exceptional Companies Bring About Their Own Downfall - Thryft
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RM25.00 MYR

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Just as the fabled Icarus of Greek mythology was able to fly so high, so close to the sun, that his wax wings melted and he plunged into the sea, this same paradox can apply to outstanding companies - their very success seduces them into the excesses that cause their downfall. "The Icarus Paradox" is a breathtaking account of what creates stellar business success, and at the same time, sows the seeds of corporate failure. After researching over 200 companies, Miller discovered that success imperils an organization through the momentum it creates and he has coined a new language to describe the rise and fall of major corporations. Craftsmen such as Ford and Texas Instruments have become concerned only with the products they have created, totally oblivious to the markets they have lost. Pioneers such as Wang and Apple have become escapists, so caught up in searching for breakthroughs that they create often brilliant yet commercially useless products.
Thousands of business books are published every year— Here are the best of the bestAfter years of reading, evaluating, and selling business books, Jack Covert and Todd Sattersten are among the most respected experts on the category. Now they have chosen and reviewed the one hundred best business titles of all time—the ones that deliver the biggest payoff for today’s busy readers.The 100 Best Business Books of All Time puts each book in context so that readers can quickly find solutions to the problems they face, such as how best to spend The First 90 Days in a new job or how to take their company from Good to Great . Many of the choices are surprising—you’ll find reviews of Moneyball and Orbiting the Giant Hairball , but not Jack Welch’s memoir.At the end of each review, Jack and Todd direct readers to other books both inside and outside The 100 Best . And sprinkled throughout are sidebars taking the reader beyond business books, suggesting movies, novels, and even children’s books that offer equally relevant insights.This guide will appeal to anyone, from entry-level to CEO, who wants to cut through the clutter and discover the brilliant books that are truly worth their investment of time and money.
Strategic Management : Text and Cases - Thryft
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Dess | Mcgraw Hill Higher Education

Strategic Management : Text and Cases

RM80.00 MYR

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Goodreads rating: 3.55

RM80.00 MYR

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"Strategic Management: Text and Cases, 4th Edition", by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students. The new case selections emphasize variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies.
Exploring Corporate Strategy : Text & Cases - Thryft
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RM71.00 MYR

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Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases), Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
Quantitative Methods for Business - Thryft
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Donald Waters | Pearson College Div

Quantitative Methods for Business

RM69.00 MYR

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Goodreads rating: 4.0

RM69.00 MYR

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Quantitative Methods for Business has been thoroughly revised and updated for this 4th edition, and continues to provide a simple and practical introduction to an area that students can find difficult. The book takes a non-threatening approach to the subject, avoiding excessive mathematics and abstract theory. It shows how to apply quantitative ideas to the real problems faced by managers. The book includes numerous exercises and examples that help students understand the relevance of quantitative ideas to business. Assuming no previous knowledge, the text provides complete coverage for a first course in quantitative methods.
Corporate Transactions : Practical Ways to Increase Shareholder Value - Thryft
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RM74.00 MYR

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With the creation of shareholder value lying at the centre of corporate activity, finance directors, chief executives and chairmen are under pressure to drive shareholder value. By ensuring that the business is best structured financially, the finance director can play a role in generating shareholder value. Corporate Transactions is an indispensable guide to the many business techniques that can add shareholder value. The briefing provides accessible technical and practical guidance on how to successfully handle share buybacks, capital repayments, demergers and reconstructions. It focuses on the legal, taxation, regulatory and accounting aspects of each type of transaction, enabling you to assess their value creation potential within your company. Contents * Optimising the capital structure * Dealing with surplus capital * The share buyback * Capital repayments the technical issues * The demerger * Other forms of capital reconstruction * Joint ventures * Other transactions * Corporate acquisitions
The Economies of Southeast Asia, Second Edition : Before and After the Crisis - Thryft
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RM54.00 MYR

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The Economies of Southeast Asia provides a modern authoritative introduction to the economic development of the Association of Southeast Asian Nations (ASEAN). It evaluates the extent to which the phenomenal growth in the region is due to ASEAN economic co-operation. This book provides a comprehensive examination of issues which have paramount importance for Southeast Asian economies, This comprehensive book includes an examination of the latest research on ASEAN growth and development. It will be an ideal main text for courses on Asian economics, development economics, development studies and comparative economic systems in both the East and West.
Commercial Law - Thryft
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Bradgate | Oxford University Press, Usa

Commercial Law

RM62.00 MYR

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Goodreads rating: 3.38

RM62.00 MYR

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This work takes into account the main developments in this field since publication of the second edition in 1995. The text examines the nature and function of commercial law and takes full account of the multitude of cases that relate to this field of law, including Stevenson v Rogers, Slater v Finning, Thain v Anniesland, Barber v NWS and Dimond v Graham.
Visualizing Project Management : Models and Frameworks for Mastering Complex Systems - Thryft
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Hal Mooz, Kevin Forsberg  | Wiley

Visualizing Project Management : Models and Frameworks for Mastering Complex Systems

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Goodreads rating: 3.69

Regular price RM44.00 MYR RM19.00 MYR 57% off

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92% off est. retail
THE PROJECT MANAGEMENT CLASSIC-REVISED AND EXPANDED Now Includes Downloadable Forms and Worksheets Projects are becoming the heart of business. This comprehensive revision of the bestselling guide to project management explains the processes, practices, and management techniques you need to implement a successful project culture within your team and enterprise. Visualizing Project Management simplifies the challenge of managing complex projects with powerful, visual models that have been adopted by more than 100 leading government and private organizations. In this new Third Edition, the authors-leading thinkers and practitioners in the field-keep you on the cutting edge with a sophisticated approach that integrates project management, systems engineering, and process improvement. This advanced content can help take your career and your organization well beyond the fundamentals. New, downloadable forms, templates, and worksheets make it easy to implement powerful project techniques and tools. Includes references to the Project Management Institute Body of Knowledge and the INCOSE Handbook to help you "I recommend this book to all those who aspire to project management [and] those who must supervise it."―Norman R. Augustine, former chairman and CEO Lockheed Martin Corporation "The importance of this excellent book, able to encompass these two key disciplines [systems engineering and project management], cannot be overemphasized."―Heinz Stoewer, President, INCOSE
Commercial Management : Theory and Practice - Thryft
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David Lowe | Wiley-blackwell

Commercial Management : Theory and Practice

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Goodreads rating: 3.0

Regular price RM27.00 MYR RM12.00 MYR 56% off

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Commercial Management: theory and practice defines the role of commercial management within project-oriented organisations, providing a framework for and helping to develop a critical understanding of the factors that influence commercial management practice. It also identifies generic aspects of this practice and provides a theoretical foundation to these activities, by reference to existing and emergent theories and concepts, as well as to relevant management best practice. The book is structured into four parts: Part 1 Introduction – Commercial Management in Project Environments explores the nature of commercial practice within project-oriented organisations at the buyer-seller interface. It presents a Commercial Management framework, which illustrates the multiple interactions and connections between the purchaser‘s procurement cycle and a supplier‘s bidding and implementation cycles. Additionally, it outlines the principle activities undertaken by the commercial function, identifies the skills and abilities that support these activities and reviews the theories and concepts that underpin commercial practice. Finally, it identifies areas of commonality of practice with other functions found within project-oriented organisations, plus sources of potential conflict and misunderstanding. Part 2 – Elements of Commercial Theory and Practice covers commercial leadership; exploring strategy; risk and uncertainty management; financial decision-making; and key legal issues. Part 3 – Approaches to Commercial Practice addresses best practice management; and commercial and contracting strategies and tactics. Finally, Part 4 – Case Studies offers two extended case studies: Football Stadia (the Millennium Stadium, Cardiff; the Emirates Stadium, Islington; and Wembley Stadium, London); and Heathrow Terminal 5. The book provides a one-stop-shop to the many topics that underpin commercial management practice from both a demand (buy-side) and a supply (sell-side) perspective. It will help develop an understanding of the issues influencing commercial management: leadership, strategy, risk, financial, legal, best practice management and commercial and contracting strategy and tactics. This book’s companion website is at and offers invaluable resources for both students and lecturers: • PowerPoint slides for lecturers on each chapter • Sample exam questions for students to practice • Weblinks to key journals and relevant professional bodies
Project Management : A Systems Approach to Planning, Scheduling, and Controlling - Thryft
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RM68.00 MYR

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"The "bible" of project management, updated to address emerging issues Project Management is the bestselling text for students and professionals, presenting a streamlined approach to project management functions in full alignment with PMI(R)'s latest Project Management Body of Knowledge (PMBOK(R)). This new 12th edition has been updated to reflect the latest changes found in the PMBOK(R) Guide--Sixth Edition, and features new coverage of emerging topics including global stakeholder management, causes of failure, agile project management, project governance failure, customer approval milestones, classifying project metrics, and more. Supplementary materials are available for students, working professionals, and instructors. Widely considered the "bible" of project management, this book provides complete, practical guidance on all aspects of project management. This book provides detailed explanation of the tools and methods used during all stages of a project, reflecting the concepts and standards outlined in the PMBOK(R) Guide. Understand organizational structures and project management functions Learn how to control costs, manage risk, and analyze trade-offs Examine different methods used for planning, scheduling, QA, and more Work effectively with customers and stakeholders from around the globe As projects increase in scope and complexity, managing scheduling, cost, and specifications across time zones, language barriers, technological differences, and other obstacles requires a systematic approach that accounts for every detail. Project Management is the comprehensive reference to keep within arm's reach throughout all stages of the project. (PMI and PMBOK are registered mark of the Project Management Institute, Inc.)"--
Never waste a crisis.Some businesses—and some people—will emerge from today’s economic tumult stronger and more dominant than when it started. Others will weaken and fade. It all depends on critical choices they make right now.Geoff Colvin, one of America’s most respected business jour-nalists, says even the scariest turbulence has an upside. The best managers know that conventional thinking won’t help them in tough times. They’re taking smart, practical steps—frequently unconventional and even counterintuitive—that will not only keep them strong, but will also distance them from the pack for years to come.The dozens of top-performing leaders Colvin interviewed reject the common view that slashing costs and firing employ­ees are the only effective tactics. They see volatility as a rich opportunity to reinvent their organizations and lay the ground-work for future growth.Colvin shows us how these strategies really work, using exam-ples of major companies that have successfully applied them.
The Founder's Dilemmas : Anticipating and Avoiding the Pitfalls That Can Sink a Startup - Thryft
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A guide to the early decisions that can make or break startup venturesOften downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin. The Founder's Dilemmas is the first book to examine the early decisions by entrepreneurs that can make or break a startup and its team.Drawing on a decade of research, Noam Wasserman reveals the common pitfalls founders face and how to avoid them. He looks at whether it is a good idea to cofound with friends or relatives, how and when to split the equity within the founding team, and how to recognize when a successful founder-CEO should exit or be fired. Wasserman explains how to anticipate, avoid, or recover from disastrous mistakes that can splinter a founding team, strip founders of control, and leave founders without a financial payoff for their hard work and innovative ideas. He highlights the need at each step to strike a careful balance between controlling the startup and attracting the best resources to grow it, and demonstrates why the easy short-term choice is often the most perilous in the long term.The Founder's Dilemmas draws on the inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, while mining quantitative data on almost ten thousand founders.People problems are the leading cause of failure in startups. This book offers solutions.
The Color of Oil : The History, the Money and the Politics of the World's Biggest Business - Thryft
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Michael J. Economides | Round Oak Pub

The Color of Oil : The History, the Money and the Politics of the World's Biggest Business

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Goodreads rating: 3.71

Regular price RM13.00 MYR RM8.00 MYR 38% off

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The primary colors of oil today are money (lots of it), technology (basic but demanding) and people (special ones). The colors of the rainbow can be seen in the 100+ oil producing countries. There are a dozen large petroleum producing and exporting countries. Yet most have little in their history that links them to wealth, technology and management. Corruption among the elite and governments, mismanagement and the squandering of the petroleum wealth are endemic. Culture is everything, and no other human endeavor makes this as pointedly obvious as the world of petroleum.
The CIO Playbook : Strategies and Best Practices for IT Leaders to Deliver Value - Thryft
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N.R. Colisto | Wiley

The CIO Playbook : Strategies and Best Practices for IT Leaders to Deliver Value

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Goodreads rating: 3.93

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As our economy shifts from recession to recovery, our current economic climate is ripe for transformation. CIOs are in a unique position to leverage technology in order to drive innovation and boost business growth. The CIO Playbook is the handy desk reference for CIOs, CEOs, CFOs, and up and coming leaders, revealing a dynamic seven-step framework ( Partner – Organize – Innovate – Deliver – Support – Protect – Grow ) that will guide you in making essential changes to your organization. The proven strategies, tools, and techniques in The CIO Playbook make it the ultimate "how-to" resource for creating a high-performance IT organization that delivers value-added products and services to employees, customers, and shareholders. Author Nicholas Colisto provides solutions to the issues that concern business leaders and IT practitioners, Featuring online templates for each of the seven steps described in the book, The CIO Playbook can help you transform your IT department from a mere order taker to a high-performance organization that delivers extraordinary business outcomes, despite this era of turbulent economic challenges.
How to outsmart riskRisk has been defined as the potential for losing something of value. In business, that value could be your original investment or your expected future returns.The Risk-Driven Business Model will help you manage risk better by showing how the key choices you make in designing your business models either increase or reduce two characteristic types of risk—information risk, when you make decisions without enough information, and incentive-alignment risk, when decision makers’ incentives are at odds with the broader goals of the company. Leaders who understand how the structure of their business model affects risk have the power to create wealth, revolutionize industries, and shape a better world.INSEAD’s Karan Girotra and Serguei Netessine, noted operations and innovation professors who have consulted with dozens of companies, walk you through a business model audit to determine what key decisions get made in a business, when they get made, who makes them, and why we make the decisions we do.By changing your company’s key decisions within this framework, you can fundamentally alter the risks that will impact your business.This book is for entrepreneurs and executives in companies involved in dynamic industries where the locus of risk is shifting, and includes lessons from Zipcar, Blockbuster, Apple, Benetton, Kickstarter, Walmart, and dozens of other global companies.The Risk-Driven Business Model demystifies business model risk, with clear directives aimed at improving decision making and driving your business forward.
Financing Transitions : Managing Capital and Liquidity in the Family Business - Thryft
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93% off est. retail
This book would be a good read for individuals who are involved in a family business and are looking to plan for its future success. The author focuses on establishing principles and patterns necessary for laying the foundation for capital and liquidity planning, which can lead to making wise, well-timed choices about the business and family. The book is concise with only 116 pages, making it a quick read for busy individuals. Overall, readers would appreciate the practical advice and real-life examples provided in the book.
Costing - Thryft
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terry-lucey | Thomson Learning

Costing

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Goodreads rating: 3.95

Regular price RM20.00 MYR RM9.00 MYR 55% off

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This book provides a thorough coverage of the theory and practice of cost accountancy and other courses. The text includes end of chapter summaries, self-review questions and longer exercises.
Art Hats in Renaissance City: Reflections & Aspirations of Four Generations of Art Personalities
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RM19.00 MYR

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98% off est. retail
This book would be a good read for someone who is curious about the journey of Singapore's art scene. Through personal reflections and aspirations, it provides an authentic voice of those who have shaped the cultural landscape of the city. It not only showcases the diversity of creative industries but also highlights the crucial role of heritage development in Singapore's artistic evolution. Whether you are an art enthusiast or simply interested in understanding the transformation of a city through art, this anthology offers valuable insights and real-life experiences that will leave you inspired.
Harvard Business Review on Doing Business in China - Thryft
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RM34.00 MYR

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This book is a useful guide for companies and managers who are planning to enter and compete in China's rapidly growing market. It explains the current stage of the country's development and provides strategies and insights for navigating its unique business environment. Readers will learn about the impact of cultural differences, political and legal frameworks, and evolving consumer behaviors on business operations in China. The book is a must-read for anyone seeking to establish a strong foothold in the Chinese marketplace.
Fortune Makers : The Leaders Creating China's Great Global Companies - Thryft
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Fortune Makers analyzes and brings to light the distinctive practices of business leaders who are the future of the Chinese economy. These leaders oversee not the old state-owned enterprises, but private companies that have had to invent their way forward out of the wreckage of an economy in tatters following the Cultural Revolution.Outside of brand names such as Alibaba and Lenovo, little is known, even by the Chinese themselves, about the people present at the creation of these innovative businesses. Fortune Makers provides sharp insights into their unique styles -- a distinctive blend of the entrepreneur, the street fighter, and practices developed by the Communist Party -- and their distinctive ways of leading and managing their organizations that are unlike anything the West is familiar with.When Peter Drucker published Concept of the Corporation in 1946, he revealed what made large American corporations tick. Similarly, when Japanese companies emerged as a global force in the 1980s, insightful analysts explained the practices that brought Japan's economy out of the ashes -- and what managers elsewhere could learn to compete with them. Now, based on unprecedented access, Fortune Makers allows business leaders in the United States and the rest of the West to understand the essential character and style of Chinese corporate life and its dominant players, whose businesses are the foundation of the domestic Chinese market and are now making their mark globally.
What the CEO Wants You To Know, Expanded and Updated : How Your Company Really Works - Thryft
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RM26.00 MYR

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Describes how corporations work and reviews the critical elements of business success--growth, return on assets, rate of inventory turnover, understanding customers, and taking advantage of the changing marketplace.
"Harvard Business Review" on Becoming a High Performance Manager - Thryft
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RM42.00 MYR

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The Harvard Business Review Paperback Series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe.With offerings ranging from the timeless classic "Management Time Who's Got the Monkey" to innovative, cutting edge ideas, this book provides busy managers with strategies for more effective time and stress management, and offers insights into what a manager's job really entails. This is a must read for any professional wanting to work more effectively and become a better manager.
The Shift : The Future of Work is Already Here - Thryft
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Lynda Gratton | Harpercollins Pub Ltd

The Shift : The Future of Work is Already Here

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Goodreads rating: 3.98

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99% off est. retail
"The Shift" offers a compelling analysis of the changing nature of work and how it will affect individuals, businesses, and the global economy in the coming decades. Lynda Gratton provides practical and insightful guidelines on how to navigate these changes and succeed in a transformed world of work. This book is a must-read for anyone interested in understanding the future of employment and how to stay ahead in a rapidly changing landscape.
The Goal: A Process of Ongoing Improvement - 30th Anniversary Edition
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RM34.00 MYR

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73% off est. retail
This book, "The Goal: A Process of Ongoing Improvement," is a captivating novel that will challenge your conventional ways of thinking about management. Through the story of Alex Rogo, a harried plant manager on the brink of disaster, you will be taken on a thrilling journey of saving a failing factory and discovering the underlying rules of operations. Recommended for anyone looking to transform their approach to management and achieve ongoing improvement.
Pre-Suasion - A Revolutionary Way To Influence And Persuade - Thryft
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RM23.00 MYR

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Influence established Cialdini as the world’s foremost authority on the science of persuasion, winning plaudits from such figures as Dan Pink, Chip Heath and Tom Peters. In Pre-suasion, Cialdini builds on his investigations into the subtle world of influence to reveal that the best persuaders succeed not only because of what they say or how they say it, but because of what they do in the moment before they deliver their message. In the process he draws on a series of compelling case studies and a profound understanding of human psychology to offer a ground-breaking work that is both fascinating and brilliantly practical.
This book describes the Singapore Chinese Chamber of Commerce's changing relationship with the state and with businesses in the region.Some of the wealthiest and most influential businessmen in Singapore and Malaysia have served as leaders of the Chamber. Drawing on archival materials and extensive interviews, Visscher provides lively biographical sketches that highlight the circumstances and personal values that propelled these and other leading Chinese businessmen to success and to prominence.He also examines Chinese business practices, considering cultural elements as well as state and market forces, and highlights unique features of the Chinese experience in Singapore. By viewing Singapore from the perspective of a well established non-governmental organisation as it struggled, negotiated and cooperated with the state, this book offers an alternative to conventional political histories.
What's Next : Exploring the New Terrain for Business - Thryft
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Who better to help us foresee how emerging trends will help shape the agenda for business in the first decade of the twenty-first century than Global Business Network, the renowned futurist think tank and strategic consulting firm, where some of the greatest minds from these fields converge and converse? In What's Next?, GBN's President, Eamonn Kelly, and its "knowledge developer," Peter Leyden, weave together fresh, new insights from expansive interviews with many of the Network's key thinkers, including: Stewart Brand on civilization, Mary Catherine Bateson on cultural change, Paul Hawken on the anti-globalization movement, Esther Dyson on Russia, Kevin Kelly on thinking globally, and Francis Fukuyama on biotechnology. The result is a thought-provoking, and inspiring guide to the ideas, concepts, and forces that will influence business in an era of increasing uncertainty-and opportunity.Visit the GBN website at www.gbn.org.
Instructor's Edition : International Edition - Thryft
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RM99.00 MYR

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'Principles of Marketing' is organized around an innovative customer-value and customer-relationship framework.
Business Marketing Management : A Strategic View of Industrial and Organizational Markets - Thryft
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97% off est. retail
Providing the most current and complete treatment of business-to-business marketing, this comprehensive market leader captures and integrates the latest developments in market analysis, relationship management, supply chain management, marketing strategy development, and electronic commerce. Popular in both the United States and Europe since its first edition, the text provides expanded treatment of relationship strategies, the technology adoption life cycle, strategy formulation in high-tech industries, new product and service development for business markets, and Internet strategies.
Traction : How Any Startup Can Achieve Explosive Customer Growth - Thryft
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RM50.00 MYR

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Two successful startup founders offer a comprehensive overview of the various ways startups can achieve strong, sustainable growth, and a guide to choosing the ones that will make the differencce.Why do so many startups fail? According to entrepreneurs Gabriel Weinberg and Justin Mares, most failed startups don’t get off the ground not because of a bad product, but because they don’t have enough customers. They make the fatal mistake of putting all their effort into perfecting their product at the cost of reaching out to potential users. Instead, they should be putting half their resources into getting traction.TRACTION is the essential guide for any startup looking to stay ahead of the curve and start building a user base early in the game. The book offers no one-size-fits-all solution: every startup is unique, so no single method is guaranteed to generate traction. Instead, the authors identify nineteen different traction channels from viral marketing to trade shows, offer insights on how to exploit each one to its fullest potential, and provide a framework to test various channels and identify the best one for any startup.Drawing on advice from more than 40 successful startup founders and marketers, from Wikipedia’s Jimmy Wales to American Apparel’s Ryan Holiday, TRACTION is a comprehensive textbook for marketing your way to growth.
The Startup Way : How Entrepreneurial Management Transforms Culture and Drives Growth - Thryft
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Bestselling author, entrepreneur, and Lean startup founder Eric Ries, author of The Lean Startup, reveals how established corporations and major enterprises can use Lean Startup techniques, energy and saavy to reinvigorate their company and operations, spark innovation, and drive growth. In The Lean Startup, Eric Ries, entrepreneur in residence at Harvard, serial entrepreneur and founder of the lean startup meetups, showed how ideas from the startup world such as constant iteration, minimal viable products (or MVPS), and constantly testing business hypotheses with customers to determine when to perservere, and when to pivot, now turns his attention to established, mature companies and organizations. For the past four years, Ries has been working closely with companies like GE and Toyota and Pitney Bowes to help them become more nimble, and more open to change and innovation, in order to spur growth and produce products and services that customers want. In The Startup Way, Ries shares his insights, lessons, stories, challenges and best practices from his intense collaborations with some of the world's most innovative and successful companies, as they attempt to change their culture and processes to be faster and smarter at what they do. At GE, Ries's ideas are codified under the name FastWorks; each company adapts his basic framework and ideas in their own way, to fit their particular organization and industry, as Ries discusses in the book. For every company that recognizes it needs to embrace agility, change and do so quickly if it is to survive and thrive, The Startup Way is an absolutely critical guide and toolkit.
Managerial Accounting - Thryft
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As the long-time best-seller, Garrison has helped guide close to 3 million students through managerial accounting since it was first published. It identifies the three functions managers must perform within their organizations - plan operations, control activities, and make decisions - and explains what accounting information is necessary for these functions, how to collect it, and how to interpret it. Garrison's "Managerial Accounting", is known for its accuracy and rigor. It is also unique in that the authors write the most important supplements that accompany the solutions manual, test bank, instructor's manual, and study guide.
The Four : The Hidden DNA of Amazon, Apple, Facebook, and Google - Thryft
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Cuốn sách vạch trần bản chất của Amazon, Apple, Facebook và Google Được dịch sang 22 thứ tiếng, nằm trong danh sách “best seller” của cả New York Times và USATODAY, Tứ Đại Quyền Lực (The Four) khiến cả thế giới rúng động vì lượng sự thật nó hàm chứa trong nội dung. Quyển sách được khuyến cáo với người đọc là họ sẽ bàng hoàng không hề nhẹ trước những điều mình đọc…“Đây là quái vật của dòng sách kinh tế. Cuốn sách thiết yếu và bao quát này hết sức sắc bén, thú vị và cay nghiệt. Những nhận xét thẳng và thật của Scott Galloway chẳng kiêng dè bất cứ một đại gia công nghệ nào. Thực sự là một cuốn sách đáng đọc”, Chuyên gia tâm lý Adam Alter, giảng viên ngành tâm lý học tại trường kinh doanh Stern thuộc Đại học New York nhận xét như thế khi đọc xong Tứ Đại Quyền Lực. Đây là cuốn sách đầu tay của Scott Galloway, một giáo sư tại khoa Kinh doanh Stern thuộc đại học New York, phụ trách giảng dạy về chiến lược thương hiệu và tiếp thị số cho các học viên MBA năm thứ hai.Scott là một nhà đầu tư, đã sáng lập 9 công ty bao gồm L2, Red Envelope và Prophet. Anh cũng từng lọt vào danh sách 50 Giáo sư Kinh doanh Xuất sắc nhất thế giới của trang thông tin Poets & Quants vào năm 2012. Loạt clip hàng tuần Winners and Losers của ông trên YouTube đã thu hút được hàng chục triệu lượt xem. Vậy, tác phẩm của một giáo sư “siêu” kinh doanh này hấp dẫn người đọc ở điểm nào?Đầu tiên, đây là tác phẩm “đụng chạm” trực diện chuyện kinh doanh của Amazon, Apple, Facebook và Google, bốn doanh nghiệp có sức ảnh hưởng áp đảo nhất hành tinh này hiện nay. Bằng sự tôn trọng tuyệt đối, giáo sư Scott Galloway ghi nhận thành công và hành trình thành công của những tên tuổi đình đám nhất trong giới công nghệ này. Những con số, những phép so sánh mà tác giả mang đến cho người đọc khả năng hình dung các “ông lớn” này đang lớn đến mức nào. Đi sâu vào chiến lược kinh doanh của bốn cái tên hàng đầu, Scott Galloway cùng đồng thời lý giải từng quyết định, từng thương vụ lớn mà những doanh nghiệp này đã thực hiện. Ông quan niệm, hiểu được sự lựa chọn của bộ tứ quyền lực là hiểu được mô hình kinh doanh và cách họ tạo ra giá trị trong kỷ nguyên số. “Tôi viết cuốn sách này với hy vọng độc giả sẽ có được cái nhìn thấu đáo và nhận ra được thế mạnh của doanh nghiệp trong một nền kinh tế mà chưa bao giờ dễ trở thành tỷ phú như bây giờ, nhưng cũng chưa bao giờ trở thành triệu phú khó đến vậy”, tác giả chia sẻ. Tuy nhiên, điều khiến tác phẩm của Scott Galloway cực kỳ hấp dẫn là vì ông đã không kiêng dè khi chứng minh, hiểu biết của cả thế giới về bốn cái tên quyền lực kia gần như đều… sai bét. Vượt thoát khỏi làn khói thần bí vây quanh bộ tứ quyền lực ấy che mắt, ông thẳng tay lột phăng chiếc mặt nạ dát vàng của bộ tứ quyền lực để mổ xẻ chiến lược và năng lực thao túng siêu phàm của họ, từ đó giúp độc giả học hỏi và áp dụng những kỹ thuật đó vào sự nghiệp của chính mình.Trong nửa đầu quyển sách, tác giả đưa người đọc vào quá trình xem xét từng chàng kỵ binh và phân tích những chiến lược của họ. Các doanh nghiệp khác có thể học gì từ những chiến lược này. Trong phần thứ hai là cách thức nhận diện những thế mạnh cạnh tranh của bộ tứ này, xem cách kinh doanh mới của họ đang diễn tiến như thế nào. Bên cạnh đó, tac giả cũng cho người đọc thấy được cách thức bộ tứ bảo vệ thị trường của mình ra sao.Bằng một phong thái hết sức từ tốn, Scott Galloway đưa người đọc từ bất ngờ này sang bất ngờ khác. Đâu là tội lỗi của bốn chàng kỵ binh này? Họ đã lợi dụng các chính phủ và đối thủ cạnh tranh như thế nào trong việc bảo vệ sở hữu trí tuệ?Không chỉ dừng lại ở bốn cái tên khổng lồ, tác giả mở rộng bức tranh, mang đến độc giả cái nhìn toàn cảnh bằng cách điểm mặt các ứng cử viên công nghệ sáng giá khác, từ Netflix đến Alibaba, một Amazon thu nhỏ của Trung Hoa, rồi Uber và những người khổng lồ một thời từng làm mưa làm gió như IBM, Microsoft… để cùng tìm câu trả lời cho câu hỏi liệu họ có thể quay lại đường đua hay không? Ai trong số họ có khả năng phát triển một nền tảng chi phối hơn so với bộ tứ hiện tại? Ai sẽ có khả năng trở thành chàng kỵ binh thứ năm? Và, bộ tứ sẽ đưa con người đi đến đâu.Vạch trần bản chất kinh doanh của bốn doanh nghiệp đang ảnh hưởng rất lớn đến đời sống con người nhưng Tứ Đại Quyền lực của Scott Galloway không gây hoang mang cho người đọc. Cuộc trò chuyện ông với độc giả đầy giá trị khi ông cùng người đọc nhìn vào bản thân mình, xem những tính chất nghề nghiệp nào giúp chúng ta tồn tại và có thể hưởng lợi trong kỷ nguyên của bộ tứ quyền lực này. Như lời vị doanh nhân nổi tiếng Calvin McDonald, CEO của Sephora, Scott Galloway thành thật và táo bạo đến tàn nhẫn nhưng cuốn sách này sẽ buộc bạn thay đổi cách nghĩ của mình.Sách do nhà báo Lương Trọng Vũ, Kênh truyền hình FBNC chuyển ngữ, First News thực hiện, NXB Tổng Hợp TP.HCM ấn hành.
Analysis Without Paralysis : 12 Tools to Make Better Strategic Decisions - Thryft
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Craig S. Fleisher, Babette E. Bensoussan  | Ft Pr

Analysis Without Paralysis : 12 Tools to Make Better Strategic Decisions

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Goodreads rating: 3.28

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Since the publication of the original edition, the importance of interpreting business data has become mission critical for professionals in all types of businesses.  These professionals have discovered the benefits of business analysis to address their organizations most crucial strategic and tactical challenges.  The Second Edition of this successful guide to business analysis, shows readers how to apply analytical tools without having to mire themselves in advanced math or arcane theory. Analysis Without Paralysis teaches readers the fundamentals of business analysis through the use of 12 core tools. Each tool will make the way readers assess and interpret their business' data more effective, accurate, and actionable.  Accessibly written, the authors walk readers through the entire business analysis process and then explain ad illustrate each of today's most valuable analysis tools so business professionals will be able to make better decisions about their company's strate
The Balanced Scorecard : Translating Strategy into Action - Thryft
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David P. Norton, Robert S. Kaplan  | Harvard Business Review Press

The Balanced Scorecard : Translating Strategy into Action

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Goodreads rating: 3.9

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The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.
What Every CEO Must Know About RISK - Thryft
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In today’s conditions of uncertainty and volatility, many CEOs are not satisfied that the risk management they have in place is effective Understanding and managing risk is at the heart of not just financial organizations, but organizations across all industries. Through over 25 years of continuous practice as pioneers, practitioners and advisors in risk, the authors have identified common questions CEOs This book aims to answers these fundamental questions CEOs have. It is substantive and deep enough, but not overly-technical -- and hence suitable for anyone ranging from students to top management. The book introduces “The Dragonfly Approach”, a unique and proven successful methodology implemented firm-wide in many firms. “The Dragonfly Approach” empowers business leaders and risk managers to create value in today’s tough business environment.
Unbalanced : The Co-dependency of America and China - Thryft
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The Chinese and U.S. economies have been locked in an uncomfortable embrace since the late 1970s. Although the relationship initially arose out of mutual benefits, in recent years it has taken on the trappings of an unstable codependence, with the two largest economies in the world losing their sense of self, increasing the risk of their turning on one another in a destructive fashion.   In The Codependency of America and China Stephen Roach, senior fellow at Yale University and former chairman of Morgan Stanley Asia, lays bare the pitfalls of the current China-U.S. economic relationship. He highlights the conflicts at the center of current tensions, including disputes over trade policies and intellectual property rights, sharp contrasts in leadership styles, the role of the Internet, the recent dispute over cyberhacking, and more. A firsthand witness to the Asian financial crisis of the late 1990s, Roach likely knows more about the U.S.-China economic relationship than any other Westerner. Here he    In the wake of the 2008 crisis, both unbalanced economies face urgent and mutually beneficial rebalancings. Unbalanced concludes with a recipe for resolving the escalating tensions of codependence. Roach argues that the Next China offers much for the Next America—and vice versa.
Asia Pacific : Its Role in the New World Disorder - Thryft
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469 pages. Book is in Very good condition throughout. The Only Exception Is A Small Mark From Old Price On Cover. Part Business Book, Part Cultural History, This Is A Fascinating And Unique Insight Into A Much Misunderstood Region.
Outsell, outmanage, outmotivate and outnegotiate your competition
Strategic Information Management : Challenges and Strategies in Managing Information Systems - Thryft
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This new title focuses on strategic information management and its repercussions for business and management practice. The authors have made a thorough survey of key information management issues amongst senior executives (both IT and non-IT) in order to reach the best possible selection of readings. The editors include a wide range of contemporary and classic articles from North America and the United Kingdom on key information systems management themes, IT developments in an historical review and management implications; Key information systems management issues; international comparisons, historical trends, and global issues; Information systems strategy - formulation, implementation, and business process redesign; Building a flexible IT architecture; Strategic information systems; Organizing and outsourcing information systems services; Bridging the cultural gap between information systems and business professionals; Measuring and managing benefits from information systems.
Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors - Thryft
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Michel Robert | Mcgraw Hill

Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors

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Goodreads rating: 3.53

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96% off est. retail
Strategy Pure & Simple II offers a practical guide for executives seeking to improve their company's strategy formation, implementation, and deployment. The book utilizes real-life examples and interviews with successful CEOs to illustrate its methodology. Readers will appreciate the tested and refined process of strategic thinking presented by the author, Michel Robert.
The Management and Control of Quality - Thryft
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James R. Evans | Not Avail

The Management and Control of Quality

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Goodreads rating: 4.0

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Providing a managerially-oriented, integrated view along with a blend of pertinent technical topics, this text now offers revised, integrated, and more comprehensive coverage of Six Sigma philosophy, concepts and techniques.
Corporate Finance with Myfinancelab - Thryft
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Jonathan Berk, Peter DeMarzo  | Pearson Education, Inc.

Corporate Finance with Myfinancelab

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Goodreads rating: 3.86

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Jonathan Berk and Peter DeMarzo's "Corporate Finance" uses a unifying valuation framework, the Law Of One Price, to present the core content readers expect, the new ideas they want, and the pedagogy they need to succeed. "Corporate Finance: The Core" fits programs and individual professors who desire a streamlined book that is specifically tailored to the topics covered in the first one-semester course. For programs and professors who would like to use a text in a two semester, or more, sequence, please see "Corporate Finance," the 31 chapter book also by Jonathan Berk and Peter DeMarzo.
Data Analysis, Optimization, and Simulation Modeling - Thryft
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Christopher J. Zappe, by  | South-western (cengage Learning)

Data Analysis, Optimization, and Simulation Modeling

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Goodreads rating: 4.0

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DATA ANALYSIS, OPTIMIZATION, AND SIMULATION MODELING, 4e, International Edition emphasizes data analysis, modeling, and spreadsheet use in statistics and management science. Professional Excel software add-ins are included, making this text a market leader in its first edition for its clarity of writing, a teach-by-example approach, and complete Excel integration. This edition is compatible with Excel 2007 and the corresponding add-ins for Excel 2007. Updates regarding Excel 2010 are included where applicable.

Unlock the World of Economics

At Thryft, our Economics collection opens up pathways to understanding complex economic theories and real-world applications. Whether you’re interested in microeconomics, macroeconomics, or behavioural economics, our carefully curated selection is designed to enrich your knowledge. Discover works from Nobel laureates and renowned economists that are essential for students, professionals, and enthusiasts who crave a deeper understanding of the economy.