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Business

Dive into our Business collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Strategic Marketing Planning and Control - Thryft
John Ensor, Ruth Ashford, Graeme Drummond

Strategic Marketing Planning and Control

RM226.26 MYR from RM142.19 MYR Save up to 38%

If you're aiming to boost your marketing expertise in an efficient way, "Strategic Marketing Planning and Control" is a solid pick. The authors, Drummond, Ensor, and Ashford, don't bog you down with overly technical language. Instead, they give you practical tools and techniques that are directly applicable to making savvy marketing decisions. This book might just become your go-to resource for cutting through the noise in the marketing world.

RM226.26 MYR from RM142.19 MYR Save up to 38%

In stock

Global Asset Allocation - Techniques For Optimizing Portfolio Management - Thryft
Jess Lederman, Robert A. Klein

Global Asset Allocation - Techniques For Optimizing Portfolio Management

RM101.98 MYR from RM39.84 MYR Save up to 61%

Buying this book could be the smartest investment you make thisseason. If that sounds like a bold claim, just take a look at thelist of contributors. In it you'll find the names of twenty-nine ofthe world's foremost experts in asset allocation. Over the courseof twenty chapters, these accomplished institutional investors,academics, analysts, and traders school you in all of the hottestnew portfolio management techniques now in use around theglobe.Not another abstruse discourse on the theoretical pros and cons ofasset allocation, Global Asset Allocation is a working,nuts-and-bolts guide for institutional investors. It outfits youwith a set of versatile new tools and techniques designed to solvereal-world problems and guide your portfolio managementdecision-making.While broad theoretical considerations are given their due, thelion's share of this book's coverage is commanded by cutting-edgetechnical issues such as mean variance optimization, allocatingbetween styles of equity management, optimal fixed incomeportfolios, asset/liability forecasting, the critical time horizon,target asset allocation, and chaos theory.In addition to all of the traditional classes of asset allocations,Global Asset Allocation explores a number of new and emerginginvestment horizons. Foremost among these is "the ultimateinvestment frontier," international markets, to which a sizeableportion of the book (all of Part Two) is devoted. You'll findin-depth discussions of the qualitative and quantitative aspects ofglobal asset allocation, in which various experts describe thelatest global asset allocation models, optimization methods,forecasting techniques, global bond and currency managementstrategies, risk and return analysis in country-to-countryallocation strategies, active and passive management portfoliostrategies, and much more.Offering world-class strategies for managing global portfolios,Global Asset Allocation is an essential resource for corporatefinance professionals, pension plan sponsors, analysts, andportfolio managers looking to expand their repertoire of financialmanagement skills.From asset liability forecasting and target asset allocation, tocritical time horizon and implementing overlay strategies, thisgroundbreaking new guide educates institutional investors instate-of-the-art portfolio management strategies guaranteed tominimize risk while maximizing returns. Bringing you the combinedinsights and expertise of twenty-nine prominent investment expertsfrom around the world, Global Asset Allocation is a workinghandbook, designed to guide your portfolio managementdecision-making and help you to solve real-world problems.* The latest asset allocation models, optimization methods, andforecasting techniques, including passive and active portfoliostrategies* Includes six major chapters on global asset allocation, includingcurrency management and emerging market investingTraders, portfolio managers...investment professionals of everyilk: read this book, and use the versatile new strategies, tools,and techniques it describes to give your investment skills arazor-sharp, winning edge.

RM101.98 MYR from RM39.84 MYR Save up to 61%

In stock

The Antidote - How To Transform Your Business For The Extreme Challenges Of The 21St Century - Thryft
Anand Sharma

The Antidote - How To Transform Your Business For The Extreme Challenges Of The 21St Century

RM21.57 MYR from RM14.26 MYR Save up to 51%

The Antidote is a must-read for any business owner struggling to keep up with the rapidly changing landscape of the 21st century. The book provides practical strategies and insights on how to transform your company to be more agile, innovative, and growth-oriented. One of the most unique features of the book is its emphasis on the need for a paradigm shift in management thinking to successfully navigate these extreme challenges.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Women on board making a real difference - Thryft
Singapore Institute of Directors (SID)

Women on board making a real difference

RM21.57 MYR from RM14.26 MYR Save up to 51%

Reasons to read: - This book showcases the real-life experiences of women who have made a difference in their respective fields. It provides a valuable insight into the challenges they faced and the strategies they employed to overcome them. - By highlighting the achievements and contributions of women in leadership positions, this book serves as a source of inspiration and motivation for aspiring female leaders. - It offers a unique perspective on the importance of gender diversity in the corporate world and the positive impact it can have on businesses. - Whether you are a woman looking for role models or a professional with an interest in promoting equality and diversity, this book is a must-read.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Global Literacies: Lessons on Business Leadership and National Cultures - Thryft
Carl Phillips

Global Literacies: Lessons on Business Leadership and National Cultures

RM32.53 MYR from RM21.57 MYR Save up to 37%

If you're carving out your space in today's global market, "Global Literacies" can be your compass. It distills the wisdom from top CEOs worldwide into tangible leadership practices, blending cross-cultural savvy with business acumen. Dive into this read to understand the universal truths of leadership and the critical role culture plays in international business success—insights that could help you and your organization thrive in the global economy.

RM32.53 MYR from RM21.57 MYR Save up to 37%

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Contemporary Issues in Marketing and Consumer Behaviour - Thryft
Pauline Maclaran, Elizabeth Parsons

Contemporary Issues in Marketing and Consumer Behaviour

RM32.53 MYR from RM21.57 MYR Save up to 37%

If you’re curious about the true pulse of today’s marketing world, this could be your treasure map. 'Contemporary Issues in Marketing and Consumer Behaviour' offers deep dives into current hot topics like sustainability and global consumerism while bridging critical theories with real-world practices. It’s for thinkers like you, who are ready to connect academic insights with the dynamism of the marketing sector.

RM32.53 MYR from RM21.57 MYR Save up to 37%

In stock

Doing Business Internationally: The Guide To Cross-Cultural Success - Thryft
Thomas Walker, Danielle Medina Walker

Doing Business Internationally: The Guide To Cross-Cultural Success

RM32.53 MYR from RM17.91 MYR Save up to 46%

As our world becomes increasingly interconnected, understanding the nuances of cross-cultural interactions is key. "Doing Business Internationally" is more than a guide; it's a deep dive into the complexities of multicultural negotiations and management. Whether you’re an entrepreneur, a business student, or a seasoned executive, this book will equip you with the insights and tools to thrive in a global marketplace, including the celebrated Cultural Orientations Inventory for personal development.

RM32.53 MYR from RM17.91 MYR Save up to 46%

In stock

The Management of Strategy : Concepts and Cases, International Edition - Thryft
Michael A. Hitt

The Management of Strategy : Concepts and Cases, International Edition

RM69.08 MYR from RM28.88 MYR Save up to 64%

This book would be a great read for business students and professionals looking to enhance their understanding of strategic management. It offers a unique perspective by integrating the classic industrial organization model with the resource-based view of the firm. The authors present cutting-edge research and strategic management trends within a strong global focus, using memorable examples from more than 600 companies. Additionally, the book features engaging video cases, online teaching tools, and a complete electronic business library to keep the study current and relevant. Readers can expect to gain insights into how businesses establish sustained competitive advantage and to be prepared to face the broad range of critical issues confronting contemporary managers.

RM69.08 MYR from RM28.88 MYR Save up to 64%

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One World, Ready or Not - Thryft
William Greider

One World, Ready or Not

RM32.53 MYR from RM17.91 MYR Save up to 51%

You might find "One World, Ready or Not" compelling because it strips the sheen off globalization to reveal the raw impact it has on society and individuals alike. It's a thought-provoking journey that isn't just facts and figures but filled with personal stories from across the economic spectrum, providing a human touch to the complex narrative of the global economy. If you're someone interested in how economic shifts shape lives and nations, this book could add depth to your understanding.

RM32.53 MYR from RM17.91 MYR Save up to 51%

In stock

Textbook of Computable General Equilibrium Modeling: Programming and Simulations - Thryft
Kenji Gasawa, Hideo Hashimoto, Nobuhiro Hosoe

Textbook of Computable General Equilibrium Modeling: Programming and Simulations

RM87.36 MYR from RM36.19 MYR Save up to 59%

This book is a must-read for those who are interested in mastering the technical aspects of computable general equilibrium modeling. With a comprehensive A-to-Z guide, it provides step-by-step instructions on programming and simulations. Whether you are an economist, researcher, or student, this book equips you with the necessary tools to analyze complex economic issues empirically. Dive deep into the world of CGE models and unlock the potential to investigate the impacts of economic integration, eco-taxes, regulatory reforms, taxation reforms, and transportation system planning.

RM87.36 MYR from RM36.19 MYR Save up to 59%

In stock

The Singapore Economy - Thryft
P.N. Wilson, G. Peebles

The Singapore Economy

RM83.70 MYR from RM61.77 MYR Save up to 31%

If you're fascinated by economic success stories, 'The Singapore Economy' is for you. It dives deep into the mechanisms that catapulted Singapore to prosperity. With its comprehensive analysis of governmental strategies and macroeconomic principles, it's like a masterclass in managing a small, open economy. This book will not only feed your intellectual curiosity but also provide a meticulous framework for understanding economic growth in the context of global interconnectivity.

RM83.70 MYR from RM61.77 MYR Save up to 31%

In stock

Retail Marketing Management - Thryft
Дэвид Гилберт, David Gilbert

Retail Marketing Management

RM21.57 MYR from RM14.26 MYR Save up to 51%

This book would be a great read for undergraduate and postgraduate students studying retail marketing and marketing management. The author takes an integrated approach that combines retail marketing theory with newer retail concepts and international examples. It covers important issues such as location strategies, branding, application of IT, and ethics. What makes this book stand out is its unique perspective on the process of internationalization, demonstrated through its use of international examples. Overall, students would find this book both informative and relevant to preparing them for the global market.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

How to Implement Lean Manufacturing - Thryft
Lonnie Wilson

How to Implement Lean Manufacturing

RM39.71 MYR from RM25.22 MYR Save up to 41%

If you're involved in manufacturing and looking to improve efficiency, "How to Implement Lean Manufacturing" is for you. It's not just theory; this book gives you practical, hands-on advice backed up by real-world case studies. The author, Lonnie Wilson, shows you exactly how to apply lean principles to achieve significant financial gains quickly. Plus, it's a great guide to help establish a lean culture in your workplace, ensuring that improvements are sustainable and that you can continue to reap benefits long after initial implementation.

RM39.71 MYR from RM25.22 MYR Save up to 41%

In stock

The Valuation of Technology : Business and Financial Issues in R&D - Thryft
F. Peter Boer

The Valuation of Technology : Business and Financial Issues in R&D

RM72.74 MYR from RM28.88 MYR Save up to 60%

The Valuation of Technology provides mathematical models for the valuation of R&D projects that can assist business people, scientists, and engineers to evaluate new technologies, R&D projects, and R&D budgets, helping to make more informed decisions. It also identifies common fallacies in performing valuation of technology-based properties, offering quick and easy models that can be used straightaway and a quantitative method for valuing technology projects to assign value to research projects.

RM72.74 MYR from RM28.88 MYR Save up to 60%

In stock

Branding in Asia The Creation, Development, and Management of Asian Brands for the Global Market - Thryft
Paul Temporal

Branding in Asia The Creation, Development, and Management of Asian Brands for the Global Market

RM116.60 MYR from RM65.43 MYR Save up to 46%

"Branding in Asia" might be your compass in the intriguing world of Asian brand development for the global arena. Temporal’s expertise shines as he applies global branding principles within the unique fabric of Asian culture. His collection of case studies lends credence to the idea that Asia could be the next breeding ground for worldwide megabrands. It might just change the way you view brand potential on a global scale, particularly through an Asian lens.

RM116.60 MYR from RM65.43 MYR Save up to 46%

In stock

A Short Guide to Contract Risk - Thryft
George J. Siedel, Helena Haapio

A Short Guide to Contract Risk

RM90.32 MYR from RM54.46 MYR Save up to 40%

If you're looking to confidently navigate the world of contracts, this guide is like having a legal advisor in your pocket. It demystifies the legal jargon, empowering you to make informed decisions and safeguard your business interests. The unique selling point is its lean, practical approach to contracts, putting you in control of risk management and turning agreements into a strategic asset.

RM90.32 MYR from RM54.46 MYR Save up to 40%

In stock

Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon

Consumer Behavior: Buying, Having, and Being

RM114.31 MYR from RM65.43 MYR Save up to 46%

If you're captivated by the "why" behind our purchases and how they intertwine with our identity, "Consumer Behavior: Buying, Having, and Being" is a treasure trove. Michael Solomon's approach doesn't just scratch the surface of buying habits; it dives deep into the cultural and psychological waters that shape our consumer-driven world. With the added benefit of timely digital consumer focus, you'll find yourself engaging with the material in a way that's both educational and genuinely fascinating, especially in a world increasingly influenced by the digital landscape.

RM114.31 MYR from RM65.43 MYR Save up to 46%

In stock

Branding For The Public Sector - Creating, Building And Managing Brands People Will Value - Thryft
Paul Temporal

Branding For The Public Sector - Creating, Building And Managing Brands People Will Value

RM21.57 MYR from RM14.26 MYR Save up to 51%

Recommendation: This book is a must-read for anyone working in the public sector or involved with non-profit organizations. With its practical strategies and real-life case studies, it provides valuable insights on how to apply effective branding techniques to create, build, and manage brands that will be valued by the public. By reading this book, you will gain a deep understanding of the importance of branding in the non-profit sector and learn how to use it as a tool for growth and prosperity. Don't miss out on the opportunity to transform your organization and make a meaningful impact in the public sector!

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Retail Anarchy: A Radical Shopper's Adventures in Consumption - Thryft
Sam Pocker

Retail Anarchy: A Radical Shopper's Adventures in Consumption

RM21.57 MYR from RM14.26 MYR Save up to 51%

This book is a witty and eye-opening exploration of the nonsensical habits of consumers and the tactics used by companies to exploit them. With a dash of vitriol and doses of sarcasm, Sam Pocker exposes the inanity of marketing schemes and the plague of rude cashiers. If you want to rise above the system and outsmart the stores with their complicated rebate rules, Retail Anarchy is the wake-up call you need to break free from mindless consumption.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Scenario Planning Managing for the Future - Thryft
Gill Ringland

Scenario Planning Managing for the Future

RM32.53 MYR from RM17.91 MYR Save up to 46%

You’re navigating a business through turbulent times, and the predictable methods you've relied on are proving inadequate. "Scenario Planning" illuminates a structured path in the fog of uncertainty. Ditch those linear forecasting models; instead, explore alternative futures with extensive case studies to guide you. This isn't about predicting; it's about preparing. Tailored for both novices and seasoned planners, Gill Ringland’s approach helps devote your energy not to avoiding the inevitable but to sculpting it to your advantage.

RM32.53 MYR from RM17.91 MYR Save up to 46%

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China Key Success Factors - Thryft
Warren Liu

China Key Success Factors

RM21.57 MYR from RM14.26 MYR Save up to 51%

China Key Success Factors by Warren Liu offers a thorough analysis and practical guide to succeeding in China's economy. The author analyzes the track records of many global players and identifies eleven key success factors for businesses in China. The book offers insights on China's demographics, natural resources, government, and culture, making it an essential guide for Western companies conducting business in China.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Strategic Management: Concepts & Cases - Thryft
A.J. Strickland III, Arthur A. Thompson Jr.

Strategic Management: Concepts & Cases

RM36.19 MYR from RM17.91 MYR Save up to 55%

This book is an exceptional guide for anyone looking to understand and navigate the complex world of strategic management. With its comprehensive coverage of the resource-based view of the firm, it offers valuable insights and practical tools for developing effective business strategies. Whether you're a business student or a seasoned professional, this book will equip you with the knowledge and skills needed to drive success and make informed decisions in the ever-changing business landscape.

RM36.19 MYR from RM17.91 MYR Save up to 55%

In stock

Solaris 9: The Complete Reference - Thryft
Orville C. Walker Jr.

Solaris 9: The Complete Reference

RM21.57 MYR from RM14.26 MYR Save up to 51%

Recommendation: This book is a must-have for anyone working with or learning about the Solaris 9 operating system. It provides in-depth coverage of all aspects, from installation to administration, making it a valuable resource for both beginners and experienced professionals. Its comprehensive approach and clear explanations make it easy to understand and follow along.

RM21.57 MYR from RM14.26 MYR Save up to 51%

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The Extreme Future : The Top Trends That Will Reshape the World in the Next 20 Years - Thryft
James Canton

The Extreme Future : The Top Trends That Will Reshape the World in the Next 20 Years

RM17.91 MYR from RM14.26 MYR Save up to 45%

The Extreme Future is a must-read for individuals and businesses who want to be prepared for the rapidly changing world. Dr. James Canton offers unique insights into the probable outcomes and future trends in various fields such as business, technology, environment, terrorism, population, and medicine, enabling readers to prepare for potential changes. Furthermore, Canton identifies the rise of China as a new global superpower, and how this can affect the world's power dynamics. The book is perfect for individuals seeking a comprehensive guide on how to navigate the 21st century.

RM17.91 MYR from RM14.26 MYR Save up to 45%

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The New Rich in Asia : Mobile Phones, McDonald's and Middle Class Revolution - Thryft
David Goodman, David S. G. Goodman

The New Rich in Asia : Mobile Phones, McDonald's and Middle Class Revolution

RM50.81 MYR from RM21.57 MYR Save up to 59%

This book could be a good read for those interested in understanding the impact of modernization on economic growth in East and Southeast Asia. The book explores the emergence of the "new rich" phenomenon in various countries and territories, identifying different socio-political groups that have inherited key features from the rapid economic growth. The unique feature of the book is that it highlights the differences between the middle classes in the West and the newly enriched business and professional class of Asia.

RM50.81 MYR from RM21.57 MYR Save up to 59%

In stock

Business Models and People Management in the Indian IT Industry: From People to Profits - Thryft
Ashish Malik, Chris Rowley

Business Models and People Management in the Indian IT Industry: From People to Profits

RM98.33 MYR from RM54.46 MYR Save up to 46%

This book is a vital resource for those intrigued by the intersection of technology and human capital, especially in the rapidly evolving Indian IT sector. By blending thorough academic research with practitioner insights, it offers a comprehensive dive into the innovative HR practices that have spurred growth despite global economic challenges. It's a compelling read for anyone studying or working in human resources or strategic management, providing practical perspectives on how the industry adapts and thrives through its people.

RM98.33 MYR from RM54.46 MYR Save up to 46%

In stock

Working Internationally: Expatriation, Migration and Other Global Work - Thryft
Yvonne McNulty, Chris Brewster

Working Internationally: Expatriation, Migration and Other Global Work

RM21.57 MYR from RM14.26 MYR Save up to 80%

This book is a must-read for individuals interested in the complexities of international work. Unlike other textbooks, it covers a wide range of international work types, including high-status expatriation, short-term project work, and even the management of refugees. The authors, renowned in the field, provide in-depth insights and research on topics such as global HRM, compensation, talent management, and human rights. With practical exercises and reflective questions, this book is a valuable resource for students and practitioners looking to expand their understanding of working internationally and how it goes beyond traditional conception.

RM21.57 MYR from RM14.26 MYR Save up to 80%

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The Psychology of Culture Shock - Thryft
Colleen Ward, Stephen Bochner, Adrian Furnham

The Psychology of Culture Shock

RM69.08 MYR from RM14.26 MYR Save up to 83%

If you're about to embark on an international journey, be it for study, work, or pleasure, "The Psychology of Culture Shock" could be an invaluable companion. It delves deep into the mental labyrinth you'll navigate when crossing cultures. You'll find solace in understanding the affective and cognitive challenges ahead, and with this book's guidance, you're likely to emerge from the experience richer in perspective and cultural intelligence. It's more than theory; it's a roadmap for thriving amidst change.

RM69.08 MYR from RM14.26 MYR Save up to 83%

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Renaissance Singapore? Economy, Culture, and Politics
Kenneth Paul Tan

Renaissance Singapore? Economy, Culture, and Politics

RM32.53 MYR from RM21.57 MYR Save up to 34%

If you're curious about the interplay of tradition and modernity in Singapore, "Renaissance Singapore? Economy, Culture, and Politics" is a thought-provoking read. It navigates through the nuances of Singapore's aspirations to cultivate a creative economy and a more open society, while grappling with issues of conservatism and national identity. This book unfolds the rich tapestry of Singapore's social landscape through the discerning perspectives of its public intellectuals and activists.

RM32.53 MYR from RM21.57 MYR Save up to 34%

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Mergers, Acquisitions, and Other Restructuring Activities: An Integrated Approach to Process, Tools, Cases, and Solutions - Thryft
Donald M. DePamphilis

Mergers, Acquisitions, and Other Restructuring Activities: An Integrated Approach to Process, Tools, Cases, and Solutions

RM32.53 MYR from RM17.91 MYR Save up to 45%

If you're navigating the intricate world of mergers, acquisitions, and corporate restructurings, this book can serve as a reliable compass. By blending theory with practical case studies, it gives you a real-world perspective on the strategies, challenges, and outcomes of these critical business events. The updates with current regulations and international examples make it a topical read for staying informed in the dynamic financial landscape.

RM32.53 MYR from RM17.91 MYR Save up to 45%

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Dragon in a Three-Piece Suit: The Emergence of Capitalism in China
Doug Guthrie

Dragon in a Three-Piece Suit: The Emergence of Capitalism in China

from RM32.53 MYR

If you're intrigued by the dynamics of economic evolution and the intersection of traditional practices with modern systems, Doug Guthrie's "Dragon in a Three-Piece Suit" paints a vivid picture. It delves into how China’s transition into capitalism blends with longstanding state controls and cultural norms. A must-read for anyone looking to understand the complexities of economic change in a historically command-driven economy.

from RM32.53 MYR

In stock

The Internet Bubble - Thryft
Anthony B. Perkins, Michael C. Perkins

The Internet Bubble

RM21.57 MYR from RM14.26 MYR Save up to 51%

If you're interested in learning about the history of the dotcom boom and gain insight into the financial mania that gripped Silicon Valley in the late 90s, "The Internet Bubble" by Anthony B. Perkins and Michael C. Perkins is the perfect read for you. The book delves deep into how over-inflation of the Internet business and the massive investment euphoria led to the eventual bursting of the bubble, leaving many investors disillusioned. Through the authors' expert analysis and advice, readers can learn how to avoid similar financial pitfalls in the future.

RM21.57 MYR from RM14.26 MYR Save up to 51%

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Think ASEAN - Thryft
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan

Think ASEAN

RM21.57 MYR from RM14.26 MYR Save up to 50%

"Think ASEAN! offers a fresh perspective on the upcoming trends of regionalization in marketing, arguing that companies that want to succeed in the borderless market of ASEAN must implement tailored marketing strategies. With its case studies of companies like AirAsia and Yamaha, this book provides a great opportunity for marketers to learn from successful brands and understand the core marketing strategies necessary to capture this growing market."

RM21.57 MYR from RM14.26 MYR Save up to 50%

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International Public Relations : Negotiating Culture, Identity, and Power - Thryft
Patricia A. Curtin, T. Kenn Gaither

International Public Relations : Negotiating Culture, Identity, and Power

RM72.74 MYR from RM28.88 MYR Save up to 60%

The book effectively illustrates how theory informs practice with its unique cultural-economic model and practice matrix. It offers a comprehensive and critical approach to global public relations practices with real-world examples from around the world. Readers can expect to gain a deep understanding of cultural diversity, ethics, and values in international public relations. It is an excellent resource for students and professionals interested in expanding their knowledge of global public relations practices.

RM72.74 MYR from RM28.88 MYR Save up to 60%

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Gambling and the Public Interest - Thryft
Peter D. Collins

Gambling and the Public Interest

RM50.81 MYR from RM21.57 MYR Save up to 58%

This book would be a good read for those interested in the gambling industry's social, economic and political impact. The author takes a balanced view on the industry, recognizing its benefits while suggesting ways to mitigate its negative effects. With examples from different parts of the world, the book is an insightful read for civil servants, regulators, and anyone interested in public policy.

RM50.81 MYR from RM21.57 MYR Save up to 58%

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Asian Eclipse: Exposing the Dark Side of Business in Asia - Thryft
Michael Backman

Asian Eclipse: Exposing the Dark Side of Business in Asia

RM50.81 MYR from RM25.22 MYR Save up to 57%

This book exposes the underside of the economic boom that has occurred in Asia over the past few decades. Backman's analysis of dubious business practices is both compelling and unsettling, revealing how endemic cronyism, corruption, inadequate legal protection, and political patronage have all contributed to Asia's economic woes. While much of Backman's analysis is bleak, his final discussion of recent legislation and the lessons that may have been learned provide hope for the future. Recommended for readers interested in the intersection of business and politics in Asia.

RM50.81 MYR from RM25.22 MYR Save up to 57%

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The Multinational Mission - Thryft
Yves L. Doz, C.K. Prahalad

The Multinational Mission

RM36.19 MYR from RM17.91 MYR Save up to 55%

"The Multinational Mission" presents an insightful guide for top management to successfully navigate the challenges of managing international corporations in a highly competitive global market. This book offers thought-provoking strategies that businesses can apply to be successful in their international operations. With a focus on innovation, Prahalad's guide will inspire management teams to think outside the box to create value for their multinational corporation.

RM36.19 MYR from RM17.91 MYR Save up to 55%

In stock

The Mathematics of Games of Strategy: Theory and Applications
Melvin Dresher

The Mathematics of Games of Strategy: Theory and Applications

from RM61.77 MYR

If you're intrigued by how strategic decisions are crafted when you don't have all the pieces of the puzzle, this book is for you. Melvin Dresher, a skilled mathematician, breaks down complex theories with clarity, making them accessible to readers interested in the practical applications of game theory to various fields like business and economics. Reading this could change the way you approach decision making under uncertainty.

from RM61.77 MYR

In stock

Consumer Behavior : International Edition - Thryft

Consumer Behavior : International Edition

RM69.08 MYR from RM28.88 MYR Save up to 58%

This book is great for undergraduate or first year MBA students who want to understand how the Internet has changed the way people obtain information about potential purchases. With a strong empirical and market segmentation approach, it includes 32 Active Learning mini-cases, making it interactive and engaging. The book's most unique feature is its focus on the digital era, making it a must-read for anyone interested in understanding consumer behavior in the modern age.

RM69.08 MYR from RM28.88 MYR Save up to 58%

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Managing in a Strategic Business Context - Thryft
David Farnham

Managing in a Strategic Business Context

RM32.53 MYR from RM17.91 MYR Save up to 51%

If you're diving into the UK business environment or looking to sharpen your strategic management skills, this book is a valuable resource. It immerses you in the economic, social, and technological contexts that shape British businesses, offering you a clear and comprehensive understanding that could give you an edge in the workplace or academia. Plus, its exploration of ethics ensures a well-rounded, contemporary approach to navigating today's corporate challenges.

RM32.53 MYR from RM17.91 MYR Save up to 51%

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Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services - Thryft
Frank R. Bacon

Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services

RM36.19 MYR from RM17.91 MYR Save up to 55%

This book could be a good read for business owners or entrepreneurs who want to achieve success in new-product innovation. Using the market-tested five-element paradigm of Planned Innovation, the authors provide practical steps to evaluate the potential of any new product or service. The book emphasizes the importance of having a lasting market orientation, selecting criteria that reflect strategic objectives and tactical goals, and assessing the positive and negative influences of external trends on business opportunities. Through scientific reasoning and proper staffing, the book demonstrates how to minimize cost, time, and risk in bringing successful new products to market.

RM36.19 MYR from RM17.91 MYR Save up to 55%

In stock

Agile Competitors and Virtual Organizations : Strategies for Enriching the Customer - Thryft
Kenneth Preiss, Steven L. Goldman, Roger N. Nagel

Agile Competitors and Virtual Organizations : Strategies for Enriching the Customer

RM39.84 MYR from RM17.91 MYR Save up to 55%

This book could be a good read for those seeking to navigate and succeed in a rapidly changing business environment. With clear examples and practical insights, it provides strategies for companies and individuals to become agile and adapt to unpredictable circumstances. Its extensive research and updated vision make it an influential resource that can help differentiate winners from losers in the competitive landscape of the 21st century. Embrace change, thrive, and shape your own success story with this enlightening read!

RM39.84 MYR from RM17.91 MYR Save up to 55%

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Empires of Oil: Corporate Oil in Barbarian Worlds
Duncan Clarke

Empires of Oil: Corporate Oil in Barbarian Worlds

from RM61.77 MYR

If you're fascinated by the invisible forces shaping our global economy, you should definitely pick up "Empires of Oil." Clarke's insight into the geopolitical chess game surrounding oil is like getting a backstage pass to the world's power dynamics. His predictions and analyses aren't just academic; they're about the real-world ebb and flow of influence. This is a read that will change how you see global news and the silent battles for the black gold that powers our lives.

from RM61.77 MYR

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The Complexity of Cooperation: Agent-Based Models of Competition and Collaboration - Princeton Studies in Complexity
New
Robert Axelrod

The Complexity of Cooperation: Agent-Based Models of Competition and Collaboration - Princeton Studies in Complexity

from RM61.77 MYR

If you're interested in understanding how intricate social behaviors and cooperation emerge, "The Complexity of Cooperation" might just deepen your appreciation for the nuances involved. Axelrod's accessible writing makes sophisticated concepts like game theory and agent-based modeling understandable. It's like putting on a new pair of glasses that clarify why individuals and societies interact the way they do, guided by invisible rules and patterns you'll soon begin to notice everywhere.

from RM61.77 MYR

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Economist: Organisation Culture - Thryft
Naomi Stanford

Economist: Organisation Culture

RM21.57 MYR from RM14.26 MYR Save up to 51%

Like new, never read

RM21.57 MYR from RM14.26 MYR Save up to 51%

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Economics Gone Astray - Thryft
Bluford H. Putnam, Erik Norland, K.T. Arasu

Economics Gone Astray

RM32.53 MYR from RM14.26 MYR Save up to 61%

This book would be a good read for anyone interested in understanding macroeconomics without getting lost in technical details. Economics Gone Astray offers accessible explanations of key economic concepts, making it suitable for a wide range of readers, from investors looking to gain insights into market behavior, to students wanting to grasp the consequences of policy decisions. With its clear charts and refreshing insights, this book provides a unique perspective on complex economic issues, making it a valuable resource for anyone seeking a deeper understanding of the subject.

RM32.53 MYR from RM14.26 MYR Save up to 61%

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One World, Ready or Not - Thryft
William Greider

One World, Ready or Not

RM28.88 MYR from RM21.57 MYR Save up to 34%

If you're captivated by how economies evolve and shape our world, "One World, Ready or Not" offers a compelling deep dive. Greider's quest across continents presents a vivid tableau of the global marketplace's impacts on societies. Through his eyes, you'll explore a nexus of economic transformation, witnessing both the grandeur of wealth and the haunting specters of exploitation. This book doesn't just explain financial systems; it narrates the human stories behind the numbers and what they mean for our collective future.

RM28.88 MYR from RM21.57 MYR Save up to 34%

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Designing Effective Organizations: How to Create Structured Networks - Thryft
Michael Goold, Andrew Campbell

Designing Effective Organizations: How to Create Structured Networks

RM32.53 MYR from RM21.57 MYR Save up to 37%

If you're facing the challenges of aligning your company's structure with its strategic goals, this book is a must-read. Goold and Campbell delve into organizational design with a level of thoroughness that promises to replace vague decision-making with precise, actionable frameworks. Rooted in research and brimming with real-world applications, it stands as a guiding star for managers and leaders dedicated to crafting an efficient, effective organization that thrives on clarity and well-defined processes.

RM32.53 MYR from RM21.57 MYR Save up to 37%

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Building Lean Supply Chains with the Theory of Constraints - Thryft
Mandyam M. Srinivasan

Building Lean Supply Chains with the Theory of Constraints

RM91.01 MYR from RM36.19 MYR Save up to 61%

"Building Lean Supply Chains with the Theory of Constraints" is a great read for business owners and supply chain managers who are looking to optimize their supply chain. The book expertly fuses together the concepts of Lean and Theory of Constraints, making it an essential resource for those who want to create a smoother flow of goods and services through their supply chain. Furthermore, the book provides readers with innovative strategies along with tried and tested tools and techniques to help ensure true bottom line results."

RM91.01 MYR from RM36.19 MYR Save up to 61%

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Readings in International Enterprise - Thryft
John M.L. Drew

Readings in International Enterprise

RM28.88 MYR from RM14.26 MYR Save up to 56%

"Readings in International Enterprise" is an essential read for anyone wanting to gain in-depth knowledge about international business. Featuring key articles from both sides of the Atlantic, the book covers everything from developing global strategies to human resource management, communication, marketing, production, finance and business ethics. The book is perfect for undergraduate and postgraduate students interested in the world of international business. Its comprehensive nature offers a clear understanding of the topics covered, making it an essential tool for students to further their academic and professional careers.

RM28.88 MYR from RM14.26 MYR Save up to 56%

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Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.