Business

Dive into our Business collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Advertising Financial Products and Services : Proven Techniques and Principles for Banks, Investment Firms, Insurance Companies, and Their Agencies - Thryft
Alec Benn

Advertising Financial Products and Services : Proven Techniques and Principles for Banks, Investment Firms, Insurance Companies, and Their Agencies

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This book is a must-read for professionals in the financial industry who want to learn effective advertising techniques specifically tailored for their field. It covers a range of topics from choosing media to designing and illustrating ads, with a focus on what makes financial advertising unique. Readers will appreciate its practical, how-to approach and valuable insights from an experienced authority in the field.

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Total Global Strategy - Managing For Worldwide Competitive Advantage - Thryft
George S. Yip

Total Global Strategy - Managing For Worldwide Competitive Advantage

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This book is a must-read for any business owner or manager looking to take their company to the global stage. It provides a systematic framework for evaluating and implementing a successful global strategy. With a focus on business-level strategies, it offers practical guidance on how to navigate the complexities of the global market and achieve a competitive advantage on a worldwide scale. By understanding the interaction between industry globalization drivers and the appropriate global strategy response, this book will help you unlock the potential of your business and thrive in the global economy. Get ready to take your business to new heights!

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Value-Driven Business Process Management: The Value-Switch For Lasting Competitive Advantage - Thryft
Mathias Kirchmer, Peter Franz

Value-Driven Business Process Management: The Value-Switch For Lasting Competitive Advantage

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Recommendation: This book is a game-changer for anyone looking to improve business processes and achieve lasting success. It provides practical steps and real-life case studies to help you launch value-driven BPM efforts. With a focus on aligning processes with overall business strategy, this book empowers you to prioritize improvements and deliver maximum value. If you want to create a winning organization and stay ahead of the competition, this book is a must-read.

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The Rural Marketing Book - Thryft
Pradeep Kashyap, Siddhartha Raut

The Rural Marketing Book

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If you are interested in exploring the rural market opportunities in India, "The Rural Marketing Book" is a must-read for you. This book covers important topics such as rural consumer behavior, market research, and product pricing and positioning, accompanied by practical caselets and latest data tables. The author, Pradeep Kashyap, is a seasoned rural marketing expert with decades of experience, making this book a valuable resource for anyone looking to succeed in this sector.

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Market Unbound : Unleashing Global Capitalism - Thryft
Lowell L. Bryan, Diana Farrell

Market Unbound : Unleashing Global Capitalism

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Market Unbound is a vital read for anyone interested in the future of the world economy, particularly for investors, corporations and financial organizations. This book provides readers with a detailed outline of the path leading to an open, global market and its impact on different sectors of business and finance. The book is based on extensive research, including relevant case studies and examples, and uncovers how a government’s ability to control its financial system is being threatened by globalized capital markets.

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Marketing Strategy: A Decision Focused Approach - Thryft
Orville C. Walker Jr., John W. Mullins, Harper W. Boyd Jr.

Marketing Strategy: A Decision Focused Approach

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Delving into "Marketing Strategy: A Decision Focused Approach" could transform how you perceive and implement marketing in your business. Imagine being able to craft strategies with a clear understanding of inter-functional relationships and analytical tools, all while staying agile in a rapidly evolving market. This text stands out by driving home the significance of strategic decision-making, ensuring you're not just following the trends but shaping them within the context of competitive strategy.

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International Arbitration and Forum Selection Agreements: Drafting and Enforcing
New
Gary B. Born

International Arbitration and Forum Selection Agreements: Drafting and Enforcing

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If the cross-border legal landscape is where you're charting your course, Gary Born's guide becomes invaluable. It translates his rich practical experience into tools you can use to craft solid arbitration and forum selection clauses. Knowing when and how to employ these elements in international contracts can prevent costly legal battles, saving you stress and resources—think of it as your legal compass for international waters.

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IT (Information Technology) Portfolio Management Step-By-Step - Unlocking The Business Value Of Technology - Thryft
Bryan Maizlish

IT (Information Technology) Portfolio Management Step-By-Step - Unlocking The Business Value Of Technology

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This book is a must-read for IT managers and executives seeking to strategically optimize their IT investments. With practical examples and best practices, it provides a comprehensive framework and process for aligning business and IT to deliver superior value. By implementing IT portfolio management, you can ensure the realization of maximum value and benefit from your IT assets, ultimately impacting your company's bottom line.

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Strategies for Asia Pacific: Beyond the Crisis - Thryft
Philippe Lasserre, Hellmut Schütte

Strategies for Asia Pacific: Beyond the Crisis

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This book is a must-read for managers looking to expand their business into the Asia Pacific region. The authors stress the importance of understanding Asian markets, firms, and cultures to succeed in the region. The book provides insights into strategies for competing for customers and resources, as well as cooperating in joint ventures and alliances. The most unique and distinctive feature of the book is its emphasis on questioning traditional Western business assumptions and adopting a regional approach to management.

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Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid
Mark Ingebretsen

Why Companies Fail: The 10 Big Reasons Businesses Crumble, and How to Keep Yours Strong and Solid

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It sounds like you're invested in ensuring that your business thrives. "Why Companies Fail" is that insightful mentor guiding you to recognize pitfalls that even giants like Kmart couldn't avoid. The practical advice distilled from those lessons can help you steer clear of similar fates, potentially saving your business from becoming a cautionary tale. It's like having a business guardian angel on your shelf.

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Human Resource Excellence - An Assessment Of Strategies And Trends - Thryft
Edward E. Lawler

Human Resource Excellence - An Assessment Of Strategies And Trends

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This book could be a good read for someone interested in understanding how human resources can enhance organizational success. With comprehensive research and analysis, it presents the most current trends and strategies in HR, including the role of technology, data analytics, and HR's influence on strategy. It offers insights into the changing landscape of HR, making it an essential resource for professionals navigating the gig economy and harnessing the power of networks in the modern workplace.

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Business Statistics - Thryft
Norean D. Sharpe

Business Statistics

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Business Statistics is an excellent resource for individuals who want to learn how to make informed business decisions. The book emphasizes analytical skills, preparing future business leaders with the tools they need to tackle any challenge. The authors use a conversational writing style and real data examples to keep readers engaged. Additionally, the book covers current issues like ethics and data mining, making it a comprehensive guide for those looking to enhance their statistical knowledge.

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Essentials of Licensing Intellectual Property - Thryft
Alexander I. Poltorak

Essentials of Licensing Intellectual Property

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Recommendation: "Essentials of Licensing Intellectual Property" is perfect for anyone looking to learn about the basics of licensing intellectual property. The book is written in a concise format with valuable tips, techniques, and real-world examples making it easy for readers to understand. It is a must-read for anyone looking to stay up to date on the newest thinking, strategies, developments, and technologies in licensing intellectual property.

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Introduction to Management Science - Thryft
Bernard W. Taylor III

Introduction to Management Science

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This book is perfect for management students who struggle with math. It offers easy-to-understand techniques and practical solutions that can be easily applied to real life business scenarios. Users will appreciate the spreadsheets and computer-based examples, which make the subject more accessible and engaging. Overall, this book is a fantastic resource for anyone who wants to develop a logical approach to problem-solving in the business world.

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Digital Disruption in Australia: A Guide for Entrepreneurs, Investors & Corporates - Thryft
Nick Abrahams

Digital Disruption in Australia: A Guide for Entrepreneurs, Investors & Corporates

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If you're navigating the rough tides of Australia's tech scene, Nick Abrahams' "Digital Disruption in Australia" is your compass. It's not just informed hindsight over recent corporate maneuvers; it’s a roadmap for those looking to make waves, whether you're investing, innovating, or steering a corporate ship. With Abrahams’ experience as your guide, the complexities of disruption become opportunities laid out on a silver platter.

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Think ASEAN - Thryft
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan

Think ASEAN

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This book is recommended for entrepreneurs who are looking to expand their businesses in the ASEAN region. It provides unique insights into the challenges and opportunities in marketing to the diverse ASEAN population, and presents successful case studies of companies that have navigated these markets successfully. The book features innovative marketing models such as the 4C Diamond sub-model and the Sustainable Model, which challenge conventional marketing strategies. With a foreword by the Secretary-General of ASEAN, this book is a comprehensive guide for anyone looking to break into the ASEAN market.

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Basic Marketing : A Global Managerial Approach - Thryft
E. Jerome McCarthy

Basic Marketing : A Global Managerial Approach

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Basic Marketing: A Global Managerial Approach provides a comprehensive understanding of marketing principles for both domestic and international markets. The 4P framework of product, price, place, and promotion is explained in great detail, making it easier for readers to apply marketing concepts to their own businesses. This book is perfect for anyone who is interested in mastering the principles of marketing and applying them to their business strategies.

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Building a Ship While Sailing (english Vers) - Thryft
S D DARMONO

Building a Ship While Sailing (english Vers)

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"Building a Ship While Sailing" offers an insightful perspective on Indonesia's fight for independence. The book highlights the challenges faced by the founding fathers and how they overcame them using Unity in Diversity, Pancasila, and courage to achieve their goal. This book would be a great read for anyone interested in Indonesia's history and its fight for independence.

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Organization and Management - Thryft
unknown author

Organization and Management

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"Organization and Management" is an ideal book for those who wish to master the art of organization and management. It is an excellent resource for self-testing, progress assessment and exam preparation. The book includes brief refresher notes, overviews, around 300 graded multiple choice questions, a marking plan, performance analysis and discussion of solutions. It is not syllabus-specific, but ideal for the multiple choice elements of ACCA foundation and CIMA stage 1 exams. Overall, it is a must-read for anyone interested in improving their organizational and management skills.

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Strategic Marketing Planning and Control - Thryft
John Ensor, Ruth Ashford, Graeme Drummond

Strategic Marketing Planning and Control

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If you're aiming to boost your marketing expertise in an efficient way, "Strategic Marketing Planning and Control" is a solid pick. The authors, Drummond, Ensor, and Ashford, don't bog you down with overly technical language. Instead, they give you practical tools and techniques that are directly applicable to making savvy marketing decisions. This book might just become your go-to resource for cutting through the noise in the marketing world.

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Global Asset Allocation - Techniques For Optimizing Portfolio Management - Thryft
Jess Lederman, Robert A. Klein

Global Asset Allocation - Techniques For Optimizing Portfolio Management

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Buying this book could be the smartest investment you make thisseason. If that sounds like a bold claim, just take a look at thelist of contributors. In it you'll find the names of twenty-nine ofthe world's foremost experts in asset allocation. Over the courseof twenty chapters, these accomplished institutional investors,academics, analysts, and traders school you in all of the hottestnew portfolio management techniques now in use around theglobe.Not another abstruse discourse on the theoretical pros and cons ofasset allocation, Global Asset Allocation is a working,nuts-and-bolts guide for institutional investors. It outfits youwith a set of versatile new tools and techniques designed to solvereal-world problems and guide your portfolio managementdecision-making.While broad theoretical considerations are given their due, thelion's share of this book's coverage is commanded by cutting-edgetechnical issues such as mean variance optimization, allocatingbetween styles of equity management, optimal fixed incomeportfolios, asset/liability forecasting, the critical time horizon,target asset allocation, and chaos theory.In addition to all of the traditional classes of asset allocations,Global Asset Allocation explores a number of new and emerginginvestment horizons. Foremost among these is "the ultimateinvestment frontier," international markets, to which a sizeableportion of the book (all of Part Two) is devoted. You'll findin-depth discussions of the qualitative and quantitative aspects ofglobal asset allocation, in which various experts describe thelatest global asset allocation models, optimization methods,forecasting techniques, global bond and currency managementstrategies, risk and return analysis in country-to-countryallocation strategies, active and passive management portfoliostrategies, and much more.Offering world-class strategies for managing global portfolios,Global Asset Allocation is an essential resource for corporatefinance professionals, pension plan sponsors, analysts, andportfolio managers looking to expand their repertoire of financialmanagement skills.From asset liability forecasting and target asset allocation, tocritical time horizon and implementing overlay strategies, thisgroundbreaking new guide educates institutional investors instate-of-the-art portfolio management strategies guaranteed tominimize risk while maximizing returns. Bringing you the combinedinsights and expertise of twenty-nine prominent investment expertsfrom around the world, Global Asset Allocation is a workinghandbook, designed to guide your portfolio managementdecision-making and help you to solve real-world problems.* The latest asset allocation models, optimization methods, andforecasting techniques, including passive and active portfoliostrategies* Includes six major chapters on global asset allocation, includingcurrency management and emerging market investingTraders, portfolio managers...investment professionals of everyilk: read this book, and use the versatile new strategies, tools,and techniques it describes to give your investment skills arazor-sharp, winning edge.

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The Antidote - How To Transform Your Business For The Extreme Challenges Of The 21St Century - Thryft
Anand Sharma

The Antidote - How To Transform Your Business For The Extreme Challenges Of The 21St Century

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The Antidote is a must-read for any business owner struggling to keep up with the rapidly changing landscape of the 21st century. The book provides practical strategies and insights on how to transform your company to be more agile, innovative, and growth-oriented. One of the most unique features of the book is its emphasis on the need for a paradigm shift in management thinking to successfully navigate these extreme challenges.

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Electronic Commerce and Supply Chain Management - Thryft
Kah Sing Chan

Electronic Commerce and Supply Chain Management

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If you're navigating the intricate world of e-commerce and supply chains especially as a professional in business or marketing, this book is a valuable guide. It'll give you a current and comprehensive understanding of how to leverage technology to create value for your customers and streamline your business processes. As it's the core text for a specialized course, you can trust you're getting in-depth, expert knowledge.

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Women on board making a real difference - Thryft
Singapore Institute of Directors (SID)

Women on board making a real difference

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Reasons to read: - This book showcases the real-life experiences of women who have made a difference in their respective fields. It provides a valuable insight into the challenges they faced and the strategies they employed to overcome them. - By highlighting the achievements and contributions of women in leadership positions, this book serves as a source of inspiration and motivation for aspiring female leaders. - It offers a unique perspective on the importance of gender diversity in the corporate world and the positive impact it can have on businesses. - Whether you are a woman looking for role models or a professional with an interest in promoting equality and diversity, this book is a must-read.

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Global Literacies: Lessons on Business Leadership and National Cultures - Thryft
Carl Phillips

Global Literacies: Lessons on Business Leadership and National Cultures

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If you're carving out your space in today's global market, "Global Literacies" can be your compass. It distills the wisdom from top CEOs worldwide into tangible leadership practices, blending cross-cultural savvy with business acumen. Dive into this read to understand the universal truths of leadership and the critical role culture plays in international business success—insights that could help you and your organization thrive in the global economy.

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Doing Business Internationally: The Guide To Cross-Cultural Success - Thryft
Thomas Walker, Danielle Medina Walker

Doing Business Internationally: The Guide To Cross-Cultural Success

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As our world becomes increasingly interconnected, understanding the nuances of cross-cultural interactions is key. "Doing Business Internationally" is more than a guide; it's a deep dive into the complexities of multicultural negotiations and management. Whether you’re an entrepreneur, a business student, or a seasoned executive, this book will equip you with the insights and tools to thrive in a global marketplace, including the celebrated Cultural Orientations Inventory for personal development.

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The Management of Strategy : Concepts and Cases, International Edition - Thryft
Michael A. Hitt

The Management of Strategy : Concepts and Cases, International Edition

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This book would be a great read for business students and professionals looking to enhance their understanding of strategic management. It offers a unique perspective by integrating the classic industrial organization model with the resource-based view of the firm. The authors present cutting-edge research and strategic management trends within a strong global focus, using memorable examples from more than 600 companies. Additionally, the book features engaging video cases, online teaching tools, and a complete electronic business library to keep the study current and relevant. Readers can expect to gain insights into how businesses establish sustained competitive advantage and to be prepared to face the broad range of critical issues confronting contemporary managers.

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Make Your Website Work for You: How to Convert Online Content Into Profits - Thryft
Jeff Cannon

Make Your Website Work for You: How to Convert Online Content Into Profits

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If you're running or planning to run an online business, you'll find "Make Your Website Work for You" to be a treasure trove of ideas. Jeff Cannon laid out strategies back in 2000 that are foundational even today. From understanding how to leverage consumer information to utilizing e-mail and newsletters effectively, this book could give you a solid grounding in the digital marketplace.

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Page 2 Primer - Your Guide To Good English And Greater Knowledge - Thryft
Bertha Henson, Chua Mui Hoong, Nirmal Ghosh

Page 2 Primer - Your Guide To Good English And Greater Knowledge

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Page 2 Primer is an excellent guide for novice writers and English language learners. It breaks down grammar and language in easy-to-understand terms and makes reading easy. The book is packed with exercises, and readers can track their progress, making it an ideal choice for anyone looking to level up their English skills.

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China CEO : Voices of Experience from 20 International Business Leaders - Thryft
Juan Antonio Fernández, Laurie Underwood

China CEO : Voices of Experience from 20 International Business Leaders

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This book is especially recommended for new managers in China, as it features practical tips and easy-to-grasp models that will help them be effective in their work. The firsthand reflections from industry experts with over 100 years of experience provide valuable insights on managing employees, working with partners and competitors, adapting to life in China, and much more. The conversational writing style makes it an easy read for time-constrained executives.

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Schaum's Outline of Business Statistics, Fourth Edition - Thryft
Leonard Kazmier

Schaum's Outline of Business Statistics, Fourth Edition

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If business statistics has been a challenge, consider this your lifeline. Schaum's Outline gives you the groundwork in a format that's straightforward and digestible. It's not just theory; it's packed with examples and practice problems that can transform your comprehension. Quick, clear, and practical – it's like having a tutor at your fingertips.

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Strategic Marketing Management - Custom Reader for Strathclyde University - Thryft

Strategic Marketing Management - Custom Reader for Strathclyde University

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Considering you're likely associated with Strathclyde University, this reader is curated just for you, with content designed to align with your syllabus. It presents strategic marketing theories and concepts with context that will resonate with your local academic environment, making it a practical pick for anyone looking to dive deep into marketing with a home-field advantage.

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Textbook of Computable General Equilibrium Modeling: Programming and Simulations - Thryft
Kenji Gasawa, Hideo Hashimoto, Nobuhiro Hosoe

Textbook of Computable General Equilibrium Modeling: Programming and Simulations

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This book is a must-read for those who are interested in mastering the technical aspects of computable general equilibrium modeling. With a comprehensive A-to-Z guide, it provides step-by-step instructions on programming and simulations. Whether you are an economist, researcher, or student, this book equips you with the necessary tools to analyze complex economic issues empirically. Dive deep into the world of CGE models and unlock the potential to investigate the impacts of economic integration, eco-taxes, regulatory reforms, taxation reforms, and transportation system planning.

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Steering Clear : How to Avoid a Debt Crisis and Secure Our Economic Future - Thryft
Pete Peterson

Steering Clear : How to Avoid a Debt Crisis and Secure Our Economic Future

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"Steering Clear" is a must-read for those concerned with the US economy and its future. Peter G. Peterson provides nonpartisan analysis of America's long-term debt problems and offers achievable solutions for improving our fiscal outlook. His insights into our economic challenges, such as aging baby boomers, growing healthcare costs, outdated military spending, a flawed tax code, and our divided political system, help to provide a comprehensive understanding of the issues at play. By reducing government spending, increasing revenue, and phasing in progrowth reform options, Peterson offers hopeful and durable solutions for a more secure and dynamic economic future.

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Optimizing Optimization - The Next Generation Of Optimization Applications And Theory - Thryft
Stephen Satchell

Optimizing Optimization - The Next Generation Of Optimization Applications And Theory

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The practical aspects of optimization rarely receive global, balanced examinations. Stephen Satchell's nuanced assembly of technical presentations about optimization packages (by their developers) and about current optimization practice and theory (by academic researchers) makes available highly practical solutions to our post-liquidity bubble environment. The commercial chapters emphasize algorithmic elements without becoming sales pitches, and the academic chapters create context and explore development opportunities. Together they offer an incisive perspective that stretches toward new products, new techniques, and new answers in quantitative finance.

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Civilised Market : Corporations, Conviction and the Real Business of Capitalism - Thryft
Ivan Alexander

Civilised Market : Corporations, Conviction and the Real Business of Capitalism

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The Civilised Market offers a nuanced exploration of corporate governance and its role in society. This book is highly recommended for readers who are interested in thoughtful analysis of how corporations can be managed in a principled way that prioritizes accountability, individualism, and democracy. Alexander's enjoyable and stimulating writing style makes this book an approachable read for anyone looking to engage with one of the most pressing topics of our time.

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The Singapore Economy - Thryft
P.N. Wilson, G. Peebles

The Singapore Economy

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If you're fascinated by economic success stories, 'The Singapore Economy' is for you. It dives deep into the mechanisms that catapulted Singapore to prosperity. With its comprehensive analysis of governmental strategies and macroeconomic principles, it's like a masterclass in managing a small, open economy. This book will not only feed your intellectual curiosity but also provide a meticulous framework for understanding economic growth in the context of global interconnectivity.

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Retail Marketing Management - Thryft
Дэвид Гилберт, David Gilbert

Retail Marketing Management

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This book would be a great read for undergraduate and postgraduate students studying retail marketing and marketing management. The author takes an integrated approach that combines retail marketing theory with newer retail concepts and international examples. It covers important issues such as location strategies, branding, application of IT, and ethics. What makes this book stand out is its unique perspective on the process of internationalization, demonstrated through its use of international examples. Overall, students would find this book both informative and relevant to preparing them for the global market.

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How to Implement Lean Manufacturing - Thryft
Lonnie Wilson

How to Implement Lean Manufacturing

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If you're involved in manufacturing and looking to improve efficiency, "How to Implement Lean Manufacturing" is for you. It's not just theory; this book gives you practical, hands-on advice backed up by real-world case studies. The author, Lonnie Wilson, shows you exactly how to apply lean principles to achieve significant financial gains quickly. Plus, it's a great guide to help establish a lean culture in your workplace, ensuring that improvements are sustainable and that you can continue to reap benefits long after initial implementation.

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The Valuation of Technology : Business and Financial Issues in R&D - Thryft
F. Peter Boer

The Valuation of Technology : Business and Financial Issues in R&D

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The Valuation of Technology provides mathematical models for the valuation of R&D projects that can assist business people, scientists, and engineers to evaluate new technologies, R&D projects, and R&D budgets, helping to make more informed decisions. It also identifies common fallacies in performing valuation of technology-based properties, offering quick and easy models that can be used straightaway and a quantitative method for valuing technology projects to assign value to research projects.

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Branding in Asia					The Creation, Development, and Management of Asian Brands for the Global Market - Thryft
Paul Temporal

Branding in Asia The Creation, Development, and Management of Asian Brands for the Global Market

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"Branding in Asia" might be your compass in the intriguing world of Asian brand development for the global arena. Temporal’s expertise shines as he applies global branding principles within the unique fabric of Asian culture. His collection of case studies lends credence to the idea that Asia could be the next breeding ground for worldwide megabrands. It might just change the way you view brand potential on a global scale, particularly through an Asian lens.

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B2B Exchanges - Thryft
W. William A. Woods, Arthur B. Sculley

B2B Exchanges

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This book is highly recommended for entrepreneurs and business enthusiasts who are keen on understanding the revolutionizing way in which businesses deal with each other. Authored by experts Arthur Sculley and W. William Woods, this book provides practical examples of existing B2B sites and key features responsible for success in a B2B exchange. The book also discusses important issues in building a profitable B2B exchange, making it a valuable read for individuals looking to set up and run a successful B2B exchange.

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Small Business Management Fundamentals - Thryft
Dan Steinhoff

Small Business Management Fundamentals

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This book is a great read for anyone interested in starting or managing a small business. It covers all the fundamental concepts of small business management and provides practical tips for success based on real-world experience. The "Developing A Business Plan" exercise is especially valuable for anyone looking to turn their business idea into a reality. The addition of new chapters on ethics and social responsibility, the development of the business plan, and operations management make this an up-to-date and comprehensive guide for small business owners. Readers would appreciate the practical exercises and real-world vignettes that add depth and context to the concepts discussed.

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Money Talks: The 2500 Greatest Business - Thryft
Robert Warren Kent

Money Talks: The 2500 Greatest Business

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This book is perfect for anyone looking for inspiration and insight into the world of business. Its collection of quotes from successful entrepreneurs, managers, and economists is sure to provide helpful advice for anyone looking to succeed in the business world. Reviews praise the book for its concise but powerful presentation of business wisdom.

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Pricing Strategies : A Marketing Approach - Thryft
Robert M. Schindler

Pricing Strategies : A Marketing Approach

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This book offers a comprehensive guide to pricing strategies, perfect for entrepreneurs and business owners looking to boost their profits. Through a clear and concise approach, the author presents mathematical techniques that serve as the backbone of pricing strategies. With its thorough research and practical applications, readers are sure to feel confident in making effective pricing decisions.

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Electronic Commerce - Strategies And Models For Business-To-Business Trading - Thryft
Paul Timmers

Electronic Commerce - Strategies And Models For Business-To-Business Trading

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This book is a must-read for businesses looking to excel in the world of B2B e-commerce. With a systematic analysis of Internet commerce models and real-life case studies, it provides valuable strategic insights for effective marketing and revenue generation. The author's expertise in the field and practical recommendations make this book an indispensable guide for companies aiming to thrive in the digital marketplace.

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Three Billion New Capitalists: The Great Shift of Wealth and Power to the East - Thryft
Clyde V. Prestowitz Jr.

Three Billion New Capitalists: The Great Shift of Wealth and Power to the East

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This book serves as a wake-up call for anyone attuned to global economic dynamics. Clyde Prestowitz provides a thoughtful analysis, capturing how the rise of billions of new capitalists in Asia is redrawing the global power map. It's a must-read if you’re keen to understand the real-world geopolitical shifts and their profound implications on western hegemony.

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Who Runs Britain? ...And Who's to Blame for the Economic Mess We're In - Thryft
Robert Peston

Who Runs Britain? ...And Who's to Blame for the Economic Mess We're In

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If you're intrigued by the roots of financial crises or the division between the wealthy and the average citizen, Robert Peston's "Who Runs Britain?" is a compelling read. It uncovers the economic bravado that's widened the wealth gap and gives you a storytelling experience packed with real-world drama and enlightening revelations, making economics both accessible and profoundly interesting. You'll come away more informed about the forces shaping your financial world.

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Harvard Business Review on Compensation - Thryft
Alfie Kohn, Alfred Rappport, Egon Zehnder

Harvard Business Review on Compensation

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This book is a must-read for managers and HR professionals who want to stay on top of the latest trends in compensation. It offers a comprehensive analysis of various compensation plans, giving you the tools to make informed decisions. Whether you're grappling with making salaries public, implementing stock options, or designing incentive plans, this book presents valuable insights that will help you attract, motivate, and retain top talent in your organization.

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A Short Guide to Contract Risk - Thryft
George J. Siedel, Helena Haapio

A Short Guide to Contract Risk

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If you're looking to confidently navigate the world of contracts, this guide is like having a legal advisor in your pocket. It demystifies the legal jargon, empowering you to make informed decisions and safeguard your business interests. The unique selling point is its lean, practical approach to contracts, putting you in control of risk management and turning agreements into a strategic asset.

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Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.