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Business

Dive into our Business collection and discover essential reads on leadership, entrepreneurship, and management. Whether you're leading a start-up, steering a corporation, or just keen on understanding today's complex market dynamics, our business books section offers wisdom from celebrated authors like Malcolm Gladwell and Peter Drucker.

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Corporate Finance Fundamentals - Thryft
Stephen A. Ross

Corporate Finance Fundamentals

RM32.54 MYR from RM14.26 MYR Save up to 56%

- This book is an excellent resource for anyone looking to understand the essential principles and practices of corporate finance. The author, Stephen A. Ross, provides clear explanations and practical examples that make complex concepts easy to comprehend. Whether you're a student or a professional in the business world, this book will help you develop a solid foundation in corporate finance. - Corporate Finance Fundamentals is a must-read for anyone looking to gain a deeper understanding of financial decision making in a corporate setting. The book covers a wide range of topics, including capital budgeting, risk management, and capital structure. The author's expertise and real-world examples make this book both informative and engaging. Whether you're a finance student or a finance professional, this book will enhance your understanding of corporate finance principles and help you make better financial decisions. - If you want to master the fundamentals of corporate finance, this book is for you. Stephen A. Ross breaks down complex financial concepts in a way that's easy to grasp, making it a valuable resource for both students and professionals. The comprehensive coverage of topics, combined with the practical examples and exercises, ensures that you'll develop a solid understanding of corporate finance principles and be able to apply them in real-world scenarios. Don't miss out on this essential guide to corporate finance.

RM32.54 MYR from RM14.26 MYR Save up to 56%

In stock

Introduction to Financial Accounting : International Edition - Thryft
Charles T. Horngren, John A. Elliott, Donna Philbrick

Introduction to Financial Accounting : International Edition

RM61.79 MYR from RM25.23 MYR Save up to 59%

This book is perfect for MBA students or undergrads who want to hone their skills in financial accounting. Its unique feature lies in its coverage of robust financial statement analysis and early statement of cash flows, giving readers a comprehensive understanding of financial accounting. The IFRS supplement included in the book provides readers with an overview of the conceptual frameworks underlying US GAAP and IFRS, making it easier for readers to compare the reporting of companies that use these two different standards. Overall, this book is highly recommended for anyone who wants to excel in financial accounting.

RM61.79 MYR from RM25.23 MYR Save up to 59%

In stock

Business Essentials - Economics : Study Text - Thryft
BPP Learning Media

Business Essentials - Economics : Study Text

RM43.51 MYR from RM17.91 MYR Save up to 60%

This book is an essential resource for anyone pursuing a diploma in business. With its comprehensive coverage of Edexcel's guidance for Higher Nationals in Business, it provides readers with an in-depth understanding of economics in the business world. The clear and concise language makes it easy to follow, while the practical examples help readers apply what they have learned. Users will appreciate the book's relevance to a wide range of business-related courses, and its value as an ongoing reference tool.

RM43.51 MYR from RM17.91 MYR Save up to 60%

In stock

Chinese Controlled Companies in the KLSE - Industrial Counter - Thryft
Sally Cheong

Chinese Controlled Companies in the KLSE - Industrial Counter

RM32.54 MYR from RM21.57 MYR Save up to 34%

If you're keen on understanding the market dynamics of the Kuala Lumpur Stock Exchange from a historical lens, this book by Sally Cheong provides a unique perspective on Chinese-controlled companies. It's a thoughtful exploration that blends finance with cultural influences, perfect for investors and historians alike interested in Southeast Asian economic history.

RM32.54 MYR from RM21.57 MYR Save up to 34%

In stock

Marketing Strategy: A Decision Focused Approach - Thryft
Orville C. Walker Jr., John W. Mullins, Harper W. Boyd Jr.

Marketing Strategy: A Decision Focused Approach

RM28.88 MYR from RM17.91 MYR Save up to 45%

Delving into "Marketing Strategy: A Decision Focused Approach" could transform how you perceive and implement marketing in your business. Imagine being able to craft strategies with a clear understanding of inter-functional relationships and analytical tools, all while staying agile in a rapidly evolving market. This text stands out by driving home the significance of strategic decision-making, ensuring you're not just following the trends but shaping them within the context of competitive strategy.

RM28.88 MYR from RM17.91 MYR Save up to 45%

In stock

The Financial Crisis - Impact and Implications for Singapore Business - Thryft

The Financial Crisis - Impact and Implications for Singapore Business

RM28.88 MYR from RM14.26 MYR Save up to 56%

This book could be a good read for anyone interested in understanding how Singapore navigated the financial crisis of 2008. It offers valuable insights into the impact of the crisis on Singapore's business landscape and the strategies implemented to mitigate its effects. By examining the implications for Singaporean businesses, this book provides a unique perspective on the country's resilience and adaptability during challenging times.

RM28.88 MYR from RM14.26 MYR Save up to 56%

In stock

Greenspan's Bubbles: The Age of Ignorance at the Federal Reserve - Thryft
Frederick Sheehan, William A. Fleckenstein

Greenspan's Bubbles: The Age of Ignorance at the Federal Reserve

RM21.57 MYR from RM14.26 MYR Save up to 51%

This book is a must-read for anyone interested in understanding the true impact of Alan Greenspan's decisions as the chairman of the Federal Reserve. William Fleckenstein provides a no-holds-barred account of Greenspan's role in creating and exacerbating financial bubbles, exposing the flawed thinking that led to economic instability. The author presents compelling evidence and sheds light on private meetings that reveal Greenspan's true understanding of the consequences of his actions. If you want to challenge your beliefs about the infallibility of the Fed and gain insight into the fragility of our financial system, this book is an eye-opening and thought-provoking exploration.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Investment under Uncertainty - Thryft
Robert S. Pindyck, Avinash K. Dixit

Investment under Uncertainty

RM39.85 MYR from RM21.57 MYR Save up to 50%

This book is a must-read for anyone interested in understanding how firms make investment decisions in an unpredictable and ever-changing economic environment. Dixit and Pindyck provide a new theoretical approach that highlights the irreversibility of most investment decisions and the ongoing uncertainty that firms face. Their emphasis on the option value of waiting for better information sets this book apart, making it an essential read for those looking to gain insights into investment behavior, industry dynamics, and government policy.

RM39.85 MYR from RM21.57 MYR Save up to 50%

In stock

Optimizing Optimization - The Next Generation Of Optimization Applications And Theory - Thryft
Stephen Satchell

Optimizing Optimization - The Next Generation Of Optimization Applications And Theory

RM21.57 MYR from RM14.26 MYR Save up to 51%

The practical aspects of optimization rarely receive global, balanced examinations. Stephen Satchell's nuanced assembly of technical presentations about optimization packages (by their developers) and about current optimization practice and theory (by academic researchers) makes available highly practical solutions to our post-liquidity bubble environment. The commercial chapters emphasize algorithmic elements without becoming sales pitches, and the academic chapters create context and explore development opportunities. Together they offer an incisive perspective that stretches toward new products, new techniques, and new answers in quantitative finance.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Reporting in Aust Ref 2e - Thryft
Sally A White

Reporting in Aust Ref 2e

RM39.85 MYR from RM17.91 MYR Save up to 55%

RM39.85 MYR from RM17.91 MYR Save up to 55%

In stock

Process Mapping And Management - Thryft
Sue A. Conger

Process Mapping And Management

RM65.44 MYR from RM28.88 MYR Save up to 56%

This book is a valuable resource for executives and graduate students looking to optimize their business processes. With practical techniques rooted in lean six sigma, readers can learn how to eliminate waste, improve efficiency, and evaluate automation methods. The inclusion of a call-center case study provides real-world examples that make the concepts easy to understand and apply. Whether you're seeking to simplify operations or drive organizational growth, Process Mapping & Management offers actionable strategies for success.

RM65.44 MYR from RM28.88 MYR Save up to 56%

In stock

Business Accounting: v. 1 - Thryft
Frank Wood

Business Accounting: v. 1

RM28.88 MYR from RM14.26 MYR Save up to 56%

RM28.88 MYR from RM14.26 MYR Save up to 56%

In stock

Marketing Management, Global Edition - Thryft
KEVIN LANE KELLER PHILIP KOTLER

Marketing Management, Global Edition

RM50.82 MYR from RM25.23 MYR Save up to 57%

This book is a must-read for anyone interested in understanding the complexities of global marketing. With a focus on key strategies, it provides valuable insights into the ever-evolving world of marketing management. From market research to brand positioning, this book covers it all, equipping readers with the necessary knowledge and skills to navigate the global marketplace successfully. Whether you're a marketing student or a professional seeking to expand your global reach, this book will guide you in developing effective marketing campaigns and strategies that will set you apart from your competitors. Get ready to dive into the exciting world of global marketing and transform your business!

RM50.82 MYR from RM25.23 MYR Save up to 57%

In stock

Futurewise - Thryft
Patrick Dixon

Futurewise

RM21.57 MYR from RM14.26 MYR Save up to 51%

Futurewise by Patrick Dixon is a recommended read for entrepreneurs and business leaders who want to stay ahead of the curve and navigate the rapid changes of the business world with foresight. The author presents insights and analysis on emerging trends and their potential impact on global business practices. The book's unique feature is its emphasis on the interconnectivity of different fields and how they will converge in the future. Recommended for those who want to be Futurewise.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers
New
George S. Day

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

from RM32.54 MYR

This book could be a gem if you're looking to dive deep into customer-centric business strategies. George S. Day has distilled a decade of research and real-world examples into insights that can transform your approach to marketing. If you aim to understand the intricacies of market orientation and customer value, and plan to apply these principles to attract and retain valuable customers, this read will be right up your alley. Your takeaways could be the competitive edge your business needs.

from RM32.54 MYR

In stock

Zombie Banks : How Broken Banks and Debtor Nations Are Crippling the Global Economy - Thryft
Yalman Onaran

Zombie Banks : How Broken Banks and Debtor Nations Are Crippling the Global Economy

RM28.88 MYR from RM14.26 MYR Save up to 56%

Zombie Banks could be a good read for someone interested in the intricacies of the global banking system, and the way that debtor nations and failing institutions can harm long-term economic stability. Onaran's analysis of the "zombie phenomenon" includes interviews with experts like Paul Volcker and Joseph Stiglitz, and is written in a way that is accessible to non-experts. The book's most unique feature is its focus on the problem of "systemic risk," and the ways that regulatory systems can fail to address this danger.

RM28.88 MYR from RM14.26 MYR Save up to 56%

In stock

What's Wrong with Your Life Insurance? - Thryft
Norman F. Dacey

What's Wrong with Your Life Insurance?

RM32.54 MYR from RM21.57 MYR Save up to 37%

This book might change your perspective on life insurance entirely. Norman F. Dacey doesn't shy away from shaking up the industry with an assertive critique that's been capturing readers' attention for over a quarter of a century. If you've ever felt uncertain about your life insurance decisions, Dacey's insights could provide you with the clarity you need to navigate those waters with confidence.

RM32.54 MYR from RM21.57 MYR Save up to 37%

In stock

$1,000,000 in Property in One Year - Thryft
Steve McKnight

$1,000,000 in Property in One Year

RM32.54 MYR from RM17.91 MYR Save up to 45%

If property investment has caught your eye but the shifting sands of the market intimidate you, "1,000,000 in Property in One Year" could be your guiding compass. Steve McKnight's book not only offers insight into adapting to a changing economic landscape, but also gives practical strategies that helped real investors thrive against the odds. It's an invigorating blend of motivational success stories and actionable investment education that might just be the catalyst for your own property journey.

RM32.54 MYR from RM17.91 MYR Save up to 45%

In stock

Handbook For Stock Investors - Thryft
Goh Kheng Chuan

Handbook For Stock Investors

RM21.57 MYR from RM14.26 MYR Save up to 51%

This book is a perfect guide for anyone interested in investing in the stock market. The most unique feature of this book is that it breaks down complex financial principles into simple concepts that anyone can understand. It provides step-by-step instructions and clear examples, making it easy for beginners to get started in the stock market. Users will appreciate the practical advice and insights, as well as the author's emphasis on the importance of sound research and risk management.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Operations Management - Thryft
Terry Hill

Operations Management

RM58.13 MYR from RM25.23 MYR Save up to 61%

This book provides a comprehensive overview of operations management, covering topics such as service delivery, people management, operations strategy, and supply chain issues. With over 100 mini-cases and long case studies, readers can expect to gain critical analysis skills and real-world examples of how operations can deliver competitive advantage. The book also comes with a range of companion materials, making it a valuable resource for both lecturers and students.

RM58.13 MYR from RM25.23 MYR Save up to 61%

In stock

The Customer is Key: Gaining an Unbeatable Advantage Through Customer Satisfaction - Thryft
Jagdish N. Sheth, Milind M. Lele

The Customer is Key: Gaining an Unbeatable Advantage Through Customer Satisfaction

RM102.00 MYR from RM50.82 MYR Save up to 50%

Pondering how to stay ahead in the competitive market? "The Customer is Key" could be your game-changer. The book guides you through real-world examples of successful companies that prioritize customer satisfaction to build loyalty and command a premium for their products. It's not just about the theoretical aspect; it delves into actionable strategies that can help you retain customers and maximize profits in an ever-shifting marketplace. Consider this book your ticket to unlocking customer loyalty and gaining an edge over your competition.

RM102.00 MYR from RM50.82 MYR Save up to 50%

In stock

Corporate Culture and Performance - Thryft
John P. Kotter

Corporate Culture and Performance

RM32.54 MYR from RM14.26 MYR Save up to 61%

This book is a must-read for business leaders who want to understand how culture can impact the bottom line. The authors provide evidence of how flexible culture can help organizations to adapt to changing conditions and maintain their competitive edge. They also highlight the importance of strong leadership to guide culture and performance transformation. The real-world examples of successful company transformations make this book a practical and inspiring read for anyone interested in organizational culture.

RM32.54 MYR from RM14.26 MYR Save up to 61%

In stock

Managerial Economics - Thryft
Dryden Pr

Managerial Economics

RM28.88 MYR from RM14.26 MYR Save up to 56%

This book would be a great read for anyone interested in understanding how economics can be applied to managerial decision making. With a focus on maximizing value and integrating all business functions, it provides a strategic framework for making informed decisions. Whether you're a business student or a seasoned manager, this book will help you develop the economic understanding necessary for managerial success. So grab a copy and start making smart, strategic decisions today!

RM28.88 MYR from RM14.26 MYR Save up to 56%

In stock

The Making of India : Gamechanging Transitions - Thryft
Akhilesh Tilotia

The Making of India : Gamechanging Transitions

RM65.44 MYR from RM36.19 MYR Save up to 46%

If you're keen on understanding India's dynamic transformation, this book dissects the economic and political shifts influencing its growth. Tilotia provides a nuanced perspective that's essential for anyone looking to grasp the complexities of India's transitions, making it particularly appealing if socioeconomics or Asian geopolitics pique your interest.

RM65.44 MYR from RM36.19 MYR Save up to 46%

In stock

Investments - Thryft
Zvi Bodie

Investments

RM31.74 MYR from RM21.57 MYR Save up to 36%

If you're looking to deepen your understanding of investments from a scholarly perspective, this book provides thorough explanations about modern investment strategies and theories. It's academically rigorous yet accessible enough to offer valuable insights to both students and investors looking to ground their financial decisions in solid theory. You will find it resourceful in grasping how markets operate and how to make informed investment choices.

RM31.74 MYR from RM21.57 MYR Save up to 36%

In stock

Business Essentials -Marketing : Study Text - Thryft
BPP Learning Media

Business Essentials -Marketing : Study Text

RM32.54 MYR from RM14.26 MYR Save up to 56%

This book is a comprehensive guide to understanding marketing concepts, strategies, and tactics. It provides practical examples and case studies to help readers apply marketing principles to real-life situations. The clear and concise explanations make it easy to follow, making it a great resource for students and professionals alike.

RM32.54 MYR from RM14.26 MYR Save up to 56%

In stock

Big Deal : 2000 and Beyond - Thryft
Bruce Wasserstein

Big Deal : 2000 and Beyond

RM50.82 MYR from RM32.54 MYR Save up to 36%

This book is perfect for business enthusiasts who want to understand more about Wall Street deal-making. Bruce Wasserstein uses his extensive experience to explain the intricacies of corporate mergers and acquisitions and provides valuable insights into the history and tactics behind billion-dollar deals. Readers will appreciate how the author's unique perspective offers a deep understanding of the complexities involved in such transactions.

RM50.82 MYR from RM32.54 MYR Save up to 36%

In stock

The 100 Best Stocks To Buy In 2018 - Thryft

The 100 Best Stocks To Buy In 2018

RM28.88 MYR from RM14.26 MYR Save up to 56%

This book could be a good read for those who are interested in investing and want to make informed decisions. The authors provide a list of 100 stocks that have consistently outperformed the stock market average and have a positive investment potential. They also provide a variety of investment criteria that can help readers make informed decisions. Users might appreciate the clear and concise format of the book, which can help readers quickly find the information they need.

RM28.88 MYR from RM14.26 MYR Save up to 56%

In stock

Asia's Wealth Club : Who's Really Who in Business - The Top 100 Billionaires in Asia - Thryft
Geoff Hiscock

Asia's Wealth Club : Who's Really Who in Business - The Top 100 Billionaires in Asia

RM28.88 MYR from RM14.26 MYR Save up to 56%

This book is a fascinating glimpse into the elite world of Asia's wealthiest families. It not only showcases the top 100 billionaires but also reveals the secrets behind their success and explores the legacies they are leaving for the next generation. If you've ever been curious about the intricate networks and power dynamics in Asia's business landscape, this book is a treasure trove of information. Geoff Hiscock's expertise and insightful analysis will keep you engaged from start to finish.

RM28.88 MYR from RM14.26 MYR Save up to 56%

In stock

Mergers, Acquisitions, and Corporate Restructurings
New
Patrick A. Gaughan

Mergers, Acquisitions, and Corporate Restructurings

from RM36.19 MYR

If you're looking to navigate the complex terrain of corporate mergers, acquisitions, and restructurings, this book is a treasure trove. Patrick Gaughan blends practical advice with historical insights to provide a guide that's both informative and relevant to today's global business challenges. Whether you're an executive, investor, or a business student, this text will arm you with the knowledge to understand or orchestrate these complex corporate maneuvers.

from RM36.19 MYR

In stock

The Penny Pincher's Passport to Luxury Travel - Thryft
Joel L. Widzer

The Penny Pincher's Passport to Luxury Travel

RM36.19 MYR from RM21.57 MYR Save up to 42%

If you've ever daydreamed about jet-setting in first class or living it up at upscale hotels without breaking the bank, then "The Penny Pincher's Passport to Luxury Travel" might just be your new travel bible. Joel L. Widzer's insider tips could transform your trips, enabling you to experience opulence while practicing frugality. For the smart traveler within you who desires champagne tastes on a beer budget, this book could be a gateway to luxurious adventures without the accompanying price tag.

RM36.19 MYR from RM21.57 MYR Save up to 42%

In stock

Management and Control of Quality - Thryft
William M. Lindsay, James R. Evans

Management and Control of Quality

RM131.25 MYR from RM50.82 MYR Save up to 62%

"If you are a manager seeking to improve your organization's performance by adopting Total Quality Management principles, this book is a must-read. The author takes a practical approach to the application of the Baldrige Criteria and offers comprehensive guidance on quality management frameworks. With its updated content, this book will help you achieve excellence in your organization."

RM131.25 MYR from RM50.82 MYR Save up to 62%

In stock

International Marketing - Thryft
Kristiaan Helsen, Masaaki Kotabe, Swee Hoon Ang

International Marketing

RM32.54 MYR from RM21.57 MYR Save up to 37%

If you're delving into the intricacies of international marketing, this text is a trove of contemporary knowledge tailored to the dynamic Asia-Pacific market. Its engaging style translates complex marketing concepts into accessible information, reflecting current trends and competitive strategies that resonate with students and professionals looking to gain a foothold in global commerce.

RM32.54 MYR from RM21.57 MYR Save up to 37%

In stock

Human Resource Management : Strategy and Practice with Student Resource Access 12 Months - Thryft
Alan R. Nankervis, Robert Compton, Marian Baird

Human Resource Management : Strategy and Practice with Student Resource Access 12 Months

RM32.54 MYR from RM17.91 MYR Save up to 46%

If you're diving into a human resource management career or looking to update your knowledge, this book's for you. The 7th edition doesn't just rehash old ideas; it brings fresh, real-world integration of current trends and practical applications. With added online study tools, learning becomes interactive, ensuring concepts stick with you long after the final page.

RM32.54 MYR from RM17.91 MYR Save up to 46%

In stock

Corporate Finance - Thryft
STEPHEN WESTERFIELD RANDOLPH JAFFE JEFFREY ROSS, Randolph W. Westerfield, Jeffrey F. Jaffe

Corporate Finance

RM32.54 MYR from RM17.91 MYR Save up to 46%

If finance is your playing field, this book could be an indispensable coach. It not only explains the complexities of corporate finance but does so with practical, real-world situations that bring the theories to life. The incorporation of case studies from notable companies could help bridge the gap between dry financial principles and their application in today's business decisions.

RM32.54 MYR from RM17.91 MYR Save up to 46%

In stock

Finance and Accounting for Nonfinancial Managers: All the Basics You Need to Know - Thryft
William G. Droms, Jay O. Wright

Finance and Accounting for Nonfinancial Managers: All the Basics You Need to Know

RM43.51 MYR from RM21.57 MYR Save up to 54%

Dive into this book if crunching numbers scares you. You're not alone if the mere thought of finance and accounting makes your eyes glaze over. This book is crafted for those who want to grasp the financial basics without diving too deep into the jargon. It's practical, filled with real-world examples that link theory with the everyday decisions you face as a professional. Whether you're aiming to brush up your skills for better business conversations or just want to make more informed decisions for your own venture, this guide has you covered.

RM43.51 MYR from RM21.57 MYR Save up to 54%

In stock

Success in Investment - Thryft
Stephanie Curry

Success in Investment

RM21.57 MYR from RM14.26 MYR Save up to 51%

This book is perfect for anyone looking to invest and gain control over their finances. It discusses the essentials of investment, how to choose the right stocks, and how to invest in property or the stock market. The unique feature of this book lies in its simplicity, as concepts are explained in easily understandable terms without using technical jargon. Overall, readers can gain a realistic insight into the dos and don'ts of investment, and how to ultimately achieve financial success.

RM21.57 MYR from RM14.26 MYR Save up to 51%

In stock

Small Change Book 2: Turning Cents Into Dollars - Thryft
Goh Eng Yeow

Small Change Book 2: Turning Cents Into Dollars

RM17.91 MYR from RM14.26 MYR Save up to 51%

This book could be a good read for anyone looking to improve their financial literacy and personal finances. Goh Eng Yeow teaches readers how to make small and sustainable changes in their spending habits that can lead to big savings and financial stability in the long run. Readers will appreciate the practical tips and insights provided in this book.

RM17.91 MYR from RM14.26 MYR Save up to 51%

In stock

China CEO : Voices of Experience from 20 International Business Leaders - Thryft
Juan Antonio Fernández, Laurie Underwood

China CEO : Voices of Experience from 20 International Business Leaders

RM32.54 MYR from RM14.26 MYR Save up to 61%

This book is especially recommended for new managers in China, as it features practical tips and easy-to-grasp models that will help them be effective in their work. The firsthand reflections from industry experts with over 100 years of experience provide valuable insights on managing employees, working with partners and competitors, adapting to life in China, and much more. The conversational writing style makes it an easy read for time-constrained executives.

RM32.54 MYR from RM14.26 MYR Save up to 61%

In stock

The Seamless Enterprise - Thryft
Dan Dimancescu

The Seamless Enterprise

RM32.54 MYR from RM14.26 MYR Save up to 61%

This book is a must-read for any organization seeking to improve its performance. The author, Dan Dimancescu, provides a comprehensive look into the world of cross-functional management, a concept that is still foreign to many American businesses. Dimancescu uses case studies to illustrate the effectiveness of cross-functional management and outlines six steps organizations can follow to achieve success. His emphasis on process and the importance of collective genius are what sets this book apart. If you are looking to improve your organization's performance in a holistic way, then The Seamless Enterprise is the book for you.

RM32.54 MYR from RM14.26 MYR Save up to 61%

In stock

Market Unbound : Unleashing Global Capitalism - Thryft
Lowell L. Bryan, Diana Farrell

Market Unbound : Unleashing Global Capitalism

RM21.57 MYR from RM14.26 MYR Save up to 43%

Market Unbound is a vital read for anyone interested in the future of the world economy, particularly for investors, corporations and financial organizations. This book provides readers with a detailed outline of the path leading to an open, global market and its impact on different sectors of business and finance. The book is based on extensive research, including relevant case studies and examples, and uncovers how a government’s ability to control its financial system is being threatened by globalized capital markets.

RM21.57 MYR from RM14.26 MYR Save up to 43%

In stock

Get Real Get Rich - Thryft
Paul O'Connor

Get Real Get Rich

RM28.88 MYR from RM17.91 MYR Save up to 45%

So, you're looking for a guide that cuts through the fluff and gets straight to the point on building wealth? "Get Real Get Rich" might just be the no-nonsense companion you need. It buzzes with practical strategies from someone who knows the ropes, walking you through the realities of investment, entrepreneurship, property acquisition, and smart borrowing. It's like having a wise mentor, one who's lived through the successes and pitfalls, ready to reveal the unembellished truth about securing financial success.

RM28.88 MYR from RM17.91 MYR Save up to 45%

In stock

Consumer Behavior: Buying, Having, and Being - Thryft
Michael R. Solomon

Consumer Behavior: Buying, Having, and Being

RM116.62 MYR from RM65.44 MYR Save up to 46%

If you've ever wondered why we buy what we buy, "Consumer Behavior" sheds light on the mysteries of shopping habits. Michael R. Solomon's engaging text will take you on a journey through the very heart of marketing, revealing how our decisions are influenced by a variety of factors. This book is perfect for anyone curious about the intersection of psychology and commerce or students looking to dive into marketing principles.

RM116.62 MYR from RM65.44 MYR Save up to 46%

In stock

The World That Changes the World - How Philanthropy, Innovation and Entrepreneurship Are THE SOCIAL SYSTEM - Thryft
Sharifah Mohamed, Willie Cheng

The World That Changes the World - How Philanthropy, Innovation and Entrepreneurship Are THE SOCIAL SYSTEM

RM76.41 MYR from RM39.85 MYR Save up to 50%

If you resonate with the idea of creating impactful societal change through philanthropy, entrepreneurship, and innovation, "The World That Changes the World" could be a valuable addition to your bookshelf. This book isn't just about theories; it's a hands-on guide that stitches together the experiences and insights from a spectrum of experts to inspire and inform your own journey as a changemaker in today's interconnected world.

RM76.41 MYR from RM39.85 MYR Save up to 50%

In stock

Think ASEAN - Thryft
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan

Think ASEAN

RM23.03 MYR from RM14.26 MYR Save up to 51%

This book is recommended for entrepreneurs who are looking to expand their businesses in the ASEAN region. It provides unique insights into the challenges and opportunities in marketing to the diverse ASEAN population, and presents successful case studies of companies that have navigated these markets successfully. The book features innovative marketing models such as the 4C Diamond sub-model and the Sustainable Model, which challenge conventional marketing strategies. With a foreword by the Secretary-General of ASEAN, this book is a comprehensive guide for anyone looking to break into the ASEAN market.

RM23.03 MYR from RM14.26 MYR Save up to 51%

In stock

Doing Business Internationally: The Guide To Cross-Cultural Success - Thryft
Thomas Walker, Danielle Medina Walker

Doing Business Internationally: The Guide To Cross-Cultural Success

RM32.54 MYR from RM17.91 MYR Save up to 46%

As our world becomes increasingly interconnected, understanding the nuances of cross-cultural interactions is key. "Doing Business Internationally" is more than a guide; it's a deep dive into the complexities of multicultural negotiations and management. Whether you’re an entrepreneur, a business student, or a seasoned executive, this book will equip you with the insights and tools to thrive in a global marketplace, including the celebrated Cultural Orientations Inventory for personal development.

RM32.54 MYR from RM17.91 MYR Save up to 46%

In stock

Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services - Thryft
Frank R. Bacon

Achieving Planned Innovation : A Proven Strategy for Creating Successful New Products and Services

RM36.19 MYR from RM17.91 MYR Save up to 55%

This book could be a good read for business owners or entrepreneurs who want to achieve success in new-product innovation. Using the market-tested five-element paradigm of Planned Innovation, the authors provide practical steps to evaluate the potential of any new product or service. The book emphasizes the importance of having a lasting market orientation, selecting criteria that reflect strategic objectives and tactical goals, and assessing the positive and negative influences of external trends on business opportunities. Through scientific reasoning and proper staffing, the book demonstrates how to minimize cost, time, and risk in bringing successful new products to market.

RM36.19 MYR from RM17.91 MYR Save up to 55%

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Statistics for Business and Economics - Thryft
David Ray;Sweeney Anderson

Statistics for Business and Economics

RM50.95 MYR from RM14.26 MYR Save up to 72%

This book offers an applied approach to understanding the real-world use of statistics in business decision making. With numerous case studies and exercises based on real data, it provides a wealth of practical knowledge for readers. An ideal read for business students and professionals alike.

RM50.95 MYR from RM14.26 MYR Save up to 72%

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The New Competitors : How Foreign Investors are Changing the Us Economy - Thryft
Norman J. Glickman

The New Competitors : How Foreign Investors are Changing the Us Economy

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Economics, Globalization

RM21.57 MYR from RM14.26 MYR Save up to 51%

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Profiting From Innovation - The Report Of The Three-Year Study From The National Academy Of Engineering - Thryft
William G. Howard

Profiting From Innovation - The Report Of The Three-Year Study From The National Academy Of Engineering

RM21.57 MYR from RM14.26 MYR Save up to 51%

This book could be a good read for entrepreneurs and business leaders who are struggling to commercialize their innovative ideas. The authors present a detailed study on why some companies fail to profit from their technological inventions and provide solutions with real-life examples. The book emphasizes the importance of removing barriers to bring innovative ideas to the market and how to do it efficiently and systematically. Overall, this book can help the reader gain insight into ways of managing innovation and turning it into a profitable product.

RM21.57 MYR from RM14.26 MYR Save up to 51%

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Empower Your Mind and Career

Thryft’s Business collection opens a world of strategic insights and innovative ideas. Here, you can find books that cater to aspiring entrepreneurs, seasoned leaders, and anyone eager to craft a future in the world of commerce and industry. From innovative practices to motivational stories, each book offers valuable lessons. Get ready to be inspired and enhance your professional journey.